MY SCHEDULE

MY TASKS

MY MARKETING

MY SOCIAL MEDIA

MY LAUNCH

WELCOME TO PLAN YOUR SOCIAL MEDIA 📣

Hey !

So you’re ready to start planning your Social Media!

I have to admit this long-awaited part of the Moonsight Planning System took me nearly 3 years to not only compile enough data to use but to also figure out a system that would allow you to use it on repeat.

What you’re going to find below is a couple of different approaches to using this system.

One will be a method that I call ‘Across the Bow’, which will appeal to those who want a mega plan, without the astrological personalization, so they can target every major social media platform and not have to be concerned about where these platforms are focused within their own chart.

The second method is much more personalized and means centralizing your social media impact by focusing only on the platforms that you are most connected to, and that align best with how you specifically work, rather than trying to target all of them.

So before we get started there are a couple of things we want to clarify first –

1) What your social media goals are (what outcome do you want from what you plan to invest)?

2) What your social media habits are (what is your posting style and frequency like, regardless of what the social media gurus say)?

The answers to these two questions will form the basis of your social media strategy and also determine which of these two approaches will suit you.

Because no matter how great the strategies and systems I’m about to show you are, the best one is the one you’ll actually use.

We’ve all been there buying ‘pre-done’ social media templates only to be disappointed time and time again when –

It's not your brand language.
It doesn't focus on your niche or market, and it's too much work to try and make it 'fit'.
You can't maintain their posting schedule.

It may seem irrelevant to ask question #2 with the advent of social media scheduling software, but time and time again we have seen that in order to ‘beat the algorithm’ organic interaction is incredibly important.

So how often you like to be on social media and your habits around social media MUST be considered, even if you plan to schedule content out ahead of time.

Because when your content IS effective you will get engagement and that will mean needing to be available to respond, engage and build that community.

I’m sure I’ll have some people clicking their tongues at me, or waving their fingers in shame, but after many years of trying to navigate social media while juggling a business, and the influx of such a multitude of social media channels – here’s my take:

✨ The best social media platform(s) for you are the ones you actually WANT to hang out on, or at least the ones you’re willing to tolerate. 🗣

Because it’s not enough to create a social media strategy and influx of social media content, we have to be willing to maintain those communities.

Anything worth building is going to take time, regardless of how good the strategy might be. So my suggestion is to pick one, maybe two channels to start and ideally one that aligns with your astrological chart so that you find YOUR PEOPLE there, and you’ll actually enjoy the time you’ll spend building it.

If you find that you feel burnt out or overwhelmed by social media, then know that you need to protect your time and instead focus on quality over quantity and let that be part of your strategy.

Think about content that AGES WELL, and is NOT time sensitive, especially if you want to build a legacy brand.

Let’s also not forget that the purpose of social media from a personal standpoint is MUCH different than the purpose of social media from a business standpoint.

Meaning that those who don’t run businesses online, don’t use social media the same way as a business. Their goals and use cases are completely different.

In a personal or individual approach, the average person uses social media for social connection and entertainment.

In a business approach, social media is being used as an ROI tool. Meaning that posts are strategically made to generate leads and sales. We may employ humor, education, sharing of personal information, or asking for help but the goal is completely different from that of an average citizen, even though we may employ similar approaches (humanizing our content, adding humor and personality etc), we are looking for different things.

If you have found that you struggle with getting interaction on your posts, it is quite possible that your approach has been that of an individual/or from a personal place, rather than from a strategic business place, or that you are not speaking the language of the user of the platform based on their needs.

I’ll be discussing the differences in this below.

PLAN YOUR SOCIAL MEDIA – CORE MATERIAL 🎙️💸

GETTING STARTED:

Ready to Plan Your Social Media?

In this section we’ll be talking about:

Marketing with the 8 Phases (including your Brand Story & Client Journey)
How to do Market Research (giving you the data you need to create your marketing materials.)
Utilizing Your Social Media Houses (so you can find the energy of ‘your people’ and what they are looking for from you (content wise))
Planning Your Offers to Inform Your Content.
Creating a Social Media Content Plan based around your launch goals.

This makes up some of the core strategy utilizing the Moonsight Planning System through the lens of Moonsight Social Lite. Plus through this process you’ll find the additional information that you’ll need for your business to create the content, copy and marketing pathways of your clients journey.

If you are just interested in planning out your social media for the week, and how to schedule it in, scroll down below to the ‘Planning Your Social Media Schedule’ Section.

Brand Storytelling Through The 8 Lunar Marketing Phases - Part1

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DOWNLOAD THE SLIDES

Brand Storytelling Through The 8 Lunar Marketing Phases - Part 2

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DOWNLOAD THE SLIDES
BUY BUILDING A STORYBRAND BY DONALD MILLER

Market Research Techniques

Social Media Houses + Personalizing Marketing

DOWNLOAD THE AUDIO

PLAN YOUR SOCIAL MEDIA SCHEDULE 📨📆

GETTING STARTED:

Ready to Schedule your Social Media? Great! Now that you know what you want to market and the needs and struggles of your client, you can get to work on scheduling your social media strategy into your calendar.

You’ll first want to look and see where the Moon is for the period you are looking to plan your social media. If you are looking to plan out a week’s worth of social media posts then use the Moonsight Calendar and/or the current Mooncast to see where the Moon will be, and then you can scroll down to the section titled ” Social Media with the Lunar Zodiac”.

If you are looking to plan out more than one week’s worth of social media content, than you’ll want to use the Moonsight Digital Calendar to determine when the Moon will be moving through the signs to help you know what types of posts, goals and platforms will be most aligned.

But before we dive into that I recommend checking out the 8 Lunar Phases of Marketing, and How to Do Market Research videos above to help you determine your Client Journey and your specific offers (if you aren’t yet clear on that).

If you have already gone through this, and are clear on your offer or you simply want to plan out your social media for the week quickly then feel free to go through the content below to begin your plan.

Check Where The Moon is This Week

*If you have already checked this out under the ‘Plan Your Schedule’ or the ‘Plan your Tasks’ section feel free to skip ahead to ‘Marketing with the Zodiac‘ below.*

So let’s first begin by checking where the Moon is this week using the calendar and seeing where the Moon is, and where it’s going to be over the next several days. This is also found in the Moonsight Digital Calendar that you received when joining the Lab.

Once you’ve checked it out, make a note of what element/signs the Moon will be in on which day, and any Void Moon windows.

Want a walkthrough?

Tune into the Current Mooncast

Want a summary of what elements and phases are at work this week? Check out the recent Mooncast. The Mooncasts include tips for both personal and business tasks for the day that might give you some great ideas on how to utilize the astrological energy of the week. Check out the video below for some tips on how to utilize the Mooncast more fully.

Want a walkthrough?

Social Media Marketing with the Zodiac

Once you know where the Moon is and what element/zodiac energy it is highlighting, we can personalize it further by customizing your social media to each of the zodiac signs and specific platforms based on their astrology.

As the Moon moves through each of these zodiac signs every 2.5 days you can focus your social media content to highlight the needs of each of these signs. We each have these signs in our chart, and given that the Moon not only represents YOUR needs/emotions/mental focus/energy it also is the energy/focus/emotional filter that the public and your community is experiencing.

When we meet these needs through our social media and marketing, we connect directly to those who need our specific services and support, especially if you know your brand story (as covered in the above videos).

The Zodiac signs tell a story, a story of evolution, understanding, growth and development. And the Moon is moving through all 12 of these signs in a lunar month (approximately every 28-29 days). This journey gives us a wonderful opportunity to take people through our brand and content, in a way that supports their needs.

And by aligning this with relevant social media platforms that resonate with your audience, your chart and your specified goals you have a recipe for increased engagement and rapport with your community and followers, which builds trust and a strong business foundation that allows you to sell your offers and support your clients with less effort and more fulfillment.

It also removes the stress upon you to know what to post, to which platform and when, freeing up time for you to focus more on your strategy, the quality of your products and services and generating leads and building community where it matters most.

If you haven’t yet already checked out the current written Mooncast, you might find it helpful as it gives you suggestions on what types of content will do best. Otherwise you can also refer to content below, which summarizes what each Zodiac sign is needs and how it expresses itself as the Moon moves through a new sign every approx. 2.5 days.

If the below sections look familiar to you – please note that these can also be found in similar variation under ‘Plan Your Marketing’ as the themes are the same whether you are focusing in general on plan your marketing or looking specifically to plan out your social media content, they work together and through understanding their links, you can build a more cohesive brand marketing strategy.

The differences in this section however, is that here you will also find a listing of specific social media platforms based on their astrology chart make-up to help you determine which social media platforms are best for you and more likely to attract your ideal clients.

🔥 Social Media With Aries ♈

♈ 🔥 Aries Activated Social Media Platforms

FACEBOOK

At the beginning of Aries Energy - Lasting for the 1st day of Aries Energy:

Facebook Stories 💸❤️‍🩹📢
♀ Rx, ⨀

Bringing attention to offers, spotlights, soft sales with clear CTA, visual product shots and glamorous imagery or videos, values-based focus, outcomes in story format, inspiring content, and action-oriented.

This transit enhances your charisma, creativity, and personal magnetism on Facebook Stories. With the combination of the Sun and Venus retrograde in Aries, you have a powerful influence on captivating your audience.

Great for sharing sneak peeks, event invites, results, and short walkthroughs.

Marketing Advice:

Emotional Appeal: Connect with your audience on an emotional level, evoking feelings of inspiration, joy, or empathy through your Stories.

Visual Aesthetics: Pay attention to the visual appeal of your Stories, using high-quality images, captivating designs, and eye-catching colors.

Call-to-Action: Encourage your audience to take action by including clear and compelling calls-to-action in your Stories.

Example Strategies:

Behind-the-scenes glimpses into your creative process or product development.
Exclusive offers or discounts for your Facebook Stories viewers.
Inspirational quotes or affirmations with visually appealing graphics.

Reminder- think about what stage your marketing is at, are you just planting seeds, do you have something you’re promoting right now, are you focusing on brand building, or do you have a specific action you want them to take? Think about how that changes the focus or theme of your story.

Facebook Live ✖️
☋

Facebook Live is not recommended right at the very beginning of Aries Energy as it has its South Node placed here. The South Node can indicate losses, where either content isn’t seen, your time is wasted, or you may be focused on the wrong things.

This doesn’t mean you can’t use it at this time, but if you choose to, make sure that you are leveraging something you’ve already created, or notified them about, where you are maybe re-capping something that you’ve already covered, or other skills or assets you have that benefit what you’re offering but maybe aren’t the ‘main course’.

This transit brings an opportunity to connect with your audience on a deeper level through authentic and meaningful Facebook Live sessions. The alignment with the South Node in Aries encourages you to tap into your past experiences and expertise, to leverage previous 'hustle'.

Marketing Advice:

Expertise and Authority: Share your knowledge and expertise in your niche, positioning yourself as a trusted authority and valuable resource.

Interactive Q&A Sessions: Engage your audience by hosting live Q&A sessions where they can ask questions and receive real-time responses.

Collaborations and Interviews: Invite industry experts or influencers for interviews or collaborative live sessions to provide diverse perspectives and valuable insights.

Example Strategies:

Live tutorials or demonstrations showcasing your skills or expertise.
Panel discussions or roundtable conversations with industry experts.
Live product launches or announcements with interactive elements, of products or offers you have already previously created, or how what you have already created naturally fits into what you are sharing now.

Facebook Messenger 💸❤️🗣️
♀

This is a great time to do Facebook Stories inside Messenger, use Messenger for Lead Generation or Follow-ups, use Facebook Messenger voice messages to potential clients, or create personal connections using Messenger.

This transit infuses your Facebook Messenger interactions with charm, warmth, and a personal touch. The alignment with Venus in Aries adds a touch of playfulness and appeal to your messaging.

Some potential content or themes that do well during this time would be follow-up sales with clear CTAs with potential clients you’ve already interacted with (not cold DM’ing), as it’s Venus and we like to be wooed and wowed under Venus.

If you are making connections or following up with voice messages thanking them for participating in something, as a follow-up after a call, as a personal invitation, or giving them something extra, all of these prove extra beneficial at this time.

This is best used for the second stage of marketing after they are already familiar with you, your product, and your service, and they have expressed interest in some way. It can also be great for first introductions if you are giving them something valuable with no strings attached.

Marketing Advice:

Personalized Engagement: Respond to messages with genuine interest and personalized attention, making your audience feel seen and valued.

Timely Responses: Aim to provide prompt responses to messages, showing your commitment to customer service and building strong connections.

Emojis and GIFs: Use emojis and gifs to add a touch of personality and light-heartedness to your Messenger conversations.

Example Strategies:

Exclusive offers or promotions shared through Messenger conversations.
Contests or giveaways conducted through Messenger, encouraging audience participation.
One-on-one consultations or coaching sessions offered through Messenger.

At the middle & end of Aries Energy - Beginning on the 2nd day of Aries Energy:

Facebook Stories 🎤⚡🌙
☾, ♅ , ☿

This period marks the ‘lunar return’ of Facebook Stories which acts like a ‘new moon’ or new beginnings. This can be a great period to post something new, or something where the awareness of the product, service, or event is low on your Facebook Stories. The public will be most aligned with what is posted through Facebook Stories at this time, especially if it's inspirational and short (exactly the format of a Facebook Story) and have a clear CTA.

This period also activates Uranus and Mercury, which indicates a great period for information sharing, and AHAs. These could be images of a checklist, informational images or videos, infographics, media, walkthroughs, behind-the-scenes, news, data, or evidence that presents facts or a narrative to provide them with insights they need in order to take the action you are wanting them to take at the end (visit your bio, your business page, a link, like, comment, etc).

This transit sparks your creativity and brings a burst of innovative energy to your Facebook Stories. With the influence of Uranus, expect the unexpected and leverage the power of unique storytelling, especially from the place of humanity's story or our collective stories woven together. A great place to look for ideas is mythology, as they tell the shared lessons we experience individually and collectively and can be applied to any industry.

The Moon-Mercury activation here is an excellent indicator of clarity around information and decision-making.

Marketing Advice:

Unconventional Narratives: Experiment with storytelling techniques that deviate from the norm, captivating your audience with fresh and unconventional approaches. Consider the Open Loop, or open and closed loop strategy in your emails or social media posts, leave cliffhangers like your favorite tv series to keep your readers engaged. Think of the micro problems they struggle with and how these fit into larger problems, how can you use this understanding in your content and copy? Stories are a great way to do this.

Thought-Provoking Questions: Pose intriguing questions in your Stories, encouraging your audience to engage in meaningful conversations and share their perspectives.

Timely and Trendy Content: Stay updated with current trends and events, incorporating them into your Stories to stay relevant and increase engagement.

Example Strategies:

Mini-tutorials or "how-to" Stories showcasing unique techniques or hacks in your industry, think easy to implement (under Aries we are working in short bursts).
Interactive quizzes or polls to generate audience participation and gather insights.
Behind-the-scenes glimpses into your creative process, highlighting unexpected moments.

Facebook Stories also shares connections with Facebook Live and Facebook Messenger at these activation degrees, so you can leverage these in combination - for example using Facebook Stories to let them know you have a Live Starting, or that you’ll be hosting a livestream, or suggesting they message you if they want more information or have questions.

⭐ If you are creating Facebook Stories, you can share them on Instagram Stories at the same time as they share the same activation degree. ⭐

Facebook Live ⚡🌡️🌙
♅ Rx ☾

The best types of content and themes to present during Facebook Lives at this time are content and information that you have already alluded to previously, for example in emails leading up to this period you break down or discuss the information and then utilize the Facebook Live to demonstrate it’s application, or dive more deeply into it, especially in terms of innovation and how this can improve their lives.

This energy is excellent for cultivating quick action or planting a seed of action, so make sure your CTAs are clear and direct at this time. They will need data and information presented clearly so that they can make a decision. Think Innovative Content.

This period, especially towards the middle-end of Aries, is also a ‘Lunar Return’ for Facebook Live, which acts as a New Moon or new cycle and is a great period to introduce them to something new, reveal something, or get them excited about a new way of doing things or a new solution.

If you have used the period leading up to this time to warm up your audience, and increased their awareness about their problem, then you can use this Facebook Live period to invite them into something new, to take action, and get results around what they’re struggling with.

The energy here is fired up and ready to go.

This transit ignites your passion and spontaneity during Facebook Live sessions, with the influence of Uranus retrograde inspiring you to break free from conventional approaches.

Marketing Advice:

Bold Experiments: Push the boundaries of your Facebook Live content by trying new formats, concepts, or collaborations, capturing the attention of your audience through innovation.

Live Challenges or Contests: Engage your audience with interactive challenges or contests during your Live sessions, offering prizes or rewards to participants.

Authentic Storytelling: Share personal anecdotes or stories that connect with your audience on an emotional level, creating an authentic and relatable experience.

Example Strategies:

Live interviews or panel discussions with influential figures in your industry or niche.
Live product demonstrations or launches, showcasing unique features or benefits.
Live Q&A sessions to address audience questions and provide real-time insights.

Because Facebook Live and Facebook Messenger share the same degree for Uranus it’s excellent to suggest they reach out to you via Messenger if they have questions during your Facebook Live.

Facebook Messenger ⚡📢 🗣️
♅ ⨀

There are a couple of ways that you can utilize this Moon-Uranus activation, one is through reaching out and following up with leads (especially warm ones, or those who have expressed some sort of interest in what you’re sharing and teaching), and sending them a voice or personal message. This is not a good time for cold DMs or you might find their response is abrupt, aggressive and cuts you off immediately.

The second is to hold a Facebook Live, and then follow up through Messenger with those who attended, you can ask them if they have any questions, thank them for attending, and/or let them know you’d be happy to share helpful resources or recommendations. It can also be a great way to follow up if they expressed interest in what you’re offering to personally invite them to join you.

This transit infuses your Facebook Messenger interactions with a sense of excitement and innovation. With the influence of Uranus and the Sun, your messaging becomes dynamic, engaging, and impactful.

Marketing Advice:

Quick Response Times: Strive for prompt and efficient responses to messages, showing your commitment to excellent customer service and building trust with your audience.

Interactive Conversations: Initiate conversations with your audience, asking open-ended questions and encouraging them to share their thoughts and experiences.

Creative Use of Media: Incorporate visual elements such as images, GIFs, or short videos into your Messenger conversations, making them visually engaging and entertaining.

Example Strategies:

Exclusive offers or discounts shared through Messenger, creating a sense of personalized value for your audience.
Messenger-based challenges or games that encourage interaction and foster a sense of community. If it's a part of a challenge have them submit their homework to you via messenger, comment on a post, or respond to a question or express interest from something you share on a Facebook Live.
Limited-time promotions or flash sales communicated directly through Messenger.

Facebook Messenger and Facebook Live work hand-in-hand as they share the same Uranus degree and sign, and with Messenger having Uranus direct, it encourages action through personal connection and communication, often just to directly address any objections.

With this also activating Facebook Messenger’s Sun this is a great time to bring attention through personal messaging, especially in regards to raising awareness around a problem, and for them to see that you are personally invested in the work you do and that you’re a real person.

Facebook Reels 🎬
ASC

Facebook Reels are short videos that last up to 90-seconds in length and at this point in the Aries Cycle, we find the Moon meeting Facebook Reels Ascendant, which essentially is the ‘Face’ of the brand or the first interaction point the public has with a brand. This can be a great time to share something through Facebook Reels that brings attention and curiosity to your brand, you can use it to release something new, give a sneak peek or a trailer, generate excitement, or give a clear CTA to have them do something (ie. sign up for your event, join your email list, go to your shop, get first dibs on a sale and more).

This transit boosts your confidence and charisma when it comes to creating Facebook Reels. With the Moon activating Facebook Reels' Ascendant in Aries, this transit provides an opportunity for you to make a bold impression and captivate your audience with your presence and bring eyeballs and awareness to your Brand.

Marketing Advice:

High-Energy Content: Infuse your Facebook Reels with energy and enthusiasm, showcasing your passion for your niche and grabbing the attention of viewers.

Attention-Grabbing Intros: Start your Reels with a bang, using captivating hooks, music, or visuals to instantly draw in your audience and make them eager to watch more.

Short and Snappy: Keep your Reels concise and engaging, delivering valuable content or entertainment within a short timeframe to hold your viewers' interest.

Example Strategies:

Quick tips or tutorials in your niche, delivering bite-sized information that viewers can easily implement.
Behind-the-scenes footage of your creative process, giving a sneak peek into your work or projects, or special one-time offers, sales, discounts, or limited editions.
Humorous skits or challenges related to your industry, entertaining your audience while subtly promoting your brand.

This degree is the same degree activated in Facebook Groups, Facebook Stories, and Facebook Live so make sure you take advantage of as many of these complimentary platforms and features as possible.

Facebook Groups 🙌
☊

This is a great place to hold your Facebook Live or post engaging, action-oriented content with a clear CTA. If you’re sharing an event coming up, you can invite them to sign up, if you have an upcoming series you’ll be releasing this is a great time to get them excited about it, create a poll and get feedback, or other engaging content connected to what you have been or will be discussing.

This transit brings a sense of purpose and destiny to your Facebook Groups. With the North Node in Aries, you have the opportunity to lead and create a thriving community that aligns with your entrepreneurial goals. Wherever we have the North Node in a Chart we have the collective growth of the community or group as the main focus. Meaning that whatever you share at this time, can bring your group together with a common purpose. This can be a powerful opportunity to unite your community deeper around the main focus of why they are there, to begin with.

What are they all wanting individually and collectively?

What do you provide for them in your community and how can you amplify that at this time while also growing your business?

These are great questions to ask yourself to help you define the types of content that are most beneficial for you to share at this time.

Marketing Advice:

Clear and Engaging Group Description: Craft a compelling description for your Facebook Group that clearly communicates its purpose, benefits and the value it offers to potential members.

Active Community Engagement: Foster a sense of belonging and encourage active participation within your Group by initiating discussions, providing valuable insights, and responding to member comments.

Using your Community for Lead Generation: Creating some questions for membership to your group, including an opportunity for them to join your email list by giving them something valuable is an excellent way to grow your list off Facebook.

Exclusive Content and Offers: Provide exclusive content, resources, or special offers to Group members, making them feel valued and rewarded for their participation.

Example Strategies:

Live Q&A sessions or group coaching calls, offering personalized guidance and advice to group members.
Weekly themed discussions or challenges to encourage conversation and interaction within the group.
Collaborative projects or initiatives that involve group members and foster a sense of community.

Facebook Groups, Facebook Live, Facebook Stories, Facebook Reels, and Facebook Messenger all share the same activation degree, indicating that these platforms/features work in perfect alignment and are best when used TOGETHER at this point in the Aries cycle.

Suggested ways to use this period - hold a Facebook Live (see above summary on Facebook Live) in your Facebook Group, use Facebook Stories or Facebook Reels to invite them to your Facebook Group, post new content in your Facebook Group, and/or invite them to send you a message through Facebook Messenger.

INSTAGRAM

At the beginning of Aries Energy - Lasting for the 1st day of Aries Energy:

Instagram Posts ⚡
♅

During this transit, the Moon is activating Instagram's natal Uranus in Aries, which is a great time astrologically to post content that is forward-thinking, unexpected, or focuses on topics and themes in your field of work that are different than the norm. What makes you different in your work, what are the repeating patterns or experiences you see your clients encountering, and how is your way of supporting them unique or different in some way? Think of out-of-the-box ways that your content, offers, perspectives, or approaches are different, and use this time to post content that gets them thinking.

Also be sure that whatever you do decide to share is innovative, creative, and action-driven with a clear CTA. Uranus loves something unexpected, shocking, surprising, interesting, or new. Think pattern-interrupts, futuristic, eye-catching, or out of the norm.

Marketing Advice: Authenticity and Uniqueness: Let your true personality shine through your Instagram posts. Be authentic, and genuine, and showcase your unique perspective to stand out from the crowd.

Visual Appeal: Focus on creating visually captivating content. Use high-quality images, aesthetically pleasing filters, and engaging captions to capture the attention of your audience.

Hashtags and Trending Topics: Stay up-to-date with relevant hashtags and trending topics in your niche. Incorporate them strategically into your posts to increase visibility and reach a wider audience.

Example Strategies:

Collaborating with influencers or industry experts for shoutouts or guest appearances on your Instagram feed.
Running contests or giveaways to encourage engagement and attract new followers.
Sharing behind-the-scenes content to provide an exclusive glimpse into your entrepreneurial journey or the development or evolution of a product or service.

Uploaded Maximum Video Length: 60 minutes

Instagram Carousels 💸❤️‍🗣️
♀

I can't imagine a better transit for posting on Instagram using Instagram Carousels. This Moon is activating Instagram Carousel's natal Venus in Aries, and with Instagram being naturally ruled by Venus, it makes this transit extra powerful. Think beautiful imagery, happily ever afters, visual stories laid out through a stream of carousel photos or videos, a before and after, or using the carousels as a step-by-step process.

Here with Venus getting some extra lunar attention in Aries, this is a great time for sales, whether soft or a little more direct, to display beautiful imagery that highlights your business aesthetic, beautiful product shots or videos (lifestyle-focused, and inspirational) that drive traffic to your offer or specific strategic goal. This is also an excellent time to make quick sales through a solid marketing campaign that takes advantage of Instagram Carousels.

This transit enhances your creativity and charm on Instagram Carousels, with the influence of Venus. It's a time to create visually appealing and engaging carousel posts that captivate your audience.

Marketing Advice: Storytelling through Slides: Use the carousel format to tell a captivating story or deliver step-by-step guides and tutorials. Engage your audience by guiding them through a narrative or sharing valuable insights.

Visually Cohesive Design: Maintain a consistent visual theme throughout your carousel posts. Use cohesive colors, fonts, and design elements to create a visually appealing and professional look.

Call-to-Action (CTA): Include clear and compelling CTAs in your carousel posts, encouraging your audience to take specific actions such as liking, commenting, or visiting a link.

Some Ideas for Your Carousels:

Event Recap
Behind-The-Scenes Stories
Introduce Your Employees (highlighting your values under Venus)
Share User-Generated Content
Share Your Brand Story (highlighting your values under Venus)
Share Makeover or Before and Afters to showcase transformations or processes.
Showcase Customer Reviews (you’re not bragging, they are).
Educational or Informative Content shared through a series of Slides/Images.
Presenting product catalogs or showcasing different variations of a product or service.

Image and Video Upload Limits:

The number of Videos/Images: Up to 10 images OR 10 Videos OR a combination of 10 videos and images total.
Video Length: 3-60 seconds each.

At the middle & end of Aries Energy - Beginning on the 2nd day of Aries Energy:

Instagram Posts 📢
⨀

Here we have the Moon Conjunct Instagram Posts' natal Sun in Aries, this acts as a 'New Moon' period which is great for beginning the reveal of a new product, service, or Instagram series. The timing is ripe for getting your followers excited about something that is coming, inviting them to join you along for the ride, or dropping hints that something is on its way. It's important that your content is inspirational, and action-driven with a clear CTA, re-directing them to your bio link for more information.

The content here can be direct sales, or other types of strategic action-oriented content, for example, if you have a live event coming up, or you’ll be opening the doors soon to your new program, you have a book releasing, a new podcast coming out, or a free gift, this is a good time to share it with them.

This transit energizes your self-expression and creativity on Instagram. It's a time to shine, show your passion, and let your personality radiate through your posts. This is best for short, to-the-point, posts and content that inspire your community and followers.

Marketing Advice:

Compelling Captions: Craft engaging captions that resonate with your audience. Use storytelling techniques, humor, or inspirational messages to captivate their attention and evoke emotion.

Consistent Posting Schedule: Establish a consistent posting schedule to maintain visibility and stay connected with your audience. Be present and active on the platform.

Engagement and Community Building: Respond to comments, messages, and interactions on your Instagram posts. Engage with your audience, ask questions, and encourage conversations to foster a sense of community.

Collaborations and Shoutouts: Collaborate with other Instagram users, influencers, or brands to cross-promote each other's content and expand your reach. Shoutouts can help introduce your brand to new audiences.

Example Strategies:

Sharing personal stories and experiences that align with your brand values and resonate with your audience.
Creating visually stunning flat lays or product showcases to highlight your offerings.
Incorporating user-generated content by encouraging followers to tag your brand in their posts.

Instagram Posts, Instagram Live, Instagram Reels, and Instagram Carousels all share the same Aries Activation Degree which means you can use them all simultaneously to promote the same content with minor variations or tweaks to each. For example, if you’re hosting an Instagram Live you can post it to your Instagram, create a Carousel bringing attention to some of the things you covered or will be covering, and share a preview or a recap on Instagram Reels.

Uploaded Maximum Video Length: 60 minutes

Instagram Live ⚡🌡️
♅ Rx

With Instagram Live having its natal Uranus retrograde activated by this lunar transit it indicates that this is a good time to hold an Instagram Live on the content you have already alluded to either through email, previous Instagram Posts, Reels, Stories, or Carousels. You want to ensure they are already familiar with the content before revealing it over Instagram Live.

This can be something as simple as dropping hints that something is on the way, covering one aspect of a bigger topic that you'll be focusing on more fully, or if you have already led into this period with a solid marketing strategy and they are a warm audience, you can then use this period as the 'great reveal', or for direct sales of your offer.

Marketing Advice:

Interactive Q&A Sessions: Use Instagram Live to host live Q&A sessions where your audience can ask questions and receive immediate responses. Encourage engagement and create a sense of community.

Collaborative Interviews: Invite industry experts, influencers, or other entrepreneurs for live interviews on your Instagram Live. This not only provides valuable insights but also exposes your brand to a new audience.

Behind-the-Scenes Experiences: Take your audience behind the scenes of your business or projects through live video. Showcasing the process and sharing exclusive content creates a sense of exclusivity and authenticity.

Example Strategies:

Hosting live tutorials or demonstrations to share expertise and educate your audience.
Conducting live product launches or announcements to create excitement and anticipation.
Streaming live events or workshops to provide virtual access to your audience.

Note: Instagram Posts, Instagram Live, Instagram Reels, and Instagram Carousels all share the same Aries Activation Degree which means you can use them all simultaneously to promote the same content with minor variations or tweaks to each. For example, if you’re hosting an Instagram Live you can post it to your Instagram, create a Carousel bringing attention to some of the things you covered or will be covering, and share a preview or a recap on Instagram Reels.

Instagram Reels 🔥🏆
♂ MC

What a potent transit! Here we have the Moon conjunct Instagram Reel's natal Mars and Midheaven, which is a one-two punch for your marketing and sales promotions and strategies, especially if they are clear, and to the point. Don't shy away from using this as a recap to drive your audience to your sales page, your posts on your profile, or any other actions you'd like them to take. This is a potent period for sales, especially if you have already warmed your audience up before this point.

You want to make sure your CTAs are very clear, and that your bio link is direct and takes them exactly where they need to go. Use this period to give a big final or initial push to an offer, cart open or cart close, or entice them to join or sign up for your community, list, or event.

This period if used well can greatly benefit your reputation, brand awareness, visibility, and public image on Instagram Reels and can indirectly work to highlight your professional achievements and expertise.

Encourage them to take big action, and go for it.

Marketing Advice:

Dynamic and Energetic Content: Create Reels that are visually captivating, fast-paced, and showcase your enthusiasm for your brand or topic.

Call-to-Action: Encourage your audience to take specific actions such as liking, commenting, sharing, or visiting your website, using persuasive language and compelling visuals.

Showcasing Expertise: Demonstrate your knowledge and expertise in your industry or niche through informative and educational Reels.

Professional Branding: Maintain a polished and professional image in your Reels, reflecting your expertise and authority in your field.

Storytelling with Purpose: Craft Reels that tell compelling stories related to your entrepreneurial journey, showing how you or your clients have overcome adversity, or the challenges or struggles you had to bring them the product, offer, or system that you provide. Why it's imperative that they do something about it now, and how challenges present opportunities.

Collaborations with Influencers: Partner with influencers or industry experts to create Reels that leverage their audience and enhance your credibility.

Example Strategies:

Tutorial-style Reels demonstrating how to use your products or services effectively.
Behind-the-scenes glimpses into your creative process or the making of your products.
Quick tips and hacks related to your niche that provide value to your audience.
Success stories and milestones, celebrating achievements and growth in your business.
Motivational and inspirational Reels that inspire and empower your audience.
Collaborative Reels featuring industry experts or influencers discussing relevant topics.

Note: Instagram Posts, Instagram Live, Instagram Reels, and Instagram Carousels all share the same Aries Activation Degree which means you can use them all at the same time to promote the same content with minor variations or tweaks to each. For example, if you’re hosting an Instagram Live you can post it to your Instagram, create a Carousel bringing attention to some of the things you covered or will be covering, and share a preview or a recap on Instagram Reels.

Instagram Carousel 🔥⚡🎬
♂ ♅ ASC

This transit keeps the momentum and energy going through Instagram Carousel by activating its natal Mars, Uranus, and Ascendant (Brand Spotlight). Don't hesitate to use this period to share a series of images or videos as a trailer, preview, re-cap, checklist, or process encouraging your followers to take action. This can be great for time-sensitive offers, disappearing bonuses, events, sales, or anything else that gets them (and you) excited and ready for takeoff.

From a brand perspective, this is also a great opportunity for you to expand your followers, you may want to run ads to an Instagram Carousel, drive traffic to your Instagram Carousel Post, share your lead magnet, or invite them to learn more either through your group, joining your email list, or signing up for an event.

Marketing Advice:

Bold and Impactful Content: Create Carousels that make a strong impression, using eye-catching visuals, bold statements, and thought-provoking ideas.

Incorporate Interactive Elements: Engage your audience by including interactive elements like quizzes, polls, or swipe-based storytelling to increase participation and interaction.

Showcase Unconventional Ideas: Tap into your unique perspective and showcase innovative concepts, challenging the status quo, and capturing attention with fresh approaches.

Example Strategies:

Step-by-step tutorials or guides that demonstrate unique techniques or approaches in your industry.
Comparative Carousels that present contrasting ideas or options to help your audience make informed decisions.
Educational Carousels that break down complex topics into easily digestible slides focused on implementation.

Note: Instagram Posts, Instagram Live, Instagram Reels, and Instagram Carousels all share the same Aries Activation Degree which means you can use them all simultaneously to promote the same content with minor variations or tweaks to each. For example, if you’re hosting an Instagram Live you can post it to your Instagram, create a Carousel bringing attention to some of the things you covered or will be covering, and share a preview or a recap on Instagram Reels.

Image and Video Upload Limits:

The number of Videos/Images: Up to 10 images OR 10 Videos OR a combination of 10 videos and images total.
Video Length: 3-60 seconds each.

Instagram Stories ⚡🌡️
♅ Rx

Like Instagram Live, Instagram Stories also has it's natal Uranus retrograde activated by this lunar transit, indicating that this is a good time to create Instagram Stories using the content you have already alluded to either through email, previous Instagram Posts, Lives, Reels, Stories, or Carousels. You want to make sure they are already familiar with the content first before covering it at this time through Instagram Stories.

Remember Stories are great opportunities to give a 'skim across the surface' of topics you've covered in other places or to expose your followers (and potential new followers) to some of your content without having to dive in deep. Think of it as 'content for the time-starved' or those who don't know they're in love with you yet 😉

Marketing Advice:

Predictably Unpredictable Content: Surprise your audience with spontaneous and unexpected Stories, based on content you have already alluded to, keeping them engaged and curious.

Authenticity and Imperfections: Embrace the raw and unedited nature of Stories, allowing your genuine personality to shine through.

Storytelling Sequences: Use the series of Story slides to deliver a captivating narrative or share in-depth insights.

Example Strategies:

Day-in-the-life stories showcasing your work routine or personal experiences.
Q&A sessions and interactive polls to encourage audience engagement.
Sneak peeks and teasers for upcoming projects or releases.

If you are also creating Facebook Stories, you can share them on Instagram Stories at the same time as they share the same activation degree.

TIKTOK

At the beginning of Aries Energy - Lasting for the 1st day of Aries Energy:

TikTok
♄ Rx ☋ ☾ Chiron Rx

This transit holds the power to help you build not only the core content, theme, and master message of your TikTok account but also holds the power to content that will help you to grow your account and following over time and will ensure that you also continue to get new and recurring clients.

The reason this transit is so powerful is that here we have the Moon conjunct TikTok's natal Saturn Retrograde, it's Natal South Node, its Natal Moon, and its Natal Chiron Rx. Astrologically speaking there are a few planetary placements that we look to that hold power over the public and the past, which become the roots or core medicine of a business across a platform. And this transit activates three of those points. First, the South Node indicates the past and the collective wisdom and experience of the past of the collective, and when it comes to a platform, it holds what ties them together, what they have in common, here we see it in Aries, which is to feel capable, strong, to take risks, to try something new, to take charge and to take action towards what's important.

Here we also see that in TikTok's chart this is conjunct it's natal Moon, which creates a Lunar Return every time the Moon returns to this position once a month. One of the drawing agents of TikTok is that we can connect with a range of emotions, experiences, and perspectives and that by listening to other people's stories and watching their short videos (Aries) we are inspired to take action in our own lives.

This also alludes to the fact that on this platform one of the things that tends to 'sell well' or get lots of views (Aries) is how you took yourself from A-B and found success and the ways that you went about doing that (South Node, Chiron, Saturn Rx), but it comes with a double-edged sword, in that people may attack you for exactly this.

The reason for this is reflected in TikTok's natal placements, and the sharpness of this platform - Saturn (Rx), conjunct South Node, Conjunct Moon, and Conjunct Chiron (rx) in Aries, can also show a platform that attracts users who can be kind of heartless (Chiron Rx), and cutting, and making comments that are deeply hurtful (South Node) and don't feed or nourish (Moon) content creators or other users.

The truth with this platform is that you can with consistent content, and willingness to put yourself out there, grow your following quite quickly (Aries Moon) on this platform, but it will mean developing a thicker skin (Aries Moon/Saturn Rx) to do so.

From a content perspective, some of the best pieces of content that will do well at this time are ones that share your own journey, struggle, and transformation, how you slowly overcame obstacles, the foundations you used, and the wisdom you can share. In this way (haters aside) it can be used as a catalyst for personal and collective growth.

The content shared at this time has the power to build your brand, however, it will be a bit slower than you may like with this transit aspecting TikTok's Saturn Rx, the key here is consistency for this platform over time, and if at first, you don't succeed in getting the engagement you wish, to try, try again. Short, actionable content, that makes them FEEL something, and that they can relate to will do better than other types of content at this time.

Example Strategies:

Vulnerable Storytelling: Share personal stories of your own healing journey, emphasizing the challenges you've faced and the lessons you've learned. By opening up about your vulnerabilities and growth, you create an atmosphere of trust and empathy on TikTok.
Empowerment Challenges: Launch challenges that encourage your TikTok audience to engage in self-reflection, personal growth, or acts of kindness. Foster a supportive community where participants can share their experiences, offer support, and inspire one another.
Authentic Conversations: Initiate open and honest discussions on topics related to healing, self-discovery, and personal transformation. Use TikTok's duet feature to engage in conversations with your audience, creating an interactive space for dialogue and connection.

In the realm of TikTok, vulnerability, and healing become catalysts for growth and connection. Embrace this cosmic alignment as an opportunity to dive deep into your own healing journey, while also inspiring and supporting others on theirs. Let your TikTok content serve as a transformative force, fostering a community of empathy, growth, and empowerment.

TikTok Live Events
Chiron Rx

Here we see the transit Moon conjunct TikTok Live Events natal Chiron Rx in Aries, which presents an opportunity to create events that channel wounds (your own and common challenges and pain of your followers) into action. Through sharing live content where vulnerability, authenticity, and personal transformation take center stage.

This transit invites you to curate events that provide a safe and supportive space for your TikTok community to share their stories, connect with others, and explore transformative themes. By creating an atmosphere of empathy and understanding, you enable your viewers to embrace their own healing journeys and find inspiration in the collective experiences shared during your live events.

When planning your TikTok Live Events, consider themes that revolve around personal growth, empowerment, and overcoming adversity. Whether it's through interactive discussions, guided meditations, workshops, or storytelling sessions, infuse your events with a sense of purpose and meaningful connection.

The big message here is to not stay too much in the emotional watery depths as this is an Aries Moon after all but to channel the emotional pain, frustration, and stuckness into action and quick implementation. To get your community to DO SOMETHING about what they're feeling. After all this transit is activating TikTok's Chiron Retrograde, meaning that we haven't fully cleared what we're exploring and we're also not ready to go super deep into it either, but rather use it as kindling to foster change.

During this transit, authenticity is key. Embrace vulnerability and share your own healing experiences, lessons learned, and insights gained. By opening up about your own journey, you create a space where others can feel safe to do the same. Your TikTok Live Events become a platform for deep emotional connections, offering understanding with a dose of rallying fierceness, inspiration, and guidance to those in need.

Example Strategies:

Interactive Q&A Sessions: Host live Q&A sessions where your TikTok audience can ask questions related to personal growth, healing, and empowerment. Provide insightful answers and practical advice, ensuring that your responses are grounded in empathy and understanding.
Collaborative Workshops: Partner with other TikTok creators or experts in the field to host collaborative workshops during your live events. These workshops can focus on various aspects of personal transformation, such as self-care practices, mindset shifts, or goal-setting strategies.
Guided Meditations and Visualization: Incorporate guided meditations or visualization exercises into your TikTok Live Events. These practices can help your audience tap into their inner wisdom, release emotional blockages, and foster a sense of peace and empowerment.

By aligning your TikTok Live Events with the energy of Chiron Rx, you have the power to facilitate deep healing, personal growth, and above all, results within your TikTok community. Embrace vulnerability, foster authentic connections, and provide a platform for collective transformation.

YOUTUBE

At the beginning of Aries Energy - Lasting for the 1st day of Aries Energy:

YouTube
☾

This transit has the Moon Conjunct YouTube's Natal Moon, marking a Lunar Return (lunar birthday) for YouTube. If you don't yet have a YouTube Channel this can indicate an excellent period to create one, as your YouTube Channel's Birthday would share the same Moon (needs of the public/subscribers) as that of YouTube itself.

From a content perspective, this is a very aligned time to create and share content on YouTube in the unique style of YouTube itself. One of the things that YouTube is known for is a very particular type of video structure, a short introduction to the content, which rapidly shifts into a catchy intro, inviting you to subscribe, and then a play-by-play walkthrough of whatever is being taught or shared, followed by a recap, and reminders to like and subscribe. It rewards short-actionable content that captures attention quickly, and this is exactly the type of content that is highlighted by this transit. With the Moon in Aries, conjunct with YouTube's Moon, you are speaking directly into the hearts and minds of your YouTube following.

Astrological Influence: Aries is the sign of action, assertiveness, and individuality. When the Moon aligns with YouTube's natal Moon in Aries, it marks a new beginning, or 'new moon' cycle, which sets the stage for you to unleash your authentic self and give a boost to your channel and content, even if you don't have much (or any) content on there at this time. It's time to embrace your unique strengths, showcase your expertise, and fearlessly share your passions with the world.

Marketing Advice:

Show Your Expertise: Buckle up and show the world what you're made of! With the Aries energy by your side, position yourself as a leading authority in your niche. Create killer tutorials, industry insights, and practical tips that showcase your expertise and make your viewers go "Wow!"

Example Content: Whip up engaging how-to videos, informative discussions, or trend breakdowns that give your audience valuable insights and actionable advice. By showcasing your knowledge and skills, you'll become the go-to guru in your field, attracting a loyal fan base.

Embrace Your Authenticity: It's time to drop the filters and let your true colors shine! Aries wants you to be unapologetically YOU. Share personal stories, triumphs, and even the occasional Oops moments that make you relatable and connect with your audience on a genuine level.

Example Content: Unleash your inner vlogger and take your viewers on a journey behind the scenes of your entrepreneurial endeavors. Share your wins, challenges, and lessons learned. By being open and authentic, you'll forge a bond with your audience that's as strong as iron.

Take Bold Action: Aries doesn't like to play it safe, and neither should you! This transit is your green light to take bold leaps and try new things on your YouTube channel. Don't be afraid to collaborate, experiment with fresh formats, and make your content stand out in a crowded digital world.

Example Content: Host or share exhilarating webinars, or epic panel discussions where you bring in industry experts or fellow entrepreneurs to drop some knowledge bombs. Collaborations and interactive sessions are your secret weapons for expanding your reach and attracting new fans. If you also have a Podcast you can use this time to share the video version of your podcast to your YouTube Channel.

With the cosmic energy of the Moon in Aries fueling your YouTube journey, it's time to strap in, hit that record button, and unleash your unstoppable passion.

YouTube Live
♂ ♅

I can't think of a better Moon to hold a YouTube Livestream under, here we see the Transit Moon Conjunct YouTube Live's Mars and Uranus in Aries. This is a recipe for sales, action, clear CTA's, and punchy content that goes right to the heart of the matter. If you have been thinking about holding a live event or using live events to get more eyeballs onto your content, you have the cosmos on your side at this time.

With the Moon conjunct with YouTube Live Mars, we see an audience that is ready to take quick action and do something about what is holding them back. This is great for workshops, implementation, sales, and directing your followers and viewers to take a specific action. They're motivated and fired up, they just need you to direct them where to go to create the best impact and ROI. This aspect is also joined by YouTube Live's natal Uranus which is quick downloads, implementation, ideas, insights, Aha's, and using technology to transmit information and knowledge. Here we can see things happen quickly, especially if the information you're sharing is timely, innovative, and new, and combines complementary ideas that support them in their growth.

Astrological Influence: Aries is synonymous with boldness, enthusiasm, and initiation. With the Moon aligning with YouTube Live's natal Mars and Uranus in Aries, you have the cosmic green light to embark on launches, promotions, sales, and crystal-clear calls-to-action that leave no room for hesitation.

Marketing Advice:

Launch with Fiery Enthusiasm: This transit is the perfect time to launch new products, services, or initiatives on your YouTube Live platform. Infuse your announcements with the enthusiastic Aries energy, igniting excitement and curiosity in your viewers.

Example Content: Unveil your latest offerings with a captivating live event. Share behind-the-scenes glimpses, highlight the unique features of your products, and create a sense of urgency by offering exclusive bonuses or limited-time discounts. With your energetic presence, you'll inspire your audience to join you on this exciting new journey.

Create Irresistible Promotions: Aries loves a good challenge, and this transit invites you to design compelling promotions that spur your audience into action. Craft irresistible offers and discounts that motivate your viewers to become loyal customers.

Example Content: Host live sales events, flash promotions, or limited-time giveaways during your YouTube Live broadcasts. Clearly communicate the benefits, value, and urgency of your promotions, providing a strong call to action that encourages your audience to make a purchase or take advantage of the offer. By leveraging the Aries energy, you'll create a buzz and drive conversions.

Emphasize Clear Calls-to-Action (CTAs): During this period, it's essential to be direct and explicit in guiding your audience to take action. Aries energy thrives on clarity and decisiveness, so ensure your CTAs leave no room for confusion.

Example Content: Use strong, concise CTAs throughout your YouTube Live events. Encourage viewers to subscribe to your channel, visit your website, make a purchase, or engage with your content in specific ways. Make it easy for your audience to understand what they need to do next, and provide them with the necessary links or instructions to take immediate action.

With the energetic influence of the Moon in Aries on YouTube Live's natal Mars and Uranus, the stage is set for launches, promotions, sales, and decisive calls to action. Embrace the fiery enthusiasm, captivate your audience, and lead them to take inspired steps. By leveraging this period effectively, you'll build momentum, drive conversions, and establish a thriving community of loyal followers. So, launch with passion, create irresistible promotions, and confidently guide your viewers to take action. Success awaits in the realm of YouTube Live!

YouTube Shorts
Chiron Rx, Chiron

This transit is activating several YouTube Shorts charts, both Chiron Retrograde and Chiron Direct. With Chiron in Aries we can see the purpose of YouTube Shorts is to convey a specific pain or struggle, in short form, and drive a specific action or result. This indicates that the content not only needs to be short and to the point but it also clearly needs to nail the pain points or struggle of the viewer or audience you are preparing the Short for. By knowing the intimate needs, wants, and challenges of your viewers, and creating a short, to-the-point, and easily accessible solution (think short implementation, or first step), the goal here is to simply sell that first step or action towards attaining that goal.

Shorts here can be used as re-caps with an alignment to the struggle of the viewers, as well as the key to healing or the medicine that awaits them on the other side. If you intimately understand this and can also provide the medicine, or a way for them to drastically improve their situation (after all Chiron is the wounded healer, with a lifelong wound, meaning not all wounds are meant to be healed, but they are meant to be mastered and turned to gold), and can turn that into YouTube Short you'll see great results from what you share at this time.

Astrological Influence: Chiron in Aries empowers us to take action on our wounds, ignite the courage to face challenges, and embark on a healing journey. With the Moon's conjunction, you have a unique platform in YouTube Shorts to motivate your audience to confront their emotional wounds, embrace transformation, and take inspired action toward their own healing.

Marketing Advice:

Inspire Action: Utilize the dynamic energy of Chiron in Aries to inspire your viewers to take action. Encourage them to face their emotional challenges, embrace healing, and embark on a journey of personal growth.

Example Content: Create YouTube Shorts that deliver powerful messages of empowerment, urging your audience to step out of their comfort zones, overcome obstacles, and pursue their dreams. Use concise and impactful visuals to motivate them to take the first steps toward their own healing and transformation.

Provide Practical Guidance: Chiron in Aries is all about practical action and finding solutions. Offer your audience practical guidance, tools, and strategies to support them in their healing process.

Example Content: Create short, informative videos that provide step-by-step instructions, actionable tips, or exercises that help your viewers navigate their emotional wounds and promote self-healing. Empower them with practical tools and insights they can apply in their daily lives (ideally immediately).

Foster Empathy and Support: Create a safe and supportive environment within the YouTube Shorts community. Cultivate empathy, understanding, and connection among your viewers as they embark on their healing journeys.

Example Content: Develop Shorts that share personal stories of triumph over adversity, emphasizing the power of resilience and self-compassion. Encourage your viewers to share their own stories, engage in discussions, and support one another in the comments section. By fostering a community of empathy and support, you create a space for collective healing and growth.

Remember specifically what your community is struggling with, what are their obstacles to getting help, doing the work, taking action, saying yes to your offer, or otherwise experiencing a resolution to their struggles? Focus your shorts on short, actionable ways they can make change happen, and remind them that change is a decision, and sometimes the best decisions are deciding now to do something about it, and then provide some quick ways or shortcuts to help them see faster results.

With Chiron in Aries, the Moon's conjunction with YouTube Shorts presents a unique opportunity to inspire action, provide practical guidance, and foster a supportive community of healing and growth. Encourage your audience to take brave steps towards their own transformation, provide them with actionable strategies, and cultivate empathy and support within the YouTube Shorts community. Together, let's embrace the power of Chiron in Aries to heal, inspire, and ignite positive change through the captivating medium of YouTube Shorts!

At the middle and end of Aries Energy - Beginning the 2nd day of Aries Energy:

YouTube Live
⨀ ☿ Rx ♃

What an incredible transit, here we have the Moon Conjunct YouTube Live's Sun, Jupiter, and Mercury Retrograde in Aries. This gives us a very clear view of the focus and marketing approach of how to use YouTube Live and what it does best. With Sun in Aries, Jupiter in Aries, and Mercury Rx in Aries, we see here that the purpose is quick, direct action. When viewers are watching YouTube Lives, they are ready to jump in with both feet, implying that the content needs to be well laid out, methodical in its approach (ie, step-by-step), and that the viewers are action-oriented. The only challenge we can see here is that Mercury is Retrograde meaning that this type of content tends to do best if there are other videos on the YouTube channel covering the same, similar, or aligned content and that during the YouTube Live, you are referring to that content, and connecting it in with what you are sharing in your Live. It also indicates that if you are able to warm your audience up before presenting your content on YouTube Live and they have been exposed to it before, ideally via email or other channels your content, engagement, and sales will do significantly better.

This also indicates with Jupiter here that you can gather great PR, attention, and a following, and use the content shared in YouTube Live for further publishing whether it be articles, books, or other courses. This also shows that you can see financial returns, and highlights the benefits of teaching+sales at this time as a part of your YouTube Live strategy. The Sun being here shows a natural spotlight on what you're sharing during your Live and that if you hold one now you're more likely to get more viewers, attention, and return on your time investment. Just make sure you have clear CTAs, provide direct links, explicitly tell them the next steps, and make sure that you overcome any mental obstacles (ie wherever they see the solution as complex, or challenging) so that you can ensure that you're serving them and yourself the best possible chances.

Astrological Influence: The Sun represents vitality and visibility, Mercury retrograde enhances communication and reflection, while Jupiter brings forth growth and abundance. With the Moon's conjunction, this transit fuels your YouTube Live endeavors with an extra dose of enthusiasm, creativity, and opportunity.

Marketing Advice:

Amplify Your Visibility: Leverage the radiant energy of the Sun to increase your visibility and reach on YouTube Live. Shine a light on your expertise, passion, and unique offerings.

Example Content: Conduct live sessions where you showcase your skills, share valuable insights, or provide entertaining content that aligns with your niche. Engage with your audience, answer their questions, and demonstrate your expertise to establish yourself as a go-to authority in your field.

Reflect and Revise: Mercury retrograde invites you to reflect on your past YouTube Live performances and refine your content and delivery. Use this period to revisit your strategies, analyze audience feedback, and make improvements.

Example Content: Host live Q&A sessions or discussions where you openly address common concerns or misconceptions related to your industry. Take advantage of Mercury retrograde's introspective energy to discuss lessons learned, provide updates, and engage in meaningful conversations with your audience.

Embrace Growth and Abundance: Jupiter's influence brings opportunities for expansion and prosperity. Tap into this energy to attract a larger audience, explore collaborations, and cultivate abundance in your YouTube Live endeavors.

Example Content: Organize live events, webinars, or workshops that provide valuable insights, teach new skills, or offer exclusive opportunities to your audience. Collaborate with other creators or experts to broaden your reach and deliver high-value content that resonates with your viewers.

By embracing the dynamic energy of the Moon's conjunction with YouTube Live's Sun, Mercury retrograde, and Jupiter in Aries, you can amplify your visibility, reflect on your strategies, and invite growth and abundance into your YouTube Live journey. Showcasing your expertise, engaging with your audience, and fostering a sense of community will contribute to your success.

TWITTER

At the beginning of Aries Energy - Lasting for the 1st day of Aries Energy:

Twitter
⨀ ☊ MC ♃ Rx

Holy Canoli, what a power-packed transit. This Moon is activating several of Twitter's charts, both from when it first launched to the Musk takeover. Here we see the Moon conjunct Twitter's natal Sun, North Node, Midheaven, and Jupiter Retrograde in Aries.

In essence, this Moon emphasizes the pure expressed energy of Twitter itself, and with that in mind, the content you choose to share on Twitter at this time not only will have eyes beckoning to see it but will get a lot more engagement than at any other time, so long as you share content that your followers are wanting to see and engage with.

Good thing we have the Moon working on our side to help us decide exactly what kind of content to be posting. The best types of content for this transit are short, actionable, and possibly more aggressive, controversial challenging content. This is a good time to hop up on your soap box and give a rant or two, don't be afraid to say what you actually think and invite your followers to share their thoughts. What topics have your community riled up right now? What are you feeling ready to challenge? What would you stake your reputation on? Whatever you decide to share at this time, don't be afraid to stand behind your words, or at least open a dialogue for others to share differing views and opinions, it's good to get it out there, and if it starts a bit of a Twitter war, it's still great for engagement.

The benefit here is that we have Jupiter working on our side, and this may provide you with a lot of fodder for other content you may create as a result. Focus on inspiring people, allow yourself to be a bit controversial, and use your content to show how you're different.

Summary: As the Moon aligns with Twitter's Sun, North Node, Midheaven, and Jupiter Rx in Aries, you step into the spotlight with a renewed sense of purpose and ambition. This transit encourages you to tap into your authentic self and share your unique voice with the Twitterverse. The North Node's presence signifies a destined path, urging you to align your Twitter presence with your true calling. With the Midheaven in focus, this is a time for professional growth and recognition, while Jupiter's retrograde motion invites you to revisit past strategies and expand your horizons.

Marketing Advice:

Authentic Personal Branding: Embrace your individuality and infuse your Twitter presence with your authentic self. Let your passions, values, and unique perspective shine through in your tweets and interactions.

Example Strategies:

Share personal stories and experiences that connect with your audience's emotions
Highlight your expertise and offer valuable insights into your niche
Craft a compelling bio that showcases your personality and expertise

Engage and Inspire: Foster genuine connections and engage in meaningful conversations with your Twitter community. Inspire and uplift others through your tweets, sharing content that educates, motivates, and sparks discussions.

Example Strategies:

Participate in Twitter chats and contribute valuable insights
Respond to comments and messages, showing genuine interest and fostering dialogue
Share uplifting quotes, inspiring messages, or thought-provoking questions

Strategic Expansion: Use this transit as an opportunity to expand your reach, influence, and professional network on Twitter. Revisit past strategies, identify areas for improvement, and explore new avenues for growth.

Example Strategies:

Collaborate with industry peers or influencers on Twitter to cross-promote each other's content
Join relevant Twitter communities, groups, or hashtags to connect with like-minded individuals
Offer exclusive promotions or discounts to your Twitter followers to encourage engagement and loyalty

Remember, with the Moon aligning with Twitter's Sun, North Node, Midheaven, and Jupiter Rx in Aries, you have the cosmic support to shine brightly and expand your influence on this dynamic social media platform. Embrace your authenticity, engage with your audience, and strategically leverage this transit to propel your Twitter presence to new heights.

Twitter Community Spaces
♃ Rx

Here we have the transit Moon Conjunct Twitter Community Spaces Natal Jupiter Rx, which highlights using Community Spaces as a teaching and educational platform. Jupiter in general is focused on personal growth, both intellectually, culturally, and spiritually, and desires to have open dialogues to increase its awareness. With Twitter Community Spaces Jupiter being natally retrograde we see this showing up as niched community topics, and dialogues focused on specific topics, directions, or perceptions, where we are narrowing the specs down to be around exact themes, data, or topics.

It in a way is taking the place of the Community town hall, or the down square soap box, where we can open discussions and share experiences, perspectives and chew on data, or bounce ideas around.

In the sign of Aries, we are looking for shorter dialogues, with a focus on inspiring change, encouraging action, and implementation within our own lives and areas of expertise and focus. It's about grassroots movements, and taking the conversation directly to the people.

This transit encourages you to step into a leadership role, or at least that of a co-host or participant in a relevant Twitter Community Space, and foster conversations and dialogue with peers, or experts in complementary fields, with your greater community.

This can be an excellent time to create an inclusive and empowering environment where your audience feels compelled to participate and contribute.

Marketing Advice:

Inspiring Themes: Choose topics that ignite passion and inspire action. Tap into the adventurous nature of Aries and create discussions that encourage personal growth, exploration, and overcoming challenges.
Thought Leadership: Share your expertise and unique perspectives to position yourself as a thought leader in your industry. Provide valuable insights, thought-provoking questions, and actionable advice to captivate your audience.
Active Engagement: Encourage active participation and engagement within your Community Spaces. Utilize interactive features like polls, surveys, and open-ended questions to gather opinions, spark discussions, and make your audience feel valued.
Networking Opportunities: Foster connections and collaborations by inviting guest speakers, influencers, or industry experts to your Community Spaces. This can attract a wider audience and create valuable networking opportunities.

Example Strategies:

Panel discussions featuring industry experts to share insights and exchange ideas.
Live Q&A sessions with thought leaders, allowing your audience to ask questions and gain valuable advice.
Exclusive behind-the-scenes tours or sneak peeks of upcoming projects or events, fostering a sense of exclusivity and anticipation.
Collaborative workshops or masterclasses where you share your expertise and guide your audience through actionable steps towards their goals.

By leveraging the power of Jupiter Rx in Aries, your Twitter Community Spaces become a platform for influential conversations, personal growth, and collaboration.

At the middle and end of Aries Energy - Beginning the 2nd day of Aries Energy:

Twitter
♃

Here we see the transit Moon conjunct Twitter's natal Jupiter in Aries, re-activating the energy and expression of Twitter at the time of its birth. With Jupiter in Aries, we see big, expansive action, information, knowledge, insight, the sharing of media, the rise of the citizen journalist, and breaking information down into 'micro-data' or threads to share insights, encourage engagement and increase followers reading capacity and interest in topics.

This can be an excellent time to create or publish Twitter threads with the focus on inspiring your followers to take action, some ideas would be to take how-to steps, top-ten lists, or a 'story' that you've shared on another platform (like Facebook or Instagram Stories) and turn it into a Twitter thread with a bit more background info or links.

You can also use this period to summarize some of your blog posts, or other content into shorter-form bites, and then re-direct them to your longer-form content. If you are in the process of holding a launch or promotion, you can use this period to provide a re-cap, a preview, or a trailer of what is coming and then direct them to sign up, or where they can find more information.

Marketing Advice:

Inspiring Content: Share uplifting and motivational tweets that resonate with the adventurous spirit of Aries. Use Jupiter's expansive energy to inspire your audience and encourage them to reach for their goals.
Social Proof: Highlight social proof and positive testimonials to establish credibility and build trust with your followers. Feature success stories, client testimonials, or reviews that showcase the value you bring.
Thoughtful Engagement: Interact with your audience through meaningful conversations. Respond to comments, ask questions, and show genuine interest in their opinions. Cultivate a sense of community and make your followers feel heard and valued.
Collaborations: Collaborate with other influencers or brands in your industry to expand your reach and tap into new audiences. Joint projects, shoutouts, or co-hosted Twitter Spaces can help you increase your visibility and credibility.

Example Strategies:

Engage in Twitter chats or participate in trending conversations relevant to your niche to increase visibility and connect with new audiences.
Create Twitter threads that offer valuable insights or actionable tips in your area of expertise.
Live tweet during industry events or major media news, sharing key takeaways, and initiating discussions around trending topics especially relevant to your niche.
Offer exclusive promotions or discounts to your Twitter followers as a way to reward their loyalty.

By leveraging needs-based marketing through the Moon and the expansive energy of Jupiter in Aries, you can grow your Twitter presence, foster meaningful connections, and establish yourself as a trusted authority in your field. Embrace your unique brand voice and style while utilizing these strategies to make a lasting impact.

Twitter Spaces
♂

Here we see the transit Moon Conjunct Twitter Spaces' Natal Mars in Aries, a potent combination of action, inspiration, and hell-yes let's do something about the issue at hand.

Twitter Spaces, in general, are an audio-only version of a town hall, and unlike Twitter Community Spaces are open to everyone who follows you who wants to join, and may even be recommended by Twitter based on other accounts you follow.

We can see with this placement that the goal and motivation of Twitter Spaces are quick, impulsive, and direct action towards change - we are talking about it because we want to DO SOMETHING about it. Aries isn't here to just discuss things and then go about their day, the purpose of these Spaces is to enact change, either at an individual level or a collective one. It may also be to engage in direct combat 😂 or battle out ideas, opinions, or expertise.

Some of the best ways to use this transit would be to host, co-host, or participate in Twitter Spaces which is focused on what you want to be known for or what you are known for from an ACTION perspective. It's to encourage people to take action, to get results in the themes and topics that you specialize in, and to also bring attention to your work, expertise, skills, and capability through SHARING your experience, ideas, and insights. This can be done through teaching something specific, holding a challenge, a lecture, a workshop, or a masterclass focused on inspiring listeners to take ACTION.

From a marketing perspective, this is great for you to share your offers and invite your community to join you in your next adventure. This transit empowers you to take bold and assertive action, creating engaging and impactful audio conversations that captivate your audience. Leverage the lunar cycle and the fiery influence of Mars to build a strong community, foster meaningful connections, and establish yourself as a thought leader in the Twitter Spaces realm.

Marketing Advice:

Compelling Topics: Choose topics that resonate with the passionate and adventurous spirit of Aries. Delve into thought-provoking discussions, share expert insights, or provide actionable tips that inspire and engage your audience.
Interactive Q&A Sessions: Encourage active participation by hosting Q&A sessions within your Twitter Spaces. Allow your audience to ask questions, share their thoughts, and contribute to the conversation. Engage in real-time dialogue and provide valuable answers and insights.
Guest Speakers and Interviews: Invite influential guests or experts in your industry to join your Twitter Spaces. This collaboration not only enhances your credibility but also attracts a wider audience, boosting engagement and fostering connections within your community.
Promote Your Spaces: Utilize other social media platforms, such as Twitter, Instagram, or LinkedIn, to promote your upcoming Twitter Spaces events. Leverage the power of anticipation and curiosity to generate buzz and attract listeners.

Example Strategies:

Host panel discussions on trending topics, featuring industry experts or influencers.
Conduct live coaching or mentoring sessions within your Twitter Spaces, providing personalized guidance and advice to your audience.
Share behind-the-scenes insights and stories about your journey, offering an authentic and relatable experience to your listeners.
Collaborate with other content creators to co-host Twitter Spaces, expanding your reach and bringing fresh perspectives to your audience.

By harnessing the alignment of the lunar cycle and the fiery energy of Mars in Aries in the Twitter Spaces chart, you can create captivating and influential Twitter Spaces experiences that resonate with your community. Embrace your unique brand voice, foster interactive conversations, and provide valuable insights to build a loyal community of listeners. Let your Twitter Spaces be a platform where ideas thrive, connections flourish, and your expertise shines.

LINKEDIN

At the beginning of Aries Energy - Lasting for the 1st day of Aries Energy:

LinkedIn
ASC ♀

This transit has the Moon conjunct LinkedIn's natal Venus and Ascendant in Aries. Venus in general rules our values, our generosity, how we express ourselves, and how we primarily spend (and make) money. In Aries we have an opportunity through expressing ourselves and sharing content, messages, and teachings that inspire action, gifting high value, high-quality content or insights, openly sharing ourselves, and showing off our talents so we can attract (Venus) clients to us who love our way of doing things.

With LinkedIn's Ascendant also being activated by this Moon we can very quickly build our brand and reputation through LinkedIn, attracting clients, generating results, and inspiring our followers and connections to take action, especially if we cultivate a lot of excitement around what we're sharing. Clear CTAs are a big part of this, so make sure you're being strategic in the content you're sharing on LinkedIn at this time, videos and articles with full captivating imagery will likely do better at this time, as well as short-form content, slides, and posts that take them through a process quickly from A to B, using easy to navigate decisive content.

The aspect here to Venus also indicates that a bit of wooing may be in order, and so while there is some impulsive energy with Aries inspiring quick 'yesses', we may want to make sure that we've ticked all the boxes in courting clients before offering them the dotted line. This can also be a great time to get your content and ideas in front of cold audiences, as they may really take to you quickly.

Direct messaging and introducing yourself especially after someone has shown interest in your content, or making new connections is highlighted at this time. Don't be afraid to sell, but just make sure you're not jumping to third base too quickly. Soft sales are more welcomed at this time. Think coffee before a nightcap.

Embrace the power of the lunar cycle and the dynamic energy of Aries to enhance your professional presence and awareness of your Brand (Ascendant), build valuable connections, share your values (and how you're different), generate soft sales (Venus) or micro-yesses, and attract meaningful opportunities on the world's largest professional network.

Marketing Advice:

Compelling Profiles: Optimize your LinkedIn profile to reflect your unique value proposition and personal brand. Craft a captivating headline, write a compelling summary, and showcase your expertise, achievements, and aspirations. Let your personality shine through with a touch of humor and relatability.
Engaging Content: Share thought-provoking articles, valuable insights, and industry expertise through LinkedIn posts. Spark conversations, offer solutions and engage with your network. Utilize storytelling techniques to captivate your audience and build credibility.
Networking Power: Actively connect and engage with professionals in your industry. Personalize connection requests, initiate conversations, and provide genuine value. Be proactive in joining relevant groups and participating in discussions, showcasing your expertise, and expanding your network.
Thought Leadership: Demonstrate your authority in your field by publishing long-form articles on LinkedIn's publishing platform. Share valuable knowledge, trends, and practical advice that positions you as a thought leader. Encourage engagement through comments and discussions.

Example Strategies:

Share success stories and lessons learned from your professional journey, inspiring and motivating your network.
Create LinkedIn video content with short tips, industry insights, or behind-the-scenes glimpses.
Collaborate with other professionals for co-created articles, showcasing different perspectives and increasing visibility.
Participate in industry-related LinkedIn events, webinars, or panel discussions to expand your reach and establish yourself as an expert.

By harnessing the power of the lunar cycle and its influence on the public and embracing the dynamic energy of Aries with the Moon Conjunct LinkedIn Ascendant (Brand) and Venus (Values/ Cashflow), you can make a memorable impact on LinkedIn. Leverage your personal brand, engage with your network authentically, and provide valuable insights to position yourself as a trusted professional. Let your LinkedIn presence be a gateway to new connections, exciting opportunities, and professional growth.

At the middle and end of Aries Energy - Beginning the 2nd day of Aries Energy:

LinkedIn Groups
☊ ♂ MC

Tap into the powerful potential of LinkedIn Groups as the Moon aligns with the platform's Natal North Node, Natal Mars, and Natal Midheaven in Aries.

Talk about a powerful combination, the North Node rules our collective purpose and destiny (in this case while using the LinkedIn Groups platform), and the purpose or united direction of your specific LinkedIn Group in general. With the Moon Conjunct LinkedIn Group's North Node, we are bringing public attention and awareness (Moon) to our shared collective purpose (and pull). This is also conjunct with LinkedIn Groups Mars (desire to take action, willpower), and its Midheaven (reputation/legacy). The actions that you take at this time through providing support, content, information, and collaboration within your community will directly strengthen the group's purpose, inspire action and excitement, and build your reputation within the community at the same time. This period can also amplify or create a bridge or opportunities for collaboration within your community itself especially if your community is focused on professional growth.

This can be a very powerful time to grow your brand and reputation through LinkedIn Groups whether you are the host of the group, or simply are a member, and are using LinkedIn Groups to expand your reach. Use this time to establish yourself as a valuable contributor by sharing relevant, actionable content within the community. You may find, if used strategically you can generate a lot of leads at this time.

Marketing Advice:

Targeted Engagement: Identify relevant LinkedIn Groups in your industry or niche. Engage actively by participating in discussions, sharing insights, and offering valuable solutions. Demonstrate your expertise, provide genuine value, and establish yourself as a trusted and knowledgeable professional.
Thoughtful Contributions: Avoid self-promotion and instead focus on providing useful information and contributing to meaningful conversations. Share relevant articles, industry trends, and practical advice that align with the group's interests. Be authentic, supportive, and respectful in your interactions.
Active Listening: Pay attention to the group's needs, pain points, and discussions. Take note of common questions or challenges and address them through your contributions. Actively listen and respond to the concerns and interests of fellow group members to foster engagement and build relationships.
Networking Opportunities: Leverage LinkedIn Groups to expand your professional network. Connect with individuals who resonate with your insights and engage in private conversations to foster deeper connections. Seek collaboration and partnership opportunities within the group.

Example Strategies:

Host AMA (Ask Me Anything) sessions within relevant LinkedIn Groups, providing valuable insights and interacting directly with members.
Create and share exclusive content, such as guides, tutorials, or case studies, tailored to the interests of the group.
Organize virtual meetups or networking events within LinkedIn Groups, bringing professionals together to share knowledge and build relationships.
Collaborate with other group members on joint projects, webinars, or articles, maximizing exposure and fostering a sense of community.

By leveraging the timing of the lunar cycle and the bow-and-arrow energy of the activation of LinkedIn Groups North Node, Mars, and Midheaven in Aries you can harness the power of LinkedIn Groups to expand your network, showcase your expertise, and build meaningful relationships within your industry. Engage with authenticity, provide value, and actively contribute to conversations to establish yourself as a trusted professional in the LinkedIn community.

PODCASTING

At the beginning of Aries Energy - Lasting for the 1st day of Aries Energy:

Apple Podcasts
☾♂

During this transit, we have the Moon conjunct Apple Podcast's Natal Moon, marking a lunar return (lunar birthday) for Apple Podcasts as well as a conjunction with Apple Podcast's Natal Mars.

A lunar return is an excellent period to double your efforts on the platform as it means the current transit moon (the focus of the public) is in direct alignment with the focus and needs of the platform itself (its natal moon). If you don't have a podcast yet but have been thinking about creating one, this can be a great time to do so, as your podcast release will have the same lunar 'birthday' as Apple Podcasts which is great for generating subscribers and followers, and also being in tune with what they want to hear, and making organic growth more likely.

This transit is also activating Apple Podcast's Mars, which indicates an excellent time for direct sales, offers, or inviting people to subscribe to your podcast or sign up for an event, or lead magnet you're sharing. Essentially anything you want them to take action on, so long as it's a natural extension of the podcast itself can do well here.

Mars in general, especially in Aries (the sign it naturally rules), is great for enticing your community to take big action, start something new, take a risk, or otherwise step into a leadership role in their own lives, so whether you choose to use this period to rally your community to make powerful changes in their lives through your content or you are promoting your latest offer, this transit is an opportunity you don't want to miss out on.

Marketing Advice:

Compelling Storytelling: Craft compelling narratives and deliver engaging content that resonates with your target audience. Use the power of storytelling to captivate listeners, evoke emotions, and leave a lasting impact. Infuse your episodes with authenticity, humor, and relatability to forge a deeper connection with your listeners.
High-Energy Introductions: Make a strong first impression with attention-grabbing and energetic introductions. Hook your listeners from the start by highlighting the key benefits or intriguing aspects of the episode. Use persuasive language and a captivating tone to pique their curiosity and encourage them to continue listening.
Consistent Release Schedule: Establish a consistent release schedule for your podcast episodes. Whether it's weekly, bi-weekly, or monthly, maintaining a regular cadence builds anticipation among your audience and helps to establish a loyal listener base. Consistency fosters trust and reliability, enhancing your podcast's reputation.
Interactive Engagement: Encourage listener participation and engagement through various means. Incorporate Q&A segments, listener-submitted stories or questions, and interactive polls to make your audience feel involved and valued. Respond to listener feedback, comments, and reviews to create a sense of community and connection.
Collaborations and Guest Interviews: Invite guests who align with your podcast's theme or industry to share their expertise, insights, or unique experiences. Collaborations and guest interviews not only provide fresh perspectives but also expand your reach as your guests promote the episode to their own networks.

Example Strategies:

Seasonal or themed podcast series that builds anticipation and offer a cohesive narrative.
Behind-the-scenes episodes giving listeners an exclusive peek into your podcasting process or personal anecdotes related to your topic.
Listener call-ins or voice messages incorporated into episodes, fostering a sense of community and interactivity.
Cross-promotion with other podcasters or influencers, exchanging guest appearances or promoting each other's shows.

By tapping into the 'New Moon' lunar cycle of Apple Podcasts and the big push of its Mars in Aries you can create a compelling podcasting experience on Apple Podcasts. Engage your audience through powerful storytelling, interactive elements, and collaborations, all while infusing your brand voice and humor into each episode. As you build connections and provide valuable content, your podcast will flourish and gain recognition within the Podcasting community.

Spotify Podcasts
☋

With the Moon aligning with Spotify Podcasts' Natal South Node in Aries, it's time to infuse your podcasting efforts with a touch of nostalgia and authenticity. In general, activation of the South Node can indicate losses, whether it be losses of income, energy, engagement, or following, however, if used correctly it can actually build and establish a loyal following as the South Node is the past, it's what we carry in our 'back pocket' so to speak.

There are a couple of ways to utilize this period strategically to still have it work for you in your podcasting:

Don't focus so much on 'New' stuff, but maybe use this period to re-share an old podcast or interview, to re-introduce yourself to your audience, or do a re-cap of important episodes and maybe turn them into a top 10 list of what to do (or not do). This will get your previous episodes more air time and also show that you've been around the bend. It also leverages what you've already done without draining your energetic bank account by creating something 'new' when it isn't needed.

With a little ingenuity and creativity and through incorporating strategic storytelling and a down-to-earth approach, you can create a podcasting experience that resonates with your audience and drives growth.

Marketing Advice:

Nostalgic Storytelling: Connect with your audience on an emotional level by tapping into nostalgic themes, memories, or trends. Explore topics that evoke a sense of familiarity or harken back to the past. By triggering nostalgic feelings, you create a deeper bond with your listeners and leave a lasting impression.
Authentic Conversations: Foster genuine and relatable conversations on your podcast. Encourage open dialogue, honest opinions, and vulnerability. Authenticity builds trust and helps your audience connect with you and your guests on a deeper level. Create an environment where listeners feel comfortable and engaged in the conversation.
Listener Feedback and Interaction: Actively seek feedback and engage with your listeners. Encourage them to share their thoughts, stories, and suggestions. Incorporate listener questions, comments, and reviews into your episodes to create a sense of community and make your audience feel valued and heard.
Collaborative Episodes: Collaborate with other podcasters or industry experts to provide fresh perspectives and diverse content. Guest appearances and joint episodes broaden your reach as you tap into each other's audiences. Explore crossover episodes, panel discussions, or interviews to offer unique insights and varied viewpoints.
Well-Planned Segments and Series: Structure your podcast with well-defined segments or series. This helps listeners anticipate specific topics, creates a consistent format, and enhances engagement. Consider themed series, special guest segments, or recurring segments that provide valuable and entertaining content.
Re-Cap Episodes, Top Ten Lists, or Re-sharing an 'oldie but a goodie' you can show your expertise and staying power by introducing older content as new.

Example Strategies:

"Throwback Thursday" episodes discussing memorable moments or trends from the past.
"Ask Me Anything" episodes where you answer questions submitted by listeners.
Collaborative episodes with other podcasters or industry experts.
Mini-series that delve deep into a specific topic or theme, offering a comprehensive exploration.

By infusing your podcast with nostalgia, authenticity, and engaging content, you can attract and retain listeners on the Spotify Podcasts platform. Leverage the lunar cycle, and Spotify Podcasts South Node to work from a full cup, while incorporating your unique brand voice, humor, and down-to-earth approach to build a loyal following. As you create meaningful connections with your audience and provide valuable content, your podcast will thrive on Spotify Podcasts.

Google Podcasts
Chiron

Pain sells, or rather it gathers ears. This Moon naturally aligns with Google Podcast's natal Chiron in Aries, meaning that the heart of your audience on this platform is going to be focused on active healing and their desire to make significant changes in their lives, especially around the themes you focus on in your Podcast (after all, that's why they listen isn't it?)

This can be a great time to be open about what you (and your community struggle with), and what you have in common. In many cases, the very reason you started your podcast, outside of wanting to grow your following and raise awareness of your brand (and of course make cash), is that you have a powerful message of healing you want to share with your community. You want to help people with the very same thing you yourself have struggled with, and under this lunar transit, this is a good time to make sure you are bringing those themes, messages, and lessons into your podcast.

Embrace your vulnerabilities, share personal experiences, and provide valuable insights to establish a meaningful connection with your listeners and foster growth. With Chiron we acknowledge that we all carry a wound inside of us, one that may take one or more lifetimes to resolve, and through learning to live with what we naturally struggle with, we become masters of understanding and compassion around that topic. It is exactly this that your listeners are looking for from you at this time.

If you don't yet have a podcast, but are considering creating one, this transit can help put you in alignment with the core pain and struggle that your audience is navigating and how you may want to structure a podcast to focus on some of those themes.

Marketing Advice:

Personal Storytelling: Share personal stories that highlight your journey, challenges, and triumphs. By revealing your vulnerabilities and how you've overcome obstacles, you inspire and connect with your audience on a deeper level. Authentic storytelling evokes empathy and fosters a sense of trust, making your content more relatable and compelling.
Expertise and Authority: Position yourself as an authority in your niche. Offer valuable insights, expert opinions, and actionable advice. Back your claims with evidence, research, or case studies to establish credibility. When your audience recognizes your expertise, they are more likely to trust your recommendations and engage with your content.
Social Proof: Highlight social proof to demonstrate the impact and value of your podcast. Share testimonials, reviews, or success stories from your listeners. Encourage your audience to provide feedback and reviews, and showcase positive feedback in your episodes or promotional materials. Social proof builds trust and attracts new listeners.
Collaborative Episodes: Collaborate with other experts or influencers in your field. Joint episodes or interviews provide fresh perspectives and expose your podcast to new audiences. Leverage the networks and followings of your guests, and promote collaborative content across various platforms to maximize your reach.
Call-to-Action and Engagement: Include clear calls-to-action in your episodes, encouraging listeners to engage with your content. Ask for feedback, invite questions, and encourage sharing on social media platforms. Create interactive elements like quizzes, challenges, or contests to drive engagement and foster a sense of community among your listeners.

Example Strategies:

Sharing personal anecdotes and lessons learned.
Conducting interviews with industry experts.
Showcasing listener success stories and testimonials.
Collaborating with influencers for joint episodes or guest appearances.

By leveraging the power of storytelling, sharing more of what makes you human and the unique wounds that your work addresses, you can elevate your presence on the Google Podcasts platform. With a touch of humor, a grounded approach, and a commitment to valuable content, your podcast will thrive on Google Podcasts, attracting new listeners and fostering a loyal community of listeners.

At the middle and end of Aries Energy - Beginning the 2nd day of Aries Energy:

Apple Podcasts
☊

As the Moon aligns with Apple Podcasts' Natal North Node in Aries, this is a great time to tap into your unique voice and deliver content that captivates your listeners on the Apple Podcasts platform. By infusing your episodes with authenticity, and authority, you can create a meaningful impact and drive the growth of your podcast.

Astrologically speaking the North Node represents our collective purpose or in the case of Apple Podcasts the collective purpose and energetic expression around that purpose of the majority of listeners to Apple Podcasts (and more specifically to YOUR listeners on that platform). The best way to leverage this transit is to connect with the overall purpose of your listeners and why they are subscribed to your podcast, to begin with, or if you don't yet have a podcast but are looking to create one to deeply consider the overall direction and goals of your audience and the main focus of the podcast itself and how the content and episodes you release always directly bring them back to that purpose, inspiring them to keep going and take action on their common shared goals.

Marketing Advice:

Authenticity and Passion: Be unapologetically yourself and let your passion shine through. Share personal stories, experiences, and insights that resonate with your audience. Authenticity builds trust and fosters a deeper connection with your listeners, increasing engagement and word-of-mouth promotion.
Niche Focus: Delve into specific and specialized topics within your industry or interests. By narrowing your focus, you establish yourself as an expert and attract a dedicated audience seeking unique perspectives. Offer valuable insights and practical advice that differentiate your podcast from the mainstream.
Scarcity and Exclusivity: Cultivate a sense of exclusivity and scarcity around your podcast. Offer limited-time episodes, bonus content, or exclusive interviews to reward your most loyal listeners. Creating a sense of privilege encourages engagement and drives listeners to take action.
Expert Interviews: Invite industry thought leaders, experts, or influential guests to share their insights on your podcast. Their authority and expertise lend credibility to your content, attracting new listeners who value their perspectives. Leverage their existing audience to expand your reach and foster collaborations within your industry.
Call-to-Action and Engagement: Encourage your listeners to actively engage with your podcast. Ask for reviews, subscriptions, shares, or participation in discussions. Clearly communicate the benefits they will receive from engaging with your content, making it easy for them to take action and spread the word.
Consistent Release Schedule: Establish a consistent schedule for releasing episodes. Consistency creates anticipation and keeps your podcast top of mind for your audience. Whether it's a weekly, biweekly, or monthly schedule, maintaining a rhythm ensures listeners know when to expect new content.

Example Strategies:

Sharing personal anecdotes and relatable stories related to your niche.
Hosting engaging interviews with industry experts or influential figures.
Offering exclusive bonus episodes or behind-the-scenes content for dedicated listeners.
Encouraging listeners to leave reviews, engage in discussions, and share episodes.
Adhering to a reliable release schedule which builds anticipation and keeps your audience engaged.

By infusing your podcast with authenticity, scarcity, and authority, you can make a significant impact on Apple Podcasts. Tap into the essence of passion and innovation as you connect with your listeners and create a loyal community around your content. With your distinctive brand voice, upbeat style, and a blend of humor and marketing strategy, your podcast will thrive on Apple Podcasts, attracting new listeners and cultivating a devoted following.

Spotify Podcasts
♅

This transit has the Moon conjunct Spotify's Natal Uranus in Aries. Uranus is all about upending the status quo and doing things differently. What is the 'Story Brand' of your Podcast? (a great resource for this is Donald Miller's 'Story Brand' book). Your Story Brand is essentially what differentiates you from a sea of other podcasts, how it ties into what you offer within your business, and how you work with clients.

We are being reminded here that the best way to 'stay on top' of the competition is to not even be in the same league as them, to essentially be SO different, and SO unique that you have no competitor, even if others in your industry offer similar services or products as you do, the way you do it is not done by anyone else. It puts you in a category all your own. This transit is here to remind you to focus on making your Podcast one-of-a-kind and one of the ways we do that, is to be uniquely ourselves, and to not be afraid to touch upon subject matter and topics not covered by other brands.

One of the things that other podcasts don't have, is you as the host. Your voice, your perspective, your experience, and your way of doing things. Another way we can shake up our industry is by covering topics that are innovative, shocking, unexpected, or a little radical. And that is exactly what this transit of the Moon in Aries, conjunct Spotify's natal Uranus in Aries is all about.

Embrace the unexpected and break free from conventional norms as you explore new avenues for growth on the Spotify platform.

Marketing Advice:

Unconventional Content: Surprise and intrigue your listeners with fresh and unique podcast episodes. Experiment with unconventional formats, themes, or storytelling techniques that break away from the traditional mold. Embrace the unexpected to keep your audience engaged and eager for more.
Authentic Connection: Be genuine and relatable in your podcast episodes. Share personal anecdotes, experiences, and challenges that resonate with your audience. Building an authentic connection fosters trust, loyalty, and a sense of community around your podcast.
Social Proof and Influencers: Leverage social proof to establish credibility and attract new listeners. Collaborate with influencers or invite industry experts as guests on your podcast. Their endorsement and insights can bring new audiences and lend authority to your content.
Scarcity and Limited Offers: Create a sense of scarcity and exclusivity around your podcast. Offer limited-time episodes, bonus content, or exclusive interviews to reward your loyal listeners. This approach instills a fear of missing out (FOMO) and encourages engagement and sharing.
Engaging Calls-to-Action: Encourage your listeners to take action after listening to your episodes. Whether it's leaving a review, subscribing, sharing, or joining a community, provide clear and compelling calls to action that make it easy for them to engage with your podcast.
Consistent Branding: Develop a consistent brand identity for your podcast. This includes your podcast artwork, intro/outro music, and overall tone. Consistency fosters recognition and helps establish a strong brand presence on the Spotify platform.

Example Strategies:

Bold and Provocative Topics: Embrace the fiery energy of Aries and explore bold, thought-provoking topics that challenge the status quo. Address controversial subjects or provide alternative perspectives to spark conversations and engage your listeners.
Interactive and Live Episodes: Leverage the spontaneity and innovative energy of Uranus by hosting live episodes or interactive sessions with your audience. Encourage real-time participation, questions, and feedback, creating a dynamic and engaging podcast experience.
Quick and Bite-Sized Episodes: Aries energy is fast-paced and action-oriented. Offer shorter, bite-sized episodes that deliver quick insights, practical tips, or inspirational messages. Cater to the on-the-go listeners who appreciate concise and impactful content.
Behind-the-Scenes Stories: Share behind-the-scenes stories about your podcasting journey, including successes, failures, and lessons learned. Openly discuss the challenges and breakthroughs, inspiring your audience with your authenticity and vulnerability.
Empowerment and Motivation: Tap into the self-empowerment aspect of Aries and provide motivational content that ignites passion and encourages your listeners to take action. Offer strategies, tools, and personal stories that inspire personal growth and transformation.
Collaborative Episodes: Uranus represents collaboration and networking. Collaborate with fellow podcasters, experts, or influencers to co-host episodes or create joint projects. This not only expands your reach but also brings fresh perspectives and diverse voices to your podcast.
Experimental Formats: Experiment with different podcast formats to keep your content fresh and exciting. Try storytelling, panel discussions, case studies, or even fictional narratives. Uranus encourages innovation, so don't be afraid to push the boundaries and try something new.
Unexpected Guest Interviews: Surprise your audience with unexpected guest interviews. Invite individuals from unconventional backgrounds or industries that align with your podcast's theme. This unexpected twist adds a touch of excitement and keeps your listeners intrigued.

Embrace the creative and innovative energy of the Moon's conjunction with Spotify Podcast's Natal Uranus in Aries. With your upbeat writing style, grounded approach, and a blend of humor and marketing strategy, you'll create a podcast that stands out, attracts new listeners, and fosters a devoted community. Let your unique voice be heard, and watch your podcast thrive on the Spotify platform.

WRITING & PUBLISHING PLATFORMS & FEATURES

At the beginning of Aries Energy - Lasting for the 1st day of Aries Energy:

Medium
♅ Rx

Medium is an interesting platform, it is a great way to generate a reputation and expand your reach, while adding an extra level of professionalism and status to your work, simply because it's being published on a platform other than your own. The truth is anyone can create an account on Medium and publish content (within their community standards) and yet, readers finding your content on the platform are seen in a similar way as you being published in other publications (even though you put your own content up there).

This perception is clearly articulated through Medium's natal Uranus Retrograde being in Aries, with Aries being the self-starter and initiator, and Uranus retrograde expressing itself as showing up, challenging the norm, and utilizing technology, but in this case in a way that makes it appear you are BEING PUBLISHED rather than you are the PUBLISHER.

It's kind of a secret way to gather credibility in a unique way (Uranus), while also expanding your reach.

The key message of the Moon in Aries conjunct Medium's Natal Uranus Retrograde in Aries is to publish content that shakes up your industry or takes on a different (but commonly held perspective or belief) within your market. To break it down and make it understandable, manageable, actionable, and direct. It also leverages search engines to help readers find your content faster (than maybe on your own blog) because Medium is already optimized for search engines and is well recognized.

Here the Moon rules the public, and their needs, wants, and interests the content you share on Medium at this time should cut right to the point, don't be afraid to use clear CTAs, especially if you're using the content to drive traffic to a lead magnet, your website, or some of your other content. Actionable, short, and direct content here is going to do best.

Marketing Advice:

Unconventional Topics: Explore unique and thought-provoking subjects that challenge traditional perspectives. Offer fresh insights and alternative viewpoints to captivate your readers and stimulate meaningful discussions.
Engaging Headlines: Craft attention-grabbing headlines that pique curiosity and entice readers to click and read your articles. Use powerful language, intriguing questions, or intriguing storytelling hooks to draw them in.
Authentic Storytelling: Embrace authenticity and share personal anecdotes and experiences to establish a genuine connection with your readers. Let your unique voice and humor shine through, making your content relatable and engaging.
In-depth Analysis: Take advantage of Medium's platform for long-form content. Delve into comprehensive analysis, research, and expert insights to provide value and establish yourself as a trusted authority in your niche.
Interactive Elements: Incorporate interactive elements like polls, quizzes, or embedded media within your articles to encourage reader engagement. Encourage comments, discussions, and sharing of your content to amplify its reach.
Visual Appeal: Utilize visually appealing images, infographics, or custom illustrations to enhance the aesthetic appeal of your articles. Well-designed visuals can make your content more engaging and shareable.
Collaborate with Fellow Writers: Uranus promotes collaboration and innovation. Connect with other writers on Medium to co-create content, exchange guest posts, or collaborate on projects. This expands your network and exposes your work to new audiences.
Experiment with Medium's Formats: Explore Medium's various formats, such as articles, essays, or serialized stories. Experiment with different writing styles, structures, or series to find what resonates best with your target audience.

Example Strategies:

Thought-provoking opinion pieces challenging conventional wisdom
In-depth tutorials or guides providing practical insights and solutions
Series of articles exploring a specific topic or theme
Interactive quizzes or polls to engage readers and gather feedback
Collaboration with other Medium writers for joint projects or co-authored articles

By embracing the astrological energy of the Moon Conjunct Medium's Natal Uranus Retrograde in Aries, you'll tap into your creative potential, produce engaging content, and attract a loyal readership on the Medium platform. Remember to infuse your writing with your unique brand voice, humor, and down-to-earth style to make a lasting impact.

Patreon
♅

This transit has the Moon Conjunct Patreon's Natal Uranus in Aries. Uranus is the future, it is innovative and is focused on breaking tradition, and beating to the tune of its own drum. From a tech perspective, Patreon opened the doors for non-tech-savvy (Uranus) creators, teachers, and entrepreneurs to very quickly and efficiently (Aries) create an income source for their content.

Effectively removing the obstacles of common tech barriers, and bringing you face-to-face with your audience, allowing you to monetize your content fast. Aries energy in general rewards quick action, sales, launches, and promotions, and Uranus makes things happen exceptionally fast, while also allowing us to channel innovation, ideas, and future trends to our communities and followers. This is an excellent time to hold a promotion or launch to bring in more Patrons to your membership, introduce new offers, add bonuses, and discounts, or otherwise incentivize members to increase their membership, invite their friends, or join for the first time.

Under Uranus we are invited to challenge the status quo in our work, to do something shocking, unexpected, new, or innovative, or otherwise shake up the industry we're in. How can you do things differently in your promotions, offers, and Patreon membership? What makes your membership different than your competitors? What are people aching for in your membership, that you can help them achieve more quickly? And if you don't yet have a Patreon Membership this can be a great time to start one.

Marketing Advice:

Exclusive Content: Offer your Patreon supporters exclusive access to behind-the-scenes content, bonus materials, or sneak peeks. Give them a sense of belonging and make them feel special for supporting your work.
Personalized Interaction: Engage with your patrons on a personal level. Respond to their messages, comments, and questions promptly. Show genuine interest and make them feel valued, fostering a stronger connection.
Authenticity and Vulnerability: Share your journey, challenges, and triumphs with your patrons. Let them see the real, imperfect, and relatable aspects of your creative process. Transparency builds trust and fosters a deeper connection.
Interactive Experiences: Organize live Q&A sessions, virtual hangouts, or webinars exclusively for your patrons. Give them an opportunity to interact with you directly and create a sense of community among your supporters.
Creative Rewards: Offer unique and creative rewards that align with your brand and resonate with your audience. It could be personalized artwork, limited-edition merchandise, or access to workshops or courses.
Patreon-Exclusive Content: Develop content specifically tailored for your Patreon platform. This could include in-depth tutorials, extended episodes, or early access to your creations. Make your patrons feel like they are part of an exclusive club.
Collaborate with Patrons: Engage your patrons by involving them in your creative process. Seek their input, ask for suggestions, or even collaborate with them on projects. This collaborative approach fosters a sense of ownership and deeper engagement.
Express Gratitude: Show appreciation to your patrons regularly. Publicly acknowledge their support, highlight their contributions, and express gratitude through personalized messages or shoutouts.

Example Strategies:

Exclusive behind-the-scenes footage or bloopers
Personalized video messages for patrons
Monthly live Q&A sessions or virtual hangouts
Patron-only polls or surveys to gather feedback and input
Collaborative projects or co-creation opportunities with patrons

By embracing the astrological energy of Moon Conjunct Patreon's Natal Uranus in Aries, you'll tap into your creative potential, foster a deeper connection with your patrons, and cultivate a thriving community of supporters on the Patreon platform. Infuse your content with your brand voice, humor, and down-to-earth style to create a unique and engaging experience for your patrons.

At the middle and end of Aries Energy - Beginning the 2nd day of Aries Energy:

Google
♄ Rx

This lunar transit has the Moon Conjunct Google's Natal Saturn (Retrograde) in Aries, and speaks to the megalith that Google has become as a company but also especially to its overall work of cataloging websites, ranking them in terms of popularity, authenticity (and of course Google's own agendas).

The message of this transit is to bring attention to your wealth of knowledge and to build over the course of time a strong reputation for yourself and your work. Often one of the first things we do, when we hear something we don't know much about, is 'Google' it, with the actual company name being used to define its action or purpose (talk bout the power of branding). Google wasn't the first to do this, there were several other search engines that began long before Google, however Google, within a short period of time dominated the market simply by doing it better. That is really the message of Moon conjunct Google's Saturn (retrograde) in Aries. It is to aim for the top of the mountain and decide what you want to dominate the market in, and then to make sure your content becomes the first thing people see when searching in your industry.

This can look like having a prolific blog, or content resource on your website, dialed in tight in terms of SEO and meta tags, and making sure that you are consistently releasing content that is keyword optimized and working with Google's algorithms. With Saturn being retrograde it shows that this doesn't have to happen overnight, but it does need to become a part of your strategy if you're seeing content domination in your market.

One of the big pluses of this transit is it brings a sense of structure and discipline to your content strategy on Google. It's a time to focus on quality, organization, and long-term growth in your writing and blogging endeavors.

Marketing Advice:

High-Quality Content: Create well-researched, informative, and valuable content that aligns with your target audience's needs and interests. Aim for depth and expertise in your niche to establish yourself as a reliable source.

Optimize for Search: Pay attention to SEO principles, including keyword research, meta tags, and on-page optimization. Make your content easily discoverable by search engines, increasing your visibility and organic traffic.

Consistent Publishing Schedule: Develop a consistent schedule for publishing new content to build credibility and keep your audience engaged. Regularly sharing fresh content signals reliability and commitment.

Example Strategies:

In-depth guides and tutorials offering practical advice and solutions
Case studies and success stories showcasing real-life examples and results
Collaborations with other influential bloggers or industry experts
Guest posting on reputable websites to expand your reach and authority.

Core Basics to Maintaining Your Writing on your own platform and through search engines:

Engage with your Audience: Encourage comments, questions, and discussions within your content. Respond to comments promptly, show genuine interest in your readers' perspectives, and foster a sense of community.
Optimize for Mobile: With the majority of internet users accessing content through mobile devices, ensure your website is mobile-friendly and loads quickly.
Optimize your content layout and design for a seamless mobile browsing experience.
Repurpose and Share: Extend the lifespan of your content by repurposing it into different formats, such as infographics, videos, or podcasts. Share these variations on social media platforms to reach a wider audience and drive traffic back to your website.
Stay Updated on Algorithm Changes: Keep abreast of Google's algorithm updates and adapt your SEO strategies accordingly. Stay informed about the latest best practices for content creation and optimization.
Collaborate with Influencers: Partner with influential figures in your industry to co-create content or engage in cross-promotion. Leverage their audience to expand your reach and credibility.

Consistency, quality, and relevance are key to succeeding on Google's content and search platforms. By aligning your efforts with the transit of Moon conjunct Google's Natal Saturn in Aries, you can establish a solid foundation for long-term growth and authority as a writer or blogger, and ensure your content continues to be seen long after you've written it.

Patreon
☋ ☾

This lunar transit is activating both Patreon's Natal Moon (making a lunar return or lunar birthday) as well as Patreon's South Node. From an astrological perspective, a lunar return is a new beginning, and this cycle is a repeat of the cycle that was present during the birth of Patreon as a platform, meaning that whatever you are sharing at this time has the opportunity to directly communicate to the needs and heart of your Patreon audience, and the core users and supporters of Patreon.

As a platform, Patreon was created to give creators an opportunity to generate income from their creations without needing to build their own platform or navigate all the tech. It was to streamline getting your content into the hands and eyeballs of your audience so you can do what you do best, and this is a great Moon to do so under.

This cycle is also activating Patreon's South Node which highlights utilizing content you've already created, or skills that come naturally to you, as well as followings or client relationships you have fostered in the past.

This can be a great time to either re-purpose other content you've already created and put it behind your Patreon Paywall, gift it to your community, maybe as a surprise bonus, or use it to create excitement and sign on new Patreon members.

Marketing Advice:

Exclusive Content: Offer your Patreon supporters unique and personalized content that makes them feel valued and appreciated. Provide behind-the-scenes access, bonus materials, or early releases to create a sense of exclusivity.

Emotional Storytelling: Share personal anecdotes, experiences, and struggles that resonate with your audience on a deep emotional level. Be vulnerable and authentic, allowing your supporters to feel connected to your journey.

Nurturing Community: Foster a sense of community among your Patreon supporters by creating a space where they can interact with each other and with you. Encourage discussions, host live Q&A sessions, or organize virtual events.

Example Strategies:

Monthly live video sessions for Q&A and personal interaction with your Patreon community
Bonus content or extended episodes exclusively available to Patreon supporters
Virtual workshops or masterclasses for patrons, providing them with specialized knowledge or skills
Reflective Challenges: Create monthly challenges or prompts that encourage your Patreon supporters to reflect on their own experiences, goals, or creative projects. Provide guidance and support throughout the process, and celebrate their achievements together.

Remember, with the transit of Moon conjunct Patreon's Natal Moon (Lunar Return/ aka Lunar Birthday) and South Node in Aries, your focus should be on nurturing your Patreon community and creating a supportive environment that resonates with their emotions and desires. By utilizing these strategies, you can cultivate a loyal following and attract new patrons to support your creative endeavors. This can also be an excellent time to onboard or invite new members to your community, especially those who have previously had a low awareness (New Moon) of your content or community.

WordPress
☾

With the transit Moon Conjunct the Natal Moon of WordPress in Aries, this highlights the energy that WordPress was born under. Marking a lunar birthday for WordPress you can leverage this timing to release action-oriented content laced with clear CTAs to your readership. Use this period to write content that is short, to the point, and focuses on action and implementation in the topics that you're known for or want to be known for by your audience. With a combination of witty inspiration, transformational subject matter, and a clear and concise call to action at the bottom the timing of this Moon can help you call forth engagement on your posts as well as use them to generate leads.

Think - posts as lead magnets, releasing guides, quizzes, unlocking high-value content through a subscription, or running a contest.

Example Strategies:

Weekly blog series sharing personal anecdotes and lessons learned
Creating tutorials or guides on topics related to your niche
Collaborating with other bloggers or influencers for guest posts or interviews
Offering exclusive downloadable content or resources for subscribers
Conducting polls or surveys to gather insights and tailor your content

Remember, with the lunar return and Moon conjunct WordPress Natal Moon in Aries, it's an opportune time to infuse your writing with passion, engage your readers, and inspire them to take action. By implementing these strategies, you can elevate your WordPress platform and create a captivating online presence.

Substack
♅ Rx

EMAIL

At the beginning of Aries Energy - Lasting for the 1st day of Aries Energy:

EMAIL MARKETING - COLD EMAILING
☾ ☋

This period in the cycle is all about leveraging relationships. Here we have the transit Moon conjunct the Natal Moon and South Node in Aries, indicating an opportunity to reconnect with your email list and audience. Some ways to do this could be a re-cap of why they joined your list, some new ways to suggest benefitting or using a lead magnet they signed up for, sharing some of your best pieces of content to help support them, and rekindling any lost romance. Look at it as an opportunity to woo them back if you've lost touch, or to warm them up if you are preparing to step into another promotion connected to something they've already received from you in the past.

If you haven't taken the time to properly introduce yourself or your work in a deeper way this can be a great time to do so, you can also use your email to share an inspiring story and then ask them to reply back and share something about themselves so you can get to know them. This will help with your open rates and improve your deliverability not to mention build stronger relationships with your list.

If you are using this period to reach out to cold leads, it's important to make sure you're giving them something valuable and showing that you've taken the time to learn about their business or needs, sending mass emails that aren't personalized could backfire in your face at this time, or cost you your reputation.

Marketing Advice:

Compelling Subject Lines: Craft attention-grabbing subject lines that pique curiosity and entice recipients to open your emails. Use a mix of personalization, urgency, and value proposition to stand out in crowded inboxes.
Personalized Introductions: Start your cold emails with a personalized touch. Reference specific details about the recipient's business or recent accomplishments to demonstrate that you've done your research and are genuinely interested in their needs.
Value-Oriented Offer: Clearly communicate the unique value your product or service provides. Highlight the benefits, solutions, and advantages it offers to address the recipient's pain points or challenges. Emphasize how it can make their lives easier or more successful.
Social Proof: Incorporate social proof elements in your cold emails to build trust and credibility. Include testimonials, case studies, or success stories from satisfied customers to showcase the effectiveness and reliability of your offerings.
Clear Call to Action: Guide recipients towards the desired action by providing a clear and concise call to action. Whether it's scheduling a call, downloading a resource, or signing up for a free trial, make it easy for them to take the next step.
Follow-Up Strategy: Don't be discouraged by initial non-responses. Plan a strategic follow-up sequence to re-engage potential leads. Customize follow-up emails with new angles, additional information, or limited-time offers to reignite their interest. Example Strategies:

Crafting personalized subject lines that mention a recent achievement of the recipient's company
Sharing case studies or success stories highlighting how your product/service solved similar challenges
Offering a free resource or tool relevant to their industry or role
Including a time-limited discount or exclusive offer to create a sense of urgency
Sending a personalized video message expressing your interest and value proposition

With the lunar conjunction to your Natal Moon and South Node in Aries, embrace the fiery energy and assertiveness to engage potential leads through compelling cold email strategies. By implementing these practices, you can increase your chances of capturing attention, building trust, and ultimately converting leads into customers.

EMAIL MESSAGING & MARKETING IN GENERAL
Chiron Rx, ☋

In general early on in Aries Moons are not the best times for direct pitching and selling via email, here we can see that the transit Moon is conjunct Chiron Rx and the South Node which can indicate losses or a focus on wounds and pain. It can however be a great time to leverage your relationship with your list, especially if you have been nurturing it, and use this period to reconnect with them through their struggles and the various options you have available to help them, giving a little extra at this time goes a long way, and also helps to refill the cup before you lean more directly into your pitch.

Ensure you're using emotional and action-oriented language in your email copy, share stories, inspirational insights, and your expertise (South Node), and use this period to deeply connect with them before inviting them to go deeper into your sales process.

Marketing Advice:

Authentic Storytelling: Share authentic stories that resonate with your audience's struggles and aspirations. Use vulnerability and empathy to create a genuine connection and show that you understand their pain points.
Addressing Pain Points: Identify the pain points your audience is facing and present your product or service as a solution. Clearly communicate how it can alleviate their challenges, making their lives easier or more enjoyable.
Emotional Appeal: Appeal to the emotions of your audience. Connect with their desires, dreams, and aspirations, and evoke the positive emotions they seek to experience. Craft your messaging to inspire and motivate action.
Empowering Language: Use empowering language that instills confidence and self-belief in your audience. Highlight the potential for growth, success, and transformation that comes from engaging with your offerings.
Personalized Approach: Tailor your email messages to individual recipients whenever possible. Address them by their name, reference their specific needs or interests, and show that you've taken the time to understand their unique situation.
Engaging Call to Action: Create a compelling call to action that encourages recipients to take the next step. Whether it's making a purchase, scheduling a call, or signing up for a newsletter, make the process clear and enticing.

Example Strategies:

Sharing personal stories of overcoming challenges and how your product/service helped you or others
Providing case studies or testimonials that showcase the positive impact of your offerings
Offering exclusive discounts or bonuses to create a sense of urgency and reward
Sending personalized follow-up emails that address specific pain points mentioned by the recipient
Including a heartfelt and inspiring message in your email signature to leave a lasting impression

With the lunar conjunction to your Natal South Node and Chiron Retrograde in Aries, seize the opportunity to connect with your audience on a deeper level through authentic storytelling and addressing their pain points. By incorporating these strategies, you can create compelling email messages that resonate with your audience, foster trust, and drive meaningful engagement and conversions.

At the middle and end of Aries Energy - Beginning the 2nd day of Aries Energy:

EMAIL MARKETING - COLD EMAILING
☿

If you leveraged the activation of the Moon, the South Node, and Chiron on the previous day, today is your lucky day. This is the day where you step into a combination of teaching, sharing valuable information and directly asking for the sale in your email copy. This email is best as a combination of bullet point information including important details they need to take action and make a decision, along with urgency and inspiration to act now.

This can also be a great time to invite them to get on a call, join an event or webinar, or share an application form. You may not get as many leads or sign-ups as you'd like if you haven't been warming up your list much before this, but you'll likely still get some great responses, so long as you use this time to inform, inspire and invite.

If you have been warming your list up for a while, don't hold back any punches, you can find a lot of success in directly pitching at this time.

Marketing Advice:

Compelling Subject Lines: Craft attention-grabbing subject lines that pique the curiosity of recipients. Make them concise, personalized, and highlight the value or benefit they can expect from opening the email.
Clear and Concise Messaging: Keep your email content clear, concise, and to the point. Present the value proposition of your product or service in a compelling way, focusing on how it can solve the recipient's pain points or challenges.
Personalization: Take the time to personalize each cold email with relevant details about the recipient. Mention their name, company, or specific interests to show that you've done your research and tailor the message to their needs.
Establish Credibility: Include social proof, such as client testimonials or industry recognition, to establish your credibility and build trust with potential leads. Highlight any relevant achievements or success stories to showcase your expertise.
Call to Action: Clearly state the desired action you want the recipient to take, whether it's scheduling a call, requesting more information, or making a purchase. Make it easy for them to respond or engage with a compelling and straightforward call to action.
Follow-Up Strategy: Develop a follow-up strategy to increase response rates. Craft polite and engaging follow-up emails to remind recipients of your initial outreach and reiterate the value they stand to gain from your offering.

Example Strategies:

Personalized email introductions mentioning common connections or shared interests
Highlighting specific pain points and offering tailored solutions
Sharing success stories and case studies to demonstrate the positive outcomes of your product/service
Providing a limited-time offer or exclusive discount to create a sense of urgency
Using a conversational and friendly tone to establish rapport with the recipient

With the lunar conjunction to your Natal Mercury in Aries, leverage your assertiveness and communication skills to craft compelling cold emails that capture the attention of potential leads. By incorporating these strategies, you can increase your chances of engagement, generate quality leads, and drive successful conversions in your cold email marketing efforts.

EMAIL MESSAGING & MARKETING IN GENERAL
MC

Overall for any emailing, this is an excellent time to bring attention, awareness, visibility, and impact to your offers through email marketing. We are feeling more assertive at this time, and aren't afraid to directly invite clients to participate, purchase or otherwise engage in our offers and content. Making sure that your offer is enticing, and that potential obstacles to saying 'yes' are removed, this period provides a lot of momentum and push behind your marketing campaigns. The most important thing to remember here is to stand behind what you promise as your reputation can be directly impacted here. One way to incentivize action is to reward quick action (think disappearing bonuses, discounts, VIP treatments), as under Aries we sometimes just need a little extra fire in the right place to kick us into gear. The message here is the easier you can make it for them to get results, implement and have success, the faster they'll say yes.

Marketing Advice:

Strong Brand Identity: Ensure your emails reflect your brand's personality and values. Use a consistent tone, design, and visuals that resonate with your target audience and convey your brand's uniqueness.
Compelling Subject Lines: Craft attention-grabbing subject lines that immediately capture the reader's attention and curiosity. Emphasize the value or benefit the recipient will receive by opening and engaging with your email.
Clear Value Proposition: Clearly communicate the unique value your product or service offers. Highlight its features, benefits, and how it solves the recipient's pain points or fulfills their desires.
Social Proof and Testimonials: Incorporate social proof, such as testimonials, reviews, or case studies, to build trust and credibility. Showcase the positive experiences of existing customers to inspire confidence in your offering.
Persuasive Call to Action: Create a strong and persuasive call to action that guides the recipient towards the desired action, whether it's making a purchase, signing up for a trial, or subscribing to a newsletter. Use action-oriented language and make it easy for them to take the next step.
Segmentation and Personalization: Segment your email list based on relevant criteria, such as demographics, interests, or previous interactions. Personalize your emails by addressing recipients by name and tailoring the content to their specific needs or preferences.

Example Strategies:

Exclusive discounts or promotions for email subscribers
Limited-time offers to create a sense of urgency
Personalized product recommendations based on previous purchases or browsing history
Interactive elements like surveys or quizzes to engage recipients and gather valuable insights
Nurture campaigns with a series of emails to build relationships and guide leads through the sales funnel

With the lunar conjunction to Email Marketing's Natal Midheaven in Aries, leverage this transit's amplification of visibility and assertiveness to make a strong impact on your email marketing campaigns. By incorporating these strategies, you can effectively engage your audience, generate quality leads, and drive sales through the power of email messaging.

EMAIL NEWSLETTERS
☋

If you're planning on sending a regular newsletter to your list at this time, the Moon's conjunction with the South Node helps to warm up old relationships and kindle nostalgia and familiarity with your audience. This can be a good time to rehash old content, remind them of assets or tools they have at their disposal, re-offer an older product or service for sale, or address previously discussed themes in older newsletters or training you've held.

Marketing Advice:

Compelling Subject Lines: Craft subject lines that evoke curiosity and create a sense of anticipation. Use concise and attention-grabbing language that encourages recipients to open your emails.
Engaging Storytelling: Weave engaging narratives and stories into your newsletters. Capture the attention of your readers by sharing personal experiences, anecdotes, or success stories that align with your brand's message and values.
Visual Appeal: Incorporate visually appealing elements, such as eye-catching images, GIFs, or videos, to make your newsletters visually stimulating and enhance the overall reading experience.
Call to Action: Include a clear and persuasive call to action in your newsletters. Encourage your readers to take the desired action, whether it's visiting your website, making a purchase, or participating in a special offer or promotion.
Exclusive Content and Offers: Reward your subscribers with exclusive content, sneak peeks, or special discounts. Make them feel valued and part of an exclusive community, fostering loyalty and engagement.
Mobile Optimization: Ensure your newsletters are mobile-friendly and optimized for various devices. Most people access emails on their mobile devices, so make sure the content, layout, and design are easily readable and accessible.

Example Strategies:

Curated lists of resources, articles, or products relevant to your niche
Personalized recommendations based on subscribers' preferences or previous interactions
Interactive elements like quizzes, surveys, or polls to encourage engagement and feedback
Behind-the-scenes insights or sneak peeks into upcoming projects or launches
Thought-provoking questions or discussion topics to foster conversation and community building

Harness the power of nostalgia and the boldness of Aries during this transit to create impactful email newsletters. By implementing these strategies, you can foster a strong connection with your audience, nurture leads, and drive sales through the engaging and persuasive nature of email newsletter marketing.

GMAIL
⨀

When it comes to using Gmail we can assume that the emails you're sending today are connected to following up, lead generation, or administrative tasks. This can be a great time to tackle all of those, while also building strong relationships with those you're emailing. Here we have the transit Moon Conjunct Gmail's Sun, meaning that we are bringing a spotlight of attention to our messages, wherever they may be going.

This can be a great aspect for signing clients, sending out proposals, re-connecting with colleagues, friends, acquaintances, or even referrals for the first time. Whatever projects are being initiated under this transit will get the attention and energy they need to move forward, so long as Mercury isn't retrograde.

Marketing Advice:

Subject Line Impact: Craft compelling and attention-grabbing subject lines that convey urgency, excitement, or exclusivity. Use action-oriented language and create a sense of anticipation to increase open rates.
Concise and Direct Content: Aries energy encourages brevity and straightforwardness. Keep your email content concise, clear, and impactful. Get to the point quickly, highlighting the value or benefit for the recipient.
Personalization and Individualization: Tailor your emails to resonate with the individual recipient. Use data-driven personalization techniques to address them by name and include relevant information or recommendations based on their preferences or previous interactions.
Call to Action: Include a strong and persuasive call to action in your emails. Clearly state the desired action you want recipients to take, whether it's making a purchase, signing up for a webinar, or scheduling a consultation. Use action verbs and emphasize the benefits they will gain.
Visual Appeal: Incorporate visually appealing elements into your emails to capture attention. Use high-quality images, engaging graphics, or videos that support your message and enhance the overall visual experience.
Mobile Optimization: Optimize your emails for mobile devices. The majority of recipients read emails on their smartphones or tablets. Ensure your email design and layout are mobile-friendly and that all elements are easily viewable on smaller screens.

Example Strategies:

Limited-time offers or flash sales with a sense of urgency
Customer success stories or testimonials that highlight the value of your products or services
Personalized product recommendations based on previous purchases or browsing history
Exclusive discounts or promotions for loyal subscribers or VIP customers
Interactive elements like gamified surveys or quizzes to boost engagement and collect valuable data

Embrace the energetic influence of Aries and infuse your Gmail email marketing with confidence, directness, and a sense of urgency. Implement these strategies to create impactful and persuasive emails that drive engagement, lead generation, and sales through the power of Gmail's Natal Sun Transit.

SOCIAL MEDIA WITH THE LUNAR ZODIAC – ARIES QUICK SUMMARY

ARIES:
NEED: The need during Aries Moons is to take ACTION. We are compelled forward. It is not a time of overthinking, processing information or emotions, or planning. During Aries, we are DONE with what has come before, are ready for a change, and may feel some big emotions nudging us towards action. These can be feelings of frustration, anger, feeling fed up, or a readiness to be done with fear. It is an intense energy of needing to fight, overcome, battle (even if it’s against ourselves), and physically enact change. If we don’t take action at this time, the energy will need to go somewhere, and often it goes inward where we will turn it against ourselves (attacking, blaming, belittling, shaming, repressing, self-harming, sabotaging), or we will direct it at others and either start fights, or create drama or distractions so that we don’t have to change or notice our patterns.

During Aries, people want to rally, they want to fight FOR or AGAINST something, they want to be inspired to take action, to act in spite of fear, to change their lives. Like all zodiacal energy, the burst of energy is SHORT, and it will tend to run out within 2 days or so, so if action is going to happen, it needs to be done quickly.

MARKETING: Give them a reason to get fired up, excited, and to DO something. Great time for a CTA (call to action), where you direct them to a sign-up page, share an opt-in, announce an event, or the release of something coming SOON (Aries is impatient). With Aries, we can only focus on ONE thing at a time. Be specific about what you want them to do, and how you want this energy used. What is the end RESULT that you want? Make sure you know what that is before you post or share your marketing materials. Ask them a question, ask them to share, ask them to click, tell them exactly WHY, and be clear on what’s in it for them (after all Aries rules the 1st house of identity and ‘me’). People are more likely to be thinking of themselves during this Moon, not others. Materials shared during this time should help them to IDENTIFY themselves in your branding, your offer, and your outcome. They need to see themselves in the problem, Aries wants you to give it to them straight, don’t beat around the bush, cut through the BS, tell them how it is, and don’t sugar coat it.

If it’s going to be work, say that, if the media is lying to them, tell them, if they’ve been going about the problem all wrong – be honest. They can take direct, to-the-point answers at this time, and they will respect you MORE for it.

Aries is looking for Truth Tellers and Action Takers.

Challenges are great for this time. They are more competitive, they want to outdo themselves, or even others.
Using ‘who’s in?!’, and ‘let’s do this’ language in your copy or content.

Think Headlines like: ‘5 things you don’t know about ____ that’s robbing you of ____, and how to stop it’.

They want you to cut to the point, use bullet points, use wording to show how much something pisses you off, be polarizing, share with them what others in your industry aren’t telling them, if there’s something they’re doing that’s costing them time or money, tell them. Have a shortcut? Tell them about it. They are looking for the shortest route to get them results. Talk about RESULTS.

BEST TYPES OF CONTENT/DELIVERY FORMATS FOR ARIES:

Bullet Points
Content MUST be quickly digestible/useable/actionable.
Funny Memes through your post/email/blog
SHOW don’t tell (testimonials, screenshots of income, screenshots of comments, of other people’s results, before and afters)
Other people they admire follow that same advice (even if you didn’t give it)
Walk them through it, give them bite-sized homework
Challenges – do this and come back and report.
Make it competitive or use gamification – extra bonus points they can win a prize
Short or inspiring videos.
Memes or Inspirational Quotes that summarize their values or what they’re done with.
Celebrating wins posts.
CTAs of ONE thing you want them to do – comment below, share, sign up, post your favorite meme, subscribe to my channel, leave a comment for my podcast, subscribe to my podcast.
‘Yes’ Ladders – “I’m thinking about doing this/I just made this ‘thing’…if you want in/want a copy when it’s done, comment below with a ‘yes”. If you do this make sure it’s HIGH value.
Post inspirational content that gets YOU fired up.
Share your new opt-in
Share your upcoming Free event/workshop
Open your cart (only if you’ve warmed them up before)
Hold a flash sale (only if you’ve warmed them up a bit before, ie. I have something special planned for tomorrow, watch your inbox/this space)
Talk about what pisses you off, and what you’re done with, and ask them to comment below if they’re fed up with that too, or to comment with what they’re ‘done’ with/what pisses them off about their industry.
Accountability Threads – what are you going to tackle in the next 24 hours, comment below and then come back here tomorrow and tell us what you were able to get done, or offer to tag them in the next day or two if they want accountability. This is especially effective if you’re holding a challenge around that topic.

⛰️Social Media With Taurus ♉

♉🏔️ Taurus Activated Social Media Platforms

FACEBOOK

At the beginning of Taurus Energy - Lasting for the 1st day of Taurus Energy:

Facebook Posts
MC ♂☊

That's a load of Bull! (a little Taurus Astro humor for you).
With this transit we see a triple whammy of the natal Midheaven, Mars, and North Node in Taurus in Facebook's combined charts.

The Midheaven rules our reputation, public achievements, success, legacy, and what you're known for, this being in the sign of Taurus this presents possibilities for you to develop a firm business foundation and income stream through consistent (Taurus) Facebook posts. This is further activated by the addition of Mars in Taurus, with Mars ruling action, motivation, momentum, CTAs, and more specifically sales.

In addition with the North Node also being in Taurus, this serves as an opportunity to focus on common goals and higher purpose that your community and followers have in common. In this case, there can be a desire to create financial security, to 'live well', to grow wealth, and to satisfy more immediate desires. All of these placements are auspicious for generating sales on the platform.

This can be a great time to not only determine a consistent posting routine for yourself (what you choose now will be more in alignment with your habits and less likely a 'great idea' but simply not realistic) but also to think about the types of content you share that are relevant to your followers and ideal clients daily habits and routines.

Do you create and post content that people would appreciate reading daily, over morning coffee, or at night in bed as they settle in for the night? Is it something they'd look forward to reading to learn the latest developments, updates, or techniques (with ROI that is connected to saving time, money, health, or making their lives easier)?

It's important to keep in mind that the energy of Taurus is often described as lazy, and while in some specific or more personal cases, this is true, I prefer to see it as efficient in how it uses its energetic resources. If it can find a way to use less energy, less time, do less work, and still achieve a good result, then it's going to opt for the path of least resistance. After all, Taurus is a resource sign.

The focus here is to enjoy life now while also finding a way to secure the future, and keep things the way they are, or hold onto what it has. Being a fixed sign it is resistant to change, and that's what makes it so predictable.

The positive features of this are that if your product or service helps them to get great results without having to do a lot of work, or still maintain their routines, you're more likely to make sales.

From a content perspective, consistency here is what allows you, your content, your ideas, and your systems to remain not only in their awareness but potentially become a part of their day and ingrained habits. At this point, it's only a matter of time when and what they purchase.

The overall influence of this transit is that this is a good time to become consistent about your messaging, offers, and posting schedule. Use this time to share high-value content, pitch, sell and ensure your CTAs are clear, and focus on content that meets the needs of your idea clients' overall goals and sense of higher purpose and growth. Nailing these will increase your conversations while also building a stable foundation for your business on Facebook.

Facebook Stories
♂

This is a potent period to leverage Facebook Stories to encourage your followers, clients, and viewers to take clear action. Under the influence of Taurus, this action is focused more on immediate gratification and a desire to save time, money, or effort. As well the desire can be more visually or superficially oriented with Taurus being ruled by Venus.

Can you customize your offer, pitch, or CTA to provide immediate satisfaction for them, or absolve them of guilt, or self-judgment around laziness? By saying yes to your offer does it provide them with an immediate sense of personal satisfaction that they are doing something about their problem? If the answer is yes then your offer will do exceptionally well under this transit through Facebook Stories.

This can also be a great time to use Facebook Stories as a re-cap or redirect to your Facebook Posts (see above summary) and use this time to redirect them to your offer or remind them that time is running out.

Because Taurus is drawn to high value, luxury, and exclusive offers, if your offer has limited spaces, limited numbers, or other luxury qualities to it, this can also be an excellent time to share it.

Facebook Reels
♅

This transit sees the Moon activating natal Uranus in Taurus in Facebook Reels chart. Uranus in Taurus is all about utilizing technology, the internet, the future, and innovative approaches (Uranus) to generate income, resources, and security (Taurus).

This can be an excellent time to post your offers, ideas, or unique system to Facebook Reels. Under Uranus activities now can be more impulsive, immediate, or sudden, which also indicates this is a good time for flash sales, surprise offers, or sharing new, shocking, or unique information or details.

Facebook Messenger
☿

If you are utilizing your Facebook Posts, Facebook Reels, or Facebook Stories to generate leads, share offers, and ask people to comment for more information, and your strategy includes following up with them via DM in Facebook Messenger this can be an excellent period to do so.

Here we see the transit Moon conjunct with Facebook Messenger's natal Mercury in Taurus. Mercury rules education, information, data, communication, commerce, processing, networking, and connection, and in Taurus, this is done through a medium that is comfortable, and low-pressure. With Facebook Messenger, sharing details, especially those that were requested, using this period to follow up, or sending personalized messages that are related to business, cash flow, saving time, saving money, or luxury offers or gains can be beneficial at this time. Taurus loves a personal touch as well as the sense of exclusivity that can be attained through more private messaging, and also of course the ability to not respond (which makes this a low-pressure approach).

Not a great time for copy-pasting impersonal messages, but really great if you utilize Facebook Messengers' voice message, or video option to connect with them on a more personal basis.

With Mercury being in the mix, this may be focused on sharing detailed information, sending a link, an invite, training, inviting them to a call, answering questions, or teaching in some way.

It's important to note that under Taurus they don't do well with pressure, fear, or intimidation, and will likely resist further if you try to impose restrictions or expectations. However if they feel pampered, and excited about the offer, and if the offer is limited or exclusive in some way that can go a long way in moving the needle forward.

At the middle & end of Taurus Energy - Beginning on the 2nd day of Taurus Energy:

Facebook Posts
MC, ☊

This activation is similar to the one I included above under Facebook Posts, with the exclusion of Mars, please refer to that summary for suggestions on how to use this transit.

Facebook Reels
☊

Here we see the Moon conjunct Facebook Reels natal North Node in Taurus. As shared above under Facebook Posts, this serves as an opportunity to focus on common goals and higher purpose that your community and followers have in common. In this case, there can be a desire to create financial security, to 'live well', to grow wealth, and to satisfy more immediate desires. All of these placements are auspicious for generating sales on the platform.

Knowing and understanding this overarching theme, and how your content, your message, your offers, and your expertise unite to serve this bigger picture need within your community and ideal clients can help you to craft content that speaks to them on a deep level while also helping them to fulfill this purpose on some level.

Because Taurus is often focused on immediate needs, usually what we need to survive, many feel guilty or resistant around it, whether its resistance is in being open about what they want and need, or in even thinking about it. Understanding this guilt, and the commonly held stories, pain, and beliefs your community has around it and deconstructing it in your content can ensure that your content serves as a medicine.

Think of it as a permission slip. By sharing these permission slips in our content, we free people up to let go of their shame around money, security, and material needs and wants, so that they can then be their best selves and have a real impact in the world. What are these hangups for your people? Use this period to talk about them and inspire them to think bigger.

INSTAGRAM

At the beginning of Taurus Energy - Lasting for the 1st day of Taurus Energy:

Instagram Posts
☊

Here we have the powerful alignment of the Moon and the natal North Node in Taurus in Instagram's combined charts. It's an exciting time where we can tap into the common goals and higher purpose that our community and followers share. On Instagram, this translates into a desire for financial security, the pursuit of a comfortable and abundant lifestyle, and the satisfaction of immediate desires. These influences are favorable for generating sales, especially for luxury, exclusive, or high-quality products or services, and creating a thriving business on the platform.

Understanding this overarching theme and how our content, message, offers, and expertise align with the deep needs of our community and ideal clients allows us to craft impactful content. We have the opportunity to speak directly to their core desires while helping them fulfill their purpose in meaningful ways.

Taurus is often associated with immediate needs and survival instincts as well as more material wants, which can sometimes be accompanied by feelings of guilt or resistance. We have the power to address these emotions head-on in our content, acknowledging the common stories, pain, and beliefs surrounding financial security and material desires. By deconstructing these limiting beliefs and providing permission to embrace their desires, our content becomes a transformative force, empowering our audience to step into their best selves and make a real impact in the world.

What is the shared bigger and more luxurious or material-oriented vision of your followers? Using imagery that portrays this while also giving them a permission slip to indulge themselves can gather a lot of engagement at this time.

Instagram Reels
♅

This transit sees the Moon activating natal Uranus in Taurus in Instagram Reels chart. Uranus in Taurus is all about utilizing technology, the internet, the future, and innovative approaches (Uranus) to generate income, resources, and security (Taurus).

This can be an excellent time to post your offers, ideas, or unique system to Instagram Reels. Under Uranus activities now can be more impulsive, immediate, or sudden, which also indicates this is a good time for flash sales, surprise offers, or sharing new, shocking, or unique information or details.

Here you may gain a lot of attention by sharing content that challenges the status quo, conventionally held beliefs, or seems counter-intuitive in some way. Don't be afraid to stand out, do things differently, have a little fun, and enjoy yourself.

Instagram Stories
MC

With the Moon aligning with the natal Midheaven of Instagram Stories in Taurus, this transit shines a spotlight on career recognition, expertise, reputation, and the success you have built over time. The Midheaven represents what you're known for and the public image you project to the world.

During this influential period, it's time to showcase your expertise and elevate your professional presence on Instagram Stories. Leverage the platform's storytelling capabilities and visual appeal to establish yourself as a trusted authority in your field. Share valuable insights, practical tips, and engaging narratives that demonstrate your knowledge and set you apart from the competition.

This can also indicate an excellent time to sell, whether it's a flash sale or you're in the middle of a launch.

Focus on cultivating a strong personal brand that aligns with the core values of Taurus, such as reliability, perseverance, and tangible results. Consistency and authenticity are key to building a solid reputation that resonates with your audience. Showcasing your achievements, highlighting success stories, and offering behind-the-scenes glimpses into your work can help solidify your professional standing and attract new opportunities.

Embrace this transit as a chance to strengthen your career trajectory, amplify your influence, and establish yourself as a go-to expert in your industry. By leveraging the power of Instagram Stories, you can enhance your professional reputation, expand your reach, and attract new opportunities that align with your long-term success.

At the middle & end of Taurus Energy - Beginning on the 2nd day of Taurus Energy:

Instagram Posts
♃ ☿

Here we see the Moon conjunct the natal Jupiter and Mercury in Taurus in Instagram's combined charts. Jupiter rules publishing, teaching, higher education, personal growth, and spiritual development and embodiment. It also indicates an opportunity for growth and financial gains, when combined with Mercury we see an amplification of these themes especially when focusing on teaching through your content. Mercury rules information, knowledge, teaching, processing, e-commerce, networking, education, and decision-making. When these two come together under the influence of Taurus this makes for a stellar period to dive headfirst into direct marketing, sales, and sharing your content and ideas openly with your followers, while also emphasizing the immediate benefits available to them. How does your offer save them time, money, and energy, make their life easier, or more luxurious in some way? There is a big emphasis here on the quality of life, freedom, and expansion of possibilities.

TIKTOK

At the beginning of Taurus Energy - Lasting for the 1st day of Taurus Energy:

TikTok Videos
♅

This transit is all about capturing eyeballs using unconventional, or unique approaches. Here we see the Moon conjunct natal Uranus in Taurus in TIkTok's combined charts. Uranus rules the unconventional, the future, innovation, genius, surprises, and unexpected change or approaches. And in the sign of Taurus, this can take the form of habits, behaviors, patterns, routines, business, finances, food, domestic activities, tools, home-based themes, fitness, and body-oriented topics.

When we think of some of the most popular topics, videos, or accounts on TikTok many of them are based around rather ordinary topics with a unique approach. For example, there are TikTok accounts focused just on cleaning, showing before and afters, timelapse videos, or cleaning strategies or techniques. The same goes for making food, food saving, money saving, fitness hacks, food prep hacks, and so on. And here we can see why with TikTok's natal placement having Uranus in Taurus. It is essentially excitement, enthusiasm, and unconventional approaches to daily human things (Taurus).

This can be a great time for you to share video content that takes an unconventional, shocking, surprising, unexpected, or innovative approach to tackling things people would like to be good at (or rather have the results of) but struggle with low dopamine around (Taurus). As well the added benefit here is watching how it improves the appearance of something (Taurus is ruled by Venus).

Let your video creation process be inspired.

TikTok Live Events
♅

Here we see that TikTok Live events also share the same natal Uranus in Taurus placement, as Uranus moves slowly and TikTok Live Events was born only a short time after the official launch of TikTok. Please see my above summary for this activation, even though TikTok Live Events and TikTok Videos are a little different the same themes and approaches apply here, you would simply hold it in a live-video format.

YOUTUBE

At the beginning of Taurus Energy - Lasting for the 1st day of Taurus Energy:

YouTube Shorts
♅

This transit activates the same themes as the summaries shared previously for TikTok Videos and TikTok Live events as YouTube Shorts, TikTok, and TikTok Live Events all share the same natal placement of Uranus in Taurus. So I'll include a modified version of this summary for YouTube Shorts below.

This transit is all about capturing eyeballs using unconventional, or unique approaches. Uranus rules the unconventional, the future, innovation, genius, surprises, and unexpected change or approaches. And in the sign of Taurus, this can take the form of habits, behaviors, patterns, routines, business, finances, food, domestic activities, tools, home-based themes, fitness, and body-oriented topics.

When we think of some of the most popular topics and videos on YouTube Shorts many of them are based around rather ordinary topics with a unique approach. For example, there are accounts focused just on cleaning, showing before and afters, timelapse videos, or cleaning strategies or techniques. The same goes for making food, food saving, money saving, fitness hacks, food prep hacks, and so on. And here we can see why YouTube Shorts' natal placement has Uranus in Taurus. It is essentially excitement, enthusiasm, and unconventional approaches to daily human things (Taurus).

Let your video creation process be inspired.

At the middle & end of Taurus Energy - Beginning on the 2nd day of Taurus Energy:

YouTube Videos, Engagement & SEO
☾

Welcome home, Moon! This transit sees the Moon returning to the same natal placement it was born under in YouTube's combined charts. This creates what's called a lunar return and marks a new cycle, specifically around the emotional needs and desires of the public while using the platform. Ie. What really brings people to YouTube?

With the Moon in Taurus, the desire is security, comfort, the satisfaction of seeing work done or progress (without actually doing the work themselves), financial growth, hobbies, interests, collectibles, and pleasure-seeking activities.

This is a great time to create content that is based on your viewers' long-term interests while also appealing to their appreciation for beautiful content and visuals.

Think - Unboxings, How-to videos, before-and-afters, demonstrations, content focused on personal gains (financial, business, security), daily routines and habits, domestic topics (food, food preparation, morning routines, meal planning, organization, etc).

These are topics that will refill the cup of your community, provide satisfaction, and often dopamine hits (they get to watch someone else start and complete something without having to do any work). It also often tends to be content that ages well, which can attract ongoing viewers to your channel.

YouTube Shorts
☾

This transit is the same as I shared above for YouTube Videos with YouTube Videos and YouTube Shorts both sharing the same moon sign, and this transit activating a lunar return for this platform.

Please read the above summary to get an idea of how to use this transit for your YouTube Shorts. The only difference is the length of the content and potentially how you may wish to use it in your marketing strategy. With YouTube Shorts, the content is shorter, more direct, and time-sensitive. Here you can speed up some of the content that I suggested above (how-to videos turning into time-lapse videos, or before and after shots), giving several short ideas in one video, or using a series of clips to show a process, potentially with mini tips in between.

Remember, with this being a lunar return you have the power through your content to help your subscribers feel refilled, nourished, and content after viewing your content, as well as planting seeds of intrigue and excitement at what is possible moving forward.

TWITTER

At the beginning of Taurus Energy - Lasting for the 1st day of Taurus Energy:

Twitter Posts
♄ ASC ☊

I can't imagine a better transit for those who are serious about growing their brand on Twitter. This transit brings an activation to the natal Saturn, Ascendant, and North Node in Taurus in Twitter's combined charts. Saturn ruling security, foundations, material wealth, success built over time, tangible assets, mastery, reputation, and staying power. What is built under Saturn cannot be taken away, so long as you invest the time and necessary resources. It should be said as well that what's built under Saturn will require work, there are no hacks, no back doors, and no shortcuts, your authenticity and willingness to sacrifice are what cultivate the foundational stones that build your empire. When combined with the natal Ascendant, which rules hints, first introductions, the first exposure, first impressions, first announcements, the face of the brand, and breadcrumbs, we can see that there is a lot of power here to build strong brand awareness, through the use of Twitter, especially focused around topics that unite your following under a common higher goal (North Node), and provide direction and a sense of purpose to their work (Taurus).

There are also clear themes here around the business building, marketing, resources, finances, habits, routines, discipline, more immediate needs, and survival-based topics (housing, income, food, etc). Whether you yourself are focused on these topics as part of your business, or what you do is interconnected to these topics in some way for your audience, or simply you utilize these themes in your own life to build your business on the platform they play a prominent role at this time.

The key here is consistency with content, the use of threads, and how-tos, including video, imagery, or other resource content in your posts, and breaking things down into bite-sized pieces that create increased engagement and following of your account.

Twitter Spaces
♅ Rx

This transit is focused on the implementation and application of unconventional approaches, innovative ideas, and new information directly into the lives and businesses of your followers and community. This can foster great discussions through Twitter Spaces, especially on how to create real-world results, pattern interrupts, behavioral and habit changes and generate more security, safety, and happiness in your community through the application of unconventional ideas and approaches. This may involve the use of technology to make life simpler, and easier, or address topics that are new, futuristic, or cutting edge, and how we can embody them or enmesh them more fully in our lives to improve our living situation or quality of life.

How do your work, your methods, and your approaches differ from what is normally out there? How can your followers benefit from practicing or implementing some of these ideas directly in their lives? What are the ramifications of doing so? This can be a great time to explore these topics in your community.

Twitter Community Spaces
☊

This transit serves as an opportunity to connect more deeply with your community and follow through Twitter Community Spaces by facilitating or participating in discussions focused on the bigger overarching purpose or higher calling of your community. What they feel they are here to fulfill, especially in relation to their work, their business, their income, or their personal habits and goals. With the Moon conjunct with the North Node in Taurus in Twitter Community Spaces, there is a bigger reason for the drive towards material security, maybe it's so that they can make a greater impact, maybe it's so that they have more time to focus on things that are deeply important to them. There may be obstacles, guilt, emotional blockages, or fears that are preventing them from reaching these goals, due to their belief systems around financial wealth, security, or capability.

This can be a good time to facilitate discussions around these topics as they relate to your work and the needs and challenges of your community.

At the middle & end of Taurus Energy - Beginning on the 2nd day of Taurus Energy:

Twitter Community Spaces
♅ Rx

With an activation to natal Uranus Retrograde in Taurus, the focus of this transit is implementation, deep inquiry and introspection, modification, experimentation, and transformation within the self around innovative, unconventional, or unexamined ideas, themes, and changes. Uranus operates like a lightning rod, transferring information rapidly, and rather chaotically (or at least in a way that's often not in our control). It rules uncontrollable change and evolution, and when retrograde this energy is turned inward. Taurus rules our everyday security, habits, behaviors, patterns, finances, resources (food, housing), assets, as well as physical and emotional needs and wants. It also often tends to be quite stubborn and resistant to change, so the interaction of Uranus and Taurus could not be any more different. What is designed to inspire, or even force change comes up against what is designed to resist change at all costs.

This transit in Twitter Community Spaces chart is here to help us discuss the ramifications of these changes that are happening in our world, in our financial sectors, in our food sectors, in our creature comforts, retirement funds, in our skills and other assets, and how these changes are forcing change within us whether we like it or not. That the world itself is not what it used to be, and putting our heads in the sand isn't going to make it go away. And so here, one of the best discussion opportunities you have is that we are being forced to face these changes one way or another. Here you can share your ideas, your insights, data, a new application of concepts, or new ways to make the transition more seamless, less painless, or more exciting for them. Uranus rules the future, and these changes will have ripple effects, what opportunities or challenges does that create for your followers? This is where your content gold can be found.

Twitter Posts
♅ Rx

This transit is aspecting the same placements in Twitter's chart as it does in Twitter Community Spaces that I shared above. Please refer to that summary to create the content topics for your posts. An added benefit here is that you can also turn these topics into threads or a series with Twitter Posts.

LINKEDIN

At the beginning of Taurus Energy - Lasting for the 1st day of Taurus Energy:

LinkedIn Posts, Articles, Lead Gen
⨀ ☾

With the Moon aligning with the natal Sun and Moon in Taurus, this transit brings a harmonious blend of emotional stability, practicality, and a grounded approach to LinkedIn. Taurus represents reliability, perseverance, and a focus on tangible results, which aligns perfectly with the professional networking and career-oriented nature of LinkedIn. Here we see a lunar return in Taurus in the combined charts of LinkedIn. This marks a new cycle, a new beginning, especially for your business, and presents opportunities for you to share your work. Share valuable content, insights, and practical advice that demonstrates your expertise and helps others in their professional journeys. As well the connections you make at this time can form the foundations or long-term relationships that will grow your business for the next several years.

Utilize the platform's features, such as articles, posts, and interactions, to showcase your achievements and share valuable resources that support professional growth. Build long-term relationships and develop trust through consistent high-value content and insightful personalized engagement.

At the middle & end of Taurus Energy - Beginning on the 2nd day of Taurus Energy:

LinkedIn Posts, Articles, Lead Gen
☿ Rx ☊

One of the things that build your LinkedIn profile over time is content that not only ages well, but is full of power-packed, insightful, and high-value information that not only supports your readers in what they need to know now or in the future but also appeals to their higher sense of purpose, belonging and fulfillment.

Here we see the Moon conjunct natal Mercury Retrograde and North Node in Taurus in LinkedIn's combined charts. With Mercury Retrograde in Taurus, we may take longer to go and take action on materials, knowledge, and information. We may need to re-read it, process it, integrate it, or understand its impact or relevance for us, or we may need time to bring our businesses to a stage where we can use and benefit from it. But being able to have content that we can trust and return to builds valuable connections, expertise, and long-term clients.

They may not be in a place to make a mental decision at this point, so it's helpful to look at this as a period of creating content to feed your pipeline and meet the needs of a broad range of potential clients at different stages in their journey.

Under the influence of the North Node in Taurus in LinkedIn's chart, we can see that the commonly shared higher purpose of users of the platform is business success, financial security, business growth, access to resources, and meeting immediate needs.

Understanding this, and incorporating it into your content, even on a subliminal or subconscious level will help to not only meet more immediate needs of your readers and connections in terms of information but will also remind them they're in the right place, and that by following your material not only will they meet more of their immediate needs but they will also fulfill other bigger parts of themselves who desire to utilize their material gains for greater, more meaningful impact in the world.

PODCASTING

At the beginning of Taurus Energy - Lasting for the 1st day of Taurus Energy:

Spotify Podcasts
MCTaurus

This period amplifies the reach of your podcast through Spotify Podcasts. During this transit, we see the Moon conjunct the natal Midheaven in Taurus in Spotify's chart. The Midheaven rules our reputation, accumulated experiences and successes, legacy, and what we're known for, and in the sign of Taurus, we see business stability, financial growth, security, and consistency.

If your Podcast is focused on business, or the everyday survival-based needs and necessities of life, such as food, fitness, domestic responsibilities, work, habits, or the skills needed to overcome and create a stable successful future then this is an excellent time for you.

This is a great time to bring attention to what you do, through direct offers, launches, or sales during your podcast, as the spotlight will be on you. If you have been diligently working towards the completion of a project, offer, or significant part of your business or brand this can be an excellent time to announce or release it.

You can also bring further attention to your work by interviewing guests who have a compatible following, or whose brand is larger than yours.

If you have sponsors you'll want to be careful who you align your brand with as their reputation becomes yours, and with this placement, you can see a ripple effect that impacts you in either a positive or negative way.

Google Podcasts
♅

This transit activates the same themes as the summaries shared previously for TikTok Videos, TikTok Live Events, and YouTube Shorts. TikTok, TikTok Live Events, YouTube Shorts, and Google Podcasts all share the same natal placement of Uranus in Taurus. So I'll include a modified version of this summary for Google Podcasts below.

When we think of some of the most popular topics and themes on Google Podcasts many of them are based around rather ordinary topics with a unique approach. For example, there are podcasts focused just on cleaning, cleaning strategies, or techniques. The same goes for making food, food saving, money saving, fitness hacks, food prep hacks, business solutions, techniques, hacks, and so on. And here we can see why Google Podcasts' natal placement has Uranus in Taurus. It is essentially excitement, enthusiasm, and unconventional approaches to daily human things (Taurus).

This can be a great time for you to share podcast content that takes an unconventional, shocking, surprising, unexpected, or innovative approach to tackling things people would like to be good at (or rather have the results of) but struggle with low dopamine around (Taurus). As well the added benefit here is learning how it increases revenue and improves productivity, sleep, sex, health, or any other Taurus-ruled theme.

If you also include videos with your Podcasts you could include timelapse videos, how-to videos, and before and afters, in the content to help boost dopamine and activate Taurus' love for beautiful solutions (with it being ruled by Venus).

Let your podcast creation process be inspired.

At the middle & end of Taurus Energy - Beginning on the 2nd day of TaurusEnergy:

Spotify Podcasts
⨀

This transit sees the Moon conjunct the Sun in Taurus in Spotify Podcast's natal chart. This in essence creates an impact similar to a 'New Moon' or new cycle, as when the Sun and Moon come together during the lunar cycle the Moon enters a new stage.

In general the Sun placement in a chart, especially a business or social media chart indicates a natural spotlight of attention and influence. And whatever is released under that activation gets more attention, influence, and recognition than at any other time in the cycle, with the least amount of effort. With the Sun in Taurus, some of the main topics that do well on Spotify Podcasts are business podcasts, habit-based podcasts, productivity, income and financial planning, food, and meal-planning, diet, and health, and money-saving as well as anything that shortcuts a process.

If your podcast is focused on any of those topics then this is an extra special transit for you, and if it isn't, fear not it doesn't mean you can't use this transit. You'll simply want to combine your content with something I've mentioned above or use a Taurus-like approach to the content. For example, talk about hacks or shortcuts, provide a how-to, emphasize the easy route, or easy approach, leverage habits, behaviors, or skills they already possess, or on how they can get an immediate benefit to whatever you're talking about.

This can also be a great time for launches, promotions, reveals, sales, or hints about what you have coming down the pipeline.

WRITING & PUBLISHING

At the beginning of Taurus Energy - Lasting for the 1st day of Taurus Energy:

Google Search, Publishing, SEO
♄ R

This can be a potent time to build upon the content you've already published, refine your core content, revisit your core marketing and optimization strategies, or adjust your content to meet the needs, wants, and long-term revenue opportunities available to you, based on current and up-to-date data. You can also use this period to create content upgrades on your articles to grow your email list or unlock content through encouraging signups to your website. This works like a mini funnel to connect further with your followers, readers, and subscribers.

From an analytics approach, this can be a great time to do deeper keyword research, build strong backlinks, and improve your metadata, headlines, and SEO.

With this being a Taurus Moon conjunct natal Saturn retrograde in Google's combined charts it can be helpful to remember that Rome wasn't built in a day, these changes will occur over time and should be a part of your ongoing maintenance of your site, to improve it's ranking and drive targeted traffic to your site, and grow your list.

Substack
⨀ ☿ Rx

Here we see an activation of the Sun and Mercury Retrograde in Taurus in Substack's combined charts. The Sun indicates an opportunity to bring awareness to your work to both new and seasoned subscribers, cover new topics, build out your content into a series or dive deeper into some topics to build a more thorough article library. With the activation of natal Mercury Retrograde, we are reminded that old content can be made new again and that your subscribers whether new or old likely haven't seen all of your content, opening up opportunities to leverage previous work. You can also use this as a period to update your content if relevant developments or new information has come to light. As well this is a great time to create a resource list of some of your best content or turn it into a series. Here under natal Mercury Retrograde, this is about reviewing as much for you as it is for your readers, so you may wish to adjust your strategy, or include more keyword optimization in your content, or break content apart into smaller articles.

This period also indicates that they may focus more on review of your content and materials, spend more time processing what you've shared, or are focused on integration. Either way, this marks an excellent period to plant seeds for content you plan to write, build a promotion strategy around some of your more powerful pieces, and use this to build resources to attract new paid subscribers or other strategies based on your goals for your Substack.

Under Taurus, there is a focus on business, financial gains and security, leverage, habits, and more daily needs and desires. Whether this is something you discuss directly in your content or is just something that may be top of mind for you and/or your audience at this moment is helpful to recognize it so that you can clarify your direction and provide more impactful content.

Patreon
☿ ♂ MC

This a potent period for your Patreon Membership that shouldn't be underestimated. Here we have the Moon transit conjunct natal Mercury, Mars, and Midheaven in Taurus in Patreon's combined charts. With Mercury being activated this is an important time for sharing and teaching your content with your audience and Patrons, in a very grounded and down-to-earth way. Specifically, content that is related to 'how-to's, 'before-and-afters', processes that save time, energy, and money or improve the quality of their life in some way. Under the influence of Mercury, they're more likely to absorb what you're sharing.

Next, we have the activation to Mars which indicates that your community is motivated, especially to take action around themes that involve bettering their every day, easing their workload, or increasing their cash flow. This pair indicates an excellent time for a launch or promotion whether it be to bring new Patrons into your community or to encourage your current Patrons to move up a tier, especially if you give them something as a high-value or luxury bonus that either does the work for them, or again saves them time or energy, or just makes them look good.

Finally with the activation of the Midheaven of Patreon's combined charts what you share and teach at this time has the power to directly impact your reputation, influence, and career recognition. This is your business staying power, and by tapping into this transit you can not only increase your own cash flow and business stability but you can also keep that momentum going for the long run.

WordPress
☿ ♀

Information + Cashflow. This transit of the Moon conjunct WordPress' natal Mercury and Venus in Taurus indicates that through the content you share, especially content that focuses on the desires wants and needs of Taurus (security, money, appearance, beauty, stability, success, ease, time) can bring opportunities, clients, income, and growth.

This is the time to share what you love, with passion, and to be generous, your audience is going to appreciate the attention you put into your content and value your opinion. You can also of course use this period to launch a sales page on your WordPress site, or other offers, event sign-ups, or anything you'd like to get a little extra love at this time.

Just remember the key to Taurus is consistency, don't let loss of momentum or excitement rob you of the fulfillment of creating a routine that serves you and your audience, and also pays you back over time.

At the middle & end of Taurus Energy - Beginning on the 2nd day of Taurus Energy:

Patreon
⨀♀

The second activation to Patreon's chart, this time taking place in the second half of the Taurus Cycle. Here we have the transit Moon conjunct with the natal Sun and Venus in Taurus in Patreon's combined charts. This indicates a prosperous period where your promotions, ideas, and offers will get more attention, with less work from you. The Sun is a natural spotlight bringing awareness, warmth (warming up your audience), excitement, and momentum behind your projects, content, and ideas. And Venus indicates not only the opportunity for cash flow but also passion around what you're sharing and within your community itself. This can be a great time to have a promotion, launch, or sale for your Patreon membership targeted towards new Patrons or to entice your current Patrons to uplevel a tier to get access to some new VIP content, or exclusive offer.

You may also wish to use this period as a sneak peek or a limited-time preview of some of your more prized material, to give them a first-hand experience of what you have available for them and to let them see if it's for them. This also creates a sense of exclusivity (Venus in Taurus) to what you do. As well loving on your community and being generous with your time and support also tend to go very well at this time.

If you have offers that are Taurus-themed - ie - business minded, skills-focused, money-making, time-saving, food-related, diet-related, habit-focused these can also do exceptionally well at this time as well.

Google Adsense
☊

Under this transit, we see the potential expansion and possibility of monetization of our websites through Google Adsense. This can be a good time to expand what you think is possible, re-visit your strategy, and focus on high-value authentic content, keywords, SEO optimization, and custom-crafted content to drive traffic and revenue to your website. With the North Node in Taurus the goal here is increased consistent revenue that can be expanded over time, and having the time you're investing in creating content pay you back in other ways. Using keywords that are related to the topics and themes of Taurus can also be helpful - money-making, business-oriented, habit or productivity-focused, food-focused, and so on.

WordPress
☊

Here we are focused on some of the higher-purpose needs and goals of our readers and target market. Under the influence of the Moon conjunct the natal North Node in Taurus in WordPress' chart, we may find that our audience is interested in information that helps them to build a stable business, better habits, make more money, or keep the money they have, meal plan, improve our quality of life, or focused on hobbies and interests that we have. The key through this isn't to just look at the topic on its own but look at the bigger motivation around that topic, what they want to do with more money, more time, etc. Why is this important to them?

It is these larger needs and sense of higher purpose that we are really speaking to in our content at this time. By understanding this and including it in your content and marketing plan for your WordPress site, you not only strengthen your business, and generate more revenue, but you also succeed in creating offers and programs that offer greater fulfillment and results as well as ensure return business, and referrals.

What is your higher purpose for your website? What need do you see it filling? How do you ensure that your audience and readership not only know about this but benefit from it?

A successful site is built consistently over time, by addressing these needs and creating products, services, and content that fills in the gaps.

EMAIL MARKETING

At the beginning of Taurus Energy - Lasting for the 1st day of Taurus Energy:

Email in All Forms (But Especially Personal Email/ Warm Audience)
♄ Rx Chiron

Good relationships and rapport with your list are built over time, by coming back to the same core topics, over and over again. By making space for them to join you where they're at, implement change and take action as they're ready, willing, and able. Under this transit, we see the Moon conjunct natal Saturn Retrograde and Chiron in Taurus in Email's charts. Saturn Retrograde, especially in Taurus indicates that your list isn't ready to commit fully yet, and in fact, they may be quite resistant to change and even more resistant to someone telling them what they should do or pushing them. So take heed that if you're writing to your list at this time, you'll want to avoid applying pressure and instead review some of the foundational pieces of your work, and encourage them to modify it, bend it, and play with it until they find what works for them. This can also be an excellent time to lean into the habits they already have and see if you can still create the same results for them by embracing how they already operate rather than trying to force them to implement something that goes counter to how they already operate.

This is a big pain spot during this transit with Chiron being activated. They will be feeling wounds around results, material issues (finances, security), capability, and wherever they feel they are the problem or that they've failed. The key here is to help them to turn what they see as their weaknesses into strengths. To show them that they don't need to change and that in fact, they are consistent, powerful, and fully capable if they allow themselves the flexibility to do things on their own terms.

It is through taking this approach that when they are ready to commit and go all in, you'll be the first one they come to. The one that didn't make them feel shame about who they are.

Email Strategy, Series & Funnel Building
♀

A great time for both sales as well as beautifying your offers, sales pages, and funnels. Here we see the Moon (public) conjunct natal Venus (beauty, values) in Taurus (money, material goods), the sign it rules. This makes this transit very powerful for your email strategy and marketing at this time. This can be a potent period to sell, hold a launch, promote your offer, release bonuses that make their lives easier, provide a shortcut, are high value, save them time, money, or face (ie that boost their ego, and make them feel good about themselves, or better than others).

A playful approach that highlights visually beautiful imagery, videos, or product shots can work very well at this time. Under Taurus we don't want to be pushed, we want to be wooed, we want to be won over, we want to be pampered.

Using love notes in your copy, emails, and messages, and writing as though you would write to someone you care about and have fun with is effective. Think of using funny memes, making them playful, cracking jokes, using humor, and otherwise making them feel like a star.

This is also a great time to share your passion for your topic and expertise, be generous, and give valuable insights and information.

Email Newsletter Marketing
Chiron Rx

What are the wounds of your list, what do they struggle with, and what's at the core of their struggles? Often it is exactly this wound that you share in common that encouraged you to start your business in the first place, and it is around his wound that you have created your products and services. Under this transit, we see an activation to this core shared wound with your list. Often the wound itself is around capability, consistency, finances, security, wealth, patterns and behaviors, time, or other resources.

With this transit activating natal Chiron Retrograde in Taurus, your audience is ready to do something about the wound. They are not so enmeshed in it that they identify themselves with the wound, and are more able to see that they need tangible solutions to make real change in their lives. If you happen to have products or services that help them with this, this can be a great time to market those during this transit, so long as you have spent some time talking with your list about these issues prior. As well if your bonuses, or offer itself helps to streamline, shortcut, or otherwise simplify or does it for them, they'll be even more grateful to take you up on it.

Remember, don't be afraid to go deep into the wounds and struggle of your list at this time, just make sure you don't stay there, the natural transition towards a solution is helpful, and also empowers them to make the changes they deeply desire right now.

Email Marketing - Cold Emailing & Lead Gen
⨀ Chiron MC

By becoming clear regarding the wounds and struggles of your target audience or leads, you have the power to craft deep, impactful, and high-converting emails and content at this time. This transit sees the Moon conjunct natal Sun, Chiron, and Midheaven in Taurus in Email Marketing (lead gen)'s chart.

Your research into this wound, which is often focused on capability, consistency, finances, security, wealth, patterns and behaviors, time, or other resources is very important to have before jumping into writing your copy.

Using resources like Facebook Groups, Reddit threads, book reviews, Quora, or forums, you can pull a lot of gold nuggets out, that help you in understanding how your target audience describes their struggles, the words they use, the emotions they feel and what they believe the issue is (which may or may not be the true issue).

Once you have this information, you can use this transit to write and send deep, and intimate emails to your target audience and leads. With the Sun activation working in your favor, your audience will have higher awareness than normal of the issues at hand, and also they will potentially warm up faster to your offer of help and guidance. The key here is of course in personalizing your message to them so it doesn't seem like it was copy-pasted, adding personal relevant information about them shows you have taken the time to learn about them before emailing them and will also potentially increase your responses.

Finally, by doing this at this time, with care and attention, you have the potential to strengthen your reputation, perception in the eyes of your leads, and your expert status with the activation of the Midheaven.

Gmail
☿☊

This an excellent time to utilize Gmail for follow-ups, lead generation, or simple administrative activities. Here we see the Moon conjunct natal Mercury and North Node in Taurus in Gmail's chart which highlights the opportunity to educate, share information, connect, and communicate especially around the basic needs and wants of the recipient of your message.

By focusing on some of the core themes of Taurus which are often survival-based, financial, material, and business oriented, you are likely to get more engagement and response to your email activities at this time.

And with the activation of the North Node, communication at this time has the power to meet more important needs and serve a higher purpose for both you and your recipient. Just make sure you're not just focusing only on the more immediate details and issues at hand but also thinking about some of their bigger goals, and how this meets what they view as fulfilling their larger goals and purpose.

At the middle & end of Taurus Energy - Beginning on the 2nd day of Taurus Energy:

Email in All Forms (But Especially Personal Email)
Chiron Rx

If you leveraged the earlier transit in Taurus for Email (found under the Email summary above) then you'll also want to make use of this one. In your last email, you would have clearly focused on their wounds, and in this one, the direction is in providing them an outlet to do something about the wound itself. Here your audience feels less invested or identified with the wound itself, and is now looking for tangible solutions to move towards their own healing, especially under the lens of Taurus (capability, finances, material security).

Here you can recap some of what you previously shared, or go a little deeper into it, and then move the attention towards the next steps of what is possible now that they're empowered. Remember still being under the influence of Taurus that scaring or pushing them will only have them dig their heels in further, they need to be inspired to take this action themselves, because they feel capable and because it's time. If they don't take the leap there's always later.

Email Newsletter Marketing
☾

The Moon returns to itself. Under this transit, we see a lunar return of Email Newsletters natal Moon in Taurus. This marks a fresh start, or a new cycle within your email newsletter series. You can use this period to re-warm up your audience, especially if you haven't emailed in some time, or to re-share valuable resources with them. This also works as a great period to share tips, hacks, shortcuts, before and afters, or give them something generously. If you have any announcements to make this can be a great time to plant the seeds for that, as under Taurus Moons things tend to 'stick'.

In terms of topics, remember the themes of Taurus - capability, security, finances, business, food, habits/patterns, saving them time, money, or effort, or things that make them feel good now, (ie immediate gratification or ego boosts). Talking about these topics or hinting towards them in your newsletter can help keep your list engaged and provide helpful tips and insights that they benefit from and that further strengthen your connection.

If you have any offers that deeply meet the above Taurus needs this can be a great time to share them.

Email Strategy, Series & Funnel Building
⨀☊ Chiron

This an excellent period to bring attention to your offers. This transit sees an activation of the Moon with the natal Sun, North Node, and Chiron in Taurus in the Email strategy's chart. The potency of this transit shouldn't be underestimated as the Sun brings a natural spotlight, enthusiasm, and momentum behind it, it also increases awareness of your audience to the matter at hand. The North Node aligns its purpose around security, financial and material gain, habits, time, and stability, especially if you are serving other business owners. And finally, with Chiron being activated, this helps you to connect deeply to the struggles of your audience and create copy and offers that are focused on meeting those needs.

Once you have this information, you can use this transit to write and send deep, and intimate emails to your target audience and leads.

Use this to refine your email strategy, improve your conversion with human-aligned content and copy, and meet the deeper needs of your audience and you'll have a winning strategy.

Gmail
♀

This can be a great time to reconnect with old contacts, follow up with potential leads or tackle the admin in your inbox. This transit sees the Moon conjunct the natal Venus in Taurus in Gmail's chart. This enables you to connect at a heart level and with passion, especially around matters you care about with your email recipients.

The themes of Taurus are still activated here - capability, skills, security (especially financial), stability, habits and behaviors, food, business, diet, and pleasurable hobbies and interests.

This can be a great time to talk about some of your interests and passions, as well as use Gmail to increase your cash flow whether it be through follow-ups or strategic campaigns where you reach out to contacts or make new connections.

MARKETING WITH THE LUNAR ZODIAC – QUICK SUMMARY

TAURUS
NEED: Taurus is looking for security, resources, materials, finances, and quality of life, they are interested in having things work for them, but they aren’t interested in having to do a lot of work to get it done. Aries demands a totality, and after Aries, Taurus is spent, it wants to enjoy some of its time now. The energy is slower than Aries, they want to have their cake and eat it too. They view everything through the lens of security, comfort, and safety. These are needs for Taurus. They want to keep their comforts without having to tax themselves too much, to them there is no reason why they can’t have fun while working or getting things done. They want to do it when they are INSPIRED, at their PACE, not yours. They cannot be rushed to make a decision or take action. In fact, trying to hurry them alone will usually result in them walking away/or digging their heels in more firmly. The emphasis here is home, security, wealth, luxury, enjoyment, and experiencing life (through their senses, foods, music, and textures), on their terms. Taurus rules the 2nd house of resources/skills/ finances/materials/security and personally generated income in the astrology chart. If they can experience things from the comfort of their own home or space, even better. They are focused on the homeyness of things and all the things that stem from that space. They want to do it themselves, or be pampered and have someone else do it for them, either way, they want the quick route there, they need a simple, easy, and a shortcut because they have more important living to do. We are creatures of habit in Taurus, we want our comfort zones, we want coziness, and we don’t like taking risks; if we can get away with doing it in our pajamas that works too. Taurus is naturally a business sign because it’s stubborn and consistent with things that are important to it. It understands that business and success only work if it nurtures us RIGHT NOW as well as LATER. The gratification with Taurus needs to come NOW and LATER, it can’t just be later. It’s interested in more than just survival, it needs to have its needs taken care of now, which is what makes it a sustainable sign for business. However it’s not good with waiting for things, so make sure your marketing doesn’t keep them waiting too long. Don’t make it weed through a bunch of information, it wants you to have taken the time, assessed all the risks, and make the decision as EASY as possible. If you make Taurus overthink or have to do research before it decides, the answer is likely no. If you promise something to a Taurus/during a Taurus Moon, be sure you give it to them, don’t inflate anything because they will remember.

MARKETING: Taurus will throw money at solving a problem, especially if they don’t need to have to do much to solve it, or the feeling of buying something makes them feel like they are doing something about it – think templates, done for you, step-by-step, done with you and pre-done systems. They are interested in making their lives better NOW, so anything you sell or market should fit this bill. It needs to be focused on immediate gratification, in some way, ie. Join now and get access to my templates, my system, my vault of content, etc. They are also enticed by creating security/financial wealth, material gain, in the short term, or alleviating themselves of guilt or shame, so if your product/service helps them forgive themselves, or feel better about themselves now, even better. They have big hearts, they are big givers, and will often give to others at the expense of themselves, they need this kind of support in their own lives. They like ‘collecting’ things, acquiring things, that they can store up and save for later. So even if they won’t use it right away, they feel better knowing they have it. If you are selling something that has a variety of things, a slew of tools, or a vault of content or applications, especially if they can go through it at their own pace, they are more likely to buy. They know they aren’t like other people, that systems/structures that work for others, don’t really work for them, so if you make it easy for them, give them a shortcut, or cut out the fluff that they don’t want to spend their time doing, they will become long-term customers. If they can do/include your product/service into their current routine and it seamlessly fits in, all the better, they don’t like change, so if what you’re offering requires them to have to step too much out of their habits/patterns they will likely decline.

Talk about your own ‘laziness’. Talk about your creature comforts, your vices, your indulgences. Host unboxings, and walkthroughs that show ease/simplicity/application in real-time. Think of how your product/service can be templatized (I made that up, but you get what I mean!). How can you ‘cookie-cutter’ your offer/service, or offer something to make it easier to apply? Taurus will love you for it. Website templates, social media templates, and apps. They also love beautiful things, beautiful branding, photos, behind-the-scenes, beautiful products/physical items/spaces, and flowers. They aren’t especially great with follow-through because they need the feeling of immediate satisfaction, which often doesn’t happen until later with larger projects/goals. So help them to feel good NOW, or THROUGH your process, step by step. Helping them implement is good, a call where you help them set up something, or a check-in call later is also good.

If they can see how investing now will not only make them feel good now but also help them improve something LATER in the near future, this is usually enough for their logical mind to say ‘yes’. They like pampering themselves. They do a lot for others, and they know others probably won’t see it, or give them a ‘permission slip’ to indulge, so they like it when your product/service makes them feel like they can pamper themselves. Marketing your product/service like a spa/retreat/get-away is also excellent.

BEST TYPES OF CONTENT/DELIVERY FORMATS FOR TAURUS:

Give Me -don’t tell me. Give them something that’s already done for them, especially if it’s free, high value, AND beautiful.
Videos/Live Streams
Blogs with photos and how-tos.
Podcasts that they can listen to while doing other stuff.
Kindle Books or Audible/audio format.
Videos showing lifestyle with your product/service.
Fancy downloadables/opt-ins.
They love great branding/product mock-ups.
Relate parts of your life that involve being at home, being a home-body, and things that you do to pamper yourself/indulge while doing relatively mediocre/ordinary things.
All things home and self (living spaces, family, pets, recipes/cooking, and ways of beautifying the home/office space, or material things like bags/purses (look inside my purse), my favorite self-care items/products)
Being able to nurture and be nurtured is very Taurus.
Buying gifts for yourself/your business, the gift you’re giving to yourself/your business, you deserve, it’s time, you work so hard, you’re always helping everyone else, ‘why not?’ luxury, top-of-the-line, best-rated, high quality, imported, rare, pamper yourself, irresistible, one-of-a-kind, limited time, edition, exclusive, (language to use when marketing to Taurus energy)
Put the focus and the attention on them, not you. It’s all about THEM. Flatter them, compliment them. Give them shout-outs. Boost them up.
Make your offer a great deal. Tell them how much they’re saving. Show them a chart comparison, and do the research for them. It makes them feel more secure. They like feeling like they’re getting a discount or are walking away a winner.
Talk about the ways they can apply/use your system/product/service – in their pj’s, from the comfort of their own home, or on their phone while driving their kids to soccer practice.
Tell them how it will make them more organized, the envy of the PTA, they like feeling like they have their shit together, so if your product/service does that, they’ll love you for it.
They are far more capable than they ever give themselves credit for, remind them of it.
Gifts, high-value freebies.
Private Community Spaces where they feel comfortable and surrounded by others like them. Deliver your content in an ‘exclusive’ or private area.
Personalized Emails, written directly to them, where you take your guard down, and share your vulnerabilities, and what’s important to you and them.
Coaching Calls/Group Calls/Intimate Community Calls.
Give them a system/technique that you do on the spot.
Ways to make money, become more wealthy, be more of who they are, and be in their purpose, especially delivered through live stream, video, or audio/podcast format.

☁️Social Media With Gemini ♊

♊☁️ Gemini Activated Social Media Platforms

FACEBOOK

At the middle & end of Gemini Energy - Beginning on the 2nd day of Gemini Energy:

Facebook Posts
♇ ASC

Transformation and liberation through information. This transit has the Moon in Gemini conjunct with the natal Pluto and Ascendant in Facebook's combined charts. Under the influence of Gemini, the public is looking for information, data, analysis, education, insights, translation of data, or condensed material that helps them to make sense of information that is broad or challenging to interpret.

This is where you can structure your content or materials to present the necessary data and information they need to understand, process, or decide something. With the addition of Pluto the goal here is to be free of pain, to transform their understanding, apply information in a deeper way. The Ascendant operates like a preview or a hint, the first introduction your audience has to you, your brand, or information, making this an excellent time to announce, share or introduce them to your system, or material. The best approach to this is to use statistics, facts, studies, or scientific references to prove your case and solidify your system or solution in their minds.

Here your audience can absorb a lot of information, in short bursts, but would benefit from clear CTAs.

If there is a large gap in awareness within your audience between where they're at, their understanding of the root issues, and what they need to understand or become aware of in order to know if your program or offer is for them, this is the time to fill that gap in.

Facebook Live
MC

This a potent period to teach, share, or expand on your system, and insights or provide broad but insightful training on Facebook Live. This transit has the Moon in Gemini conjunct with the natal Midheaven in Facebook Live's chart. The Midheaven is the peak angle of a chart that provides career and reputation recognition. It is what you're known for (your expert status), and solidifies you in your follower's and community's mind as someone they can trust, who has a wealth of experience and knowledge. With this being a transit of the Moon in Gemini the goal during this period is to share a broad range of information that is all interconnected, think skimming the surface of all 5 steps of your system, or 3 phases of solving a problem, and so on.

Here they are looking for EVIDENCE, science, data, and facts to back up what is being shared, and they are looking for real analysis of what is being shared that they can use to inform their decision-making process, deepen their understanding, and provide them with context to work with.

This is a great time to openly share your material with your community, including your results and if you have anything that helps to streamline this process, saving them time, or improving their results this is a good time to share it.

Facebook Messenger
ASC

The Ascendant operates as the first face of your business, your brand, your community, or your audience's first interaction with you, the first impression, the first exposure to your system, or material. It is an excellent time to share 'hints', 'trailers', announcements, or behind-the-scenes of something you are releasing, working on, or a new concept or approach that they are unfamiliar with.

It's important that what you do share is backed up by evidence, simplified (remove anything that leads to overwhelm), and focused on processing and implementing information at a rapid rate to help them make strides faster. Under Gemini, we are also encouraged to not only learn and intake new information but it serves as an excellent time to write, teach, network, and connect with new people.

Given that this period can operate as the first introduction people may have to you or your brand, it's not great to use it for unsolicited messages. You can, however, use it to share insightful content in your Facebook Posts or Facebook Live, and then ask people to comment or send you a message if they're interested in more, or if you noticed they attended one of your Facebook Lives you could reach out and thank them for attending and ask if they have any questions.

This period can open up an opportunity for dialogue and potential sales, so long as it's leveraged appropriately, otherwise, you might find you leave a bad taste in people's mouths that tend to stick to your brand. Associations are very important at this time.

INSTAGRAM

At the beginning of Gemini Energy - Lasting for the 1st day of Gemini Energy:

Instagram Posts
MC ♀ , ☋

An excellent transit for utilizing the power of information and educational content to inform, bridge the gap and generate sales. Here we have the Moon in Gemini conjunct with the natal Midheaven, Venus, and South Node in Instagram's combined charts.

Firstly, the introduction of the South Node indicates that this is not so much a period for the release of new information or offers, but rather to leverage what has already been created, discussed, or approached. The South Node represents the past, and the reason its placement is further emphasized is that it is working recombination with the Midheaven which is your reputation and what you're known for, so leaning into what you have done in the past which reinforces your expertise in the minds of your audience is very important.

Secondly with the addition of Venus, here we see a love and passion around a specific topic, a generosity with content, connection, networking, and teaching that leads to sales (Venus), as well as emphasizing your shared values with your followers.

The Moon in Gemini indicates this is a potent period of sharing high-value content, data, and analysis of data that is translated into information that informs, helps your audience to make sense of things or to implement what you're teaching and sharing. The approach tends to be broad as Gemini is a 'Jack of all trades, master of none', and so going wider with your content and connecting a series of issues, challenges, or symptoms together helps to align the next steps in the mind of your audience. This can also be a good time if you have a promotion or offer in effect to use this information to reinforce their understanding and invite them to join you.

Remember with the addition of Venus it's important to make your content beautiful, and visually appealing while also being educational.

At the middle & end of Gemini Energy - Beginning on the 2nd day of Gemini Energy:

Instagram Posts
⨀ , ♀ Rx, MC ASC

One heck of a transit for leveraging the power of your Instagram account. Here we see the Moon in Gemini conjunct with the natal Sun, Venus Retrograde, Midheaven, and Ascendant in Instagram's combined charts.

Similar to the above transit that I summarized we can see that this transit also includes an activation to Venus and the Midheaven, except this time Venus is retrograde. Retrograde Venus can indicate a pause or hesitation around spending money, a need to have more value established, or get to the underlying needs and heartfelt desires of your audience first before sales will be made (what's the need beneath the need?). With the Midheaven this transit is also offering an opportunity to spotlight your reputation and legacy and bring awareness of your work to a larger audience.

This can show up as an opportunity to share your content in a way that illustrates your personal and company values, the ongoing value of your products or services, and the short and long-term needs your products and services fill. The addition of the Sun increases your visibility, and your audience awareness, and helps you to move them from cold to warm, or warm to hot in their buying journey. And finally with this also activating the natal Ascendant in Instagram's combined charts this can be a great time for you to introduce new offers, share more about your business, products, services, specializations, hint at new content, offers or events coming, or open your cart.

A reminder that the best type of content for this transit is broad and connecting, you need to bridge the gap by either eliminating concepts/beliefs/ideas that are not servicing them or are not connected to the actual issue at hand, or by introducing content, insights, data, or context for them to process, understand and implement the content, ideally content that helps to inform their decision by filling in any necessary knowledge they need to move forward.

Instagram Reels
♀ , ☊

Like the above two transits this transit will also be activating the natal Venus in Instagram Reels chart alongside its natal North Node, both in Gemini.

Reels, in general, are best for short content, that approaches issues from a more broad overview, or skims the surface by providing important and relevant data that piques curiosity and gets them wanting to know more. With Venus this can serve as a good time to sell through providing information, education, and insights, and also an opportunity to share your values, and passion for your specialization by being generous with what you're teaching or sharing. High-Value content especially does well under this transit, especially if it also connects them with their higher purpose and direction (North Node).

Here the North Node is pointed in the direction of Gemini, which is that learning is power, learning is transformation, and learning helps you to expand your view and experiences in the world, grow as a person and fulfill your higher calling. This is exactly what your audience is looking for at this time, to connect their own personal experiences with the information you're sharing and use it to grow themselves and fulfill a deeper longing they have in the world.

With Venus, we are also reminded that this can be a good time to open or close your cart, share CTAs, sign-ups, hold flash sales, or otherwise promote your business or services.

TIKTOK

At the beginning of Gemini Energy - Lasting for the 1st day of Gemini Energy:

TikTok Videos
ASC

This transit to the natal Ascendant of TikTok with the Moon in Gemini opens a window for you to share informative, broad, and data-informed information with your audience. Gemini is all about the analysis, filtering, processing, compiling, and condensing of information into easy-to-understand and implement content. This period can be used to introduce seemingly unrelated topics, symptoms, or issues and connect them using your system and data (studies, statistics, etc). With the Ascendant ruling the first face of your business, first impressions, first introductions, announcements, hints, trailers, or sneak peeks you may decide to use this time to announce a program, to introduce your audience to never-before-shared content, new concepts, new approaches or applications, or warm them up to something that you'll be sharing moving forward.

TikTok Live Events
☊

Here we see an activation of the Moon in Gemini to the natal North Node in TikTok's Live Events chart. The North Node rules the common shared higher purpose of your audience, which makes complete sense on a platform like TikTok that higher purpose being connected to learning quickly new information, approaches, or data, and how to apply it through shortcuts, or simplified methods. It's about removing complexity and providing the most important aspects needed to understand something or get results.

What is the higher purpose of your account in terms of what your followers are most looking to learn about? How can you tie in what you share at this time both to the immediate needs and interests (Moon) as well as their bigger spiritual or personal growth-related higher purpose? By combining the two during this time you will increase your engagement, and following.

At the middle & end of Gemini Energy - Beginning on the 2nd day of Gemini Energy:

TikTok Videos
♀♂

This can be an excellent time to sell information or information products. This transit of the Moon in Gemini is activating the natal Venus and Mars in TikTok's combined natal charts. Venus is cash flow, values, passion, and generosity, and Mars is action, CTAs, and motivation. With them both being in the sign of Gemini the motivator here is information, especially information that has been simplified, broken down, and extracted for its most valuable and necessary aspects and then translated into something that is useable by your audience, especially to solve problems, provide relief, reduce anxiety, or answer some of their bigger questions.

Pitches, cart open, cart close, flash sales, bundle sales, or CTAs towards other goals you have (getting sign-ups, joining your community, subscribing, etc) are all highly beneficial at this time, so long as you have provided them with enough of the right information to fill in any gaps emotionally and mentally in their awareness or deeper needs.

TikTok Live Events
MC

Here we see a lot of positive energy around growing your following, reputation, credibility, and legacy in your work through the use of TikTok Live Events. The transit Moon in Gemini is making a conjunction with the natal Midheaven in TikTok Live Events chart. The Midheaven is all about your reputation, career success, legacy, and what you're known for. When you leverage this transit to share, teach, network, or provide high-value content it carries with it the added benefit of building your credibility and trust factors with your audience.

The Midheaven also rules those who you serve, especially your clients, indicating a good time to attract new clients through sharing of information and content that easily translates into application and transformation for your audience.

This can be used during a launch or promotion, to share your system, blueprint, or an outline of your process, while also providing steps, phases, pillars, or other approaches to utilizing the information and understanding how it fits in with the big picture.

Under Gemini, it's important to remember this information should be factual, and be backed up by studies, statistics, or reputable data to form the backbone of your argument. Your approach to deciphering what it means and how it applies to them becomes part of your system and your unique approach. Breaking information up, and streamlining what you're sharing so it doesn't become overwhelming is also important and helpful.

YOUTUBE

At the beginning of Gemini Energy - Lasting for the 1st day of Gemini Energy:

YouTube Live
ASC ☾

YouTube Shorts
♂

YouTube Ads
♂

At the middle & end of Gemini Energy - Beginning on the 2nd day of Gemini Energy:

YouTube Videos, Engagement, SEO
♄ Rx

YouTube Ads
MC

YouTube Live
☋

YouTube Shorts
☊

TWITTER

At the middle & end of Gemini Energy - Beginning on the 2nd day of Gemini Energy:

Twitter Spaces
☊

I couldn't imagine a better Moon to host or participate in Twitter Spaces. This transit sees a conjunction with the natal North Node in Gemini in Twitter Spaces chart.

Gemini in general rules the conveying of information through teaching, data analysis, processing, and presentations. With the addition of the North Node, the goal here is a collective one surrounding a higher purpose or direction.

Here we see information being used as a stepping stone to reaching for the stars, fulfilling an inner longing, understanding ourselves and the world, processing and integrating information to make changes, finding relief, solving problems, bringing healing, or any various combination thereof.

What is the collective higher purpose of your following and community? Why do they want the information that you share? What deeper purpose does it fill inside of them? How can you connect their current experiences, symptoms, and challenges with this bigger yearning?

By participating in or facilitating Twitter Spaces focusing on condensing large amounts of complex information and research into something that is useable, understandable, applicable, and simplified you can bridge large gaps in your audience's awareness and aid them in making improvements in their own lives, and understanding themselves in a deeper way because they will have more tools to do so.

Twitter Posts
♂

Here we see Mars added into the mix, with the Moon in Gemini conjunct with the natal Mars in Twitter's combined charts we hold a unique opportunity to inspire action, momentum, change, and motion in our followers and audience.

Here we are using condensed information, framed in a context that helps to make it relevant for your readers, and facts to inspire them to do something. This is a great time to share clear CTAs, open or close your cart, share a promotion or an offer, a link, a sign-up page, or anything that you are looking to get engagement on.

By summarizing information that would overwhelm them into a simple action forward, and removing any doubt, fears, or anxiety in their mind with truth, you have the power to move your goals forward as well as those of your community to take meaningful action towards the outcomes they desire.

With the Moon on Mars, tempers can be running a little higher than normal, and you may find that you receive more cutting comments, arguments, or inflamed discussions at this time. Try to not take it personally, approach it with professionalism and let the trolls keep trolling on.

Twitter Community Spaces
♂

Here we see, just as the transit summary I shared above, that this transit also activates the natal Mars in Gemini in Twitter Community Space's chart. Mars is all about action, momentum, and CTAs. Here it is under the influence of Gemini which is focused on the introduction, processing, and implementation of information. And with Mars, we can expect to use this information to overcome internal and external obstacles, fears, and resistance within ourselves and the world. By hosting or participating in Twitter Community Spaces at this time and refining the information you're sharing into a more black-and-white approach, validating your findings with facts, statistics, studies, and evidence, and presenting it in a manner that empowers them to be in control of their own lives, you can find that your Spaces at this time can pack a powerful punch.

The first step is framing your content or method in the context of an argument and outlining all the pros and cons, and using this period to inform and deconstruct any untruths.

With the Moon on Mars, tempers can be running a little higher than normal, and you may find that your audience is more prone to arguments, disagreements, flare-ups or impatience, or using cutting words. Making sure that you have healthy boundaries, allowing for differing opinions, while also keeping things professional is important.

LINKEDIN

At the beginning of Gemini Energy - Lasting for the 1st day of Gemini Energy:

LinkedIn Posts, Articles, Lead Gen
☊ ♂

The uniting of a greater purpose (to be educated, informed, and grow) and action (Mars).
During this transit of the Moon to LinkedIn's natal North Node and Mars in Gemini its combined charts we see the needs of the public, your audience, and connections on LinkedIn are highlighted with a desire to take big action on the information at their disposal. This is excellent for sharing content that generates sales, or other goals within your business (list sign-ups, following, likes, subscribes, etc) so long as you are addressing both their immediate challenges and helping them to find solutions as well as addressing their larger need for purpose, direction, and fulfillment.

Here you are tapping into your audience's passion for learning and inspiring them to take action on it. It's important during this transit that you are helping them to process the infinite amount of information at their disposal, condensing it, simplifying it, putting it into a context they can understand, providing a framework to use it, and disabling their mental noise by backing up what you're sharing with facts (statistics, evidence, case studies, etc).

If you are launching something, make sure your approach is informative combined with inspiration and encouraging them to take the power into their own hands.

At the middle & end of Gemini Energy - Beginning on the 2nd day of Gemini Energy:

LinkedIn Posts, Articles, Lead Gen
♄

Commitments through the presentation of facts, clear information and focus on implementation. Under this transit, you are being provided the opportunity to build a solid base on LinkedIn through consistent content, referral, and network building. Saturn rules time and the commitments we make to building stability and establishing mastery. Here we can't speed up the results, but we can through a willingness to put in the work build a future for ourselves. Saturn also rules your expertise, your reputation, your core business foundations, and your strategies. This time can be used to leverage LinkedIn as part of your lead gen strategy and to strengthen your work relationships and reputation.

From a content perspective, what makes up the core foundational pieces of your system? What does your audience need to know, be aware of, or have in place to take advantage of your expertise or make big changes to their situation? This can serve as an excellent time to break that content down and create a series of articles focusing on it. Here we see the power of creating content that ages well and helps you and your audience to sort themselves into various categories, and if you happen to have offers related to each of those phases or categories or a working relationship with someone who compliments your work who you can funnel them to, you can amplify your reach and positioning on LinkedIn.

Whatever you do at this time, the true impact of it is likely not to be seen for some time, but that doesn't mean it's not happening. If you're using LinkedIn as a lead gen touchpoint, what could you be putting in place now to improve your reach and leads? Is there anywhere they are dropping off? If so what can you do to improve your conversion and retention?

PODCASTING

At the beginning of Gemini Energy - Lasting for the 1st day of Gemini Energy:

Spotify Podcasts
♂☿ Rx

Action through re-evaluation. This transit focuses on the power of Mars and Mercury Retrograde in Gemini in the natal chart of Spotify Podcasts. With the Moon bringing emotional focus and attention to our needs for deep information to the forefront, we can interpret this period as a desire to take action upon the information we've previously explored or considered (mercury retrograde). The thinking and processing are happening initially on a deeper level, so this period encourages you to either re-address a previously covered matter or explore the internal influences of the topics of focus on your Podcast. Here we can see your audience is interested in examining their own thoughts, feelings, and experiences with these topics and potentially new meanings or beliefs they may have around them. Here we can see there is an option to inspire action around previously addressed themes with Mars, so it's a great time to include clear CTAs and inspire action and momentum towards change, next steps, or your offers at this time. But with Mercury being retrograde natally this is likely with something they have already been exposed to rather than something new. Here we can see a lot of review going on.

Also under the influence of Gemini, it's important to condense this information, provide context, an argument (your perspective), a simplified path forward and back it up with evidence (facts, statistics, studies), like a lawyer would when presenting a case. This allows your listeners to get the full package and all the necessary information they need to make a decision or take the next steps.

At the middle & end of Gemini Energy - Beginning on the 2nd day of Gemini Energy:

Google Podcasts
ASC ⨀

An auspicious period for your Google Podcasting content, here we see the transit Moon in Gemini conjunct with the natal Ascendant and Sun in Google Podcast's chart.

Gemini rules information, news, research, data, analysis, processing, learning, integration, teaching, exploring, deduction, and decision. It is where we combine our own personal experience and understanding of the world with further information. It's a problem-solving sign, but often needs to absorb great deals of information in order to extract the most important pieces, so that a process can be created towards application.

Here your job is to simplify that for them by compiling all of the information, analyzing it, and creating a process out of it, and with this transit, this can be an excellent time to provide a hint, a sneak peek, an announcement or an introduction of new information to your listeners.

With the addition of the Sun, their awareness of the matters at hand will be heightened and they'll have the energy and interest to explore it. With the Ascendant they will have their curiosity piqued, and with Gemini, you have the ability to share something meaningful with them, that they can apply right away.

This is a great time for a launch, a promotion, or an announcement so long as you lead in by providing the runway of information they will need to make a decision, learn, process, or move forward.

WRITING & PUBLISHING

At the beginning of Gemini Energy - Lasting for the 1st day of Gemini Energy:

Google Adsense
☿ ♀

This transit highlights an opportunity for you through analysis, keyword research, and creative thinking to increase the monetization and results of your Google Adsense. Here under the influence of Gemini, you'll have the interest, curiosity, and ability to analyze and research what you need to improve your results and create a better strategy. Your thinking will be clearer and with the addition of Venus in this transit, you'll be more passionate and aligned with your values and goals around your site. As well Venus is an additional omen that this period can prove positive for you financially with the changes you make.

WordPress
⨀

The time to publish is now. This transit has the Moon in Gemini conjunct with the natal Sun of WordPress' chart. This period acts like a 'new moon' with Moon conjunct Sun and can indicate an opportunity for beginning a new cycle for your WordPress site. As well under the influence of Gemini this is a great transit for writing, outlining, creating, and editing content, improving and optimizing it, and researching content that is of interest to your audience. You can also use this period to improve some of the techs on your site.

In terms of content creation, the goal here is to take larger more complex issues that your audience is struggling with and simplify them. Compile the research and data and translate it into something that is easy to understand and implement for your audience.

The Sun is here to bring recognition, visibility, and awareness to your content and site, as well as energetic vitality and passion for you to work on it.

If you are using your WordPress site for sales pages this can be a good time to launch your sales page offer or craft the sales page itself.

Medium
☋ ♃

Past efforts generate current and future wealth and growth. Here we see the Moon in Gemini transit the natal South Node and Jupiter in Medium's combined charts. The South Node indicates content or topics previously published or discussed, as well as your previous assets, expertise, skills, or history. Here your audience benefits from being exposed to your previous work, or content, potentially in a new light, or with a new approach. The addition of Jupiter indicates publishing, PR, teaching, and writing opportunities, as well as financial and PR gains as a result of your previous (South Node) work.

Under the influence of Gemini, this can show up as re-caps, revisiting of data, content, or studies, turning data, studies, or science into an approach, presenting content in terms of phases, pillars, or parts, breaking apart complex topics into more bite-sized and applicable content.

The other asset we can see here with publishing content on Medium is that it helps you to get found, even if your content was written weeks, months, or years in the past, it can still serve to introduce potential clients to your content, while also operating as a funnel (Jupiter) to your offers.

This can be an opportunity as well to generate sales, a launch, or a promotion through your content or attach a funnel to your bio on Medium.

Patreon
♃

There are a few transits that immediately bring to mind publishing so succinctly, but this is one of them. Here we see the Moon in Gemini (Information/writing) conjunct with the natal Jupiter (publishing/PR/writing) in Patreon's combined charts. This period marks a potentially prosperous window for your writing and publishing on Patreon, with Jupiter expanding your reach and potential cash flow.

You can utilize this period to release a new offering, promote your Patreon membership to new Patrons, or do an internal promotion within your Patreon to encourage your lower-tiered members to join a higher tier to get access to new materials and benefits.

Under the influence of Gemini, this content likely has a broad range focus, while also being dialed into the specific needs and interests of your Patrons. The key here is to make sure that you have provided enough information for them to understand the material while also ensuring it's not too overwhelming that they can't apply it. Focus on simplifying the material with an emphasis on application and implementation, while also keeping your members excited and curious about the possibilities of the content in their lives.

Substack
♀

This a great period to promote your Substack, write content that you're passionate about, or promote your offers through your Substack. Here we can see the transit Moon in Gemini conjunct with the natal Venus in Substack's combined charts. Gemini in Venus loves information and the possibilities that new information can bring. The passion is around growing as a result of knowledge and education, especially around topics that your audience is passionate about. Here you can also ensure that you are aligning your values with your content, and emphasizing how this makes your content different than other substacks or the focus of your competitors. Here the goal is to inspire passion around what you write about and to connect with your followers at a heart level.

With Venus being activated if you have any promotions, or sales or would like to increase your paid subscribers on your substack this can be an excellent time to do so. Just make sure that you are presenting the right information, and dialing into the needs of your audience, without overwhelming them. Present clear facts, use statistics, science, or studies to back up your research and writing, and use this to create the context for your audience to grow and apply what you're sharing in a more intimate way.

At the middle & end of Gemini Energy - Beginning on the 2nd day of Gemini Energy:

Patreon
♃

Here we see a repeat of the transit summary I shared above for Patreon. This is occurring due to the placement of Jupiter in several of Patreon's charts. Rather than repeat what I wrote, please read the summary above.

Google Search, Publishing, SEO
MC

This transit brings the Moon in Gemini to the Midheaven in Google's combined charts. The Midheaven rules our career pinnacle, reputation, legacy, and what is built over time. In the sign of Gemini, the focus here is content, education, learning, teaching, processing, integration, data, analysis, research, media, application, deconstruction, dissemination, and decision-making.

One of the main goals of your website is likely the transmission of knowledge and information to your audience so this transit makes perfect sense in terms of the placement of the Midheaven in Google's combined charts. As it is through your consistent content creation, research, optimization, and strategization around your website you can ensure the legacy of your work, as well as potential ranking with Google and other search engines to drive traffic to your work.

Here the focus is on the core content that will help to drive that traffic, the research to ensure that the traffic is targeted, and the content that keeps you ranking and grows your website and subscribers.

Under Gemini the content is often broad with a niche focus, disseminating any relevant information and discarding the rest so as to offset any overwhelm. Here we are looking for shortcuts, answers, and a process to apply or solve the issues ourselves or to arm ourselves with information in order to make a decision and progress toward the next steps in the process.

Use this transit to also determine your most powerful keywords that will help you to rank in your field, and reach underserved markets.

Google Adsense
⨀

This an excellent period to focus on the monetization of your Google Adwords site. With the Sun being activated, we have key information (Gemini) being brought to our attention (Sun) so that we can do something with it. This can be a powerful time to dive deep into the research and analytics of your site, try new Google Adsense strategies, improve the ranking or keywords for your site, or create new content to drive further traffic.

With Gemini, this content is likely well researched, with backlinks and references, with high converting headlines, SEO, and takes into account the research and data from competitors' sites.

WordPress
♄ ASC

Saturn and the Ascendant, the time is now to build your future and commit to your brand through your WordPress site. This transit finds the Moon in Gemini conjunct natal Saturn and Ascendant in Wordpress' chart. Saturn is about growth that is done over time, it requires commitment, steadfastness, consistency, mastery, and sacrifice. It lays the groundwork for your business and helps you to generate consistent income, referrals, and subscribers over time.

This can feel quite counter-intuitive to the energy of Gemini which is rapid, immediate, and constantly jumping from thing to thing. But here we are seeing the application of the information, research, knowledge, experience, and strategies in a direct, and tangible way through Saturn.

This can also be a great time to build, scale, improve, or launch sales pages, offer pages, check out pages, a WooCommerce site, or invest more time, resources, and energy into these assets on your website.

This combined with the Ascendant marks an excellent period for you to leverage this time to grow your brand awareness, improve your brand aesthetics, offer sneak peeks, trailers, behind-the-scenes, or hints, as well as make announcements.

The key under Gemini is to make sure you present only the information that's necessary for them to become informed, to fill in any knowledge gaps, and to help them conceptualize their next steps, use cases, and how this can be applied to them. There can be a desire for a lot of information but not all information will aid them, and much of it will overwhelm, so by outlining ahead of time the arguments you will make in your sales copy, blog posts, or other offer pages, while also including any relevant factual data (statistics, case studies, science), and breaking apart the process to show them where they are and the path forward using your system (the analysis of the information) to get the results they want you'll be able to successfully cut through overwhelm and set them on a clear path forward.

EMAIL MARKETING

At the beginning of Gemini Energy - Lasting for the 1st day of Gemini Energy:

Email in All Forms (But Especially Personal Email/ Warm Audience)
☾ Chiron Rx

This a powerful transit that should not be underestimated when it comes to emailing your list. Here we see a lunar return with the Moon in Gemini to Email's charts as well as a conjunction with Chiron Retrograde. The Moon in Gemini sets the stage not only in being an apt descriptor of the act of email in general but especially to a warm audience. Gemini rules communication, networking, connection, teaching, relaying information, processing, integration, application, dissemination, and decision-making. When it's combined with a lunar return it sets the stage for a new cycle beginning with your subscribers, and an opportunity to present new information or a new opportunity for them.

With Chiron Retrograde, your audience is more aware of their wounds and struggles, and you have the ability to convey them clearly in your messages. The retrograde motion empowers them to take action on it without being too 'in the wound' or in the position of being a victim. However, the biggest transformation possible with this transit is for you to aid in this process with your perspectives. Here we have the opportunity to frame new perspectives and help our audience view things from different lenses or positions. Often what prevents people from making changes or taking action is they feel the problem isn't solvable. This often is because as Chiron here demonstrates they believe THEY are the problem, and that renders the issue mute, even if it causes them a lot of mental anguish (Gemini).

Through the power of words (Gemini), we have the ability to reframe (Gemini) their perspectives of their wounds and struggles (Chiron Retrograde) and do something about it. But first, the key is to know these wounds intimately and to help them to dissociate from them by projecting the cause of these issues outside of them. There needs to be other villains or sources of the issue, and this provides them with understanding and compassion towards themselves as well as empowers them to do something about it with the solution that you present them with (Gemini), and the additional benefit during this transit is that you can easily tap into these shared struggles intuitively with the lunar return (the moon is the emotional and intuitive needs of the public, often unconscious).

This is also an opportunity for you to bring attention to patterns, symptoms, or issues that they didn't realize were connected and use this as a jumping-off point to share your system, blueprint, or process. Under Gemini it helps to explain this from a bird's eye approach first, focusing on the pillars or dots and then connecting them through data, research, and a process to help them make sense of how it all goes together.

Email Newsletter Marketing
☾

This transit of the Moon in Gemini is also a lunar return of the natal Moon in the chart of Email Newsletter Marketing. Lunar returns are a reset of a cycle, and operate like a 'new moon'. They can be excellent periods to introduce new information, grow your list, introduce a new information product, begin an email series (while leveraging the power of Gemini to help disseminate large amounts of information and research into a system, a series of facts, a process that can be used by your readers), or to kick off a launch warmup period.

Under Gemini, your audience may be struggling with information overload, so the key here is to simplify the information to only what they need to know and understand in order to fill in any gaps in awareness and also aid them in knowing enough to make a decision. Gemini is here to provide context to the content, to provide a frame of reference, and to digest the information for them so that they can easily disseminate it.

The use of bullet points, short key phrases, headlines, and subheads, as well as simple facts are very beneficial to quelling anxiety and ensuring your content is easily readable.

Email Marketing - Cold Emailing & Lead Gen
♀

If you are focusing on lead generation or cold emailing to a list this transit can indicate financial opportunities through the sharing of information, especially information that your prospects are passionate about or align with their values and deeper needs.

Here we see the Moon in Gemini conjunct with the natal Venus of the Email Marketing (cold lead gen)'s chart. Gemini rules communication, networking, connection, teaching, relaying information, processing, integration, application, dissemination, and decision-making, and when in conjunction with Venus cash flow can be generated through these themes so long as you deeply understand the struggle and pain points of your audience.

See what I shared above about how to focus Gemini energy to break down overwhelming information and condense it into an argument with facts, evidence, and context to help frame it in a beneficial and actionable way for your prospects.

Dialing your message in to include their language is important, how do they describe their problem? What do they think their problem is? What do you know their problem is? How can you bring them from where they are to where they need to be? What are their information gaps? How can you fill these gaps without talking at them but instead using inclusive language (think 'we', or 'us', instead of 'you')? Why is it important that they solve this problem now? What do you share in common with them? How can you use this as a rapport builder? Have you done deep research into your prospect and what's important to them? This is a good time to do so.

The key here under Venus is an invitation, sales may come as a byproduct of the rapport and relationship you build, and the sales may not be right away, but what is for certain is that without the rapport and relationship, no sales will come at all, so best to spend the time.

Gmail
♂ ASC

This can be an excellent transit for follow-ups and administrative work within Gmail. Here we see the Moon (Public Needs) in Gemini (Information/knowledge/solutions) conjunct with the natal Mars (action/motivation) and Ascendant (Brand Face/Hint/Announcement) of Gmail's chart.

You can use this transit for follow-ups that contain a clear CTA (the key being that you have interacted with them before and this is the final conclusion of your conversations), or to provide clear CTAs in your messages (download this link, book a call, here's my free guide). The key here is the action is based on information, and only you can determine what that information is. However, to give some ideas of what this could look like using emails as an information or resource tool, sharing your thoughts or perspectives, answering questions, sharing a process or a framework, or a series of steps, etc.

The addition of the Ascendant also suggests an excellent time for sales and CTAs as the Ascendant can provide an opportunity for you to release or share something with them, announce something, share an invitation, or introduce yourself for the first time, or provide further information.

The goal under Gemini is to make sure the information is digestible, we can only convey so much in an email, so if you need more space or runway to explain something you can think about an email series, sharing a link to a video, a diagram, or analyzing where they're at and providing the first step or two on addressing what's needed. The information needs to be factual and researched and provide a basis for them to make any necessary decisions, if there are knowledge gaps you'll want to make sure you fill them in before giving a CTA.

Email Strategy, Series & Funnel Building
Chiron ☊

An unconscious wound is a desire for information that provides freedom. This transit of the Moon in Gemini is conjunct with the natal Chiron and North Node in Email Strategy's chart. Here holds the effect of a double-edged sword, in the case of your audience their mind, thoughts, beliefs, and perspectives about an issue are causing them harm, and also have the power to free them.

And your understanding of these wounds and beliefs provides you with the opportunity to create a strategy, series, or funnel that helps them to become aware of their suffering and struggles (Chiron), to address and uncover the core issues of what's causing it, to shift the blame off themselves (and onto someone or something else ) so that they can be empowered to change and reach their highest potential and deepest fulfillment (North Node).

There are no sales funnels without Chiron. Chiron is to awaken from the pain we cause ourselves by holding incorrect or skewed views, or beliefs shaped by our experiences and programming.

Under this transit through deep research, understanding the language (Gemini) of your prospects, what they believe they are struggling with, what you know they're struggling with, the symptoms of their problem, their fears and beliefs, and channeling this research into your series, funnel or strategy you can create a healing opportunity for your clients.

The second theme of this transit is the placement of the North Node in Gemini which is a desire for information that helps them to fulfill their greater destiny or higher purpose (their belief in the meaning of their life and what provides the most growth for them in this lifetime). In this case, that is truth, information, personal growth, and application of that information in a direct and personal way. I would describe this as the bigger overall goal after solving their more immediate problems. By uniting what they are currently struggling with, with this bigger perspective, and helping them not only see the connection but also to understand the solution to their smaller problem also solves this larger one, you will successfully create long-term client relationships and deeper fulfillment.

This can also be an excellent time to do your research using this transit, focus on forums, Facebook groups, Quora, Reddit, Amazon reviews, and wherever else your ideal clients hang out and mine for information related to their struggles and incorporate it into your offers and copy.

At the middle & end of Gemini Energy - Beginning on the 2nd day of Gemini Energy:

Email in All Forms (But Especially Personal Email)
☊

If you have leveraged the first half of Gemini to send an email to your list (see the top of this section for my summary forecast) then this can be an excellent period to continue the process as the Moon in Gemini conjuncts the natal North Node of Email's chart.

With the placement of the North Node in Gemini there is a desire for information that helps them to fulfill their greater destiny or higher purpose (their belief in the meaning of their life and what provides the most growth for them in this lifetime).

Using this period to deepen your market research to understand both the immediate challenges they struggle with as well as their deeper, more soul or spiritually-oriented needs for fulfillment in life will be very helpful for you in aligning your copy with their emotional and mental needs under this Moon in Gemini. They are seeking answers at this time to their bigger questions, potentially questions they don't even know they're asking and it's very likely their 'smaller' more immediate problems are actually rooted in this larger unmet need.

In this case, that need is for truth, information, personal growth, and application of information in a direct and personal way. By uniting what they are currently struggling with, with this bigger perspective, and helping them not only see the connection but also to understand the solution to their smaller problem also solves this larger one, you will successfully create long-term client relationships and deeper fulfillment.

What is the collective desire surrounding information from your list? Why did they REALLY sign up? What is the deeper need, or deeper mental struggle? Can you provide insight, information, data, a system, a process, a perspective that helps to shift this struggle and put it into a more lofty, spiritual, or sophisticated perspective, in terms of the growth of their soul?

Email Strategy, Series & Funnel Building
☾

This transit is the same as the one I shared above for the 'Email Newsletter Marketing'' summary. Please read what I shared above, as the same applies here.

SOCIAL MEDIA WITH THE LUNAR ZODIAC – GEMINI SUMMARY

GEMINI:
NEED: The Need during Gemini is information, learning, and communication. During Gemini, we are sponges for content, learning, and sharing of information. We need and want to be around people, or at least talking to them in some way, whether through writing, talking, on video, or in person. It is a time to research, collect, read, process, and gather information, with a desire to integrate what we need so that we can make a decision to move forward. It is NOT a period of decision-making, but rather a period of preparing to make a decision and implement change through the accumulation of knowledge and understanding. We are more talkative during this time and need people, philosophies, and perspectives to gather insights from and bounce ideas off of. It’s a great time for networking and connection and information filtering, but our dialogues and searches may not be very deep because the focus is on a VARIETY of information, rather than an individual subject. Meet the need for variety by allowing movement between subjects, interests, topics, dialogues, and information. We are more open to receiving A LOT of information and knowledge at this time. We are looking to learn from others and can process a lot of information at lightning speed. We may not be able to go deeply into it, but we can get the big picture, and see how things go together.

MARKETING: Validate their knowledge and experience. Share facts, data, statistics, resources, overall strategy, and philosophy, and help them direct it towards a specific tangible result. We are more open to receiving information at this time, so let your marketing take on the position of the guide. You can’t give them too much information at this time, just don’t go too deep into the knowledge. They need to see how everything works together, they need to know the history, the logic, the science, behind WHY something works. They are interested in the application, but may not be able to apply it NOW, so give them a toolbox so that they can apply it later. If you have a lot of information to share with them, or your system is quite detailed, give them the blueprint. Give them the step-by-step checklist (but don’t include HOW to do those things). Give them a mind map, a Trello board, a spreadsheet, and links to resources, or blog posts. Videos can be helpful if they are an overview or focused more broadly (5 tips to help your kid eat their vegetables, even if they are a sensitive eater or 5 things your course platform needs to have, and my tips on how to choose the best one for you). Think about content that engages your community and gets them talking about themselves, fun facts, interesting or silly tidbits, or an opportunity to network or socialize are all excellent to help you be seen as the bridge.

BEST TYPES OF CONTENT/DELIVERY FORMATS FOR GEMINI:

Short videos – think 5- 15 minutes or less.
Blueprints, checklists, spreadsheets, mind maps
Quizzes
Resources – list of recommended tools, links, apps, etc
Access to your vault/library of content (to collect for later)
Small or short articles, or how-tos on a specific topic that they are interested in learning about/focusing on or wishing to improve.
Mini-Courses or workshops (do it with me)
Templates or fill-in-the-blanks
Questions that get them engaging, or talking about themselves
Meet-ups, group calls, or get-to-know-you sessions.
Speed-dating
Teaching the overall or broad view of a subject, with links or sources for them to follow up with after.
Bite-sized content, or tips
Memes or gifs
Quotes

💧 Social Media With Cancer ♋

♋💧 Cancer Activated Social Media Platforms

FACEBOOK

At the beginning of Cancer Energy - Lasting for the 1st day of Cancer Energy:

Facebook Posts
♄

Here with the Moon in her own sign, we see a conjunction with the natal Saturn in Cancer in Facebook's combined charts. The Moon rules the public and when in its own sign we see an uptick of emotional responses and the filtering of our experiences through a more personal and emotional lens. The thing to keep in mind regarding Cancer is that it is the sign that tends to over give, to the point of exhaustion, and rarely sees acknowledgment of its generosity. One of the main themes to learn under Cancer is healthy boundaries and here with the conjunction of the natal Saturn, you can support your community, friends, and followers by acknowledging what they have sacrificed, how difficult things have been for them, and give them permission to set healthy boundaries for themselves. To give themselves what they hope others would.

Here there is an acknowledgment that their cup is empty, they are more likely to pick, and complain and the balm to soothe this is to dive deep into where they feel underappreciated, how much they often take on in terms of responsibility and emotional burden, validate it, acknowledge them for it, and support them in nourishing themselves (however that may look). Think of the deeper emotional layers of the struggles you support clients through in your work; what they often spend a lot of time and energy doing, without much recognition. What are their biggest sources of guilt, or patterns that they often repeat due to feeling they're not enough, or that their value is tied to what they can accomplish, or the approval they receive from others?

With the activation of Saturn, this transit indicates a powerful opportunity for you to build rapport with your community by addressing their emotional needs and wounds, through acknowledgment, solutions, or support. Saturn rules our business foundations, and what is built over time. It asks us for sacrifice, demands our commitment and time, and leads to the eventual rewards we seek. Your community is tired, they feel underappreciated, just like you might. Tap into what you're struggling with and what you have in common with your community. Build your brand around this deep level of caring and acknowledgment, and you'll build a brand with staying power, where people feel seen, heard, and understood.

What are the core emotional barriers that your community needs to have acknowledged, discussed, or nourished? Can you build your content around these needs and validate them?

Facebook Groups
☋

Here we see an opportunity arising from the foundational relationships and connections we've made within our community. With the transit Moon conjunct the Natal South Node in Cancer in Facebook Group's combined charts, we are drawing from our emotional connections, rapport, nourishment, and mutual understanding within our community. Under the influence of Cancer, your people need A LOT of refilling. They are likely drained and feel underappreciated. With this activating the South Node we are reminded that this is NOT a time for new content, new offers, or new announcements, but rather a time to leverage the relationships, content, and offers you already have available. Before you can ask for a sale, you'll want to make sure you've overgiven to your community and shower them with love, nourishment, acknowledgment, and appreciation. To give you a visual to help you understand this transit, I want you to think of a single mother of 3 small children, no family support, working 3 jobs, never getting a decent night's sleep, never taking time for herself, who has neglected her own self-care because she has three little people demanding every ounce from her, and she doesn't want to fail them, or fail at what she sees as her most important job, to care for them.

The truth is even if your clients don't fit this description, it helps you to put into perspective the level of neglect we're dealing with, especially if you serve primarily women or caregivers. A common uniting theme that arises especially during Cancer is that this level of care is often devalued in our society and yet so many of us tie our very self-worth to serving, taking responsibility, and the care we give to others. And so we have a chronically distressed society that doesn't take care of themselves, set healthy boundaries, or ever put themselves or their needs first (so that they can then have enough to care for others). The truth is most people care too much and take on responsibilities (physical and emotional) that aren't theirs. Supporting them to set them down and take care of themselves will win you deep points, and respect from your people (because no one else is doing this for them!)

When you see exactly how fragile everything is, you'll have a deeper level of compassion for cranky clients, and people who seem critical or nonappreciative during this time, which this period in the cycle can amplify. If this happens to you, set healthy boundaries for yourself, don't take on responsibility for other people's emotions, but wrap them in a big hug, send as much love as you can, and move on. Often I find when this has happened to me, and I respond that way, they later come back and apologize.

The activation of the South Node here is a reminder to make sure to fill your own cup first, and then from there take your overflow and give generously to your community, re-share valuable content, experiences, and offers that support them. Use more emotional copy in your posts, connect with their language and struggles, and give them permission to give less fucks. From there, you're paving the way for a tight-knit community built on trust, and rapport with people who know you get them.

Facebook Business Pages & Ads
♂

A robust transit to run emotionally-oriented Facebook Ads and posts to your Business Page. Here we see the Moon (public) conjunct natal Mars (action) in Cancer (their personal/emotional lives and family) in the chart of Facebook Business Pages & Ads.

You know that feeling of guilt you get when you purchase something expensive or 'unnecessary' for yourself? That level of regret is a feeling that your community has, and it is a feeling that you don't want them to associate with your brand. Otherwise, they will connect any reminders of that purchase or any potential future purchases with feeling terrible about themselves. The power in this transit is that if you can leverage your content and advertising copy to focus on acknowledging these unmet needs, and that they are deserving of what it is they want and need for themselves (usually we don't come straight out and say this but it is implied or alluded to) this helps them to not only notice these needs in themselves but to then come to a place of validation in themselves. Without this necessary step, they may purchase your offer, and then feel that regret we talked about (due to not clearing these emotions and beliefs in themselves), and then seek out a refund, complain about the quality/content/their expectations, or ultimately not use it at all because of the pain it triggers in them due to these emotions.

Here it is important to be very clear on their struggles, their underlying pain or wounds that maybe they don't even acknowledge to themselves, the language they use to describe this struggle, and also the emotional context and space they're occupying so as to set the stage of your offer operating as a salve to their open wound, or as an oasis to their dehydration.

The offer should be more emotional in nature, and meet these layers of unmet needs in your client, and when combined with a clear CTA, and benefits of acting now, especially if those benefits help them to be better equipt to serve or support others (ie a better mom, a better coach, a better physician, etc).

Here the motivation is emotional and based on their sense of responsibility and obligation.

Facebook Messenger
☾

This transit marks the beginning of a new cycle for Facebook Messenger, with the transit Moon in Cancer conjunct with the natal Moon in Cancer in Facebook Messenger's chart. Known as a lunar return this period behaves similar to a 'New Moon', and can be utilized as an opportunity to initiate new deeper connections through Facebook Messenger.

It's important that your approach be one of a sincere desire to connect and consideration, rather than a desire to get something out of them, because under Cancer emotionally we are already feeling burnt out and taken advantage of. Two feelings don't bode well when you ask someone who doesn't really know you well for something (a favor, cash, or their time).

This can be a good time to follow up with warm leads, to be generous with your community by giving them something, and using Facebook Messenger to deliver it (sharing a link, etc). The key with Cancer energy is to overgive especially from an emotional perspective, and to stay attuned to the emotional challenges of your audience and leads. If you understand their struggles, and you can empathize with them, and use this time to nourish them you'll find it pays off later in dividends. because there is no better opportunity to build a solid connection with someone than by giving them something they need, without strings attached. Remember Cancer naturally rules the 4th house of home and family, as well as family origins, and operates as a double-edged sword, on one side, it represents family-like connections, responsibility, and emotional connection, on the other side it can represent those we owe things to, gaslighting, emotional betrayal and manipulation and some of the malignancies that can often run rampant through generations and leave scars.

This is a time to bring healing through solutions, generosity, authenticity, and compassion, by doing so you build true relationships with people who will not forget your generosity.

At the middle & end of Cancer Energy - Beginning on the 2nd day of Cancer Energy:

Facebook Groups
♄ Rx

Here with this transit, we see the Moon in Cancer conjunct with the natal Saturn Retrograde in Facebook Group's combined charts. This is a powerful transit as we have the Moon in its own sign, and conjunct Saturn in its opposing sign (Saturn naturally rules Capricorn, the opposite sign of Cancer). Both Cancer and Capricorn, the Moon, and Saturn rule obligations, roles, duties, responsibilities (emotional and physical), and burdens.

With Saturn being retrograde, we see a pause here in commitments and a sense of reprieve from obligations and duties, an opportunity to revisit what we are committing to, and where we are investing ourselves. In the case of Facebook Groups, we see that commitment within your community, as well as the foundations of your community, are built upon deep connections, compassion, support, and the establishment of healthy boundaries that create freedom.

It is a place where they will not be shamed or feel judged to share their true feelings around their struggles to build _______ (whatever it is you help them with).

Here we are not seeking long-term commitments in terms of what is being shared but rather providing an opportunity for our community to explore different potentials that can provide solutions, security, and support for them. Here we are playing with potential ideas and encouraging them to try on different 'outfits/roles' to see what suits them best.

This can be a good time to emotionally approach your core content, to share core materials that support them both physically and emotionally to build more of a solid foundation for themselves.

Where are they struggling emotionally, what can you provide that will help support them at this time? Here we are planting seeds for their future commitment by stabilizing what is out of control or emotionally taxing them.

This also indicates that the relationships you build in your community will take time, and through that time and the generosity of your understanding, compassion, and support they will grow, and become a stable part of your business.

Facebook Posts
☾♄

Just like the transit above for Facebook Posts and Facebook Messenger, here we see the Moon conjunct the natal Moon and Saturn in Cancer. This creates both a lunar return (new cycle/public needs) and activation of the planet Saturn (commitment/foundations).

With the lunar activation, especially in its own sign, this is a period where the public in general is a lot more emotional and open with their feelings and a time where needs are more apparent on the platform of Facebook.

This serves as an excellent period for you to tap into the emotional pain of your followers by understanding their struggles and challenges, the root origins and potential solutions to address these issues, as well as how they would describe these challenges (specific words, and language). Writing more emotional copy, uniting you with your audience, as a group who is in it together is very powerful under Cancer. Using words like 'us' and 'we' rather than 'you', help them to know that you too struggle with this and that they are not alone or a failure for having these challenges.

The key here is to remember to fill their cup before you ask for anything at this time. The inclusion of Saturn in this transit indicates this can be an excellent time for inviting and securing commitment to your offers, or to the next steps with your followers, so long as you not only acknowledge where they're at, and why it's needed to do something now, but also to indicate where things are going in the future, and how doing something now, and specifically what you're advocating for will help them build a more secure future, or address the root challenges they're navigating and provide relief is an important aspect of your content at this time.

There is more of a willingness to emotionally commit at this time so long as they feel you are authentic, and that they will get the support they need to make the changes they wish to make. Otherwise, if it's too premature, or we have not done enough breadcrumbing emotionally leading up to this point you may get people who naturally resist or feel pressure, so making sure you are going deep and personal enough into their challenges is important so that you can make sure your offer is meeting these needs.

Facebook Live
♂

Mars is not naturally at home in the sign of Cancer, in fact, it tends to create a lot of frustration in this placement, and with the combination of the transit Moon, your people are likely to be feeling it at this time. However when used well it can be an excellent time for clear CTAs, and tapping into the right emotional motivation to inspire your followers to move forward. Mars is all about action and in the sign of Cancer that action and motivation come from their personal lives, and their desire to get relief from their emotional struggles, obligations, guilt, and responsibilities.

Here we may make decisions based on improving the welfare of our family, taking care of children, doing more for our parents or clients, relationship issues, building more home security, or addressing more immediate needs, especially ones that are creating anxiety, fear, and stress.

If you have been warming up your audience before your Facebook Live, and you have dialed into their emotional needs and struggles, as well as their language, you can absolutely use this time to directly sell, especially to more emotional motivations.

INSTAGRAM

At the beginning of Cancer Energy - Lasting for the 1st day of Cancer Energy:

Instagram Posts
☋♄

At the middle & end of Cancer Energy - Beginning on the 2nd day of Cancer Energy:

Instagram Posts
♂

TIKTOK

At the beginning of Cancer Energy - Lasting for the 1st day of Cancer Energy:

TikTok Videos
♃ Rx

TikTok Live Events
☿

At the middle & end of Cancer Energy - Beginning on the 2nd day of Cancer Energy:

TikTok Videos
⨀ MC

TikTok Live Events
⨀

YOUTUBE

At the beginning of Cancer Energy - Lasting for the 1st day of Cancer Energy:

YouTube Videos, Engagement & SEO
MC

YouTube Shorts
MC

TWITTER

At the beginning of Cancer Energy - Lasting for the 1st day of Cancer Energy:

Twitter Posts
ASC

At the middle & end of Cancer Energy - Beginning on the 2nd day of Cancer Energy:

Twitter Posts
ASC

LINKEDIN

At the middle & end of Cancer Energy - Beginning on the 2nd day of Cancer Energy:

LinkedIn Groups
⨀

PODCASTING

At the beginning of Cancer Energy - Lasting for the 1st day of Cancer Energy:

Apple Podcasts
⨀ ASC

Spotify Podcasts
☾♀

Google Podcasts
☿

At the middle & end of Cancer Energy - Beginning on the 2nd day of Cancer Energy:

Apple Podcasts
♄

WRITING & PUBLISHING

At the beginning of Cancer Energy - Lasting for the 1st day of Cancer Energy:

Google Adsense
♄

Medium
♀

Substack
☋

At the middle & end of Cancer Energy - Beginning on the 2nd day of Cancer Energy:

Medium
☾

Substack
MC

EMAIL MARKETING

At the beginning of Cancer Energy - Lasting for the 1st day of Cancer Energy:

Email in All Forms (But Especially Personal Email/ Warm Audience)
☾☊

Email Newsletter Marketing
♃ Rx

Email Marketing - Cold Emailing & Lead Gen
♃

Gmail
♄

Email Strategy, Series & Funnel Building
♄ Rx

At the middle & end of Cancer Energy - Beginning on the 2nd day of Cancer Energy:

Email in All Forms (But Especially Personal Email)
ASC ♃

SOCIAL MEDIA WITH THE LUNAR ZODIAC – CANCER SUMMARY

CANCER
NEED: The need during Cancer is to feel seen, valued, and validated. This is the sign of the caretaker, the doer, the nurturer, the one who puts others’ needs above their own. Our emotions are heightened as the Moon moves through the sign it rules. We are feeling our wounds and triggers more deeply. Under Cancer, we are more caught up in the world of the personal, which can activate issues around family trauma, drama, or just feeling more triggered by others’ behavior than usual. We are looking for a safe space to process our emotions, express our hearts, and be seen for how much we’re trying. We aren’t actively in a space of being able to receive a lot of information, or make any major decisions (unless they somehow tie into our family obligations, or our desire to create more family security). We can be motivated to do things for others, like our children, our parents, or for who we want to be seen to be (our image to others), especially if we feel it makes us a better person, or fulfilling a role that we really identify with. We are secretly hoping that we will be acknowledged, seen, and valued for the work, but often it doesn’t come in the way, from the right people, at the right timing, or as often as we may need with this sign. If you can provide that validation, if you can give their feelings a voice during this time they will feel more deeply connected with you, and be more likely to create a deeper relationship with your brand and services. We may struggle with boundaries during this period, we may feel taken advantage of, victimized, or under-appreciated. We may struggle with saying ‘no’, or saying what we want in a clear way without sounding ‘mean’.

MARKETING: Acknowledge them, give them gifts, validate their efforts, tell them they deserve it, and help them to acknowledge their own value, without needing to wait around for others to say ‘thank you’. Cancer wants security, the security of the family, and the home, it wants its values respected, for others to pay as much attention and care to things as it does. Do this for them in your marketing. Use wording like ‘for the mom who’s overworked’, ‘I wanted to do a little something for you because I know you don’t have time to do it for yourself, and I know how much of a difference can make’. ” I want to save you some time because you’ve got important things to do’, and give them something valuable. Giving during Cancer season or Moons are never forgotten, especially if you are ACTUALLY making their lives easier. This is not a time to shame, blame, guilt trip, imply scarcity, or add any pressure to buy, if you do, it can backfire. Cancer needs to be comfortable with you before it will invest, or trust. It wants the best for those it cares about, but if it doesn’t feel like you care, it will ditch you – fast, and it won’t forget the opinion it has.

Honestly speaking, unless you can show you deeply care, and want to help, don’t sell during Cancer.

BEST TYPES OF CONTENT/DELIVERY FORMATS FOR CANCER:

GIVE GIVE GIVE
Talking about difficult or challenging personal stories, especially with drama, and how you came out on top.
Talk about ‘petty’ topics relationships with family or close friends, personal situations that happened to you, where someone took advantage, where you had to set boundaries, where something disastrous happened but you resolved it, and what you learned (in your life, your business – whatever you are selling).
Family, children, home, mothering, parenting, juggling obligations with grace/class, homemaking/caretaking/heart/emotional focus, or whatever is their ‘baby’ (can be business or pets)
Things that bring more presence, home, security, and harmony into their lives – examples ‘ hands-free mama’, ‘Needlework’, ‘batch cooking’, ‘meal planning’, ‘creating home-based systems – Ikea beautiful organization), pictures of dinners or meals made, or things that come from the heart.
Videos, especially inspirational brand videos that focus on values/impact.
The messy human parts of life (pictures, quotes, conversations)
Emotional content – story-based, workbooks
Group therapy, coaching, or 1:1 coaching.
Live streams / Workshops where they are addressing a personal/emotional issue
Help threads (AMA, Q+A, what are you struggling with)

🔥 Social Media With Leo ♌

♌🔥 Leo Activated Social Media Platforms

FACEBOOK

At the beginning of Leo Energy - Lasting for the 1st day of Leo Energy:

Facebook Posts
MC ASC

Facebook Live
⨀

At the middle & end of Leo Energy - Beginning on the 2nd day of Leo Energy:

Facebook Posts
ASC ♀

Facebook Live
☿ , ♀ Rx , ♃

INSTAGRAM

At the beginning of Leo Energy - Lasting for the 1st day of Leo Energy:

Instagram Reels
☿ ASC ⨀

Instagram Live
☾

Instagram Stories
⨀ ☾

At the middle & end of Leo Energy - Beginning on the 2nd day of Leo Energy:

Instagram Stories
ASC ♀

TIKTOK

At the beginning of Leo Energy - Lasting for the 1st day of Leo Energy:

TikTok Videos
☿ ⨀ ☊ MC

At the middle & end of Leo Energy - Beginning on the 2nd day of Leo Energy:

TikTok Videos
☿ Rx

TikTok Live Events
♀ ♂

YOUTUBE

At the beginning of Leo Energy - Lasting for the 1st day of Leo Energy:

YouTube Shorts
♀☾

At the middle & end of Leo Energy - Beginning on the 2nd day of Leo Energy:

YouTube Videos, Engagement & SEO
♄

YouTube Ads
⨀ ♀ Rx ♄

TWITTER

At the beginning of Leo Energy - Lasting for the 1st day of Leo Energy:

Twitter Posts
☾ ☊ ♄ Rx

LINKEDIN

At the beginning of Leo Energy - Lasting for the 1st day of Leo Energy:

LinkedIn Posts, Articles, Lead Gen
♃

LinkedIn Groups
♄ ASC

At the middle & end of Leo Energy - Beginning on the 2nd day of Leo Energy:

LinkedIn Groups
☿♀

PODCASTING

At the beginning of Leo Energy - Lasting for the 1st day of Leo Energy:

Apple Podcasts
☿ ♀

Google Podcasts
♀ ☊

Spotify Podcasts
♃ ASC

WRITING & PUBLISHING

At the beginning of Leo Energy - Lasting for the 1st day of Leo Energy:

Google Search, Publishing, SEO
♂

Google Adsense
ASC ♃

Medium
☿

Substack
MC♂

WordPress
♃

At the middle & end of Leo Energy - Beginning on the 2nd day of Leo Energy:

Medium
MC ⨀

Google Search, Publishing, SEO
☿ ♀ MC

Patreon
ASC

Substack
☊

WRITING & PUBLISHING PLATFORMS & FEATURES

Google Search/SEO ♂ ☿ ♀ MC
Google Adsense ASC ♃
Substack MC ♂ ☊
Medium ☿ MC ⨀
Wordpress ♃
Patreon ASC

EMAIL MARKETING

At the beginning of Leo Energy - Lasting for the 1st day of Leo Energy:

Email in All Forms (But Especially Personal Email/ Warm Audience)
☊

Email Newsletter Marketing
♂ Rx

Email Marketing - Cold Emailing & Lead Gen
♂ ASC

At the middle & end of Leo Energy - Beginning on the 2nd day of Leo Energy:

Email in All Forms (But Especially Personal Email)
⨀♀ ♂

Email Marketing - Cold Emailing & Lead Gen
♄ ASC

Email Strategy, Series & Funnel Building
♀

Gmail
☾

SOCIAL MEDIA WITH THE LUNAR ZODIAC – LEO SUMMARY

LEO
NEED: Leo needs to express and share who it is, in its own unique way. It needs to be seen and heard. Expression, creativity, and self-acceptance is the goal. Leo loves to give, to share, to show those who are important to them that they’re important and that they are seen. The mantra for Leo is I create therefore I am. It is through its creations that it finds itself and feels alive. Expression through art and individuality is very important to Leo. Performance as creative expression of the self is a core aspect of this, and while others may misinterpret this or social or peer pressures may have shunned it, it is not an egotistical or dramatic thing, in fact, it is an act of individual expression. The challenge for Leo is that although expression is a need they must navigate sometimes extreme self-consciousness, and vulnerability to do it. They know others see it as attention seeking, (which is a misperception), but for Leo, it is an act from the heart. Due to the misperceptions of others seeing it as self-centered, ego-driven, or dramatic, they are wary of the judgments and often hurtful comments or behaviors of others. They must make their art, while also equally being their art. The message for Leo is to learn to love and accept yourself enough that the opinions of others don’t quell your creative expression. In Leo, we love to give and shower gifts, and acts of love (doing the things you love is a part of this process), and while we may wish to be acknowledged for them, the message for Leo is to first see it in yourself, and give yourself what you need, because even though the opinions and judgments of others can be painful, you know it’s not about them. We are testing limits with Leo, to see what’s possible, what boundaries we can cross in our own capability, and to enjoy ourselves as much as possible while doing it.

MARKETING: During Leo, words fall short. we must show our customers, clients, and community how we FEEL about them, by GIVING them something to demonstrate it. Gifts are most welcome during Leo, as are you showing up and being fully your crazy, kooky, unique self. Be silly, crack jokes, make fun of yourself (in a light-hearted way), let go of the need to be perfect, and instead focus on the energy of your message, what you want people to FEEL.

Leo is the performer, it can customize its message to its audience and the best way and FLAVOR it sees fit to share that information.

Live streams, funny videos, funny memes, being flashy, showing off (in a fun boastful way, but without arrogance). Complement others, tell them how great they are, how great their stuff is, and share it with others. Give them a behind-the-scenes of what you’re working on FOR THEM, and show them how much you understand them by creating things with them in mind.

Show them, demonstrate to them, what you are doing and why you’re doing it to make it EASIER – BETTER – CUSTOMIZED to them. Celebrate your clients by sharing their wins, and their successes. It automatically shows off your skills without feeling like you’re taking credit for their wins (don’t do that).

BEST TYPES OF CONTENT/DELIVERY FORMATS FOR LEO:

VIDEO/Live Streams
Creative content, art, music, graphics, design
Show a behind-the-scenes as to how a piece of art/content is created, they want to watch how you’re doing it, either time-lapse or by revealing a piece a day.
How-to content
Podcasts or Live Interviews
Inspirational content, or people who are doing what they want to do, who have insights to share (in a fun way)
Screenshots/scrolling videos, ‘this is coming’.
Gifts (workbooks, videos, free courses, mini classes, training that help them tap into their own gifts/magic)
Sharing testimonials or results from others.
Poll them asking what they want (while sprinkling in what you know you already have in the works)
Get their curiosity going “I’ve been thinking about doing this, would it be helpful to you? If I get enough yeses, I’ll do it” Or “Who dares me to..”
Ask them what they’re celebrating (poll/thread)
Give them part one, of what you’re working on.
Emails with Subject lines like [Part 1 of 5] work well.
Leo is a Cat and all cat’s are curious, pique their curiosity, and have fun, gamification is a hit with Leos.
Things that make doing the work, and achieving the outcome fun.
Done with you content/workshops

⛰️Social Media With Virgo ♍

♍🏔️ Virgo Activated Social Media Platforms

FACEBOOK

At the beginning of Virgo Energy - Lasting for the 1st day of Virgo Energy:

Facebook Posts
♃⨀

Facebook Groups
MC

Facebook Stories
☊

Facebook Business Pages & Ads
♄ 6°, ☋

Facebook Messenger
♃ Rx

At the middle & end of Virgo Energy - Beginning on the 2nd day of Virgo Energy:

Facebook Groups
☾

Facebook Posts
☿♂ , ☋

Facebook Business Pages & Ads
♀ , MC

Facebook Live
ASC

Facebook Messenger
☊

INSTAGRAM

At the beginning of Virgo Energy - Lasting for the 1st day of Virgo Energy:

Instagram Posts
♃ ASC ♂ Rx

Instagram Stories
☿☊

Instagram Live
☊

Instagram Carousel
☊

At the middle & end of Virgo Energy - Beginning on the 2nd day of Virgo Energy:

Instagram Stories
♃

Instagram Posts
ASC ☾

TIKTOK

At the beginning of Virgo Energy - Lasting for the 1st day of Virgo Energy:

TikTok Live Events
ASC

At the middle & end of Virgo Energy - Beginning on the 2nd day of Virgo Energy:

TikTok Videos
♀

YOUTUBE

At the beginning of Virgo Energy - Lasting for the 1st day of Virgo Energy:

YouTube Ads
☿ ☋

At the middle & end of Virgo Energy - Beginning on the 2nd day of Virgo Energy:

YouTube Videos, Engagement & SEO
☋

YouTube Ads
ASC

YouTube Shorts
⨀

TWITTER

At the middle & end of Virgo Energy - Beginning on the 2nd day of Virgo Energy:

Twitter Community Spaces
MC ☾

LINKEDIN

No Virgo Activations

PODCASTING

At the middle & end of Virgo Energy - Beginning on the 2nd day of Virgo Energy:

Google Podcasts
☾

WRITING & PUBLISHING

At the beginning of Virgo Energy - Lasting for the 1st day of Virgo Energy:

Google Search, Publishing, SEO
☿☊ ⨀

Substack
☾

At the middle & end of Virgo Energy - Beginning on the 2nd day of Virgo Energy:

Google Search, Publishing, SEO
☊ ⨀ ASC

Substack
♄ Rx ♂

EMAIL MARKETING

At the beginning of Virgo Energy - Lasting for the 1st day of Virgo Energy:

Email in All Forms (But Especially Personal Email/ Warm Audience)
☿ Rx ♄ ⨀

Email Newsletter Marketing
♄ Rx

Gmail
♃ Rx

At the middle & end of Virgo Energy - Beginning on the 2nd day of Virgo Energy:

Email in All Forms (But Especially Personal Email)
☿ MC ♇☊

Email Strategy, Series & Funnel Building
♃

SOCIAL MEDIA WITH THE LUNAR ZODIAC – VIRGO SUMMARY

VIRGO:
NEED: Virgo needs to make sense of their world through order, and organization. They know that without a system, they cannot feel safe or have a sense of balance. They believe that everything for the most part has a place, and if they can create a better system they can save themselves a lot of stress, worry, and anxiety and can serve better. Virgo rules the nervous and digestive system, this makes them prone to headaches, digestive upset, and anxiety-driven health issues. They are health and service focused and take a lot of responsibility onto themselves to make sure things run smoothly. Organizing and having some kind of working system is a NEED for Virgos, because, without it, they are overtaken with stress or health issues that have their root in the nervous system. Routines are important as is creating a system where things can operate at their best. This can show up on the negative side as a nit-pickiness, being judgemental/critical, or a ‘neat-freak’, ‘control freak’, or someone who has to be leading in some way. Notice that this neurosis only is triggered because they feel everything in their body, and when something isn’t right, or they feel ‘off’ it affects their ability to help others and do their part. They will hyper analyze everything and may struggle with perfectionism, which can sometimes overflow into their relationships if they feel out of control or balance. Virgo is best at work when in service, and with a system that not only allows them to address their responsibilities (which can show up as co-dependency if they’re not careful) but also allows them to take care of themselves in the process. They need to understand the thoughts, needs, motivations, and behaviors of those they care about, and this can cause them to relentlessly strive for perfection or criticize themselves internally. Their need is for order, balance, and flow, and to find their place within that process.

MARKETING: Virgo loves systems! Do you have a system? A framework? Tools, techniques, or experience that can help them create better order in their lives? Share it.

Focusing on the framework and the system are the keys to capturing the Virgo in all of us. There needs to be an order, a way things work together, make sense, and create a productive outcome. Virgo hates wasting time, so outline the system, tell them why it works, and show them statistics (they love those!). Does it involve planning, strategy, or a blueprint? Even better.

During Virgo, we desperately crave order. We will grasp at it any way that we can, decluttering a closet, cleaning out our car, donating bags to GoodWill, meticulously going over our numbers, or trying to set up that new thing-a-ma-gig tool that we know is going to create so much more flow in our business or finances.

If you can tell them/show them/help them make it easier, they will love you for it.

Talk about the stress it causes not having it figured out, what it’s costing you if you don’t fix it, and how does it compound or overflow into other areas? What other things does it solve by getting THIS fixed, what are the other benefits? How does it make them a better entrepreneur, coach, parent, bookkeeper, etc.

Is it going to save them money? How much? Time? How many hours? Sleepless nights? HOW?

Give them the details. Don’t shy away from telling them the whole shebang. We need to be able to SEE how it’s going to work. We need to have all our ‘what if’s?’ answered.

Acknowledge the struggle of juggling it all, the truth is no one human can, we need help – that’s where your offer/program/system/support comes in. Make your process/offer a no-brainer.

BEST TYPES OF CONTENT/DELIVERY FORMATS FOR VIRGO:

The blueprint/system/framework – break it down
Give them the workbooks, checklists, spreadsheets, diagrams
Do they need a lot of information in order to understand WHY or HOW something works? Give it to them. Live streams, trainings, courses, workshops, and boot camps.
Can you break it down into steps – do it.
How-to videos
Blog Posts
Podcasts, Interviews, audio, or Videos where you or someone else talks about their process/results/how they did something.
Give them statistics, or show them how the numbers work – if you just increase this by 10% it will = this much for you at the end of 6 months/1 year.
Give them a pros/cons list, if you have a competitor who charges more, or if they had to do it themselves or hire someone, how much more would it cost, tell them – show them you’ve done the research too.
Do you have a guarantee, something that removes the risk for them? Tell them.
Is someone they admire doing this thing/have this thing? Share that with them, even if it’s not YOUR thing exactly, use it as an example.
Give them behind-the-scenes details, and show them how something works in the back end, they need to mentally see it work in real-time.
Articles, case studies, and anything that shows the process or steps, or outcome, they can handle MORE information at this time and process it quickly. But you must choose whether is it a broad overview (such as the system, framework, etc), or is it a deep dive into ONE area. Pick one, both will just overwhelm them.
They are more likely to make decisions at this time if they believe your system will help them save time/money/stress or grow or scale things in the long run.
Give them a path.

☁️Social Media With Libra ♎

♎☁️ Libra Activated Social Media Platforms

FACEBOOK

At the beginning of Libra Energy - Lasting for the 1st day of Libra Energy:

Facebook Posts
⨀ ♂, ♃

Under this transit, we see the Moon Conjunct Facebook Post's Sun, Mars, and Jupiter in Libra in its combined charts, which elevates this period as an excellent time to share the 'happily ever after', before and afters, how your product or service improves their lives (using a little more creativity than simply bragging, but more of alluding to). Here we are under the influence of Venus which is a focus on beauty, possibilities, and the vision of what their 'happily ever after' looks like through using your product, service, or being a part of your community. Here we have the Sun being activated which provides attention and a natural spotlight on what you're sharing, with Mars and Jupiter joining in we also see that this provides a push to take action, to make a change, and also a sense of energetic expansion around whatever they are saying yes to.

The desire here is for balance, to become what they know is possible, to align themselves with products, services, businesses, and others like them who are also focused on bettering themselves and the world through where they invest their time and money.

Libra needs a visual example of what the results are, and the greater impact saying 'yes' has on other areas of their lives. This is a great time for product display posts, sharing stories and experiences, and talking about unexpected byproducts of your product or service. Paying special attention to how they identify themselves, and how your product or service fits into that.

Facebook Groups
☿, ♄, ⨀

This is an excellent period to be engaging in your Facebook Group, or other Facebook Groups you like to hang out in and leverage to grow your business. By posting and sharing in Facebook groups at this time strategically, there is a great possibility to build your following, your core messaging, content, and business foundations through Saturn, to educate, share, teach, and engage with Mercury and position your offer, your content, your work, yourself in the spotlight with the Sun. Wherever we have the Sun, we have attention and illumination. Here we have the transit Moon in Libra conjunct with Facebook Group's Mercury, Saturn, and Sun, which shows that the content you're sharing now over time will build recurring customers, client awareness, business security, and staying power. Think about the staying power of what you're sharing, whether you tend to use it as a part of a launch, a funnel, an onboarding for new group members, or simply wish to reuse it at another time, make sure that what you're sharing now ages well.

Facebook Live
ASC, ☊

An excellent period to hold Facebook Lives, here we see the transit Moon in Libra conjunct with Facebook Live's Ascendant (Brand) and North Node (Purpose). The Ascendant acts as the first face of your business, it is what is rising over the horizon at the moment of birth (of your offer, idea, invitation, event, content), and provides the first 'hint' at what you're sharing. This combined with the North Node (the collective greater purpose we all carry, in this case, the users of the Platform or Platform Feature (Facebook Live)), activates our desire to strive for something better and feel a sense of belonging. If you are also posting to your Facebook Group, or holding your event in your Facebook Group then you are also getting the combined energy of this transit plus the transit that is activating Facebook Groups (listed above), which can also be extended to Facebook Posts as well above at this time.

Your content at this time should heavily emphasize the aftereffect that your product, service, or offer can provide for them in their lives, what are the unexpected benefits, who are they becoming by saying yes, how it aligns with their values, goals, and 'happily ever after'.

Think of the full function, the polished product or service, and how you can make it more appealing to larger groups of people, especially in terms of something they will use in their everyday lives.

Facebook Business Pages & Ads
☾

This can be an excellent time to run Facebook Ads or share your posts to your Facebook Business Page (or even hold a Facebook Livestream on your Facebook Business Page and then run ads to it, retargeting your audience in case they missed it). Here we see the transit Moon in Libra in Conjunction with Facebook Business Pages & Ads Natal Moon creating a lunar return in Libra. This begins not only a new cycle for your audience, and for all users and followers of Facebook Business Pages and Ads, but it also means that your audience will be more in sync with your content, especially if it addresses their needs under Libra at this time than at any other time in the lunar cycle. They will feel that you are speaking directly to them.

It is important to make sure that you're dialed into the needs, wants, and beliefs of your audience, what they're struggling with, their chosen language to describe those struggles, and that what you're offering checks every one of those boxes as though it was made just for them.

Tune into what you're feeling, thinking, and needing at this time, why did you create your product/service, and what was missing from the market that made you create this special offer? How does it improve the life of your users once they implement it, not just for the solution the product or service itself offers but what is the ripple effect in other areas? What is the lifestyle of your users, what does it look like? Show them visuals that help them put themselves in the shoes of your ideal user, and give them something that not only mirrors their current life but the life they secretly WANT.

At the middle & end of Libra Energy - Beginning on the 2nd day of Libra Energy:

Facebook Groups
♃ Rx ☋

As we get into the second half of Libra energy we can see the energy change, here under the chart of Facebook Groups we see the transit Moon conjunct Facebook Groups Jupiter Retrograde and South Node, which marks an important time to reconnect with your previous content. You may wish to post content you've shared before as a list of resources, or simply cover a topic you've addressed before from a different angle, or new approach, or a different client need or use case. This aspect indicates that wealth can be generated from speaking the same things over and over again, if the need is strong enough, and they've heard you discussing it long enough it becomes a drumbeat inside of them, and eventually their own internal voice.

Here you are dialing into what you specifically serve your audience, some might call it a niche but it is essentially an overall belief system, a way of perceiving the world, and its challenges and as a result the solution to those problems. The truth is when you are doing what you do best, you aren't ever really saying anything NEW you're just re-telling them in a different way, from a different angle, because the need for it is so great, that sometimes they need to just hear it enough times to have it click. That is the way it is with truth and under this Libra Moon that is exactly what they are looking for.

Facebook Stories
♃

This is a prosperous time for producing and posting Facebook Stories, here we see the transit Libra Moon Conjunct Facebook Stories Natal Jupiter, which indicates teaching, growth, risk-taking, advancement, abundance, and income. Using beautiful visuals, videos, and photos taken from a lifestyle perspective, and captivating content that simplifies the solution for them works very well. The focus here is on the after, of what is possible, not so much on the how-to, and the nitty gritty which you don't really have time for anyway within Facebook Stories.

You can use this as a preview, a trailer, a recap, or a summary of a process, or an event.

Facebook Business Pages & Ads
☿

This can be an excellent period to post content to your Facebook Business Page, to hold a live stream on your Facebook Business Page, and retarget it using Facebook Ads or for educational Facebook Ads to your audience. Here we have the transit Moon Conjunct Facebook Business Pages & Ads Natal Mercury in Libra. Under Libra we are looking for a polished and matured solution, one that has been tested, proven, and fits in with their lifestyle. We are focusing on their values, their identity, and their lifestyle as a result of using the product and service, and also speaking to the highest version of who they know they are, even if right now their life doesn't look exactly as they want it to. The goal here is to help them to feel balance, to create balance in their lives, and to simplify, beautify, and clean up their lives (or whatever else you specifically help them with).

Facebook Live
MC

Here we see that Facebook Live when combined with Facebook Business Pages and Ads, Facebook Stories, and Facebook Groups can work very well collaboratively to build your brand reputation, your personal reputation, trust, and the legacy of your work. We have the transit Moon conjunct with Facebook Live's Midheaven in Libra, indicating that should you hold a Facebook Live at this time SHOWING how your product, service, or solution is the one and only solution to their problem, and how it can improve their lives through it's application you will draw on the visualization power of your audience. This is not a great time to show unfinished offers or to hint with a trailer of something that isn't ready yet, but rather something that has been tested, improved, and polished up. What does your system look like in action, why is it different than what's out there, what balance does it create in their lives, what calm can it create, what peace does it bring?

INSTAGRAM

At the beginning of Libra Energy - Lasting for the 1st day of Libra Energy:

Instagram Posts
☿ ♄ ⨀

One of the most potent periods to post to Instagram is under this transit, here we have the transit Moon Conjunct Instagram's Natal Mercury, Saturn, and Sun in Libra. Through its activation of Instagram's Sun which provides public awareness and a natural spotlight to the content you share at this time, as well we have Mercury being activated which aids you in sharing tangible details, frameworks, data, and knowledge with your audience, and with the inclusion of Saturn in this transit not only helps with the staying power of your content, but also the implementation of it. Saturn rules commitment, time, and the very foundations of a business (or social media account). Here we can see the opportunity to share strategic content that helps to build your business and reputation over time. This may be because the content you're sharing at this time is redirecting them to your email list, your e-commerce store, or encouraging them to follow you.

The focus here under Libra is to 'show' don't tell, so with the use of great visuals, diagrams (Mercury), and a beautifully curated account you can attract and keep a solid client base through your content by focusing not only on the present but the long game.

At the middle & end of Libra Energy - Beginning on the 2nd day of Libra Energy:

Instagram Live
♃

Here we see the transit of Moon Conjunct Instagram Live's natal Jupiter in Libra, indicating an excellent time for hosting a live over Instagram which is focused on teaching, growth, and sales. Jupiter is the planet of expansion so whatever your goals you can see growth in a multitude of areas for your social media following (and bank account) if used well. By providing visual examples, teaching materials, case studies, testimonials, demonstrations, behind-the-scenes, and use cases of your offer, you'll make sure you're attracting your customers for the right reasons. This is also a great time to explain the improvements you've made over the years, and why your approach has changed or evolved.

Remember the focus under Libra is - show, don't tell. Libra is ruled by Venus and loves beautiful visuals to help them imagine their lives through a new lens.

Instagram Posts
♄ Rx

In the second half of Libra, we see that the transit Moon is conjunct with Instagram's natal Saturn Retrograde, which can make a commitment to what you're sharing on the platform more difficult both for you and your audience. So rather than trying to force commitment to happen ask yourself - what do they need to know before they can say yes, what are the symptoms of their problem that they're not aware of, focus instead at this time on filling in the gaps, so that over time you end up with a warm, engaged and educated audience. Think of it as planting seeds for tomorrow, and that you're not only nourishing sales today but also ensuring the future of your business by planning for tomorrow as well.

Instagram Carousel
♃ Rx

This transit is activating Instagram Carousel's natal Jupiter Retrograde in Libra, which plays upon the understanding that not everything you post to Instagram today is going to be seen right away, it is not only there for your current followers to see as it comes in their feed, but it is also there for future followers to explore when they land on your profile, to look back on through your account. And it is with that in mind that we strategically consider our posts on Instagram Carousel at this time. Jupiter in general rules expansion, growth, abundance, support, education, adventure, risk, and wealth. And in Instagram Carousel's chart, it's retrograde which can be understood to mean that the wealth, reward, and abundance you desire and receive from the efforts you put into your account and specifically with Instagram Carousel may come from unexpected places or may simply show up more delayed (ie. not all at once). So we focus on planting seeds today for the trees they will grow tomorrow. Think like a potential follower of your account who comes across your account in 3 months, 6 months, a year, or 5 years from now, what content would you like them to see on your Instagram, how can you take them from A-B through the content you're sharing? On Instagram Carousels we have the opportunity to fit a lot more content in than we could on a single image, we can create a series where we can use several pieces of content to tell a story or provide important data for them.

Think of this period as a time capsule for your content, how does that change what you share today?

TIKTOK

At the beginning of Libra Energy - Lasting for the 1st day of Libra Energy:

TikTok Videos
☾Chiron ☊

What captivates an audience? Under this influence with the transit Moon Conjunct TikTok's Moon creating a lunar return, or lunar birthday, moving on to conjunct its Chiron and North Node, we are being given the best ingredients for viral-worthy content. One of the most important things we realize when creating content on one of the most viral platforms is that nothing can stop an idea whose time has come. Here we see the attention and needs of the public (lunar return) conjunct Chiron the collective wound and the North Node (the collective purpose).

When utilized well, especially involving your story or the common collective story that you innately know your audience struggles with and sits at the core of your work, you can bring people deep into their own experiences through the emotion you share, and unite them into a collective purpose. Ultimately this means creating videos that bring people home to themselves and using language and shared experience as an anchor to share your message.

This is an excellent time for creating content for TikTok and sharing it with your audience. Don't be afraid to be vulnerable, but remember under Libra, we're not focused on staying in the muck, but instead sharing the happily ever after and providing a visual example of the other side of the journey so they can be inspired to get there too.

At the middle & end of Libra Energy - Beginning on the 2nd day of Libra Energy:

TikTok Videos
☊ ♂ASC

In the second half of Libra energy we are met with another potent activation to TikTok's charts, a conjunction between the North Node, Mars, and its Natal Ascendant all in Libra. The Ascendant rules the face of the brand, acting like a first introduction, a preview, a hint, or the first meet and greet (awareness of a topic, idea, event, or account). When combined with the Moon (public awareness) we are deeply tuned into the needs of our audience in terms of balance, fairness, and justice, and creating a soothing balm to their lifestyle with your products, services, and solutions (Libra). Here we also find their motivation to act is amplified, and their connection to their purpose, direction, and intuition is also getting a helping hand here during this transit.

How do you inspire them, what action would be most in alignment for them at this time while also securing the most efficient results? Given the nature of TikTok Videos being short-form content, this helps us to scale down all the noise from what we're saying and focus on the most important points to amplify their desire to do something about what they're struggling with, don't be afraid to share why your solution works compared to others, don't be afraid to share why they may hit barriers doing things a different way, and last but not least, emphasize the tried, tested and true results of your solution, we are looking for refined solutions here, especially ones that bring us peace, and balance in our lives.

YOUTUBE

At the beginning of Libra Energy - Lasting for the 1st day of Libra Energy:

YouTube Videos, Engagement & SEO
ASC ♀ ⨀

A highly supportive time for your video content on YouTube. By posting your content at this time you are able to take advantage of the transit Moon conjunct YouTube's Ascendant, Venus, and Sun natal chart placements. This brings the public's needs (moon) in alignment with your brand (ascendant) messaging and provides a natural spotlight to it with the Sun (attention). Here we also have Venus being activated in Libra which brings focus to your shared values with your viewers, as well as a willingness to invest money in what we value. If you are using your YouTube channel to drive traffic to your email list, a sales page, an offer, or another avenue where you can convert them from a viewer to a buyer, this is a great transit.

The emphasis here is on beautiful, eye-catching, and well-timed content, that captivates their attention quickly, proves to be useful in solving their problem, and provides a solution that is visually appealing from both a brand perspective as well as a lifestyle perspective.

YouTube Shorts
ASC ☿

Expanding on the content you may wish to cover on your YouTube channel we can see here that the chart for YouTube Shorts also has its Ascendant and Mercury being activated by this transit. This is a great time to give a preview, hint, trailer, or a sneak peek of your content, maybe a condensed version of your YouTube video, to provide information, insight, and data for them to aid in their decision-making or next steps. You can use this to drive your audience to check out the full-length video on your YouTube Channel, go to your website, funnel, or take another action that is connected to your marketing strategy. The key here is that it needs to be polished enough that they can easily see it will make their lives EASIER and simpler. The solution needs to be clear, and easily understandable.

YouTube Live
♄ Rx

This transit can prove challenging to hold a YouTube Live if your strategy doesn't take into account the themes of this astrological transit. Here we have the transit Moon Conjunct YouTube Live's natal Saturn Retrograde in Libra. Saturn Retrograde in general indicates that your audience isn't ready to commit YET. It implies that more time, more information, or the right conditions need to be met for them to say yes. So the strategic approach you may want to be using at this time is that you are feeding your audience for tomorrow.

This doesn't mean you shouldn't hold a Live, but it does mean making sure what you share in your Live is something that isn't so time-sensitive that it becomes obsolete, or irrelevant to future audiences. Because in many cases your subscribers or subscribers to be won't know that you're actually holding a Live, they may catch it days, weeks, months, or years later, which means that the content needs to age well.

If you are sharing a program, offer, or event, you'll want to make sure that they can still access it at a later date, maybe by redirecting it to a funnel, or by providing them with other relevant content that they can access if the window has closed. Either way under Saturn Retrograde we are being told that we can in fact build a solid foundation through utilizing this transit but that the products of our efforts may be seen further down the line.

At the middle & end of Libra Energy - Beginning on the 2nd day of Libra Energy:

YouTube Videos, Engagement & SEO
♃ ♂ ☋ MC

During the second half of Libra, we can see further activation of YouTube's charts from the transit Moon. During this time we have Youtube's natal Jupiter, Mars, South Node and Midheaven being activated which highlights several themes in our video marketing strategy and approach.

First, the Moon conjunct natal Jupiter proves YouTube videos as an excellent teaching medium that also expands our business growth, finances, and reach. Next, we have the transit Moon conjunct YouTube's natal Mars showing that viewers and subscribers at this time are more likely to take big action based on the information and resources available in the videos on your channel. And in fact, many viewers will actually search YouTube to find solutions to their problems. This highlights the importance of good keyword research, captivating cover images and clearly stating what they will be learning, or what you'll be covering in the first 10-15 seconds of your video.

As well providing clear CTAs throughout will further benefit from this Mars activation.

The next activation we see here is to YouTube's South Node in Libra, which makes its North Node in Aries (naturally ruled by Mars). They aren't so much looking for 'what could be' but 'how to'. Under Libra we don't want complex solutions, we want something that we can do ourselves, to understand a process enough to address it directly, and ultimately improve our lives, save time, create more balance, and simplify. The South Node here indicates a benefit to pre-articulated content, whether it be a re-packaging of a previously created video, or simply making more videos on topics you have already covered can help introduce new subscribers to old content and foundational work, and familiarize them with your expertise and niche.

And lastly, we have activation to YouTube's Midheaven, which highlights brand reputation, staying power, and legacy. The content you create now will become the foundation of your channel and what you're known for, so it's important that you choose wisely what content you wish to cover, and make sure that it forms the building blocks of your niche and channel. This transit will help you rise into the spotlight in the subject matter of your expertise.

TWITTER

At the beginning of Libra Energy - Lasting for the 1st day of Libra Energy:

Twitter Posts
☋

This transit will activate Twitter's South Node in Libra. In general, the South Node can indicate a period of loss, or where the work we're doing keeps us 'afloat' rather than gets us ahead. However, it can also act as a 'bridge' content. The South Node indicates your past, the full cup you work from, your learned experience, wisdom, and what comes naturally to you without much effort. And as you work in the Moonsight Astrology system you'll see that we advocate for a teeter-totter approach. Where you leverage the full cup of the South Node to provide you a foundation of energy to be able to step into the North Node (future/purpose). And here we see a repeat of that theme through this activation to Twitter's chart. You can use this period to re-share previously popular content, especially threads, or create a thread based on the content you have previously addressed on your profile, putting all resources in one place to make your 'case', or like a lawyer building an argument to your truth.

This period is all about leveraging and condensing the information into one solid argument or statement. You can also use this period to tweet something shared by someone else and use it to form your argument (either for or against).

At the middle & end of Libra Energy - Beginning on the 2nd day of Libra Energy:

Twitter Community Spaces
☿ ⨀ ♀

This is a potent period to host or participate in Twitter Community Spaces. Here we can see the transit Moon conjunct Twitter Spaces Natal Mercury, Sun, and Venus. All three of these are incredibly personal and connecting, the Sun provides the daylight or illumination on the topics of your Community Space, Mercury provides the ability to communicate, dissect, discuss, teach, and connect through ideas and information, and Venus provides the heart, emotional connection, and values. The topics occurring here could also generate sales (Venus) if you are passionate about what you're sharing and you also happen to have a solution to the problems you are discussing. Under the energy of Libra, the goal here is fairness, justice, balance, simplicity, beauty, and refined solutions.

Twitter Posts
♂

This is an excellent time to tweet topics, articles, and posts that get you fired up and that also create engagement and ultimately action in your followers. Here we have the transit Moon conjunct Twitter's natal Mars in Libra, inviting a passionate response (whether we like it or not) to our topics.

Mars is what we are willing to 'go to war over', and in the peacemaking sign of Libra, we may find that passions are tempered slightly and we may be able to channel controversial topics into solutions. We can't expect everyone will respond amicably however you'll likely find that by sharing some of these more taboo topics you're more likely to gain followers of a like mind and also open discussion to important topics.

You can also use this period to share clear CTAs to sales pages, blog posts, newsletters, or any other strategic marketing goal you have at this time.

LINKEDIN

At the beginning of Libra Energy - Lasting for the 1st day of Libra Energy:

LinkedIn Posts, Articles, Lead Gen
☾ ♂

This can be a potent period to leverage your connections on LinkedIn, whether it be to post engaging articles, connect with potential leads, or connections, or optimize your LinkedIn. With this transit we have an activation of the transit Moon (public needs), conjunct LinkedIn's Natal Moon creating a lunar return (a new cycle), as well as its natal Mars (action/motivation). This unites the needs, wants, and focus of your connections on LinkedIn with their desire to take action, especially under the themes of this transit through Libra which are tried and tested solutions, refined services, and products, ultimately leading them to the lifestyle and life they want for themselves.

Under Libra, the focus is on the 'happily ever after' and using visuals to help them envision what's possible for them. In order to say 'yes' or to make a commitment, one of many steps is they need to be able to visualize themselves on the other side of the problem. They need to believe it's possible for them, and they need to know in explicit detail exactly WHAT will be solved (directly or as a byproduct) as a result of their investment.

With this being a lunar return for LinkedIn we can expect that the awareness level of the audience is low. They may not know what they need help with specifically or they may not fully understand the core of the problem, or the potential solutions to that problem, or even that they fully have a problem at all. An important part of the process at this time is to use your content as a way to educate and inform, taking a client from low awareness to aware enough to be ready for the next steps (your services/product). And a big piece of that is using language that describes the symptoms of their problem, that disconnects them from being the cause of that problem and using the world, or the symptoms as a mirror (libra) and then simplifying the answer to that problem to remove any resistance to large amounts of work.

LinkedIn Groups
♃

Under this transit, we are able to receive the positive benefits of LinkedIn Groups as we have the Moon Conjunct LinkedIn Groups Natal Jupiter (growth, expansion, abundance). This is especially powerful if you come from the place of teaching and education (Jupiter's domain) and focus on the solution and the quality of life that is possible after that solution is implemented (Libra). Here we will be able to FEEL if the solution is right for us, and in a group environment, we will also FEEL supported in a community setting especially if we are surrounded by others who are of a similar mind or have similar challenges and are motivated to make changes.

Under Jupiter what we desire feels possible, the key here is helping them to BELIEVE that it is possible for them too and to give generously in terms of education and information to help inform them and get them EXCITED that it's possible for them too. This is a great time to feed your community and focus on contribution and through clear CTAs and a well-laid-out marketing strategy you can see some great financial gains as a result.

At the middle & end of Libra Energy - Beginning on the 2nd day of Libra Energy:

LinkedIn Groups
☋

In the second half of Libra Energy, we see an activation of LinkedIn Group's natal South Node.

In general, the South Node can indicate a period of loss, or where the work we're doing keeps us 'afloat' rather than gets us ahead. However, it can also act as a 'bridge' content. The South Node indicates your past, the full cup you work from, your learned experience, wisdom, and what comes naturally to you without much effort. And as you work in the Moonsight Astrology system you'll see that we advocate for a teeter-totter approach. Where you leverage the full cup of the South Node to provide you a foundation of energy to be able to step into the North Node (future/purpose). And here we see a repeat of that theme through this activation of LinkedIn Group's chart. You can use this period to re-share previously popular content, or create new posts based on the content you have previously addressed on your account, or group, putting all resources in one place to make your 'case', or like a lawyer building an argument to your truth.

This period is all about leveraging and condensing the information into one solid argument or statement. You can also use this period to post something shared by someone else and use it to form your argument (either for or against).

PODCASTING

At the beginning of Libra Energy - Lasting for the 1st day of Libra Energy:

Apple Podcasts
♃

During this transit we see a positive activation to Apple Podcasts' natal Jupiter in Libra, giving us a clear indication of what generates resources and income, brand growth, and what our listener base is looking for in relation to their own personal growth (Jupiter) while listening to your podcast. With this placement being in Jupiter, your listeners are wanting to listen to content that helps them to feel like they're becoming the best version of themselves, they're listening to be inspired, to become passionate about causes (Libra) that matter to them (Libra). They're looking for solutions applied by others (Libra), especially those well tested and implemented, especially by those they view as more successful as them, and whose lives they admire (libra).

Jupiter is where we are willing to take risks and what lights us up. So during this transit sharing content that activates those themes will be very well received and will likely get you more subscribers and shares of your podcast.

Spotify Podcasts
☊

Like Apple Podcasts Spotify Podcasts focus on this transit is also inspiration, motivation, direction, and personal growth-oriented. Here we see an activation by the transit Moon to Spotify Podcast's natal North Node in Libra. The North Node rules where we are going collectively, what captivates our attention, and what we aspire to in our lives. It gives us examples of what is possible so that we may believe it's possible for us too. Under the energy of Libra, we are looking for solutions, especially well-refined ones, case studies, and stories of how they were implemented by others to improve their lives. We want to feel like better people by listening to the content we listen to, we want to feel like we are growing and moving towards what we were destined for through listening to podcasts. So the question we must ask is what is it you are inspiring them to do, who do they want to become, how do they see the best version of themselves and what topics do you address that fill this need? Under the North Node, we are aware there is a void to be filled, and an important piece in this is being able to visualize what is missing to be filled. And often the way we find what is missing is to hear about the lives of others and how positive, uplifting, and inspirational they are.

Interview inspiring people who captivate your audience, talk about how they overcame specific obstacles, ask them for solutions for your audience, and ask them what their big vision is in their lives.

At the middle & end of Libra Energy - Beginning on the 2nd day of Libra Energy:

Apple Podcasts
☋

In the second half of Libra, we see n activation of Apple Podcast's South Node In Libra. This is very different from its earlier activation at the beginning of Libra which brought an influx of energy to Jupiter, the planet of expansion. In many ways the South Node is the opposite of this energy, it is a contraction or an expulsion of energy, it says 'my cup is full', and room needs to be made. Here we find power in taking away, or in many cases, life takes away for us.

In general, the South Node can indicate a period of loss, or where the work we're doing keeps us 'afloat' rather than gets us ahead. However, it can also act as a 'bridge' content. The South Node indicates your past, the full cup you work from, your learned experience, wisdom, and what comes naturally to you without much effort. And as you work in the Moonsight Astrology system you'll see that we advocate for a teeter-totter approach. Where you leverage the full cup of the South Node to provide you a foundation of energy to be able to step into the North Node (future/purpose). And here we see a repeat of that theme through this activation of Apple Podcast's chart. You can use this period to re-share previously popular content, especially some of your most popular interviews, or create a top ten list of some of your most engaging interview takeaways. You can also use this to create a list of recommended resources to accomplish something specific, or some of your most valuable advice to your audience.

This period is all about leveraging and condensing the information into one solid argument or statement. You can also use this period to share something shared by someone else and use it to form your argument (either for or against).

WRITING & PUBLISHING

At the beginning of Libra Energy - Lasting for the 1st day of Libra Energy:

Patreon
☾

This transit brings together Patreon's natal Moon and the Transit Moon igniting a new cycle, called a lunar return. A lunar return is an excellent period to invite new Patrons to join your membership. This especially highlights audiences of low awareness and can be a potent period to warm them up by introducing them to some of your VIP content that is usually only reserved for members to show them what they're missing. The key under Libra is to help them to experience what's possible first hand, and in this case, emphasizing what problems becoming a Patron solves for them. What exclusive content or support do they get access to?

Can you wet their palate by offering short-term access to some of your most popular content for a limited time?

This can also be an excellent time to fill in the gaps in awareness of your audience who are not yet members, what don't they know about their problem that is preventing them from committing to a solution (your Patreon)? Use this time to share content that takes them from A-B so they are ready to get the support you offer to your members.

If you already have members you can also use this period to fill in the gap of where they are to where they want to be, move up a tier in your support and get more exclusive access or support to some of your other offers.

Substack
♀ ASC

A potent transit for those with a Substack, here we have the transit Moon in Libra conjunct Substack's Venus and Ascendant, bringing attention to the focus of your Substack and your shared values. It is likely that if someone is subscribed to your Substack that you are speaking their language and discussing topics that are of great importance to them. This can be an excellent time to invite them to become a paid subscriber by sharing some high-value subscriber-only content as a sneak peek, or creating a series of content and then locking the last one, encouraging them to sign on to get access.

It can also be an excellent time to create a series to attract new subscribers as the Ascendant works excellently as a 'hint' or a trailer. Its activation during this transit benefits your brand, as the Ascendant is the 'first face' of your brand, or of you yourself if you are the brand, which many writers are.

And with Venus, we can generate income through sharing what we love, and what we're passionate about, and not being afraid to sell by helping our subscribers and followers identify themselves as someone who support independent writers and journalists, and who know their investment is going to a good cause. And of course, Substack can also be a stepping stone to other programs and offers you may have, which can also benefit from this transit in terms of your promotion of them at this time.

The thing to keep in mind under Libra is great visuals, focusing on the after, the solution, and what your information will provide for them that will better their lives, and aid them in more fully stepping into who they know themselves to be.

At the middle & end of Libra Energy - Beginning on the 2nd day of Libra Energy:

Medium
♂ ♄

If you happen to have a Medium account this can be a positive transit to leverage for your writing and marketing strategy. Here we have the transit Moon activating Medium's natal Mars and Saturn in Libra. Libra in general focuses on beauty, and in this case, it may be the beauty of your writing or of the vision you paint for your readers, that inspires them to take action (Mars) and make a decision or commitment (Saturn). This also indicates that your writing at this time has the power to inspire people through clear CTAs (make sure you use them well in your writing), and can also build your following, your base, and help provide a foundation for your reputation and client awareness through your writing (Saturn). As Medium is well placed in terms of search engines, and if you use appropriate keywords through your article can drive traffic to your website, funnels, and social media.

The key here however is to recognize that Saturn moves slowly meaning that your commitment to your writing on Medium is something that will, over time, provide you with the roots you're looking for and that your results on leveraging it as a lead-generating platform may take a bit more time than you like, so it isn't to be used for fast results, but it can be highly effective especially with Mars placement. Think solutions to problems that lead them to connect with you for additional help, or gives a solid overview of something they don't fully understand so that they can know their next steps.

Substack
☾ ⨀ ☿

An excellent transit for those who write on Substack. Here we have the combination of a lunar return (transit Moon conjunct natal Moon), a Moon-Sun Conjunction, and a Moon-Mercury Conjunction in Substack's charts.

This indicates the beginning of a new cycle, opening your Substack to new followers and paid subscribers, and also introducing your work to a larger audience. Lunar returns (which act similar to a new moon), are about focusing on bridging awareness gaps. It becomes the beginning of a journey for your readership into the themes of your Substack. This can be a great period to re-introduce older content that's still relevant, share key takeaways from VIP-only content and invite them to join or share with their friends, as well as introduce new offers or opportunities connected with your material where they can go deeper, or support you in a new way.

With the Sun being present here this brings attention and shines a spotlight on your work and material, helping to bring awareness to your content, and when combined with Mercury helps you to articulate yourself in a beautiful way, especially under Libra.

The themes that are highlighted by Libra are justice, fairness, simplicity, solutions, refinement, beauty, eloquence, and integrity. If you are drawn to Substack these themes are already likely ingrained in your work as Substack is heavily weighted with Libra energy.

Use this period to write your best work, invite new subscribers to support you, and release new programs, offers, or invitations connected to your content.

EMAIL MARKETING

At the beginning of Libra Energy - Lasting for the 1st day of Libra Energy:

Email in All Forms (But Especially Personal Email/ Warm Audience)
♅♀♂♃♄♄ Rx⨀

The combined charts of the advent of Email were utilized to calculate these activations and uncover some of the best timing for emailing your list and launching email marketing campaigns. Here we see several activations through a series of charts, with this transit creating conjunctions with Uranus, Venus, Mars, Jupiter, Saturn, and the Sun in Libra. This indicates the Moon in the Libra cycle is an excellent period to be emailing your list and launching email marketing campaigns, especially to warm audiences, or writing more personalized emails to your list.

The message under Libra is one of partnership, collaboration, and writing to your list as though they were peers, at the same level as you, or writing to what you share in common.

The goal under Libra is solutions, collaborations, refinement, and focusing on the future of what's possible. We are looking for a shined-up solution, we don't want to focus so much on the nitty-gritty of what needs to be implemented and when, but more on an overall approach from the basis of what's possible and kind of a bird-eye view of the path to get there.

Uranus activation highlights innovation, the use of technology, and the focus on the future. Venus brings to the table values, sharing our love and passion, and sales, which is expanded with Jupiter also being activated. This is a great time for the selling of solutions, the finished product, and how your program or service makes things easier for them.

The activation of Mars indicates this is a good time for clear CTAs, focusing on inspiring action in your copy and giving them a clear path of what to do next. It also indicates writing about topics and issues that fire up your list. Again another plus for any sales goals you have at this time.

That then brings us to Saturn, which is all about commitment, and with this transit activating both Saturn direct and Saturn retrograde in various charts, we can see that there will be a segment of your audience that isn't yet ready to say 'yes' and sign on the dotted line. But by providing them with the information they need to become informed, you are removing some of the obstacles to them saying yes later. As well, email lists are about your foundation, they are the gold of your business and the relationships you build with your list are important. So treating those who don't buy with just as much respect in your copy as those who do is important at this time. No shame, no manipulation.

Lastly, we see activated here the Sun which brings attention to the topics you're writing to your email list about, they are able to see clearly what you're sharing, and all that's left is that you're dialed into the struggles of your audience, using their language and building your argument (Libra) towards the inevitable solution (your product) and helping them to visualize themselves on the other side of it (Libra) and how it fits in with their lifestyle.

Email Newsletter Marketing
MC ☊

This is an excellent period to craft and send an email newsletter to your list, especially if that's one of the pluses of why they signed up with you. What makes your Newsletter unique and stand out? What makes them want to click and read it every time you send it out?

These are important questions to ask and answer at this time as this transit Moon will be activating the Midheaven and North Node of the chart of Email newsletters natal chart.

The Midheaven is all about your reputation, what you're known for, and what you build your legacy around. It is where people develop trust for you, and where we build recurring clients, subscribers, and a lasting business. We also see during this transit the North Node being activated which is that your newsletter is here to help them find their purpose, and provide direction towards that purpose.

What tools, resources, insights, or information do they need to succeed along the way to that purpose? These are key elements to include in your newsletter. Ensure it's relevant and that it focuses on education and solutions to their problems by helping them visualize how your products and services help them get there and fulfill who they are here to be. It may not seem obvious, at first, your product or service may not seem as though it helps them in their purpose, but this is where you need to get into their heads, by solving this problem do they free up time to be the parent they want to be, to be the boss they know they can be, to be the CEO they incision themselves to be because they no longer struggle with (fill in the blank)?

Who do they yearn to be, do they believe in the very core of their being that they are (if they could just solve a, b,c)? Talk to that person in your marketing, use that imagery on your sales pages, and help them cultivate who they feel themselves to be in as the best version of themselves. That's what sells.

Email Marketing - Cold Emailing & Lead Gen
☊ ♇ Rx

This is a potent transit focused on empowerment. In general Cold Emailing and Lead Generation with a cold audience isn't the most fun thing we can imagine doing, however under this part of the astrological cycle we can tap into a reserve we didn't know was available to us. Here we have the transit Moon conjunct the North Node, and Pluto Retrograde in Libra in the chart of Cold Emailing/Lead Generation.

The North Node is our united purpose and direction, what we feel we need to fulfill, and Pluto when Retrograde allows us to tap in and make deep changes as well as build wealth with less fear, and less need to control outcomes.

Through a solid lead generation model, we can build a business that has its needs met and sticks around for the long run. Under Libra, the focus here is on what life is made possible by your solution, that you are engaging your leads in. How does your solution improve their life, not just through using your product or service, but who they view themselves to be? Who else is using your product or service and seeing great results? Is this someone whom they are aware of or admire? Leveraging connections and who you know can be valuable at this time.

However under Libra, we can't just send out a blanket copy-paste email and expect to get good results, it's important under this transit to make sure you do your homework and know the loves, values, and tastes of the lead you are reaching out to. What is their esthetic, what do they love, what do they value, what is their 'love language' so to speak? What types of language do they use to describe things they love and things they struggle with? Can you use that language in your email? Can you use things that unite you, that you noticed about them? Can you pay them a compliment?

These things go a long way in not only increasing your conversion and engagement rate but also will help you to build rapport and long-term relationships with your potential clients.

Gmail
☋

This transit highlights the value of following up. With the Moon conjunct with Gmail's South Node, we are being pulled back into the past. The South Node is our history, it's the connections we've made, it's the touchpoints we've created, it's our lived experience. It's helpful here to use this period in emailing through Gmail to reach out to past connections, to follow up, or to catch up on admin. This will help you to feel more organized, and get a lot off your plate that is weighing you down, and you may also find that you rekindle some great connections at this time.

At the middle & end of Libra Energy - Beginning on the 2nd day of Libra Energy:

Email in All Forms (But Especially Personal Email)
♀♃ ☿♇

In the second half of Libra energy when it comes to email, especially to warm leads or personal connections, we can see Venus, Jupiter, Mercury, and Pluto all being activated in Emails combined charts.

This period is most aligned with a warm audience, especially under the energy of Libra, here we are making proposals, promises, commitments and essentially 'courting' our email list. This can be great for sales, especially with the activations to Venus and Jupiter, of products that provide a beautiful solution or a solution that can be visualized and improves the quality of your client's lives either directly or indirectly, emphasizing the importance of using clean visual language and imagery to describe their 'happily ever after' through using your solution. What are the unexpected results, who are they becoming or being aided to become through your solution? Are they a person who 'has their shit together'? Are they a better mom, dad, parent? Are they a better teacher? Are they a successful CEO? These are important themes to conquer in your copy, especially at a more subliminal level.

Here we also see Mercury in Libra, which indicates the power of beautifully articulated copy, using strong and uplifting visuals and words that convey the right emotions in your copy. With Pluto you are bringing in an element of power in your copy and through the building of your email list, in regards to relationships, and how deep you go in your content.

Great for teaching, sales, an email series, and going deep.

Email Newsletter Marketing
♇

This can be a potent time to send an email newsletter to your list. It's not quite as potent as early on in Libra but still very effective. Here we have the transit Moon Conjunct Natal Pluto in Libra in the chart of Email Newsletters.

The goal here is deep transformation through beautiful language, imagery, and taking your readers from a-b. What is missing for them, what don't they understand, and what perspective could they benefit from? What emotions do you want them to feel? How can you translate their struggles into a clear solution? Why did you create the solution you did? WHy is it so important? Why is it so important NOW? What happens if they don't do anything about it? What are they losing out on? Why is it a bigger deal than we think?
What support is available?

This can be a great time to share some of the solutions you provide, but make sure that they are invested in those solutions before you present them.

SOCIAL MEDIA MARKETING WITH THE LUNAR ZODIAC – LIBRA SUMMARY

LIBRA:
NEED: Libra takes the system created in Virgo and makes it beautiful, functional and flowing. It craves balance, and for everyone to get along. It will often sacrifice itself for others, a desire to make others happy, which can create challenges around people pleasing and co-dependency. Relationships are the zone of Libra. The lessons for Libra are to find what it wants, to own and honor it, and not compromise itself to make others happy. To learn that balance means that your own wants and needs are just as important as someone else’s. Aesthetics are very important to Libra, how things look and feel is how it creates balance inside of itself. Environments, material objects, work situations, relationships, and how everything operates together is important. It needs space to think, to work in it’s own way, and to come to it’s own conclusions. For a portion of the Libra life it may not realize that it has it’s own thoughts and feelings as it can become a sponge to it’s environment/personalities it relates to. It craves a deep connection and relating, a place of belonging within a group/relationship, and often this can be the way it finds itself, but often it is by experiencing the pain of sacrificing for the wrong reasons. Libra needs peaceful spaces, and time. It is afraid of being seen as superficial, materialistic or flaky. Part of the medicine for Libra is to admit that it likes what it likes, and that’s okay. It appreciates beauty, and aims to create as much of it can in it’s own life.

MARKETING: Libra needs to see the after. What does the after look like? After they have the shift? Make the change? Have the outcome? Get the results?

Beautiful branding and imagery is very important and necessary for Libra to be able to ‘see’ their future and what they actually want. Without something to reflect back to them, they feel lost.

You need to show the after, the results, the imagery (especially imagery that conveys the feelings they want to have). Use pictures, show your work space, show your finished product, – show the LIFESTYLE of what your product/service/support looks like.

What kind of life do they crave/want for themselves? Show that in your branding. This is what builds the CONTEXT of what you are selling/offering. It’s not just social media services/ brand photography/art/coaching/{insert whatever you’re selling} – it’s the LIFESTYLE that it reflects to them.

Your product/service is a mirror reflection of the life they want, that they crave inside of themselves, how can you SHOW this?

Think – what do they want their desk/living room/porch to look like? Even if it has nothing to do with your offer. How is it being used in LIFE, by people who they admire?

Libra needs to see the POLISHED version, not the messy, imperfect version. It needs to see the results of living that ideal life with that {problem} solved.

Think Instagram.

BEST TYPES OF CONTENT/DELIVERY FORMATS FOR LIBRA:

Videos
Beautiful branded photography
Flat lay images of desks/workspaces/your product
Lifestyle branding, showing the polished aspects of your life (you and your life are just as much a part of the product as what ever else you are selling).
Make sure you are showing the LIFE of your ideal client, the one they want, not the one you think they want.
Beautiful workbooks/stationary/products (free or paid)
Polished videos or audio (using tools like Waave (for IG)) or stock audio/video
Things they want to be able to do (once they have solved the problem)
Templates/fill-in-the-blanks
Questions or things that get them thinking about what they want, and how it can work together to create the balance in their life.
Emails filled with images, talking about lifestyle, or personal experiences (think pretty), with a bit of background context, and mentioning what you have in the works for them.
The LIFESTYLE or experiences of people who have used your product/service – a testimonial that shows their life, their income, their freedom, their impact now that they have solved this problem.
This is not the time to show the messy side, or imperfections, it’s a turn off to Libra, they know that things are messy, they are looking for the future/the after this is something they need from YOU.

💧 Social Media With Scorpio ♏

♏💧 Scorpio Activated Social Media Platforms

FACEBOOK

At the beginning of Scorpio Energy - Lasting for the 1st day of Scorpio Energy:

Facebook Posts
⨀ , ☿

During this transit, we see an activation to Facebook Posts Natal Sun and Mercury by the Moon in Scorpio. This can be an excellent time to leverage your social media profile to share content that goes deep, addressing core issues, and problems, revealing secrets, and discussing painful themes that your clients or community struggles with. It's to 'lay bare' any issues that often get glossed over, and here we have the Sun lending its light to illuminate these issues, the Moon's transit ensures that the public is interested in uncovering these wounds and Mercury helps you to articulate these issues well. Make sure you're addressing issues that your community and clients have been directly impacted by, and include ways they can solve it, or why now is the best time to address it. Make sure it's actionable as Scorpio is a fixed sign ruled by Mars. We aren't using this period to complain but rather to enact change. As well with Mercury being activated by the Moon in Scorpio your audience is actively focused on troubleshooting problems in their lives, and if you have the tools, resources, or container to support them this can be a great time for clear CTAs, offers connected to solving this problem with them, and can also be used to discuss the 'symptoms' of these issues to help bring more clarity as to its bigger impact on their lives, and why now is the right time to dos something about it.

Facebook Groups
☾,♀ , ♂

A potent period for engaging in your group, this transit has the Moon conjunct one of two of Facebook Groups chart's natal Moons in Scorpio. Indicating the themes, needs, and nourishment that Facebook Groups provide for your community and what they're looking for from you at this time.

This transit creates a lunar return for Facebook groups which acts similar to a New Moon, and ushers in a new lunar cycle for your community. This can be a great time to address in-depth matters, struggles, and wounds within your community, to bring awareness to the root causes of these struggles by first focusing on the symptoms or revealing secrets or hidden knowledge to your community that is valuable and helps them to turn their emotions into action.

We also see during this transit that we have the Moon conjunct Facebook Groups Venus and Mars in Scorpio, which helps us to deeply connect to the hearts of our community by sharing information and teachings that are based around their values, especially on things they are willing to spend money on (they care or they wouldn't be in your group!). As well as it's activation to Mars this is a great time to encourage your community to take action on the challenges and obstacles in their lives and to make lasting change. This is an excellent time for launches and promotions inside of your Facebook Group, whatever you're sharing make sure you provide clear CTAs on what you want them to do with that information, and what the next steps are.

Facebook Business Pages & Ads
⨀

A well-timed period to bring attention to your work through your Facebook Business Page and Facebook Ads. With the transit Moon conjunct Facebook Business Pages & Ads natal Sun in Scorpio, we can see that the purpose behind utilizing these assets is to gather intel (Scorpio) and analytics and also to target (Scorpio) a specific audience who is interested in achieving a specific result (your offer) and is motivated to do so (Scorpio).

Whether you choose to use this time to hold a Facebook Live, post a video or post to your Business page and then run targeted Facebook Ads to it, or simply begin a Facebook Ad campaign this is a highly active period under Scorpio where you can get real tangible data and take action that has direct impact upon your goals. Your audience will also be highly motivated at this time and with the Moon-Conjunct Sun, we can expect more attention and spotlight on our strategies when we promote them through combined efforts of your Facebook Business Page and Facebook ads.

At the middle & end of Scorpio Energy - Beginning on the 2nd day of Scorpio Energy:

Facebook Posts
☋ ♃♀

In the second half of Scorpio, we see the energy shift on Facebook Posts to an activation of the South Node, Jupiter, and Venus in Scorpio in the chart of Facebook Posts. The first activation to the South Node indicates this is a potent period to leverage, re-use, re-purpose, or re-discover previous topics, themes, or content you have shared prior. It may not be the same content, although you could simply re-share it, but could simply be taking a topic you know got a lot of engagement in the past, where your followers expressed interest, and discussing it again from another angle that is in alignment with your current strategy and goals. This can also be an excellent time to expose new followers or those who missed your post last time to some of your more valuable content. The South Node represents the past and where we came from, it also helps to develop your followers' awareness of your expertise and the trustworthiness of your brand if they know you've been discussing these topics and themes for a while (not just when they're popular). And it helps to provide ongoing resources and information to them that they may have not had access to.

Next, we have activation to Jupiter and Venus in Scorpio, both of which are focused on resources, especially financial, and abundance. Jupiter also supports education, personal growth, spirituality, and expansion of your reach and Venus shares your values and what you love, through an action-oriented sign of Scorpio which is about exploring the depths and core issues.

This can help give you some ideas of what your community and followers are looking for from you at this time, remember practical, how-to advice, filled with clear CTAs, and breaking things down into a simple one-way direction is most beneficial at this time.

Facebook Reels
☾☋
This transit marks a beneficial period to use your Facebook Reels as a re-cap of what you have previously covered (South Node), that was actionable and addressed the core issues (Scorpio) of what your audience is looking for from you. We also have a lunar return occurring here for Facebook Reels which is where the transit Moon returns to its original birth degree in a chart creating something akin to a 'new moon' and initiating a new cycle.

This can be a great period to increase awareness of your audience to things they missed or introduce them to the content they have not previously seen (a new moon often indicates low awareness).

This transit also suggests a great time to initiate something new, the birth of a new project or idea through the Facebook Reels platform, and a good time to invite people (even if just for the first time) to join your community or access more information.

This is an especially potent period because we have the Moon (Public) in full alignment with the content you are sharing on your Facebook Reels (Moon in Scorpio), so if you've done your research and you know the struggles, difficulties, emotional pain, and challenges of your community and how to help them, and you use those topics and language in your Reels they will feel as though you are speaking directly to them.

Facebook Live
♄

Saturn often gets a bad rap as being a difficult planet to navigate both with its natal placement and through transit, but without Saturn, we wouldn't have matter, we would never build anything, we would never commit, or invest time or resources into things that take time. Essentially you wouldn't have a business. By being willing to do hard things or things that don't yield an immediate result, we are making a choice with our energy and allowing our creative ideas to take form in the world, and under this transit, we are being reminded of the power of that. Here we have the transit Moon conjunct Facebook Live's natal Saturn in Scorpio. Through our commitment to our community through our groups, business pages, and personal profiles we have the power to directly connect with our audience through video with Facebook Live. To teach, to share, to dive deep into content, to give them another perspective into our world, our content, our teaching, our material.

This transit is beckoning you to commit to your teaching and material to your community, to build a following, and receive the rewards. With Facebook Live's Saturn being in Scorpio our audience is looking for real solutions to real problems. They want us to walk them through, in-depth how to do something. If they're watching they're willing to do the work, but they need to know you're in it for the long game too. Here we see that longer live streams, where we take the time to provide a lot of information and support, and not just skim the surface on a topic, are what build strong communities, followings, and brands. This is how you build your client base, by giving them deeply valuable information that helps them transform (Scorpio) their lives.

This is a great time to host a live stream on Facebook Live covering more in-depth material, and walking them through a process (transformation). What they learn at this time will stick with them and will ultimately build your business foundations. Don't be afraid to provide clear CTAs, to sell and pitch directly at this time as Mars is the natural ruler of Scorpio which is the planet of action, motivation, and problem-solving, and under Scorpio, if they can see the value in solving this problem they'll be willing to invest the time, energy and money to do something about it, or at the very least take action on what you're sharing as much as they can.

Facebook Groups
ASC

In the second half of Scorpio energy we see an activation to Facebook Groups natal Ascendant. The Ascendant is the 'first face' of a brand, what your clients or prospects first interact with, and their first impression of you and your business. It also rules 'hints' as it is the point of the rising sign at the birth of a business, individual, or in this case the birth of a feature release on Facebook which became its own distinct entity.

With this transit, you can leverage your presence in your Facebook Group and increase your brand awareness amongst your community as well as utilize this period for a launch or promotion of a product, service, or offer. This is an excellent period to invite new members into your group, expand the growth and engagement of the group through bringing attention to topics that are relevant to them, and are focused on helping them make and implement changes in their lives.

When paired with Facebook Live within your group (see above transit) you can generate a lot of engagement, interest, connection, and community within your group itself while also generating income. Just make sure that your CTAs are clear, that you have helped them to isolate the problems, and provided clear solutions and next steps to address them. Providing an opportunity for them to experience the transformation themselves through a group coaching or retreat experience is also beneficial at this time as well.

INSTAGRAM

At the beginning of Scorpio Energy - Lasting for the 1st day of Scorpio Energy:

Instagram Posts
☋ ♀ ♂

Under this transit, we see an activation to Instagram's natal South Node, Venus and Mars in Scorpio. This is a good time to re-purpose older content or themes that you will be revisiting through a promotion or marketing strategy to introduce new followers to the content they haven't previously seen or re-introduce content that will become the core of your marketing strategy at this time to your audience. With the South Node in Scorpio, it places Instagram's North Node in Taurus which is focused on beautification of solutions and visual examples of what that solution could be like for them. Here we also see the activation of Venus (which naturally rules Instagram's Taurus North Node) and Mars (which naturally rules Instagram's Scorpio South Node). Here we are looking for tangible solutions to our problems, to address wounds, pain, and sensitive issues with a well-laid-out plan that helps them to feel empowered while also appealing to their need to be able to visualize it within their own lives. Instagram in general is a Libra (ruled by Venus) which helps us to understand the visual element impact of the platform itself. If you are using a series of posts like a Carousel, you'll want to make sure that you're taking them through the process from A-B providing a visual description of what that means for them and why it's important now. Don't forget clear CTAs which drive traffic strategically to your bio link, and use that bio link to redirect them to your sales funnel. This is an important time to motivate your followers to do something about what they're struggling with and let them know clearly what solutions you provide.

At the middle & end of Scorpio Energy - Beginning on the 2nd day of Scorpio Energy:

Instagram Live
MC

This can be an exceptional time to host an Instagram Live, as we have the transit Moon conjunct Instagram Live's Midheaven, which is essentially where we receive career recognition. It is where what you do, what you're known for gets attention and a natural spotlight, and here under the energy of Scorpio, we are focused on helping our audience enact deep change. Unlike other aspects of Instagram which don't tend to support longer form or deeper content, Instagram Live is the only option through Instagram to cultivate deeper relationships, connection, understanding, and transformation and so it's no surprise that it's Midheaven is in Scorpio.

This is a great time to demonstrate the transformation that your products or services provide and to take them deeper into the issues that are often not explorable or whitewashed over in shorter content on the platform.

Great for launches, promotions, and generating engagement and growth on your account, especially when paired with clear CTAs and an opportunity to redirect them to join you in a longer-term and deeper capacity.

Instagram Stories
♂

Following the forecast above on Instagram Live during this part of the cycle, Instagram Stories are also potent to utilize at this time. They can be used as a trailer, a preview, or a recap of what was (or will be) shared in your Instagram Live, or what you have posted recently on your Instagram account.

Here we have activation to Instagram Stories natal Mars in Scorpio, showing an excellent period to encourage action on what you're sharing, providing CTAs to direct them to the next steps, or to watch your Livestream if they missed it.

Under Mars in Scorpio our motivation is deep transformation and change, unlike a lot of Instagram's content which tends to explore more of the surface, this period lets you go comfortably a little deeper with your audience and invite them to immerse themselves in your content (maybe even on another platform or through a different source).

Great for launching, to use as a reminder, or redirection, emphasizing the limited time ness of what's available, especially since Stories disappear after 24 hours.

TIKTOK

At the beginning of Scorpio Energy - Lasting for the 1st day of Scorpio Energy:

TikTok Posts
ASC ☾ ♃

An excellent time for posting your video content to TikTok. This activation is transiting over TikTok's natal Ascendant, Moon, and Jupiter in Scorpio in its combined natal charts. The Ascendant rules the first introduction, brand face, first awareness, or hint, which is fantastic for introducing your audience to something for the first time (especially since this transit is also a lunar return for TikTok, which begins a new cycle). And with the inclusion of Jupiter in this transit your content can gain expansion of reach as well as growth in other areas such as income and followers.

The energy under Scorpio is that of transformation and problem-solving, your audience is ready to do something about what they're struggling with and they're not afraid to dive in deep and do the work. So the content you share during this period should cut right to the point, beginning with your strongest or most controversial arguments first in your video, and then using the remaining part of the video to build your 'case', through a combination of perspective, evidence/data, and clear CTAs. After all Scorpio is ruled by Mars so the focus here is specific clear action.

This is great for the beginning of a video series, as it is challenging to share everything you want to in a deep way in such a short video time-limit.

At the middle & end of Scorpio Energy - Beginning on the 2nd day of Scorpio Energy:

TikTok Posts
♄

In the second half of Scorpio, we see an activation to TikTok's natal Saturn, which indicates a time of building. Saturn presents challenges and resistance but also rewards efforts. When we see Saturn in a chart we know that this is where the work is, where the resources will go, and what will take the most time, but will also yield the most results. Saturn is where businesses are built, and with this transit to TikTok's charts, consistent posting, over time with a well-curated strategy, videos that always draw them back to the same source, and not letting haters get you down are keys to building a successful TikTok Brand and ultimately a successful business where you see the growth of your efforts.

Here the focus is on transformation, solving legitimate problems, as well as using deep analytics and data to make sure that you are targeting the right words and audience with your work. Don't forget strong CTAs, and make sure that you have consistency not just through your posting, but also through the format of the content itself, find a video formula that gets you results and keep using it all the way throughout. Under Saturn, we also understand conditioning, which removes anxiety from your viewers because they will always know what to expect from you, which makes them want to watch your content more often. What topics can you talk about endlessly, which topics are the core themes of your brand, offers, and messaging? Make sure you're calling upon these over and over again in your content.

YOUTUBE

At the beginning of Scorpio Energy - Lasting for the 1st day of Scorpio Energy:

YouTube Videos, Engagement, SEO
☿

I can't think of a better period to create and share your video content on YouTube. This transit is activating YouTube's natal Mercury in Scorpio, which indicates the topics of interest and goals of YouTube's viewers, and helps you to know exactly what they're looking for from you, and what makes successful channels and creators on the platform. Here with Mercury in Scorpio, your audience is specifically searching for content that solves a problem. They want to know and understand the core issues of their struggles and find a solution to them. Scorpio also indicates content that hints at secrets, conspiracies, hidden information, well-studied results, and the very mechanisms of why things work the way they do. This also alludes to YouTube's issues with censoring (Scorpio) content and information (Mercury).

There is a 'do it yourself' approach to content shared on YouTube, whether it be providing behind-the-scenes, demonstrations, walkthroughs, and more deeply educational material, as well as the need to get right to the point quickly, by letting them know what they're getting in the video by watching it, as well as using highly keyed in words and phrases in your titles and video covers.

Make sure you've done your research on what your audience wants from you on this platform, what problems they have and what solutions you offer, and how it's different from what's commonly accepted.

The power of SEO, meta tags, and deep analytics cannot be underestimated at this point.

At the middle & end of Scorpio Energy - Beginning on the 2nd day of Scorpio Energy:

YouTube Videos, Engagement, SEO
♃

In the second half of Scorpio energy we have another potent activation to YouTube's chart with the Moon Conjunct YouTube's natal Jupiter in Scorpio. Jupiter represents teaching, information, personal growth, spirituality, taking risks, and in Scorpio it also rules our obsessions and secret interests. The Moon rules the public and so at this time, content that meets these needs within your following and subscribers on YouTube will do best.

Jupiter also indicates opportunities for financial growth as well as follower growth and publicity, and so one of the ways you can become more known in your field is by sharing secrets, dispelling myths, addressing taboos, and providing deeper answers to your audience that are highly valuable, and help them to grow and accelerate. Overall a great time to publish content to your YouTube Channel, especially on topics that are highly sought after in your industry, and help them to learn how to do something specific.

This can also be used for direct sales, after providing that valuable data and information to them. Use clear CTAs and don't be afraid to invite them on a journey with you.

TWITTER

At the beginning of Scorpio Energy - Lasting for the 1st day of Scorpio Energy:

Twitter Posts
⨀ ♀☋

During this transit, we see a triple activation to Twitter's combined natal charts, with the Moon conjunct with Twitter's natal Sun, Venus, and South Node in Scorpio. The South Node among many things indicates what is being hidden, losses, the past, and what we are moving away from, or rather the very foundations on which we stand, that we are building up from. When it comes to planning our social media with activation to the South Node, we can see this as an opportunity to re-share something that was already shared previously (either our own or someone else's content, or news), and then build a base off of that content (either for or against), or using it to re-introduce concepts. WIth Twitter, we also have the ability to create threads, which can be filled with previously shared or discussed resources and turn them into 'new content'. We can also see this as 'coming away from' (South Node) secrets (Scorpio) and using them to reveal truths to our followers.

Here we also see an activation to Venus and the Sun which is to share what we love or are passionate about, and what aligns with our values, to write beautifully and deeply, and with the Sun we see this made visible as the Sun naturally spotlights or brings attention to what we are sharing, exposing our audience to what we want them to see, or understand.

This is a great time to share powerful, transformative, deep, truthful, and engaging content on your Twitter, especially previous content, or other people's content, and us it to your own benefit. You can also use it to drive traffic and interest to your work, your offers, your launches, and promotions through clear CTAs.

Twitter Community Spaces
☋

As shared above, activations to the South Node can be a bit tumultuous if not used correctly and can indicate, losses, whether it be financial, energetic, or reputationally. The South Node also represents the 'full cup' so to speak, what we are entering into this life with, and in a Community Space you can use it to leverage discussions based on your expertise, your history, your experiences, your past connections, and to re-introduce older topics, and content that you have previously explored in detail whether it be on Twitter or another platform. Community Spaces are private discussions based around a central theme or topic, where others are invited to dialogue within that community around those topics. They are not necessarily open to everyone and are intended to be more invite-only or private.

Here you can create a bit of exclusivity around the content you are sharing and teaching at this time, and under Scorpio, the themes I mentioned above still apply - revealing secrets, hidden information, conspiracies, valuable data, problem-solving, transformation, addressing root issues and taking big action.

At the middle & end of Scorpio Energy - Beginning on the 2nd day of Scorpio Energy:

Twitter Posts
♃ Rx

Under this transit in the second half of Scorpio, we see the Moon Conjunct Twitter's natal Jupiter Retrograde. In general, Jupiter rules publicity, expansion, abundance, risk-taking, personal growth, information, and teaching. When it's retrograde the influences are stunted or experienced more slowly or internally. This transit indicates that what you are sharing now may take longer to seed, and may require a longer runway to build. When we think in terms of marketing there is some marketing that is intended simply to pave the way, to slowly embed itself in our minds, so that there is no other solution, or so that we are exposed to something long before it becomes prominent in our lives. An example of this is product placement in movies through the 80s and 90s. These brands have become central to our lives over the course of time simply because we saw them everywhere, even though they may not have been consistently directly promoted.

Under this transit, this is an important time, especially from a writing or academic standpoint to publish your work on Twitter, if not just to have it timestamped as to its release, but to also expose your audience to the content long before its time has arrived. So that when you are ready to promote it, your audience is already comfortable with it. This transit can also open up opportunities for cross-promotion, and cross publicity through sharing content or having others share your content, where you leverage the audience of others to achieve your goals.

Twitter Spaces
MC

An exceptional time to hold or participate in Twitter Spaces in the second half of Scorpio energy. Here we see the Moon conjunct Twitter Spaces Midheaven which is our reputation, social standing, and career recognition. This transit brings attention to you and your work and your standing reputation (so long as it's authentic and you've been ethical) in a positive way. Here we can build relationships, rapport, and history through our work, and become more recognized in our field and through overlapping industries through our work and public reputation.

The work, discussions, and issues you raise at this time have the power to 'stick', and if you have been working towards something for a while you may find at this time it begins to get more attention, especially through participating in Twitter Spaces.

Under the energy of Scorpio, it's important to ensure the discussions go deep and provide not only the motivation and impetus to change but also the path forward - come prepared with solutions.

LINKEDIN

At the beginning of Scorpio Energy - Lasting for the 1st day of Scorpio Energy:

LinkedIn Posts, Articles, Lead Gen
⨀ ☿♀

One of the best periods to be posting to your LinkedIn and nourishing your relationships on the platform through strategy and networking. Here we have the transit Moon conjunct LinkedIn's Sun, Mercury, and Venus in Scorpio, highlighting a spotlight on your content, bringing energy and vitality to the themes you're discussing, as well as Mercury (thinking, understanding, teaching, communicating, learning, and information), and Venus (values, finances, emotional expression, and understanding), under the energy of Scorpio (problem-solving, willpower, change, transformation).

This can be an excellent period to share content (whether video or written) or to focus on lead generation on the platform from a problem-solving perspective. Make sure you are clear on what your audience is struggling with, talk to these problems through the lens of symptoms, shifting the blame away from them towards proactiveness, including what solutions are available to them and how you can help. The goal here is inspiration and motivation and not sugarcoating real issues. Scorpio appreciates high-value actionable information, secrets, behind-the-scenes, demonstrations, and facilitation of change.

If you are posting to LinkedIn, or connecting with leads through the platform as a part of your marketing and launching strategy this is a great time to invite and sell directly as the energy of this Moon is to do something about what's not working. So long as your audience is warm and aware of what's at the root of their problems (through your marketing strategy) you'll find your offers land better at this time.

At the middle & end of Scorpio Energy - Beginning on the 2nd day of Scorpio Energy:

LinkedIn Posts, Articles, Lead Gen
☋

Unlike earlier on in this Scorpio transit, this period in the second phase of Scorpio energy is not about presenting new information but rather old information repackaged, a follow-up period, or leveraging what you've already built. The South Node can denote a period of loss if it is not used well, here we are focusing on our warm audience, and nurturing them by re-presenting older information, creating discussions around previously discussed themes and issues, and using this as a jumping-off point. THink about your past, your experiences, what you've already built, how that benefits you now and how can you use it at this time, even indirectly to strengthen your content, your offers, and your marketing.

Think about your lead generation process, is there anywhere it's dropping off that could be improved upon at this time? Think about the long-term transformation of your offers and services, what do you have in place to make sure no one is falling through the cracks? This is a good time to make improvements to what you've already built.

PODCASTING

At the middle & end of Scorpio Energy - Beginning on the 2nd day of Scorpio Energy:

Google Podcasts
♃ Rx

Under this transit, we see an activation of Google Podcast's natal Jupiter Retrograde in Scorpio. Jupiter naturally rules publishing and PR and here we see it in retrograde, which indicates that the content that is shared at this time may not reach as far as we desire immediately but over time and through cohesive strategy can build the following we desire especially if we focus on tangible, deep and engaging content and interviews. The energy of Scorpio is focused on action, as well as covering more taboo themes, wounds, struggles, and pulling back the curtain. This can also indicate that rather than taking action outside of oneself, your listeners may be more prone to take action within themselves as a result of what they're listening to in your podcast, and they may also be more inclined to keep what they're listening to private from others (Scorpio) as it may not be commonly accepted information.

This is a great time to host interviews, and discussions and cover more secret, taboo, or intimate subjects in your podcast and share it with your audience.

WRITING & PUBLISHING

At the beginning of Scorpio Energy - Lasting for the 1st day of Scorpio Energy:

Google Search, SEO, Publishing
♀ Chiron

This can be an excellent time to post content to your blog and invest additional time in your SEO strategy as we have the Moon conjunct with Google's natal Venus and Chiron in Scorpio. Here we see that Google prioritizes legitimate sources that provide answers to core issues and challenges that people have. When we think of search results and what users are typing into Google Search, they are often typing questions to problems they have and we can see that highlighted here in this transit. Knowing the search data that clients are typing into Google can help you in creating relevant content that gets prioritized by Google in its search results. We can also see here with this Scorpio energy that Google will also prioritize the content it WANTS you to see, as it's not an unbiased source, so it's best to ensure that you are also finding other ways to drive traffic to your website and content outside of Google because having good metadata and SEO isn't always enough especially if the topics you cover are more controversial or go against commonly held narratives or the interests of Google itself.

The purpose of the content at this time is content that has feeling, that expresses shared values, and passion (Venus), addresses core issues and provides solutions (Scorpio), and is relevant to the pain and challenges they are encountering (Chiron).

Patreon
♄ Rx

During this transit, we see an activation of Patreon's natal Saturn Retrograde in Scorpio. Saturn retrograde indicates a lack of commitment, a slower commitment process, or a delayed process of discipline around the themes of the sign it's in, in this case, Scorpio. The question we may want to ask ourselves is what need does my Patreon fill, what problems do my Patrons (and Patrons to be) have, and how important is it to them to solve them, is this the right platform for them to get the support, information, and resources they need to do that, do they need more help, more information, more motivation to make these changes? The answers to this question may help you define your tiers and other options you may want to create to offer support to your community. Under Scorpio, the desire here is to address the root of the issues at hand and what they are struggling most with, however with Saturn being retrograde their commitment to truly doing something about it, or committing the time necessary to see the transformation they desire may not be there immediately, so you may decide the content you put on your Patreon is structured to help build this discipline within your community so that they are ready over time to go deeper into the materials and application.

This transit also highlights the ability to explore topics without needing to commit to them right away allowing your community to decide for themselves what feels right for them.

Either way here the content is more focused on building foundations, core themes, and root issues to bring about the support they need. Think of what your core materials are that your Patrons have access to when joining your Patreon, is there anything missing or anything that you can add to solidify this process? This may also help inform the types of content you choose to release on a monthly basis, with one of those pieces being core material (Saturn).

Substack
♃ ASC

This is a very auspicious transit for your Substack publications, here we see the Moon transit to Substack's natal Jupiter and Ascendant in Scorpio. In a platform's chart Jupiter rules growth, abundance, expansion, personal development, publishing, PR, teaching, cash flow, and belief systems. Under the influence of Scorpio, the exploration of these topics takes on a deeper approach, with an exploration of the truth, uncovering information, revealing secrets, deeper research and study, and transformation through information and knowledge (Jupiter). We also have activation of Substack's Ascendant, which rules the first impression that a reader gets of your Substack, as well as how they view you, and the content they consume first, the Ascendant speaks to the 'first face' of the brand, or first interaction and experience a reader has. As well it can be very useful to plant seeds and acts as a 'hint' or a preview of the content, of which Substack is naturally built. The structure of Substack allows you to decide which of your content is for your paid subscribers, and which pieces are for everyone, and it also allows you to provide a portion of an article or piece, and a paywall placed part way through to encourage people to support your work and get access to the rest. This particular transit works very well for his model and indicates a great time for you to publish new content, maybe with a preview (Ascendant), and ask them to subscribe to get the rest (Jupiter), so that they can support you in continuing to do your research and uncover more truths (Scorpio).

The key message with this transit is transformative content that awakens something in your subscribers and also welcomes new subscribers to support your Substack.

At the middle & end of Scorpio Energy - Beginning on the 2nd day of Scorpio Energy:

Google Search, SEO, Publishing
♂

This can be a well-positioned period to publish content to your blog, or improve your SEO on your website, as well as place paywalls or lead magnets within your articles and posts, as we have the Moon transiting Google's natal Mars in Scorpio. Mars is focused on very specific actions, and what motivates your readers to take that actions. This is also a great time for deeper analytics (Scorpio) on your website, and setting up a system that helps to drive (Mars) traffic to your website.

The articles you publish at this time should be action-oriented, with very clear CTAs, and be focused on increasing traffic of your ideal readership. This can also be used if you are in launch mode, and are using articles or your website to drive traffic to a sales page, or shopping cart. Here we have the focus of Mars in Scorpio (Results/transformation) and so if you are leveraging your website to increase sales, using things like timers, pixels for ad retargeting, live chat boxes, and the like are all excellent potential uses of this transit.

Patreon
☊

This transit, occurring in the second half of Scorpio works well in conjunction with the above transit outlined for Patreon. Here we have the Moon conjunct Patreon's natal North Node in Scorpio. The very nature of Patreon is content behind a paywall, something they can't see or have access to unless they sign up and become one of your Patrons. The North Node here indicates a unified purpose, a higher calling, and direction. Where does your Patreon fit into this? What are your Patrons (and potential Patrons) looking for in the big picture of their life? How does your membership help them to attain this or meet this need inside themselves? What are they trying to accomplish?

Using this time to not only research this, and leverage it in your content inside your membership as well as within your copy to encourage them to sign up as a paid Patron is powerful under this Scorpio Moon.

They will be motivated to address these underlying needs and take action on what isn't working for them, or make a movement towards better. This is excellent for sales, promotions, and VIP offers within your Patreon.

Google Adsense
☋

In general, a transit of the Moon to the South Node of a platform or tool doesn't indicate an income-generating period, however, it can be used to improve what is already in place and to gather more data. Here we have the Moon transit Google Adsense South Node in Scorpio, which shows that through targeting (Scorpio) searches and ads, we can generate income on a website, and with more traffic, we can monetize a site more effectively. However, this period may find either a decrease in that income or provide an opportunity to make improvements to the Adsense set up on your website. This can also potentially indicate a period where your readers get frustrated with the Adsense on your site and you may lose traffic, or followers as a result. So where you choose to position your Adsense may matter.

One of the benefits of this placement is that when Adsense launched it provided bloggers around the world to monetize their sites and generate income in ways they hadn't previously had access to, even without directly selling anything.

WordPress
☋

Interestingly WordPress and Adsense were launched around the same period and share the same South Node sign in Scorpio. Here we see that one of the bigger messages of WordPress is to take the power out of the hands of a few and give it to the many (Scorpio South Node) by providing them the ability to create their own websites, create e-commerce stores (WooCommerce), and have a place to share their views, content, and materials. With the South Node in Scorpio, the goal of WordPress was to be open-source, which allowed the platform to grow exponentially over the years.

This is a great time to either re-share older content you have created on your WordPress, continue working on content behind the scenes, direct your readers to resources on your site, maybe through a top 10 list, or post focused on some of your best content. This is also an important time to think about how to strategically monetize your site and content in other ways ( this transit opposes WordPress' North Node in Taurus).

Great timing for leveraging sales pages, sales, timers, retargeting, and shopping carts on your website, especially with offers you've already created. Best mainly for warm audiences, rather than cold traffic.

EMAIL MARKETING

At the beginning of Scorpio Energy - Lasting for the 1st day of Scorpio Energy:

Email In All Forms (especially personal/warm audience)
⨀♃♄♅

This period is well-timed for your email marketing efforts, especially to a warm audience. Here we see the transit Moon conjunct Email's natal Sun, Jupiter, Saturn, and Uranus. With three outer planets and the Sun being activated this indicates a potent period to 'hit one out of the park' when it comes to your email content.

One this is going to make writing great content easier at this time, because the Sun (your focus) will be on the task at hand, and it will have Jupiter (joy, expansion, abundance, publishing) working with Saturn (tangible grounding, foundations, commitment, concrete work) and Uranus (innovation, channeled ideas) all collaborating beautifully.

This is a good time to just let yourself write without overthinking it, tap into the emotions and needs of your audience, and then let the writing channel through, you may just be surprised at what comes through, especially if you don't censor yourself. With Scorpio, the key here is to dive deep into the emotions, themes, shame, and challenges of the matter at hand, and then guide them to tangible solutions and next steps.

From the perspective of your list, the time is ripe to receive email that helps inspire them, taps into their beliefs about the world, builds tangible foundations in what matters most to them, make a commitment to something that will help them grow, and is on the cutting edge of the future of what's unfolding before us, and also is a little rebellious.

And under the energy of Scorpio, they will be more likely to take action, they are open for transformation and welcome ripping the bandaid off, so long as they feel you're on their side, and that you're not above them in the process. Unite yourself with your audience by using language that stays away from 'I', or 'me', or 'You' and instead focuses on 'Us'.

Email Newsletters
♅

The timing is ripe for something unexpected, futuristic, cutting edge, or gives your readers a preview into the future. Here we have the Transit Moon conjunct natal Uranus in the chart of Email Newsletters. Uranus in general is unconventional, it moves to its own rhythm, and it's usually lightyears ahead of everyone else (which often makes it look strange, or easily misunderstood). But mature Uranus is like Gandalf, where everyone recognizes him as a seer, a guide, whose ultimate intentions are for the good of all. What do you see within your industry, within the world at large, that is changing, what are you able to see that others aren't? What perspectives do you hold that are different from the status quo? What perspectives or approaches do you have to their problems that are different than the norm, or counterintuitive to what they're already doing?

This is a great period to allow yourself to channel new information, insights, ideas, and perspectives in your newsletters. And don't be afraid to invite them to participate in something deeper with the Moon being in Scorpio, they're not just looking for great ideas they're looking for what to do next.

Email Marketing - Cold Emailing & Lead Gen
♅ Rx

If part of your business involves cold emailing and lead generation, this activation has the power to work in your favor if used well. Here we have the transit Moon conjunct natal Uranus Retrograde in Scorpio in the chart of Cold Emailing and Lead Gen.

Being well-versed in the struggles of your leads, through in-depth market research, and using the appropriate language to describe these struggles is helpful. Personalizing these messages so they don't seem like a copy-paste mass email is also equally important. The influence of Uranus Retrograde in Scorpio is to stand out just enough to capture attention, but not too much that you seem like a weirdo 🙂 What are you aware of in their industry, or within your own that they could benefit from? Here we are focused on pro-active change under Scorpio, of offering our assistance through an unconventional approach and perspective (Uranus).

At the middle & end of Scorpio Energy - Beginning on the 2nd day of Scorpio Energy:

Email In All Forms (especially personal/warm audience)
♂♆♅

This an excellent time to lean into the power of storytelling in your emails to your warm audience. Here we see the Moon in Scorpio transit Natal Neptune, Natal Uranus, and Natal Mars in the combined charts of personal email.

Neptune is to tap into the dream and to invite your readers through a journey of transformation (Scorpio). What stories can you use to illustrate your message to them? To inspire them to take action (Mars), to help them tap in and do something radical, rebellious, or based around future possibilities (Uranus)?

Here we are using a combination of channeled information (Uranus), belief in themselves, intuition, the collective dream and the storytelling process (Neptune), and Mars (to direct their action like an arrow to the target), with the energy of Scorpio (going deep to solve problems).

The reason this transit is so powerful for email is that if you know them well enough, your email will be a welcome balm to their wounds, and help provide a path forward that captures their attention and curiosity, as well as glides them into the next stage.

This doesn't work very well for cold audiences because they don't know you enough to trust you, and what you're saying may sound like utter bs to them, but if they have been in your world for a while, and you have utilized the power of language and they know your origins and arguments well, it will simply lull them into the next stage of the story where they become the hero.

SOCIAL MEDIA MARKETING WITH THE LUNAR ZODIAC – SCORPIO SUMMARY

SCORPIO:
NEED: Scorpio needs the deep and transformative. It knows deep down that nothing is perfect or as it seems, and it craves something deeper. It’s not afraid of the shadow, the mess, the imperfection, the skeletons. It knows that this is where the real gems are. It knows there is still much to understand but that the most valuable journey is within the human soul. The positive side of Scorpio is that it will seek out these gems, and these secrets, and channel them into medicine and spiritual growth. It can move through and process a great deal of fears, memories, trauma, and emotions to get to the other side. The negative side of Scorpio is that because it processes and experiences things so deeply when it is hurt, rejected, or shunned for asking deeper questions or wanting a deeper connection, it may put up its defenses, and choose to arm itself or operate pre-emptively rather than risk getting hurt. This can show up as manipulation, lying, not being transparent, twisting words, with the intention of getting the other person to show their ‘true’ selves and out themself before the Scorpion is harmed. This can show up as a distrust of people, and their intentions, because deep down Scorpio knows we all have a dark side, and it doesn’t trust people who only show the polished ‘nice’ version of themselves, because it knows what’s lurking in the shadows. The need for Scorpio is evolution through experiencing the dark night of the soul. If there is a great fear around this power, it can show up as control, or obsessiveness. They are searching for secrets, answers, and the mystical. They know there is another side to ‘reality’ and they want to find it for themselves in this life.

MARKETING: Capture Scorpio’s attention by talking about the shadow parts, what others aren’t discussing. Think in terms of revealing secrets, behind the velvet curtain, airing out the closet, or insider information.

Is there something mystical or spiritual about your work/product/offer? Share it now. Talk about what lies underneath our common problems, is it shame? Is it disgust? Is it fear of rejection? Is it fear of death? What’s really motivating us/them? What’s at the root of our problems or preventing us from really solving them? Share it.

Talk about the psychological manifestations of the problem, the symptoms, how it shows up in our lives, how it spreads, and how other people are benefiting from keeping it quiet.

Conspiracies, Obsessive Behaviours, Addictions, Neurosis, Fears, Taboo subjects, Polarizing Content (what people in the ____{your industry/media/government, etc] don’t want you to know about… Or why I don’t____ (controversial statement)

BEST TYPES OF CONTENT/DELIVERY FORMATS FOR SCORPIO:

Group Calls
Coaching /Therapy Calls
Therapeutic Processes/workshops
Spiritual Rituals/Retreats
Experiential Content
Videos/Podcasts/Blog Posts where you reveal the secrets, talk about taboo subjects, and the dirty or controversial side of your work/industry.
Think in terms of ‘expose’.
Walk them through the transformation, give them something transforming.
Live streams that offer healing/shifts/going deep.
Sharing a painful story and the resulting transformation.
Meditations
Psychic, Healing, or Intuitive Development or Mediumship work
Journaling or writing work, memoirs, writing exercises, storytelling workshops. They will be more likely to share deep parts of themselves or their stories here.
What are they done with? Help them clarify it, and claim it.

🔥 Social Media With Sagittarius ♐

♐🔥 Sagittarius Activated Social Media Platforms

FACEBOOK

At the beginning of Sagittarius Energy - Lasting for the 1st day of Sagittarius Energy:

Facebook Stories
MC

This transit offers an opportunity for you to bring attention to your work through the use of Facebook Stories. Here we see the transit Moon conjunct Facebook Stories Midheaven, which is the career recognition angle of the chart. The Moon rules the public and in the sign of Sagittarius, we see a focus on PR, publishing, teaching, and expansion as it is naturally ruled by Jupiter. This can be a great period for you to leverage Facebook Stories to expand your followers' awareness of what you have going on at the moment. The dissolving nature of Facebook Stories which disappear after 24 hours can be put in your favor if you use this as an opportunity to create a re-cap, a trailer, or as a form of 'storytelling' which is a natural byproduct of Sagittarius energy.

Facebook Groups
☾,♀ , ♂

A potent transit for those who facilitate or participate in Facebook Groups as a tool for business growth. Here we have the transit Moon activating the natal Moon, Venus, and Mars in Sagittarius in Facebook Groups combined charts. The Moon transit Moon creates a lunar return and a potent window to get your community 'on board' with what you're sharing by tapping clearly into their needs (Moon) for personal growth, adventures, and expansion (Sagittarius). This also highlights an opportunity for you to gain PR and expand your public reach under the energy of Sagittarius. Lunar returns mark positive periods of beginning a new cycle within your group and help us to define why our clients have joined our group, to begin with, the desire for expansion, connection, personal growth, and fulfilling a greater purpose (Sagittarius) will be amongst some of the motivations of why they are there, and so sharing content in that context will be very beneficial for you at this time. We also have activation to Facebook Groups Venus (Values/Cashflow), in the teaching sign of Sagittarius offering an opportunity to share what you love, and have it land at a heart level. Finally, the activation to Mars inspires your community to take action upon the information that you are sharing at this time, to do something with it, and enact change in their own lives. This is an excellent time for teaching that leads to a promotion or direct sales into your program or offer, especially if combined with clear CTAs.

Facebook Messenger
♂

This transit is all about action and follow-through, especially in using Facebook Messenger as a tool for lead generation, client onboarding, and follow-ups. Here we have the transit Moon conjunct Facebook Messengers natal Mars in Sagittarius, which is excellent for inspiring action that is connected to personal growth, the embodiment of information, and income generation or personal gains (for both you and the client). This transit also directly impacts your reputation and relationship with those you are reaching out to so ensuring that your communication is personalized, and sincere is very important. This also provides the opportunity for you to use voice messaging in your messages which further personalizes and connects you with your customer base or potential clients. Under Sagittarius, we are reminded of gratitude, so thanking them for their questions, participation, or support is also an excellent way to begin your message. Last but not least remember under Mars the goal is clear action and inspiration, make sure your CTAs and steps are clear once you've dialed in the needs of your leads, and the support you're offering. You can make sales around this time, especially with programs that are connected to their desire to expand and receive support, so long as you are meeting their needs and wants clearly, and the path to saying yes is made easy.

Facebook Business Pages & Ads
ASC

This can be an opportune time to bring attention to your brand, expand brand awareness, and put yourself in front of new eyeballs for the first time. Here we see the transit Moon conjunct Facebook Business Pages & Ads Ascendant, which rules the 'first introduction', 'first face', or 'sneak peek' into a new world or brand for the first time. It marks their first impression of you, and in this case, the goal at this time is under the influence of Sagittarius which is the need to believe, expansion of ideas and information (knowledge), implementation, taking risks, personal growth and development (including spiritual), and an expansion of world view. This transit is excellent for generating PR and publicity for yourself through your Ads which helps to establish credibility further on. This may be a period where you invest more in advertising, improve your Facebook Business Page for resources, access, and higher conversion as well as provide an entry point to new content and knowledge for your client base, especially in the case of new potential clients and leads. It's a great time to challenge what you've done in the past in terms of your strategies, and try something new, fun, playful, captivating, and with a storytelling element in terms of the copy (Sagittarius). This can be a great time to invite them to an online event or experience, to provide VIP access to something high value, or to join your community.

At the middle & end of Sagittarius Energy - Beginning on the 2nd day of Sagittarius Energy:

Facebook Posts
♇ ☾

In the second half of the Sagittarius Cycle, we have a transit to Facebook Posts (newsfeed) natal Pluto and Moon in Sagittarius. This marks both a lunar return (new cycle) for your Facebook Newsfeed content, as well as an opportunity to go deep with the influence of Pluto. Pluto is ultimately the ruler of death, destruction, chaos, control, and power (or essentially all the things in life that are out of our control), and it is through Pluto that we learn our true strength and resilience through our experiences with hardship and contrast. This can be an excellent time, especially under the energy of Sagittarius (the combination of Pluto and Sagittarius to me conjures up images of the Phoenix rising from the Ashes), to share content and stories that are focused on transformation, personal growth, inspiration, and making the most out of life. Whether it be your own stories, stories you are using to convey a message, mythology, movies, books, or the experiences of your clients (with permission). Here we are willing to dive deep into the content we're exploring and our own emotional depths to find the gems and remind ourselves how far we've actually come.

Facebook Messenger
♄ Rx

This transit serves as a reminder that not all crops are harvested at the same time. Here we see the transit Moon conjunct Facebook Messenger's natal Saturn retrograde in Sagittarius. This indicates that relationships are built through longer-term connections and that Messenger on its own, outside of other Facebook features like your Newsfeed, Facebook Groups, and Facebook Live, is meant to serve as a tool for more personalized connection, over time, but never as the first introduction (which can create the opposite of connection). This I'd expect is one of the reasons that receiving cold DMs through Messenger from people you don't know or just connected with can be so offputting. Under Sagittarius, we are seeking Freedom, which is really quite counter-intuitive to the goals of Saturn which are commitment and security. We know innately that without freedom we can never have security and without developing security within ourselves our freedom is an illusion at best and at worst destructive. The goal within this is to develop a relationship based on mutual respect, interest, and light-heartedness where you both share similar values, goals, and perspectives (or at least complimentary ones), and the only way you can know that is if you get to know them a bit first before pitching them or warming them up as a lead. This is the nature of Facebook Messenger and under this transit, this is an important time to use Messenger as a way to connect genuinely with clients and potential clients, follow-up, and set the intention to cultivate connection first, so that your business can grow from an authentic place. So build now, to secure your future, and generate more freedom for yourself, but don't be so quick to possess or secure, or you might find you get brushed off.

Facebook Business Pages & Ads
♃ ♇

This an excellent period for both business page content and Facebook Ad promotion. We see a conjunction here between the Moon in Sagittarius and Jupiter and Pluto in the Facebook Business Pages chart. Jupiter and Pluto indicate a long-lasting success and market domination, and with Jupiter naturally ruling Sagittarius its power is stronger than ever. Running a business through Facebook many of us know it's pay-to-play and we can see here that money (Jupiter) is required to gain domination/staying power (Pluto) and strength as a business. The content we are sharing here is primarily that of teaching, and the appearance of success and popularity (Facebook Ads comments, and emojis). If this is part of your longer-term strategy to grow your business and generate income this can be an excellent time through a series of ads, or running a funnel from your Facebook ad to your offer can do exceptionally well at this time, so long as you've done the market research (Pluto) to determine the right audiences (Jupiter) and have validated your offer previously (sold it prior to running ads).

Facebook Groups
♇

The focus under this transit with the Moon Conjunct Facebook Groups combined chart Pluto in Sagittarius is to dive deep into transformative content that helps your community grow, to not shy away from challenging topics, pain, stories, or valuable resources to help them on their path. They are looking to be inspired as well as get to the heart of the issues at hand, and are not afraid of the messiness of it, so long as it is aligned with their values and ultimate goals.

Don't be afraid to be vulnerable, to reveal secrets, to talk about what others aren't, and to create a community bonded in authenticity.

Facebook Stories
♄

You can build a solid following and gain PR and reach through the use of Facebook Stories at this time especially if you embrace the storytelling method, open and closed loops, solid headlines, curiosity-peaking content, and the hero's journey in the content you share across your Facebook Stories. Here we have the transit Moon conjunct Facebook Stories natal Saturn in Sagittarius. Saturn is the base with which we create tangible results, commitment, and roots in a business. It also indicates what won't feel 'fun' or will feel like more work, or require a commitment to consistency and follow-through on your part to build what you know is possible. Here we see that Facebook Stories at this time serves as an important anchor in keeping your content in front of the eyeballs of your community, either through trailers, re-caps, sneak-peaks, before and afters, the unfolding of a process, or behind the scenes.

INSTAGRAM

At the beginning of Sagittarius Energy - Lasting for the 1st day of Sagittarius Energy:

Instagram Posts
☾ ☊

An auspicious time for posting your Instagram content. This transit activates Instagram's natal Moon and North Node in Sagittarius in its combined charts. Your profile and content may undergo the beginning of a new cycle at this time, opening up awareness of your content to both potential new followers as well as your rabid fans. The focus at this time is on expansion, exploration, adventures, taking big leaps, personal and spiritual growth, goal setting, visionary work, rituals, and spiritual practice and what could be. The alignment with the Moon indicates that the public is more receptive at this time to your content, teachings, philosophies, and beliefs especially if you are sharing them more openly. Here we feel that anything is possible and we have the power to 'begin again', or are able to meet our goals with new enthusiasm. In terms of your content use this period to share inspirational content, quotes, inspirational videos, clips or interviews, aha's, travel or spiritual-related content, or content that speaks to a larger purpose, especially that of the collective direction of your followers (North Node), you'll find that your reach expands and so does your engagement.

Instagram Stories
♄ Rx

The very nature of Stories is that they disappear after 24 hours, so in terms of making content that works for you over time, that becomes difficult and is reflected here in its placement of Saturn Retrograde in Sagittarius. Saturn indicates the tangible forms we're building and here with it being retrograde, we are not seeing that tangibility on the external but more in how our followers FEEL and the quality of the energy our content expresses, and the intangible ways that we inspire our followers through our content. If we are not attached to building immediately tangible results through Instagram Story content this can be an excellent transit to leverage the power of influence, inspiration, storytelling, and empowerment through your content.
What are the emotions you want to capture in your viewers? How does your content make them feel? What does it make them believe? What reality is it helping them to create for themselves? These are great questions to ask yourself as you decide what to post today or schedule for this date. Stories, in general, can be excellent for re-caps, trailers, sharing a series of posts that tell a story/convey an emotion, or videos that speak deeply to their subconscious, after all, buying is 80% emotional.

At the middle & end of Sagittarius Energy - Beginning on the 2nd day of Sagittarius Energy:

Instagram Live
♄⨀

At the halfway point through Sagittarius, we find a perfect opportunity to host an Instagram Live, build our following, and secure long-term followers, clients, and brand awareness of our work. This transit makes a conjunction with Instagram Live's natal Saturn and Sun in Sagittarius, which is focused on teaching, inspiration, expansion, PR, embodiment, and implementation, taking risks, going on an adventure, and all the very best aspects of storytelling. Sagittarius is the expansion of the reach of our content to a larger audience, and under the influence of the Sun and Saturn, we see the opportunity for more attention and awareness (Sun) as well as the opportunity to build something tangible and see results (Saturn) over time. Saturn rules the physical building of a business, the mastery, the commitment, and here we can see an opportunity for you to share that publically with your audience. Your experience, your skills, your knowledge, and your support through a solid method or blueprint for them. The key messaging here is freedom through commitment, or being free to commit to something that deeply matters to them and to begin the process of creating it tangibly.

Instagram Carousel
♄

This transit activates Instagram Carousel's natal Saturn in Sagittarius, bringing our needs and wants (Moon) to the forefront, and connecting more deeply with your audience through the power of storytelling (Sagittarius), and the opportunity to teach or share inspiring information as a 'story', or like a 'storyboard', or simply through using a series of photos, videos, or a combination thereof to help your audience tap into the right emotions, state, and provide the necessary information and visuals to take them on a journey in their own minds towards what is possible through your offers. Carousels allow us to squeeze a lot more information into Instagram and capture curiosity. Here with Saturn we can use this as a recap of information already shared (through a live, or other content), or to tell a story, compile an argument (Sagittarius also rules the law and justice systems so we're all a little more lawyer like during this transit, seeing both sides and building a case in our minds). It gives you an opportunity to draw information from several sources and put it all into one place to present your story and invite them along. Saturn is an opportunity for commitment, and with Carousels (unlike Stories) not disappearing they can become resources for new and current followers to gather more information about your work and offers.

The key here is freedom through commitment, what can you share with them that helps to make them free, and provides new and exciting perspectives to things they want to create or accomplish in their lives?

Instagram Reels
☋

With this transit we can clearly see one of the main and most effective uses of Instagram Reels is to recap or re-share what has already been shared or show what is to come, leveraging either your audience's awareness or curiosity (if they're not aware). Reels, unlike stories, don't disappear and can be added to your profile for your audience to see at a later time, which is indicated here through this transit to Instagram Reels South Node in Sagittarius. This gives Instagram Reels a North Node of Gemini, which is focused on shorter attention spans, and a combination of information and data, all at once, to be used to make decisions and understand the world better. Here with the South Node (the past/the foundation) in Sagittarius, we are leveraging previous information and slimming it down to place in your Reels, to tell a story (Sagittarius), and also provide the necessary emotions and visuals to convey a message that may be lost in using too many words (Gemini), as Sagittarius is all about the experience and about curiosity/interest/excitement.

This can be a great time to lean into the content you've already created and think about how you can repurpose it and reignite life into it using Instagram Reels, especially if you are in a launch or promotion and you want to remind or introduce the information to your audience in a fun, emotional and visual way.

TIKTOK

At the beginning of Sagittarius Energy - Lasting for the 1st day of Sagittarius Energy:

TikTok Events
ASC ☋☾

This is a potent period for hosting TikTok Events, we see here the transit Moon Conjunct the natal Ascendant, South Node, and Moon of TikTok Events combined charts. The Ascendant operates as a sneak peek, a first introduction, first face, or hint to your offers, and with the activation of the South Node in conjunction helps us to understand the best contexts to release this content or share this information. With the South Node it indicates content or topics you have already previously discussed or alluded to on your TikTok, and then using the TikTok Events to dive more deeply into these themes. Your audience should be familiar with the content to some degree before attending or watching your TikTok Event. We also have a lunar conjunction with this transit creating a lunar return for TikTok Events, which naturally brings attention and emotional connection back to where it started and the very premise of TikTok Events, which is under the influence of Sagittarius (to teach, to expand, to explore, to embody) and also opens up your event to serving as PR for you, your brand and your offers. Sagittarius is about going both deep and wide into content, unlike a lot of TikTok's other placements we can see how TikTok Events facilitates a different sort of approach.

This can be a great opportunity to have your community meet you 'face to face' (Ascendant), whereas with your other content, they are watching something you've already created, and that has likely been heavily edited. Here we see an opportunity to more authentically speak to what you share, and your teachings, beliefs, values, and focus and to create more expansive relationships and connections with your audience.

YOUTUBE

At the beginning of Sagittarius Energy - Lasting for the 1st day of Sagittarius Energy:

YouTube Ads
♃

YouTube ads are all about expanding the reach of your content through a publishing medium, so it's not surprising that the chart of YouTube ads has natal Jupiter (the publishing planet) in the sign of publishing (Sagittarius), and now we have the transit Moon (public awareness) conjunct this placement at this time. This marks a prosperous period to run YouTube Ads, as well as expand the reach of your content and teaching through YouTube. Your audience here is focused on personal growth, development, spirituality, embodiment, rituals, practices, how-tos (Sagittarius and Jupiter both rule high education), and what grabs our curiosity and piques our excitement. Whether you are using ads to run targeted traffic to your channel, or you're using it to sell your offers directly this is an excellent period to jump in and take a risk (or go on an adventure) with Jupiter ruling abundance, cash flow, and risk-taking (essentially the planet of entrepreneurs).

At the middle & end of Sagittarius Energy - Beginning on the 2nd day of Sagittarius Energy:

YouTube Ads
☾♇ Rx

In the second half of Sagittarius, we see a shift in the approach to advertising through YouTube ads, this transit activates YouTube Ad's natal Moon (creating a lunar return) and its natal Pluto Retrograde in its chart. A lunar return is a great period to introduce your content and offers to new leads and followers (marking a new beginning, or initiation of a new cycle) as well as targeting viewers and potential clients with low awareness, providing an opportunity to utilize a teaching strategy in your content and ads. The next activation here is Pluto Retrograde, with Pluto ruling what we desire to control, and all the ways we don't ultimately have control (death, endings, transformation, external events), which can be a period where you find your fears are a little higher than normal (as are your viewers and followers) and so this makes a great opportunity not only to face those fears and challenge them, but also to ensure that your ads address legitimate issues, and clearly articulate how they can solve them to reduce anxiety and expand their belief in themselves that they have the power to solve what they're struggling with. After all, YouTube is as much a search engine as it is a video hosting platform, the reason that your viewers have found you is they were likely searching for the answers to a problem and they stumbled upon your work through a combination of a catchy video cover, and keywords.

This is a good time to leverage that and focus on why they have come to you, to begin with, or what has attracted your previous buyers and dial your advertising strategy more deeply into that to find the gold.

YouTube Videos, Engagement, SEO
♇

Here we can see similar to YouTube Ads transit just shared above, YouTube's natal chart also has its Pluto in Sagittarius, but direct. This indicates that again the reason that people utilize YouTube is as a search engine to solve problems, expand their awareness, become in charge of their own education, find answers to what they're struggling with and why, and encourage transformation in their own lives (Pluto in Sagittarius). Here they are looking for authentic content that goes deep, while also going wide (Sagittarius) covering a variety of topics, themes, or solutions. How-to videos with highly targeted keywords, behind-the-scenes, reviews, walkthroughs, and demonstrations all tend to do well, because they provide a process and information that viewers are looking for, and YouTube's algorithm also automatically lines up other content they believe the viewer may be interested in seeing, which appeals to the mutability of Sagittarius and the explorer in Pluto.

Leverage your analytics, look to your most popular content, go deep and wide through a topic, and supercharge your keywords to create content that stirs, engages, and provides your viewers with deeper meaning, understanding, and an opportunity to apply your material to better their lives, and watch your channel grow.

YouTube Live
☊

A cosmically aligned time to host a YouTube Live, this transit marks a coming together of the Moon and YouTube Live's natal North Node in Sagittarius. The time to teach, share, and expand your reach through both a combination of PR and live engagement is potent now. The North Node indicates the collective overall desire of your viewers, yourself, and participants in YouTube Live overall which in Sagittarius indicates personal and spiritual growth and development, PR expansion, teaching, learning, exploring, taking risks, seeking freedom (from or to), and otherwise becoming a better human. I can think of no better time to host a YouTube Live than this period, especially if those are the tenets of your business. Use this period to get them excited, and leverage curiosity, passion, inspiration, action, and possibility as keystones in your content to make the most of this transit.

YouTube Shorts
☋ MC

The nature of YouTube Shorts is that they're 'short' and don't allow us to convey a lot of information at once, so they tend to appeal to grazers or those who are not yet up to speed on what you're doing or could benefit from being reminded to watch something or access something before it's gone. The placement of YouTube Shorts' natal South Node in Sagittarius alongside its Midheaven helps us to focus and understand the nature and strategy of this approach. Shorts are great as a re-cap, a skim of the surface, a trailer, and to capture attention quickly, especially from busy followers. By doing this strategically we can grow your channel's reputation, and expand your reach (Midheaven). Under the influence of Sagittarius, the goal here is to provide content that piques curiosity, gets them excited, and intrigued, and helps them to feel like they're growing and expanding as a person, while also amplifying their personal freedom and knowledge. Think of it like a preview, or a nudge reminder for them to know what's available to them. It's great to warm up an audience and to invite them to participate in what you're sharing, or to create urgency.

TWITTER

At the beginning of Sagittarius Energy - Lasting for the 1st day of Sagittarius Energy:

Twitter Spaces
♀

This an excellent period to participate in or hold Twitter Spaces where you can share your love of your subject and teach and support others through the expansion of perspectives, ideas, and frameworks. This transit activates Twitter Spaces natal Venus (Values /Passions/ Expression/ Cashflow) in Sagittarius, and with the conjunction of the Moon (public/needs) we can use this as an opportunity to go deeper and wider addressing themes of our work and it's interconnectedness to other topics, areas or challenges. This also marks a period to drive traffic or expose your audience to new material, or a different perspective and increase your cash flow (Venus) as a result of sharing what you love. This transit also has the potential to spark passion, excitement, and involvement in others through the openness of sharing yourself and your ideas freely.

Twitter Community Spaces
ASC

Here we see a transit to Twitter Community Spaces natal Ascendant in Sagittarius, which is about expanding minds, perspectives, connections, dialogue, and opening to new frames of mind or horizons not previously explored. The Ascendant acts as the first light rising, bringing attention, focus, and exposure to brands, individuals, ideas, offers, and direct experience. Under the influence of Sagittarius, the goal is personal and spiritual growth and expansion, freedom, truth, justice, and new opportunities. This can serve as a first introduction to your work, you yourself, or new ideas or concepts (creating a warm audience from one with previously low awareness). The importance here is that you are impartial, open-minded, authentic and truthful, and willing to take a risk and put yourself out there. Leveraging this transit has the power to expand your reach, and following through bringing your work into the light of awareness of more people.

Twitter Posts
☾♇

Through this transit, we see a lunar return in Twitter's combined charts, of its Moon in Sagittarius, as well as a conjunction between the transit Moon and Twitter's natal Pluto. This brings a one-two punch to the themes of Twitter's posts. With the Moon natally in Sagittarius we have Twitter acting as a news source to the public and in fact, in its early days' many journalists used the ability to tweet real-time updates of events to get the news out to the public, and here we see that further expanded in this transit. With its conjunction with Pluto, we can see a second layer to this 'news' being a focus on uncovering truths and raising awareness of difficult topics, and issues around power, and government (Pluto). During this transit you can capitalize on some of these advantages, either by creating a newsworthy thread, sharing in-depth information, data, insights, research, or telling a compelling story (Sagittarius). Here we can become our own micro-publishers, garnering followers by not being afraid to explore more taboo subjects (Pluto) or encouraging our followers to ask deeper questions (Pluto in Sagittarius). Use this as a platform to share your content on other platforms or resources that are relevant to them expanding their awareness, growing as a person, and creating more freedom for themselves through truth.

At the middle & end of Sagittarius Energy - Beginning on the 2nd day of Sagittarius Energy:

Twitter Posts
☾♀♇

In the second half, we also see a lunar return to Twitter's combined charts with the Moon in Sagittarius as well as a conjunction with Venus and Pluto (again indicating what I shared in the forecast above for Twitter Posts), for more information please make sure you read that transit as it is still active now, with the exception of the addition of Venus. Venus indicates an opportunity to speak about topics you are passionate about, to share your wealth of information, to share content with love, or desire to help others, and also an opportunity for more sales and cashflow (Venus) through what you're teaching. You can use this period to re-direct them to where they can find more information, get additional support, or go deeper through investing in your work.

Twitter Spaces
☋⨀ ☿

Lastly, under the influence of the Sagittarius Moon, we have an activation to Twitter Spaces natal South Node, Sun, and Mercury, indicating an opportunity to share, teach, or participate in or host Twitter Spaces addressing topics you have already raised awareness around (South Node), potentially through previous Twitter Posts, or areas that you have expertise in with an audience that is warm (aware) of your work. There is a familiarity to the content you are sharing at this time with your audience which helps the information to land better and overcome any resistance to what you're sharing so that they can more fully benefit from the material. The Sun is here to naturally shine a light and bring attention to what you're teaching and Mercury aids you in communicating it well, also indicating that your audience can absorb a lot of information at this time and will benefit from both a combination of details as well as expanded big picture information (Sagittarius), on top of first-hand experience, so this creates an opportunity for you to use this period to provide a walkthrough, or teach in a more hands-on manner or help them to embody the work more deeply. The material should be uplifting, relevant, exciting, curiosity-inducing, and focused on personal or spiritual growth, expansion, freedom, and truth.

Inviting your already warm audience is helpful at this time with the transit to the South Node, indicating leveraging what you've already created, or cohosting the Twitter Spaces with someone who also has a complementary audience or industry that works well in collaboration.

LINKEDIN

At the beginning of Sagittarius Energy - Lasting for the 1st day of Sagittarius Energy:

LinkedIn Posts, Articles, Lead Gen
☋

At the middle & end of Sagittarius Energy - Beginning on the 2nd day of Sagittarius Energy:

LinkedIn Posts, Articles, Lead Gen
☋

LinkedIn Groups
♇ Rx

PODCASTING

At the beginning of Sagittarius Energy - Lasting for the 1st day of Sagittarius Energy:

Spotify Podcasts
♄ Rx

The Moon Conjunct Saturn Retrograde in Sagittarius in Spotify Podcasts's chart indicates a period where your audience is exploring their patterns, behaviors, desires, and commitments to change in their lives, through being exposed to new perspectives, ideas, approaches, and information. Under Saturn Retrograde we are still making up our minds, and are looking for answers (Sagittarius) and what rings true for us (Sagittarius) which makes an excellent opportunity for you to explore some of these themes in your Podcast. Like a lawyer building a case (Sagittarius), we are afforded the ability to provide data, and evidence and to tell a story that helps to cohesively pull everything together, and that is your mission now, should you choose to accept it.

Can we ask questions without already needing to know the answers? Can we ask questions openly without fear of reprisal, can we question the status quo or the common approach to things, can we make decisions based on our own concepts of success and happiness, and choose a life on our own terms? Are we willing to 'go it alone' if others don't understand or support us? Are we willing to bet on ourselves and our dreams? These are big questions that can be asked and explored on your Podcast with your guests and listeners. The power of asking these open-ended questions is that we are allowed to change our minds, to encounter conflicting or challenging information that forces us to question our biases and beliefs and revise our own internal truths. The goal here is to activate the personal compass and to see where it takes you and your listeners, and under this period, by understanding that they're still making up their minds you are aware that you are speaking to a warm audience, and you are helping them to define these truths for themselves which builds trust, credibility, and encouragement as they go through these processes (and potentially decide to join you on the adventure).

WRITING & PUBLISHING

At the beginning of Sagittarius Energy - Lasting for the 1st day of Sagittarius Energy:

Google Search, Publishing, SEO
♇

This transit calls forth Google's natal Pluto placement in Sagittarius in its combined charts. Here we see that through answering deeper questions, addressing core issues, and not shying away from difficult things in our content (Pluto), and through optimizing our content for search engines (Pluto) through deep data (Pluto) we can expand our reach to our audience as they search for answers to their questions (Sagittarius).

This is a good time to explore keywords, metadata, and analytics of your blog and website to make sure that you're using the right ones to get prioritized in Google Searches and also to help you create content that your audience is looking for.

Medium
☊ ASC

This an excellent period to post your content to Medium. This transit has the Moon activating the North Node and Ascendant in Medium's combined natal charts, helping your content to be seen (Ascendant). The Ascendant is the first view, the first exposure, first hint, or first preview that your audience has of you, your ideas, your teachings, and your brand and here we have the transit Moon (the public/needs/wants) highlighting Medium's Ascendant. When you align your strategy with the astrological cycles and the exact placements of the platforms you're choosing to promote your content on, you are at an advantage. You get a sneak peek into what your audience wants and needs, and how to customize your content to appeal to those needs and wants. AND an added bonus here is that every month this transit repeats itself, re-activating these needs, and making your continuously relevant. If that isn't strategic content creation, I don't know what is.

A second activation that's occurring here is to Medium's natal North Node in Sagittarius which highlights the bigger picture needs and calling of its users and readers. With Sagittarius, the goal here is personal and spiritual growth, access to knowledge, support, information, and experience, with the goal of embodiment. The calling is toward truth, freedom, and self-development. And with the Ascendant also aligning in this sign, they're more aware of what they're seeking and are warm to the content before they even arrive at your article. This also provides credibility as your work is published through a platform that isn't your own. Thinking deeply about your strategy in utilizing Medium is helpful at this time, where are you wanting them to go, what are you wanting them to do after they encounter your work on Medium? By using Medium as a larger search engine to draw an audience to your work, it can be helpful to make sure your Medium bio drives them to the next natural stage based on the content they just encountered of yours on Medium.

This a great time to explore your funnel and PR strategy and where you want this to go.

Patreon
MC

A transit to expand your authority, reputation, and career recognition. Here we see the moon conjunct Patreon's Midheaven in Sagittarius, in its combined natal charts. The opportunity here is to teach what you want to be known for, to share that content through your Patreon with your Patrons, and also to invite new members to support you. Under Sagittarius, your community is looking for data and information translated into emotions, visuals, experiences, and embodiment for them. They want a big-picture vision of what that information equals in terms of improvements in their lives, it is to turn the data and statistics into something that has a direct impact on them by showing them a new way to live, to help them explore what it feels like to live without the symptoms or ripple effect of their struggle in their lives, to experience true freedom by finding their own truth.

The goal here is experiential, and through teaching your core materials and foundations, through those experiences, you create a 'cult', a following who lives what you teach and is transformed through those teachings. How can they live what you're sharing, how can they embody it, how can it become a part of who they are? By tapping into how they identify themselves, who they want to be, how they want to be better, who they want to see themselves as (the highest, freest version of themselves), and seeing how your work, your offer, and your program fits into this identity.

The Midheaven transit is like a giant spotlight onto your body of work, cultivating the best of what you teach and sharing it as a system, a path, a tradition, and a lifestyle to follow that will yield the success and happiness they want. How does this change your strategy and your approach? With Patreon, you have the ability to not only gate this material, and create a VIP or exclusivity to the content, but you also have the ability to provide a sneak peek, or short-term access to the material so they can experience it themselves. The key here is to define the story, and how your audience mirrors that story in their own lives, how they turn it into their strength, and how your product, service, or work is at the center of that, based on a united truth/belief.

At the middle & end of Sagittarius Energy - Beginning on the 2nd day of Sagittarius Energy:

Google Adsense
♇ Rx

This is an optimum time to set up Google Adsense on your site or to dive into the data to improve your results in using it. Here we see a transit of the Moon (markets/commerce/needs) to Google Adsense natal Pluto retrograde in Sagittarius. Through using keywords, improving analytics, diving deep into the meta data, and adjusting placement we can leverage our content and material (Sagittarius) to generate more wealth (Pluto) and longevity.

WordPress
♇ Rx

You'll see here that both WordPress and Google Adsense share the same natal Pluto retrograde in Sagittarius, as the advent of the personal open-source blog and website also coincided with the release of the ability to monetize it through Google Adsense. What I shared above about the analytics and data mining to improve your analytics also applies here for WordPress, as well as sharing tangible content that helps them to uncover solutions to their problems and fears (Pluto) and make changes, enact personal growth and development and inspiration in the lives of your readers (Sagittarius). Great time for writing and publishing new content that has been optimized for SEO and monetizing it (Pluto).

Substack
♄

Saturn shows us what can be built through commitment, determination, mastery, and over the course of time. Here we see the transit Moon conjunct Substack's natal Saturn in Sagittarius in its combined charts. This indicates that one of the main ways over time to build a solid audience on Substack is the consistency of content, taking your thorough writing and research and publishing it, and focusing on personal and spiritual growth, knowledge expansion, inspiration, truth, news, science, justice, beliefs, and beautifully written work (Sagittarius) will build you a foundational list of subscribers and supporters. This is also an important time to think about your publishing (Sagittarius) strategy (Saturn) and how you plan to turn readers into paid supporters of your writing. Will you gate certain content, how will you drive traffic to that content, will you provide free previews, will you only allow it to be viewable once it's first posted and then have later access only go to paid subscribers?

What is your bait and hook? What will entice your audience to support you financially and join your Substack membership?

Deciding your goals and long-term strategy to build your following on Substack is important. You may not even want to monetize your Substack directly, you may use it as part of your marketing strategy to drive traffic to your paid offers through your writing and research.

Whatever you decide, focus on that now and build your foundation for your future during this transit, and then keep consistent with that strategy (Saturn) and you'll be rewarded (Sagittarius).

EMAIL MARKETING

At the beginning of Sagittarius Energy - Lasting for the 1st day of Sagittarius Energy:

Email in All Forms (But Especially Personal Email/ Warm Audience)
♅♃ ASC

A potent transit to leverage the power of your email list, and write content to a warm audience, or create warm if you have neglected your list. Here we find the Moon in Sagittarius conjunct Uranus, Jupiter, and the Ascendant in Email's combined charts. Uranus is all about channeling in new, innovative content and concepts, and challenging the status quo, Jupiter is about generating growth (financial, followers, engagement, reach), and the Ascendant provides an opportune time to hint, drop breadcrumbs or announce something for the first time. Under the influence of Sagittarius, your list is most engaged with inspiring and uplifting content that teaches them something valuable, that helps them to improve their lives, reach their goals, start something new, take a risk, attain freedom, or expand themselves personally or spiritually.

You can use this period to launch an email series where you break down a complimentary topic each day, addressing a problem, providing information and a solution and presenting them with a bigger picture, and ending with an invitation to participate in an event (great for launches and promotions). This can also be a great opportunity to 'fill in the knowledge gaps', by using an email series as a teaching series (like a blog series) where you cover a specific topic so that they have everything they need to know to prepare them for what you're going to share in a workshop or event at the end. This is especially effective if your content is very in-depth and requires them to be knowledgeable in order to work with the material or if the content is a bit more complex and needs a bit more time for you to cover it before having them dive in directly.

This is also a great time to make sales (Jupiter), expand your reach (asking them to share or invite friends), or reward them for sharing it (giveaway). Providing valuable information builds rapport and sets the stage in terms of value on what they will get access to in your paid offers. It also builds trust and a relationship with you over the long term which is great not only for open rates but also for them buying your future offers.

Email Newsletter Marketing
♆

Neptune is all about painting the picture, presenting a dream sequence, or providing detailed visuals to help your audience join you in another world, or entertain new possibilities, as well as be able to visualize their own dreams. During this transit, we see the Moon conjunct Neptune in Sagittarius in the chart of Email Newsletter Marketing.

If you think about it, a newsletter isn't just 'buy my stuff', it's a series of updates, that if you don't want them to seem boring, you start by inviting them into your world, your circle, and sharing a bit of that world with them, it can operate like a trailer to a movie, or inviting your audience into a world of wonder and make belief. Just like when we sit down at a movie that we know isn't real, we need to suspend our disbelief so that we can join the characters in the story and be entertained, become part of the movie, and experience the wide range of emotions, we are essentially living through the characters in the movie, and if the movie is good, we leave transformed as a part of the process.

What if you looked at your newsletter the same way? As a slide of pie, a piece of heaven, a glimpse into your world? How would you approach what you share and how you share it? Everything starts with an invitation, and setting the stage. What are the themes? What are the emotions? What is the experience, what is the transformation? What is the process, or the journey they are taking on through your newsletter? How would you begin your story or adventure (the intro to your newsletter)? What emotions would you want to convey (what gifs will you use, or what analogies? Even the most boring of subjects can be transformed through this process to captivate your audience and make it about them. Remember they're not just coming along for the ride, they're the lead in the movie, they're merging themselves with the main actor, and experiencing that adventure as though they were the one leading it, and this is your opportunity through your newsletter to do the same. To invite them into a different world than what they're occupying now, one where they can create what they want, one where dreams are possible, one where reality can be what we make it, and from there we can maybe for the first time see our lives, ourselves and our options from a different perspective. Now does that make you want to read your own newsletter? I hope so.

Email Marketing - Cold Emailing & Lead Gen
♆ Rx

Unlike the above summary for Email newsletters, when it comes to the chart of Email Marketing for cold emailing or lead gen with cold audiences, the opposite is true. They don't know you therefore if you start off with a fantasy they will likely respond poorly if not marking your email as spam and sending you to the trash. Here we see that Neptune is in Retrograde in Sagittarius which denotes a withholding of the fantasy in exchange for truth and authenticity. They don't know you enough to trust you to go on an adventure with you, here you are more likely to receive a reply if you instead start with what's true, start with facts, start with showing that you actually care about them (do your research), and provide them with something of value, while also using copy that 'wakes them up' or 'shakes up' what they're used to receiving in their inboxes.

Use humor, paint them a picture, show them that you know what you're talking about, provide them something of value, and be a real human.

At the middle & end of Sagittarius Energy - Beginning on the 2nd day of Sagittarius Energy:

Email in All Forms (But Especially Personal Email)
☋♆

Here we can see during this transit similar to the Email newsletter summary above we have a conjunction with Neptune in Sagittarius (please read the above transit for more details on how to use this). We also have this transit combined with an activation to the South Node in Sagittarius which indicates the importance of emailing a warm audience who is familiar with you, to whom you have a previous relationship (South Node). With that in mind, take the advice of the summary of the Email Newsletter transit strategy above.

Gmail
♇ Rx

If you have follow-ups to make through Gmail you can leverage this transit to dive a bit deeper with your email through the activation to Gmail's natal Pluto Retrograde in Sagittarius. Pluto is all about transformation, uncovering core issues, and getting to the heart of the matter. This can be used to build longer-term relationships, move forward on projects (without anxiety or fear), focused on a bigger vision (Sagittarius), and take the lead of the CEO (Sagittarius). The focus here is on results, and how those results will grow your business (or their goals) by uniting your shared values and clearly outlining the tasks or project at hand.

SOCIAL MEDIA MARKETING WITH THE LUNAR ZODIAC – SAGITTARIUS SUMMARY

SAGITTARIUS:
NEED: Sagittarius’s primary need is freedom through exploration. It uses travel, learning, and spiritual seeking as a path to uncovering itself and understanding the truth of why it’s here, and what this life is all about. While others may not see it as ‘serious’ to Sagittarius this is the most important work of all. It seeks until there are no more answers to be found, it seeks with the goal of stopping all seeking. It wants to experience all this life, this planet has to offer, as a way of understanding itself, and the purpose of being. It is more open to taking ‘risks’, and leaps of faith because it is being led by its heart to find its own truth. All goals and outcomes are viewed through this lens. No matter what you are selling or offering, it is being perceived through the lens of truth and freedom. If it doesn’t attain either of these two things it is not very useful to Sagittarius. Finding truth and freedom brings pleasure and happiness to Sagittarius, which is why it seems so uncommitted, or so willing to leave something and move to something else quickly. Life is short and it desires to experience as much as it possibly can while it’s here.

Its goals are knowledge, understanding, growth, and feeling free. It does this through higher education, long-distance travel, exploring spiritual practices and faiths, and then sharing that with all who will listen, or are ready to grow beyond their current situations/containers/beliefs. It enjoys sharing with others so long as they don’t try to force itself to conform, pressure with guilt or obligation, or in other ways clip its wings. Sagittarius is and always will be a free bird. Its journey is its own, and it’s all about the journey.

MARKETING: Marketing for Sagittarius needs to feel focused on freedom, creativity, expression, personal growth, and the search for answers. It is through EXPERIENCE that it finds itself. Your marketing needs to cultivate this curiosity, foster its longing for answers and experiences, and validate its truth. It can’t be heavy, serious, problem or victim-focused. Sagittarius knows that growth can be enjoyable, that it is about the journey, and that the process is just as important as the outcome. Focusing on that life is short, that this is their time, and that what they vision for themselves is important. Help them VISUALIZE how their life is changed or expanded THROUGH your product/service/offer. Sagittarius is the visionary, it connects through intuitive and emotionally driven content (so long as it’s not drama-filled). Use imagery, vibrant colors, and even silly or light-hearted imagery, and wording.

Channel your offer into their need for personal growth, whether it be through travel, retreats, initiations, artistic pursuits, or using art to channel the inner CEO or leader. We are looking for an adventure and are willing to take risks at this time if the payoff is in our experience, and understanding of what’s important to us (whether spiritual/emotional/religious), or teaching, publishing, or sharing our knowledge.

BEST TYPES OF CONTENT/DELIVERY FORMATS FOR SAGITTARIUS:

Beautiful Videos, focused on experiences
Audio meditations, or spiritual processes on audio
Courses and programs focused on spiritual or personal growth and development
Using History, Philosophy, or archetypes to explain or expand the content.
Storytelling uses imagery that activates the psyche.
Content that helps them expand their awareness, or elevates their perception of themselves as a spiritual, aware, or intelligent person.
Blog posts, Podcasts, or Videos that take them on a journey or help them to apply knowledge from a variety of sources (using history or philosophies as a cornerstone or container in which to explore new information or teachings).
Music or artistic expression.
Holding retreats, and spiritually guided events, either virtually or in person.
Anything can be used as a tool or platform to explore ourselves more deeply, how does your product/service do that?
Vision Boarding, or asking them to share their vision of where they are going.
We need visual examples to help us FEEL and EXPAND our feelings and thoughts in Sagittarius.
Live Streams focused on inspiration, expansion, and challenging the old structures or ways of doing things. What is stagnant in your industry, and how do you shake this up or challenge it in your work? What old belief systems are outdated and in need of a makeover, especially beliefs that your market may hold that prevent them from buying your stuff, or investing in themselves?

⛰️Social Media With Capricorn ♑

♑🏔️ Capricorn Activated Social Media Platforms

FACEBOOK

At the beginning of Capricorn Energy - Lasting for the 1st day of Capricorn Energy:

Facebook Groups
♇ , ☊

This a potent period for building long-term relationships and foundations for your business within your Facebook Group. This transit has the Moon Conjunct Natal Pluto and North Node in Capricorn in the combined charts of Facebook Groups. Pluto is where we experience the deepest transformation, form relationships and connections that go the length (maybe even to death (Pluto)), and also build our deepest wealth. We often see the uber-wealthy with Pluto in the 2nd house or the ruler of the 2nd house, as it rules generational wealth and the 2nd being our cash flow and immediate resources. During this transit, we see not only activation of this Pluto in our Facebook Groups but also in the financial stability sign of Capricorn, which builds over time. If anything Facebook Groups is a place of consistent nurturing in your business where you are focusing on tangible transformations (Pluto) that impact their lives and futures directly (Capricorn). We also see a conjunction here to Facebook Groups natal North Node, in Capricorn which indicates that one of the main reasons people stay on Facebook is for the communities they are a part of and the connections they've made with those communities who become like family to them. We build more stable lives around the connections we make in our communities, and this transit is only activating that further.

Your nurturing support within your Facebook Groups, providing real tangible value, and a path forward to make lasting changes can be deeply felt and experienced at this time, and also directly support the needs of your community with the Moon (the public).

What are they investing in the group by being there, what are your commitments to them over the course of time, what is the stability of the group like, and where does it fill in the foundational needs for your community? These are great questions to ask yourself at this time, and use this information to strategically determine what you want to be the foundational basis of your group, and how you will nourish that with your content.

Think of your core, immutable content, think of what they are starting, growing, or building within their lives, and how your group supports that. This can be an excellent time to share content related to that, so that it becomes not only like a library, but a place where transformation can take place.

Facebook Live
♇ Rx

Like Facebook Groups, Facebook Live also has Pluto in Capricorn, and this transit will be activating it, however, its placement is retrograde which implies revisiting, and the ability to explore topics without fear, or a need to control (common Pluto themes), especially in regards to resources, capability, and stability.

What you share in your Facebook Group and through your Facebook Lives go hand in hand at this point. Under the influence of Capricorn, your community is looking for stability, truth, a process, real data, protecting themselves in the future, and how to build wealth and security for themselves through whatever your themes or topics are.

There's no blowing smoke up any behinds during this transit, it's not so much about excitement and hype (and in fact, if you utilize these methods you may lose credibility at this time), it's about results, and a tangible path forward. Everything worth doing, having, or accomplishing comes with an investment and a cost, whether it be financial, energetic, or time-based, and moving forward often involves hard choices and sacrifice in one area or another. And under Capricorn, especially a lunar transit of Pluto Retrograde in Capricorn we are exploring these themes of commitment, losses, gains, rewards, investments, ROI, and time.

They need to clearly know what they will get out of it, and why it's important for them to make this decision now, as humans are innately resistant to making decisions because we invite loss, grief, and the possibility of failure into the mix which isn't pleasant no matter how you cut it. There the gains must clearly far outweigh the losses in order for them to move forward, and that means data to back up their investments and risks.

This is an important period to use your content, method, and materials to build a firm foundation of support, a clear path forward, and ultimately a timeline for them. This isn't how many videos they will get but what they will have at the end of implementing what they're investing in.

Facebook Reels
MC

The use of Facebook Reels at this time will naturally activate the Midheaven of Facebook Reels natal chart, which is all about career recognition and reputation, which surprisingly is under the energy of Capricorn which you wouldn't normally think would be a Reels placement (something that skims the surface or is shown for only a short period of time). However, unlike stories Reels don't disappear, and in fact Reels were Facebook's attempt to compete with TikTok when it couldn't buy it and thus have earned strong positioning on the platform under their watch section. It's an interactive way to connect with your audience without having to provide a lengthy live stream, and still be able to cover important topics, before and afters, how-tos, and other experiences that capture curiosity, and interest. This transit is an excellent time to build your reputation and strengthen your business, and the awareness of your work with potential and current clients through the use of Facebook Reels, as the Moon will be bringing the public to you, and if you are addressing these needs (Moon) through the themes of Capricorn (how-to, stability, foundations, investments, outcomes) you'll see greater engagement and followers as a result.

At the middle & end of Capricorn Energy - Beginning on the 2nd day of Capricorn Energy:

Facebook Messenger
♇

Facebook Messenger, Facebook Stories, Facebook Reels, Facebook Live, and Facebook Groups all share Pluto in Capricorn in their charts, with the latter two having their activations at the beginning of the Moon in Capricorn and the former three experiencing it in the second half. Pluto in general is about transformation, examining our deepest fears, and going to new depths.

The goal of this period is to not shy away from tangible realities, struggles, challenges, and solid facts. Under Capricorn, we are willing to make investments in this transformation if we are provided with the truth and allowed to make our own decisions. Coercion is not effective under Capricorn as the goat will just push back and resist harder. Under Capricorn, it has to be on our own terms and clear that we are investing in our future.

Through Messenger, this is a good time for follow-ups to warm audiences, and sharing valuable VIP or insider content via Messenger (Ie - if you're interested please comment below and I'll DM you).

Facebook Stories
♇

The transit summary for Facebook Stories is similar to the above summary for Facebook Messenger so please refer to that for what to expect.

Some ways you can use this transit in your Stories is to cover concrete, tangible realities and truths, share facts, share results, be honest about the costs (investment of finances, energy, time, sacrifices, failures), be honest about what it takes, don't shy away or minimize these things or you'll just have people ignore you. This is the time when they are deciding if it's for them based on what the costs will be to their lives and freedom and whether those costs are worth it, or if the time is right.

When it comes to this transit for Stories, use it as a teaching moment, share a recap, a trailer, or a summary of what you've covered and where they can get more information.

Facebook Reels
♀ ♂ ♇

Facebook Reels shares the same Pluto placement as Facebook Stories and Facebook Messenger so this again brings in themes of transformation in your Reels content, it's an important time to dive deep and bring to light challenging themes, topics, and opportunities for them to go deeper. Here we also have the Moon transit to Facebook Reels Venus and Mars, indicating opportunities for sales (Venus) and action-oriented responses and CTAs (Mars).

Under Venus in Capricorn, the way we show love is by sharing valuable information and support, by telling them what others won't, if it's difficult, say so, but also emphasize how worth it is. If you offer a solution to these challenges, share it, Mars under this transit is all about direction, and the next steps, especially ones that involve securing the future and creating more long-term stability. Use your reels to bring to light the need to do this now, and the costs of not taking that action. A reminder, Capricorn isn't the best time to introduce new topics, but rather to build on themes you've already covered, it's the decision maker, and in order to make the decision, all of the emotional pieces need to be in place, as well as all the logical one. It's like a board meeting inside your prospect, they need all the reports laid out, all the pros and cons, and potential scenarios played out so they can lean into what their heart wants while feeling safe to do so.

Facebook Posts
☿

Now's the time to back up, reinforce or introduce core concepts, data, and the process in your Facebook Posts, especially in regard to what you've covered through your Facebook Reels, Stories, Messenger, and Lives. Posts at this time will have the Moon conjunct Facebook Posts natal Mercury in Capricorn. We are looking for real information, thorough (often long form) posts, filled with the data we need to understand the process, the big and small picture, and to help us to make a decision. If you are in the process of a launch this period is not to be skipped over. Capricorn needs all of the tangibles at eye level, to back up the decision it's already made with its heart. While 80% of the decision-making process is emotional, the 20% is never to be underestimated, this is whether we make a commitment or not through assessment of time and financial resources, capability, implementation, readiness, other commitments, and reputation (what will others think if I fail, If I succeed, will I get pushback?).

Here you can use your posts as a recap with bulleted lists, facts, links, sharing of your videos, blog posts, infographics, or anything else that condenses down everything they need and provides a clear path forward, annexing any mental objections so they can say yes to their heart.

INSTAGRAM

At the beginning of Capricorn Energy - Lasting for the 1st day of Capricorn Energy:

Instagram Posts
☾♇ ☊

Think about the staying power of your Instagram, is it like a time capsule for future generations and clients, if you wanted it to capture the very core content and message of your work, what would it say? If you wanted it to remain relevant for future generations, how would you successfully accomplish this through your Instagram strategy?

Here we see the transit Moon conjunct the Natal Moon, Pluto, and North Node in Capricorn in Instagram's combined charts, which seems counterintuitive to the appearance of what Instagram is and stands for. We usually only see one side of the marketing possibilities through Instagram, often what we would describe as marketing from the perspective of the user, which seems fleeting, changeable, and often superficial as opposed to Capricorn which implies long-term staying power.

But what we miss in viewing it this way is the subliminal and potential generational impact of Instagram, which is the lifestyle positioning. Brands often were forced to invest millions, sometimes billions of dollars especially in the 1950s - early 2000s to achieve relevant lifestyle positioning that would secure the future of their brand for generations (think Coca-Cola or Apple placement in movies and tv shows, or celebrity endorsement ads in magazines, newspapers, and commercial spots).

It wasn't until the advent of Instagram that brands were able to unlock the level of success they've seen, and the new heights they've soared, for pennies on a dollar, and in many cases had others doing it for them. What previously was only available to large multinational brands with millions available in advertising spend, now became possible for small, relatively unknown, or grassroots brands with tiny advertising to non-existent advertising budgets. Not only did Instagram begin the period of Influencer Marketing, but it found a way to successfully do so on what appeared to be a relatively benign social media platform.

There is much to unpack here in regard to the social psychology (and pathology) of Instagram, but for brevity's sake, I'll scale it down to this: The true impact of marketing your brand on Instagram isn't just nice photos with unrealistic filters. It's about the lifestyle/purpose of your product in defining the IDENTITY of your users and consumers. People buy what they see others using, people identify themselves by what they wear, and how others see them (or how they want them to see them), and people determine VALUE by what they see others VALUING, it's all subjective. And that subjectivity is created through visual conditioning on IDENTITY-based platforms like Instagram, and truly there are few platforms that achieve this as successfully as Instagram does.

Here under this transit, we understand why it has this level of staying power. Capricorn rules tradition, it rules, well, the rules. In a business, it determines what has staying power. And here in Instagram's combined charts, we see Instagram's natal Moon (the public), Pluto (Power, control, transformation/cult-ure), and the North Node (trends, our collective direction/sense of purpose and belonging). I can't imagine a stronger placement for a platform that determines collective trends, and build brands (and product stability), through the very subliminal but real impact of lifestyle and identity marketing.

This marketing takes time and consistency to build a new culture, but all the most enduring brands have done it. And that's why we say 'make Kraft Dinner' rather than macaroni and cheese, and why we say 'Google It' rather than use a search engine (even when there were many others before Google), and why we say 'I'll have a Coke', rather than soda. Because these brands have changed how we speak, and the very culture we are a part of by embedding themselves in the very fabric of humanity, shaping the very lens in how we define ourselves and the function or purpose of life.

So during this transit, think about who your audience BECOMES through using your product or service, how they ALIGN with the core values of your brand, or more honestly how your brand aligns with THEIRS. How does your brand fit in with how they IDENTIFY themselves in life, in who they are and who they want to be (and most importantly who they want others to see them as)?

If you can unlock this - who you help your client to become (aka the best version of themselves they see in their mind, the most successful, the happiest, the most capable, the most fulfilled, the most beautiful/attractive version of themselves) and how your product or services help them to live the lives they believe they were destined to, then you've unlocked gold level.

Coca-Cola's product placements were in everyday homes, at birthday parties, at college parties, around the dinner table, at happy family Christmas, and so on. They ensured that your association with their product meant you were the cool fun family, who had games nights and where everyone got along. You were the young 20-something with a fit body and glutes you could bounce a quarter off on the beach, you were the hot dude every chic wanted to be around the campfire as you handed cold cokes out of your cooler, you were James Dean. You were the cool, fit, super organized Pinterest mom, who made cookies, baked cakes, and had designated craft stations, handing out cold cokes, that all the neighborhood kids loved. Coca-cola was your reward for a hard day's work, which was worth all the sacrifices you made as you sat with your family around the dinner table.

Here we can see it's not about the product it's about what the product allowed its consumers to BECOME. And Instagram nails this in every fashion, especially under the influence of Capricorn.

Let that set the tone for your marketing, and think of your marketing in layers, just like geologists study the layers of rock sediment to determine the age of historical events, use this period to create the early rock sediment that forms the basis of the success of your product. What you choose now can set the tone for your future success.

Instagram Live
☿ ♇
The contents of your Instagram Live at this time can have tremendous staying power. Here we see the transit Moon Conjunct Instagram Live's natal Mercury and Pluto in Capricorn. The focus here is on presenting detailed information and material relevant to helping them to succeed, build stability, and longevity, and make long-term solutions. Moon Conjunct Mercury brings clarity to the public around tangible matters (Capricorn), and Pluto adds depth, transformation, deep inquiry, exploration, and challenges around power and fears. Here we can make a lot of progress through core issues, and bring tangible clarity to our audience and followers through the content that's presented. This is a 'no-holds-barred' style of content, you don't hold anything back, you present facts, data, and share the big picture, and include a solid realistic plan forward.

Think about your core materials and foundational content, what you refer to again and again in your work, and what becomes the basis of everything else you share, this is what is best to cover now. Not great timing for a beginning of a launch or promotion but one that has been ongoing where the clients are at the point of needing to make a decision, especially one that requires them to weigh the pros and cons and their available resources and commitments, they are focusing on the ROI of their choices.

Instagram Stories
♇ Rx

Here under this transit, and the very nature of Instagram stories is that we are prevented from going super deep with followers, Pluto which is a planet that dives to the core is in retrograde motion in the chart of Instagram Stories which indicates the platform itself is not structured for deep, transformative content, but more content that skims the surface. Think of this platform as a recap or trailer-type platform to provide resources, connect dots, or serve as a reminder of what has already been covered, this works excellent in partnership with what you've shared to your Instagram profile and what you've covered in your Instagram lives to this point (see above summaries).

These key facts you share now have staying power to summarize what they will use in their mind to justify their emotional decisions logically. Make sure you focus on the future ROI of what they're getting, and how they can ensure more stability for themselves.

At the middle & end of Capricorn Energy - Beginning on the 2nd day of Capricorn Energy:

Instagram Reels
♃ Rx ♇ Rx ♄

A potent period for utilizing Instagram Reels, especially in partnership with your Instagram Posts and Instagram Live, if you've followed the previous summaries (if not be sure to read them above before you dive in here).

Here we see the Moon conjunct Jupiter Retrograde, Pluto Retrograde, and Saturn in Capricorn in Instagram Reels combined charts. Jupiter indicates growth, cash flow, taking risks, teaching, publishing, PR, and abundance, when retrograde these results can seem delayed, internalized, or show up in a different way than we anticipate. In Capricorn, we are given the indication that some of the work we invest now may show up later on, as building reputation, connections, and growth that can be further monetized later down the road. We also see Pluto Retrograde here which indicates that the content shared in Reels is more likely to allude to potential transformation rather than facilitate it, as there is simply not enough time within a Reel to provide enough material and content to bring deeper emotional processes about, however, it does plant seeds, or in fact, re-activate those that were planted in your previous Instagram Posts and Instagram Live. This too has the ability to act as a recap of what was already covered.

Finally, we also have the Moon conjunct Instagram Reels natal Saturn in Capricorn which indicates the value, and importance of utilizing Instagram Reels in your content strategy. Here we see Reels have the ability to strengthen your marketing and staying power on the platform, Saturn rules the investment of time, energy, and resources that inevitably build results, success, and sustainability within a business. And here the assets it generates are tangible and financial.
This makes Instagram Reels especially when combined with your Instagram Posts and Instagram Live an important part of your ongoing strategy, and also especially relevant if you are in the middle of a launch, to help with the decision-making process and to keep your content and offers top of mind and a legitimate choice in their minds.

This can also play an important part in the building and establishment of your brand on Instagram. It's important to know that with Saturn it will feel like work, and it will require allocation of resources, consistency, and discipline to see the results of your efforts but here we can see those efforts are inevitable with the right strategy.

Instagram Carousel
☾ ♇ MC

This transit activates Instagram Carousel's natal Moon, Pluto, and Midheaven in Capricorn, again a surprising placement for Capricorn if we view Instagram as a superficial, fleeting, or visual-based platform. This placement indicates that a core business following can be generated through Instagram by understanding the needs of the public (Moon). An example of this is all the ASMR-type apps that have exploded over the past couple of years, or the impact of before-and-afters, hoarding shows, and the popularity of Marie Kondo.

Through the process of beautifying, simplifying, organizing, and providing visual examples of what's possible we see the calming impact on the nervous system. People love witnessing and participating even if remotely in the reward and results of hard work, there is something deeply satisfying around getting to witness order be restored, and the reason for this is that so many of us feel our lives are chaotic, disorderly, dysfunctional, or find tackling, getting started, or making progress overwhelming. And thus we see one of the powerful anesthetics of the Instagram platform, the ability to calm the nervous system and settle feelings of overwhelm by witnessing beautiful imagery and videos that are appealing to the eye, helping us to regulate the overwhelm and stress inside of us.

I think it's no coincidence that the terms aesthetic and anesthetic are derived from the same word but mean different things, with aesthetic meaning beauty, artistic impact, and appearance while anesthetic means to numb away pain, loss of sensation, loss of consciousness, to perform surgery without pain. Which makes me wonder, what is being removed without us knowing as we scroll Instagram? Is it the removal of chaos within our lives, temporary peace that all is right in the world, or the ability to dream something different than what we feel? A question for another day I suppose.

Here through Instagram Carousels, we have the power to show transformation (Pluto) visually, emotionally, and unconsciously trigger these feelings of natural anesthetic to the unease of our audience within their own lives. Some ways to do this would be before and afters, showing what is possible through transformation, behind the scenes, time-lapses of work (art, graphics, a project) which provides your viewer with a sense of satisfaction and completion of a job well done, giving them a dopamine hit, which then can increase motivation to other areas of their lives, or for them to create the same for themselves, or take action towards fulfilling that desire in their own lives. The challenge with this is to provide just enough that they feel a sense of fulfillment but not so much fulfillment that they don't feel motivated to do more (Pluto).

We also see here an activation to Instagram Carousel's Midheaven which shows the power of you building your brand reputation, legacy, and foundations through using Instagram Carousels especially to demonstrate tangible results, outcomes, processes, and ROI for your prospects and followers.

Instagram Posts
Chiron Rx

Chiron rules the core wound we each carry inside of us, for each person this may differ on an individual level with Chiron placement falling in a particular house, or sign and making aspects to other natal placements and angles within the chart. But here in Instagram's combined charts, we see Chiron Retrograde falling In Capricorn. When Retrograde Chiron indicates that we are not actively in the wounded stage, but are more focused on what we are able to do about it, where that energy can be channeled for change. So this means you are not speaking to currently wounded, struggling clients or prospects, but ones who intimately understand this wound, and under the Influence of Instagram Posts, these shared wounds tend to fall under the themes of security, family, stability, finances, resources, purpose, direction, fulfillment, wealth, reputation, legacy and creating tangible results and ROI in their lives (in whatever area you serve them).

This can be an important period to share common struggles in these areas and how these can be transformed by becoming aware potentially of the symptoms or impacts of these wounds or struggles on other areas of life, and what we have the power to do about them. Here under Capricorn, there is an understanding that this takes place over time, whether it be to break generational cycles of struggling with these problems, making these changes for our children, for future generations, or because we are ready to be in charge of our own lives and futures.

Knowing the innate pains and struggles of your community (often through what you yourself have struggled through) and how over time you have managed (or can manage) to turn those struggles into assets, mastery, discipline, and reward is the focus of what you can share on your Instagram under these transits. Asking them to share what generational cycles they've broken or are breaking in (name a topic or area of life that you focus on).

TIKTOK

At the beginning of Capricorn Energy - Lasting for the 1st day of Capricorn Energy:

TikTok Videos
♃ Rx,♄ Rx

Under this transit, we see what is possible to be built on TikTok with a solid consistent strategy over time. Here we see that TikTok rewards consistency and requires you to continue to feed the platform to maintain your following. We have the Moon transit to Jupiter and Saturn Retrograde in Capricorn in TikTok's combined charts. With both of these planets being retrograde the results here are not immediate nor are they direct however they are possible if you're willing to put the time in. With both of these planets being in Capricorn we know that we are speaking to the long-term stability, ROI, and reputation that can be generated on the platform. The monetization of your content on these platforms is not likely to come from TikTok directly but more through you building your email list (Capricorn) or directing them to your community or funnel off TikTok to move them further through your client acquisition process.

Jupiter and Saturn both indicate an opportunity to teach, share, and grow your publicity, reputation, core content, following, and stability on this platform and see ROI from it so long as you have a firm strategy in place that focuses on conversation off the platform.

Think of your core content pieces, what you want to be known for, what will generate revenue for you, and how you can leverage your presence on this platform to do so. Creating enticing content that drives traffic from TikTok to a place where you have more control and can focus on conversion over time is a sound strategy, and the content you choose to create and share at this time should take that directly into account.

At the middle & end of Capricorn Energy - Beginning on the 2nd day of Capricorn Energy:

TikTok Videos
♀♆ Rx

Here we see an activation of the Moon to natal Venus and Neptune Retrograde in Capricorn in TikTok's combined natal charts. This can be an excellent time to focus on your shared values, sharing what you love in a tangible and direct way, cutting through any myths, illusions and staying away from potentials, and focusing instead on measurable results in your TikTok Content. This can be an excellent time to drive traffic to your paid offers and conversion-focused client pathways. Venus can indicate a generation of cash flow that speaks to the heart of your work especially under Capricorn. Sharing what you love, providing high-value content, and inviting your subscribers to work with you or access your content in a more in-depth manner can do well here. It's important under this transit to not embellish anything you're sharing as Neptune Retrograde in Capricorn is about telling the truth, the removal of illusions, and tangible facts. Ie their bullshit meter is highly active at this time.

YOUTUBE

At the beginning of Capricorn Energy - Lasting for the 1st day of Capricorn Energy:

YouTube Videos, Engagement & SEO
ASC

The transit to YouTube's natal Ascendant in Capricorn in its combined charts indicates this is an auspicious time to bring attention to your core foundational materials through your YouTube channel. The Ascendant serves as the 'first face', 'preview', 'hint', 'trailer', or first impression your subscribers or potential followers have of your brand, business, offer, or you. Under the influence of a Capricorn Moon, the public is interested in stability, structure, foundations, scalability, application, implementation, results, ROI, investment, the process, committing, following through, and bringing about long-term change and security.

The Ascendant also indicates what they're looking for first, what their awareness level is, and so this is the lens through which they will search and find your content. So the question to ask yourself is what is your audience struggling with, and how is that different from what they THINK they're struggling with? The Ascendant implies the awareness level of your audience, in many cases, it can indicate a cold audience, as it is usually their FIRST interaction with you, or at least they are coming to your video 'a newbie', and looking for guidance and support.

Now in general, Capricorn is not an early zodiac sign, it is one of the more seasoned ones, and so your audience may be NEW to YOU, or they may be viewing their problem through a NEW lens, or just getting serious about doing something about it NOW. So they're not completely a newbie, however, they may be misinformed about what the root of the issue is, the best way to solve it, operating on skewed information, or maybe previously weren't ready to take action, either way, they are coming at it in a more serious manner than someone who just happened to stumble upon your video. This means the language you use in this video is different than you would to someone who is completely unaware.

The goal of this content is to create content with staying power, around core themes, perspectives, and issues that are shared by many of your prospective clients or customers and lay out a realistic, but well-researched plan forward, and break down any inaccurate information, provide resources, data, and explanations and then invites them to apply the information (with help by you).

These videos will become primary traffic drivers to your channel, and will also form the base of the work you do and what you're known for.

YouTube Live
♇

During this transit, we see an activation of YouTube Live's natal Pluto in Capricorn. Pluto rules transformation, especially over our deepest fears. Here we are exploring root themes, core issues, and ways to facilitate and support the transformation, growth, healing, and expansion of our subscribers. What are some of the scariest fears your subscribers have, things that keep them up at night? What are they secretly seeking transformation through? Often the things we become 'obsessive' about actually are things that we are projecting our freedom, growth, healing, or control over our lives through.

Another way of viewing these is what are the 'false gods' in their lives that they project as truth, having all the answers, as the answer itself, or as holding deep value for them, but are just a placeholder for themselves taking full power, control, and autonomy in their own lives. By understanding what these are, you can create content around these topics and use them as a lens to share the transformation you know is possible. Ie. if they're obsessive tarot card collectors, who flock to the latest tarot card unboxing, and buy up all the new Kickstarter campaigns so they can get the first editions, what are they secretly seeking through their tarot card collection obsession? What do they hope that the next deck will give them?

You may never actually mention this in your videos, but by secretly addressing it or making sure your video alludes to these things or provides the fulfillment or permission slip they are seeking you will attain fans for life and help them to take the power back in their own lives.

At the middle & end of Capricorn Energy - Beginning on the 2nd day of Capricorn Energy:

YouTube Shorts
♃ ♄ ♇ Rx

Hello business building superstar in an unexpected place. This transit is activating the natal Jupiter, Saturn, and Pluto Retrograde in Capricorn in the combined charts of YouTube Shorts. Jupiter is all about expansion, especially through themes of personal and spiritual growth, education, teaching, publicity, PR, taking risks, writing, and publishing, and under the influence of Capricorn implies staying power to your content and work. Then we have Saturn the natural ruler of Capricorn also in Capricorn indicating an ability over time to build a strong business and following through the use of YouTube Shorts.

Both of these seem counterintuitive to a platform that is focused on short-form, limited-time content, however, when used strategically and not in a vacuum, makes perfect sense. We know through marketing research that the average consumer needs to see an offer 8-12 times before buying, this is the consistency of Capricorn.

Nothing is urgent or rushed through, under Capricorn everything is strategic, and weighed both emotionally and objectively. Here we see the power of YouTube Shorts by amplifying the consistency and visibility of your content and offers.

There is also a maturity or seasonedness to the content you are sharing here, it is for 'wise' buyers or those who are in deliberation mode, or who will become customers over time. This is specifically designed for the sizing up process, and where more careful deliberations are taking place. This makes YouTube Shorts ideal for trailers, previews, recaps, and as a follow-up tool, or as a long-term marketing solution by continuously feeding your audience with the best and most strategic information over time.

It is about playing the long game and understanding that your subscribers and followers may be able to watch all of your longer-form video content but could benefit from summaries of that content where they can stay on top of what's happening or be made apprised of relevant updates or matters of importance to them. And we see here that this directly feeds your long-term relationship with them, strengthens your reputation, and attracts serious buyers and customers over the long run.

Lastly, with Pluto Retrograde in the chart, we know that YouTube Shorts is not meant for a deep transformation of these core issues, as the format itself isn't congruent with this, however, it can address a wider berth of these issues and invite your followers to explore it deeper through working with you, or investing in your offers for longer-term support.

YouTube Videos, Engagement & SEO
Chiron

Chiron rules the core wound within all of us. Its placement within a personal natal chart varies based on the houses, signs, motion, and aspects it makes with other natal placements, however, in a business chart or platform such as YouTube Videos, it indicates the commonly shared wound, challenges and desire for healing within the users of the platform itself. Chiron can indicate what we feel is missing, or what we are on a life-long search to remedy within ourselves, with the understanding that it will never be fully healed or complete, but that by seeking it out we are in essence fulfilling our part. Here we see in YouTube's combined natal charts we have Chiron in Capricorn and with this transit of the Moon, the attention and awareness of the public takes on the focus of Chiron's themes. Through YouTube, we find a sense of belonging through helping others by sharing some of the tips, solutions, and understandings we've come to around our own struggles and challenges. Things that have deeply motivated us to understand ourselves and have provided a sense of belonging, and stability for us in our lives. Chiron is deeply connected to how we find the meaning behind why we're here and what contributions and value we can offer to others and to humanity as a whole. Under Capricorn, the solutions and answers are often tangible and focused on basic and core life themes of survival, how-to, finances, resources, consistency, capabilities, success, rewards, recognition, and acknowledgment through effort and determination.

This is a great time to share what you have learned, especially along the lines of similar struggles and challenges that your followers have, and that form the basis of your YouTube Channel. By getting clear on what this core wound is, and understanding the importance both in yourself and in your audience in finding answers to improve it, or grow through it you will succeed in sharing content that speaks a universal language and fulls a universal need in your current subscribers and in new subscribers for the life of your YouTube Channel. This is the meaning of a body of work, one that doesn't just meet the needs on the surface of an issue but understands that the very nature of the wound implied by Chiron is one that never fully heals but helps make us a better person in the process of trying. That these flaws we have within us become central to all that is beautiful in humanity.

TWITTER

At the middle & end of Capricorn Energy - Beginning on the 2nd day of Capricorn Energy:

Twitter Posts
MC ♇

One of the singular popular aspects of Twitter is that it acts as a time capsule for your ideas, content, methodologies and as a way to record your experiences, and as a podium for you to share your perspectives and lessons. Here we see the transit Moon conjunct the natal Midheaven and Pluto in Capricorn in Twitter's combined charts. The Midheaven rules our reputation, career recognition, legacy, what we're known for, what we inherit, what we stand for, and the culmination of a lifetime of work and striving. Naturally ruled by Capricorn this is doubly strong for Twitter when its Midheaven also happens to fall in Capricorn, as it indicates it's not only a platform that's likely not going anywhere (in fact much of the research that you're benefiting from here was done thanks to Twitter, with it being one of the oldest social media platforms it was able to provide valuable dates and times for me to create the charts that these summaries are derived from!), but its also one that people look to time and time again. Whether it be because it serves as a place to get a variety of opinions, new sources, research, and perspectives from a variety of people because it's documentable (and searchable), but also because it has much of the makings of a journalistic and research-based platform.

The other benefit is that the tweets you post on Twitter can easily be shared, turned into memes, posted on other platforms, or turned into threads to provide longer-form content. Either way, with a Midheaven in Capricorn your content has staying power here.

Secondly, we see the placement of Pluto in Capricorn focusing on truth-telling, transformation, revealing secrets, addressing core issues, exposing corruption, and content that brings to light core issues within the crossover of humanity and capitalism. This ensures that content posted on Twitter has staying power if it meets the needs of your audience regarding these necessary transformations and evolutions.

Twitter Community Spaces
♇

Like Twitter Posts and Twitter Spaces, Twitter Community Spaces also has Pluto in Capricorn and is activated through the Moon's movement through the sign of Capricorn. Here we see getting to the heart of the matter by addressing core themes, topics, and matters that are relevant to everyone, especially foundational issues within the themes and topics you explore within your audience. The goal during this time is transformation, engagement, tangible change, and rooting out core issues. If you are solution-oriented and have a community that appreciates the time spent addressing matters of larger importance, or more complex matters this can be a great time to host, co-host, or participate in Community Twitter Spaces. Through engaging in these dialogues you can build staying power for your positioning, reputation, brand, and expertise with your audience.

Twitter Spaces
♃ ♇ ASC

Twitter Spaces shares some of the same influences as Twitter Posts and Twitter Community Spaces with its natal Pluto in Capricorn, however, its activations during this transit period are infinitely more highlighted with Twitter Spaces also having its natal Jupiter and Ascendant in Capricorn as well. To understand the themes of Pluto please see the above two summaries of Pluto in Capricorn under Twitter Posts and Twitter Community Spaces.

That brings us to Jupiter, in general Jupiter in a business chart indicates its star CEO, visionary, publisher, and PR Center, it also indicates its approach to teaching, growth, risk-taking, and how gains are made. Here we see Jupiter in Capricorn in Twitter Spaces natal chart which demonstrates that Twitter Spaces can be an excellent way over time to develop not only core competence in your respected field and niche, but also to gain followers, recognition, reach, and financial opportunities through consistent use of the platform. Here we see the teaching take on a more tangible form, using clear structures, timetables, rules, or expectations for the facilitation of Twitter Spaces. There is also an opportunity here to lean into credibility through the reputation of others participating in Twitter Spaces.

Next, we come to Twitter Spaces' natal Ascendant in Capricorn. The Ascendant operates as the 'first face', 'first introduction', 'first impression', 'hint', 'sneak peek', or first exposure your audience has to whatever is being explored. In this case, it could be to you, your brand, your vision, your perspectives, new information, your material, your framework, your blueprint, new research, new modalities, or otherwise new applications of ideas, materials, content, or knowledge. Now given that this is taking place under Capricorn, this isn't necessarily the best time to introduce and pitch new offers or opportunities, but simply as a way of building upon your relationship, or if you already have a launch or promotion in motion this can be used to amplify and 'bring home' the content you've previously shared by exploring applications, or more hands-on experiences for your audience.

LINKEDIN

At the beginning of Capricorn Energy - Lasting for the 1st day of Capricorn Energy:

LinkedIn Posts, Articles, Lead Gen
Chiron MC

This transit activates both the natal Chiron and Midheaven placements in Capricorn of the combined charts of LinkedIn. Chiron rules the core wound, and a business chart indicates what the collective is seeking in terms of medicine. Wherever we see the Chiron placement this is the wound and need that must be addressed, or laced through all content as an undercurrent, it addresses often either unspoken pain, struggles, or needs that either the public isn't aware of, or doesn't realize the full magnitude of its impact. However it is by fully addressing this core wound in the content, we attain customers and followers for life. It acts as a beacon that says we are alike, and we share the same core values and understanding of life, even if our approaches or experiences differ.

Here with Chiron in Capricorn in LinkedIn's chart, the core wound is security, financial stability, reputation, and recognition. This is what everyone on the platform is seeking, and through your posts, content, engagement, and lead generation on the platform, you are always either directly or indirectly addressing this need. By making a point to understand the core struggles of your ideal client base on the platform, and using their core language, you can ensure that your content lands, every time.

We also see in this transit LinkedIn's Midheaven in Capricorn being activated, and that this activation is happening in unison with the activation of Chiron. Meaning that your understanding of the core wound, speaks directly to how you build your reputation, career, recognition, following, status, and legacy on the platform. The Midheaven becomes what we are acknowledged and known for in our body of work and industry. And through this transit, you have the power to bring attention to this acutely by meeting the needs of your audience for more security, stability, financial wealth, and expertise, and recognition.

LinkedIn Groups
☾

In general, the approach to working with LinkedIn is very Capricornian in nature, especially with its natal Moon in Capricorn. The Moon represents the public and the needs and wants of the Public while using the platform, and here those needs are very tangible and measurable. Those in your LinkedIn Groups are looking for financial security, recognition, growth, stability, sustainability, strategies, processes, and approaches that are tested, and reliable solutions that help them to grow and increase their wealth, time, and freedom.

This is an excellent time to share content with your group that highlights these needs and how to have them met now and into the future. Think about the different ways and types of content that would provide the direction and stability members in your community are looking for. You can use this time to release a series, a behind-the-scenes demonstration, results from clients, ROI case studies, updates on new strategies, or long-term strategies that can be applied in various circumstances that provide high value and deep insight.

PODCASTING

At the beginning of Capricorn Energy - Lasting for the 1st day of Capricorn Energy:

Google Podcasts
♄ Rx

This transit of the Moon to Google Podcasts natal Saturn Retrograde in Capricorn is the perfect time to revisit previously released core content, valuable resources, recaps, or otherwise re-assess your content strategy on the platform.

With Saturn Retrograde in Capricorn, your audience is re-assessing their own strategies, approaches, beliefs, and results in the themes you address and cover in your Podcast. They are likely not ready to commit yet to the process or make the investment in these changes but they are considering them and likely weighing their options. How do the themes of your podcast fit in with this stage in development? Are you meeting the needs of what they may be looking for at this time, or is your content ahead or behind that, or on a completely different trajectory?

If not, this is a good time to reconsider where you fit in on their path, and develop core content and resources around this, so you can be a part of their process of making these commitments and investments. One of the best places to be as a business owner and product or service provider is a guide to your community BEFORE they have made some of these bigger decisions because then you can provide resources that help them to cut through overwhelm, get better results, make better choices, and where you are STILL AN OPTION for them. Rather than afterward they've made the decision or potential mistake and are feeling burned from the experience or resistant to go back in.

Think of core foundational pieces of content that listeners could benefit from hearing from you. Know whereabouts in the process you serve them and customize your content to support that stage.

WRITING & PUBLISHING

At the beginning of Capricorn Energy - Lasting for the 1st day of Capricorn Energy:

Medium / Substack / Patreon
♇ Rx

Here we can see that all three writing & publishing platforms of Medium, Substack, and Patreon in their combined charts have Pluto Retrograde in Capricorn in common. The following summary can be used for all three platforms no matter which ones you use, as the transit is the same.

Here we see Pluto in Capricorn Retrograde, indicating this medium is best used for content that addresses core deep issues, around things that we deeply want control over, and things that scare us and are in fact out of our control. Ideally, things that we would like to transform within ourselves or our lives. But here that transformation is paused, or at least not allowed to go as deep as it could with this placement being retrograde.

The best approach to this is to be deep and wide, to cover the depth and the berth of the issue just enough that they are able to grasp the gravity of what is being shared, marinate in it, and then choose what they wish to do with it (what they do with it will depend on what your CTAs propose at the end of your article on these platforms, and what options you have made available for them to get support). This also indicates that analytics, keyword, and marketing research play key important points in the content you are creating here. By knowing what people are looking for and how they're looking for it, and your specific approach or angle to that subject, you can use your writing here to drive targeted traffic to specific offers and solutions.

Ultimately however this placement also shows the limitation of these platforms, because you don't own the platform, you ultimately are still within the control, policies, and content preferences of the platforms themselves which prevents you from taking your readership deeper. However, you can utilize these platforms as a way to expand your reach, get your work out there, increase awareness, and generate targeted leads.

At the middle & end of Capricorn Energy - Beginning on the 2nd day of Capricorn Energy:

Substack
☊ ♇

Under this transit, we have activation to the natal North Node and Pluto in Capricorn placement in Substack's combined charts. When we have the North Node in Capricorn in a chart the collective goal of the users of that platform is focused on tangible information, backed by reputation, expertise, hard facts, and in-depth research. The content is presented in somewhat of an academic, methodical, or well-organized manner.

The goal is stability, trustworthiness, a solid plan, financial security, reputation, legacy, concrete facts, truth, logic, a tested methodology, and creating something tangible and future-proof.

By understanding the goals, big-picture needs, and interests your readers have, and weaving them into your content, you'll create content that not only establishes your credibility, but also creates a solid long-term reader base, with the potential to grow your readership and expand your reach through your logical, and well-researched content.

With Pluto being added into the mix in Capricorn, your readership is looking for very in-depth content, focused on transformation, the truth, revealing secrets, uncovering hidden information, and exploring core subjects and themes, often of a complex nature in depth and from new perspectives. They are not afraid to read subject matter they don't fully understand so long as the curiosity and interest are there. They are getting what could be described as akin to a master's in education in your field of study, and benefit from your knowledge and expertise being shared in such a deep and thorough way.

This can also be an excellent time to gate, or house off some parts of your content, to be only available to your most rabid supporters.

Google Adsense
Chiron Rx

The use of this transit is to explore what keywords (pain) that are driving traffic to your website so that you are able to use these keywords to monetize and better match your Google Adsense ads to this content and topics and expand your monetization revenue. Whether you are writing content based around these keywords, or simply improving your keywords and SEO and adjusting your Google Adsense targets, you can benefit from this transit should you use it to your advantage.

Google Search, Publishing, SEO
♆ Rx

Neptune in general rules storytelling, fiction, fairytales, dreams, the unconscious, white lies, illusions, or what is hidden from us. Here we see natally in Google's combined charts we have Neptune Retrograde in Capricorn. This indicates that when. your potential readers and viewers are seeking out content they are looking for tangible, honest, truth-based resources, which only makes sense for Google Search (not getting into their active censorship, manipulation, and demoting of content that doesn't align with their agendas or stakeholders profits, as that's a whole other story).

Here we can see it's important to ensure that your keywords, SEO, metadata, and backlinks all authentically reflect the content on your site, so that you are able to drive interested traffic to your website, but also that your tags, images, and other content are optimized so that you can improve your reach and visibility in Google Search.

This also indicates an optimum time to create content on your website that is fact-based, provides tangible data, processes, walkthroughs, and how-tos, and is broken down in a step-by-step process. These types of articles tend to do very well in Google Searches and can increase the reach of your content, and prioritization on Google and other search engines.

EMAIL MARKETING

At the beginning of Capricorn Energy - Lasting for the 1st day of Capricorn Energy:

Email Newsletter Marketing
⨀

The more I dive into astrology the more it continues to absolutely blow me away in its accuracy and detail. Here we see that in the chart of Email Newsletter marketing, we have the natal sun placed in the sign of Capricorn. When we think of one of the few things you actually 'own' when it comes to all of your hard-earned marketing efforts across various social media platforms, the most valuable asset you have is your email list. And the way you nurture that list needs to be consistent. Tangible assets, especially hard-earned ones are ruled by Capricorn, this also follows suit with behaviors such as consistency, follow-through, dedication, and the investment of time, energy, and resources. All of these are clearly reflected here in the chart of Email Newsletter Marketing.

During this transit we have the Moon (public/needs) conjunct with the natal sun in the chart of Email newsletter marketing, making it a perfect time for you to send an email to your list, continue to grow, and expand your relationship with your subscribers.

Newsletters in a lot of ways have fallen by the wayside, often pooh-poohed away in favor of direct marketing emails, funnels, and launch emails, however your newsletter, when approached as a strategy can be one of the most effective ways to build consistency and a balanced relationship with your list, so long as it's not filled with pitch after pitch of your various offers.

Think of your newsletter as something your list comes to expect from you, just like the home-delivered newspaper used to be back in the old days (am I aging myself here?). There was reliability in the newspaper. You could expect it at the same time every day, or weekend. You knew exactly where to get it, it became a part of your daily routine, to read it over breakfast, on the bus on the way to work, or on your lunch hour. And while it would have been filled with advertisements and promotions, laced within it provided you with the most current and up-to-date events and goings on in the world around you. Things that were relevant, events, classifieds, local and world news, the weather, and so on.

Now much of this has been replaced by social media and smartphones, but some of the basic tenets remain the same. Predictability, reliability, trustworthiness.

What if you were the one who provided this to them? Maybe not in everything, but in what you specialize in. What if you become the trusted source for this for them? What if every Thursday, or every other Monday they expected and received this from you in their inbox? And they found it packed with valuable nuggets, a couple of laughs, and the conversational style of an old friend. How do you think this would change their relationship to other emails from you that were straight pitch?

The truth is, the 'newsletter' keeps them connected to you between your pitches, and even when they're not interested in what you're selling. They'll remain on your list because they appreciate your work, they develop a stronger tolerance for your more aggressive emails because they like you, and they find value in what you do.

On top of this, your email provider will see that they consistently are opening, reading, and clicking your emails, so your deliverability improves. You also stay top of mind when they are ready to buy something that you specialize in, and they will respect your opinion with them on what works and what doesn't over someone else who doesn't have the kind of relationship you do with them. Either way, it's a win-win. Plus how else are you going to get those thank yous, and email love notes in your inbox if you're not providing straight value and always asking for something?

At the middle & end of Capricorn Energy - Beginning on the 2nd day of Capricorn Energy:

Email in All Forms (But Especially Personal Email/ Warm Audience)
♂

If you've followed my advice from the above summary on Email Newsletters, you will really benefit from sending an email today, especially if you've been warming up your audience before pitching them. Here we have the transit Moon conjunct with the natal Mars in Capricorn in the combined charts for Email.

Mars is focused on taking specific action toward its goals, and here under Capricorn, we see that action is a little slower, a little less impulsive, and a lot more strategic. The goal here is that if you have been warming up your audience as suggested in the previous zodiac summaries for this cycle or the previous one, you'll find that your ability to get to 'yes' is a lot easier.

After providing them with the full blueprint, the battle plan, the bigger picture, and all of the research, statistics, evidence, and information they need to make an informed decision, this is the period where they're more likely to make a big commitment for the long haul. Under this transit, they are assessing their resources (time, money, desire, energetic availability, and capacity) and preparing to move forward on a decision. Essentially use the evidence you've provided them to back up the decision their heart has already made.

It's important that at this time after you have presented all the materials necessary, you also provide clear CTAs and the next steps for them to move forward. Make it easy for them, one link, one step, explain what happens after, and make sure you're honest about how much time is needed for them to get the best results.

Email Newsletter Marketing
☿ Rx ♀

Following the summary above for Email Newsletter Marketing we are seeing here in the second half of the Capricorn cycle we have activation to the natal Mercury Retrograde and Venus in the chart of Email Newsletter Marketing.

Mercury Retrograde often gets a bad rap, and it's not without merit, Mercury being the planetary ruler of online business, communications, e-commerce, and everyday technology, when it goes retrograde it tends to f*k a lot of stuff up. So you might be wondering WHY would Email Newsletter's natal chart have Mercury Retrograde in it.

Well, the answer to this question comes from understanding the nature of Mercury Retrograde for businesses and entrepreneurs especially those who use information marketing as part of their strategy, or business model. Mercury when direct, for in most instances indicates go time, our thinking tends to be more direct, focused on matters at hand, and especially when Mercury is ahead of the Sun in its cycle, we are receiving, processing, and computing information at a rapid rate. But what happens when Mercury is Retrograde? And what happens before we have all stations go?

When Mercury is Retrograde it is in the process of slowing down, and (via appearance only) it begins to move backward, passing and moving behind the Sun, and traversing astrologically the territory it has already gone over before. It essentially marks a revision period, where we are questioning, re-working, tweaking, or learning important lessons that didn't previously stick.

And from a marketing perspective for your audience this is a very important period because, without it, we end up with a high refund rate and a good chunk of our audience feeling regret over their purchases. Ultimately speaking you want people who are committed, and who understand what they're agreeing to when they sign up (Mercury also rules contracts and agreements). And so a big part of our marketing process is spent in education, explaining processes, filling in knowledge gaps, and overcoming 'objections' by making sure we are meeting the needs of our clients and community by explaining and providing support wherever it's needed.

Here with the Email Newsletters chart, we can see we have Mercury Retrograde, so the question we must ask ourselves is how do they have these knowledge gaps filled in, how do we overcome these objections, how do we explain processes, and educate our audience well, BEFORE asking for the sale, or even during the sales process, to ensure that they are ready and able to say yes, and make the most of what they're investing in? Well by emailing them, consistently through our newsletters, filling in gaps, without the pressure to 'buy now', without strings attached, in a safe supportive container, so that when we do move actively into launches, sales, and pitches, they already know it's for them.

Newsletters are simply a non-confrontational, non-aggressive, way to sell before you sell! They, in fact, will do all the sales for you, because in your newsletter you will naturally mention things that you're working on, results, your teachings, your methods, and your experiences, and provide your framework as the basis for the email itself!

And how can we know that Email Newsletters sell over time, well we can see here in its chart that we also have Venus in Capricorn! This shows that we build loving, connected, connecting relationships with our list, through the consistency of value we give in our newsletters, that they naturally want to buy what you sell if it's an extension of the support and value you're giving in your email and it meets their needs and wants, and provides more security, support, wealth, consistency and stability in their lives (Capricorn)

So this doesn't mean you can't sell in your newsletters, but your approach is often different, it's an extension of what you're talking about, it can be a list of resources, and it can be sprinkled throughout if they want more information or more support, and the benefit of it is that it's non-invasive and it is outweighed by the value you're giving. In most cases, it comes at the end of all the value, and so their guard isn't up and they're open to what you're sharing, especially if what you mention is connected to what you already talked about. Think 80% value 20% selling or less.

Gmail
Chiron

Lastly, if you have any lead gen, follow-ups, or admin to do through Gmail, the focus during this transit with the Moon in Capricorn conjunct Gmail's natal Chiron is to focus on addressing and healing wounds of those on the receiving end of your emails. Offer tangible solutions that meet long-term needs, especially around finances, security, stability, strategy, ROI, investment, and meeting basic resource requirements.

This can be an excellent time to build rapport by sharing your understanding of these struggles, and being a beacon of support and resources for them if needed.

SOCIAL MEDIA MARKETING WITH THE LUNAR ZODIAC – CAPRICORN SUMMARY

CAPRICORN:
NEED: The need for Capricorn is security, safety, legacy, sustainability, stability, strategy, and solidity. It needs to feel that whatever it is moving towards is something that is going to be long-lasting. That it is building something tangible, that will ensure its future. The things we build/do in Capricorn are long-term structures that will live on or operate without us. It is focused on structures, processes, and systems that are self-sufficient. We are willing to compromise short-term comforts for long-term gains. Everything is seen as an investment, and so the material and results-based outcomes are more valued under Capricorn than less tangible aspects such as emotional satisfaction, relationships, intimacy, spirituality, etc. It is interested in the numbers, the facts, the proof, rather than ‘what could be’. It will trust the logical and immovable more than intuition or emotional shifts. Our needs under Capricorn are to create something that outlasts us, and provides long-term security while we are here. We are willing to make sacrifices under Capricorn, which is the survivor of the zodiac, learning to do without in order to prioritize what’s most important. Capricorn isn’t interested in the fluff, it wants what it can prove exists and hold in its hands.

MARKETING: When it comes to Marketing under Capricorn we need to lead with facts, statistics, science, numbers, and results. Think screenshots of income, of cash in the bank rather than ‘profits’, it wants to know all the numbers and can handle a great deal of detailed information. In fact, if you leave the details out, Capricorn is less likely to trust you. It’s not making decisions based on your branding colors, or your emotional story, it’s deciding because you have clearly presented the facts of the case, made your argument, and backed it up with numbers. If you want to clearly market during Capricorn, focus on the results, the support system, how things are applied, what is included and WHY, how long it will take them to accomplish it, what formats it will be in, and how soon they can expect to see a return on their investment. Give the meaty info during this period, and talk about the application possibilities. They are more willing to do things themselves, so be sure to include a DIY version. They like the idea of setting things up so that they can eventually have it run on its own, or delegate it out, so keep that in mind in your marketing.

BEST TYPES OF CONTENT/DELIVERY FORMATS FOR CAPRICORN:

Case Studies
Bank Statements
Financial Structures
Testimonials (including numbers, before and after)
Does it require purchasing software, books, or investing in coaching on top of the course to apply it? Be honest.
What does it cost to have someone else do it for them? Share the numbers, how much are they saving by using your course?
Are costs from competitors being inflated? Mention it.
Give them the plan, the blueprint, and the strategy, and back it up with facts/statistics
Use other businesses/companies, and examples to demonstrate why and how your offer works (even if they didn’t work with you).
Give them the meaty content – blog posts, how-to videos including not only immediate results but long-term ones.
Break things down into steps, using a methodology, they will appreciate you presenting it in a logical way.
Think scalability, they aren’t interested in just solving the immediate problem, they know that it’s connected to other issues, and they won’t be scared off by you being honest.
They are making decisions for the future, and they are aware that comes with a higher price tag.

WELCOME TO PLAN YOUR SOCIAL MEDIA 📣

So before we get started there are a couple of things we want to clarify first –

1) What your social media goals are (what outcome do you want from what you plan to invest)?

2) What your social media habits are (what is your posting style and frequency like, regardless of what the social media gurus say)?

If you find that you feel burnt out or overwhelmed by social media, then know that you need to protect your time and instead focus on quality over quantity and let that be part of your strategy.

PLAN YOUR SOCIAL MEDIA – CORE MATERIAL 🎙️💸

GETTING STARTED:

Brand Storytelling Through The 8 Lunar Marketing Phases - Part1

Brand Storytelling Through The 8 Lunar Marketing Phases - Part 2

Market Research Techniques

Social Media Houses + Personalizing Marketing

PLAN YOUR SOCIAL MEDIA SCHEDULE 📨📆

GETTING STARTED:

Check Where The Moon is This Week

Tune into the Current Mooncast

Social Media Marketing with the Zodiac

🔥 Social Media With Aries ♈

♈ 🔥 Aries Activated Social Media Platforms

⛰️Social Media With Taurus ♉

♉🏔️ Taurus Activated Social Media Platforms

☁️Social Media With Gemini ♊

♊☁️ Gemini Activated Social Media Platforms

💧 Social Media With Cancer ♋

♋💧 Cancer Activated Social Media Platforms

🔥 Social Media With Leo ♌

♌🔥 Leo Activated Social Media Platforms

⛰️Social Media With Virgo ♍

♍🏔️ Virgo Activated Social Media Platforms

☁️Social Media With Libra ♎

♎☁️ Libra Activated Social Media Platforms

💧 Social Media With Scorpio ♏

♏💧 Scorpio Activated Social Media Platforms

🔥 Social Media With Sagittarius ♐

♐🔥 Sagittarius Activated Social Media Platforms

⛰️Social Media With Capricorn ♑

♑🏔️ Capricorn Activated Social Media Platforms

☁️Social Media With Aquarius ♒

♒☁️ Aquarius Activated Social Media Platforms